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The Digital Marketing Platform for Broadcast Radio & TV
13

About SoCast

Jun 26, 2015

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SoCast

This is a brief introduction of SoCast Inc. for anyone interested in learning more about our products and services.
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Page 1: About SoCast

The Digital Marketing Platform for Broadcast Radio & TV

Page 2: About SoCast

Radio Is Changing… Okay, HAS Changed

Listenership continues to decline 2-3%/yearDigital streaming helps recapture some of this lost audience, but not enough to slow the decline“Flat is the new “Up” Advertisers demand more mature tools and results than ever beforeThe plethora of listening options creates listener ADD

Page 3: About SoCast

Your Challenge

Fresh content, while lowering costsHigh audience engagement to keep advertisers happy and promotions healthyCreate new revenue streamsYou’re leaving digital revenue on the tableIncrease reach, engagement and listener hours

Page 4: About SoCast

(Some Of) Our Current Clients

Page 5: About SoCast

Why We ExistRadio 2.0 is possible, to get there, we are focusing on:

Reducing costs of all digital marketing and platformsGiving you better tools and data, to become a digital leaderCreate new traffic, listener hours and engagementBuild new and better offerings to grow revenueHold your hand until you, too, are a market leader

Page 6: About SoCast

Our Solutions

For PromoDrive revenue via promotions in social mediaBuild membership and demographic dataNext-gen promo opportunities to createnew revenue streams

For Talent & ProducersGrow real-time engagement across platforms from one interfaceCreate engaging pages and contentOptimized for mobile and social

Page 7: About SoCast

Our SolutionsFor Managers

Get show-specific data on what is appealing to your specific audience (for content & promotions)Manage staff performance“I use SoCast to boost traffic, revenue, and hours tuned” – Corus manager

For ExecutivesCustom consultingSales support and assistanceOngoing training to get you the value you need“ Data and insights provided by SoCast helps us drive revenue” – Corus Exec

Page 8: About SoCast

Create Content or Promo Once, Publish Everywhere

Page 9: About SoCast

One Dashboard, Not 5 Tools Stitched Together

Page 10: About SoCast

One Experience for Listeners, Across Devices

Page 11: About SoCast

Real-Time Analytics, Custom to Departments

Page 12: About SoCast

Why Choose SoCast?

One Dashboard = less training, easier deployment, simple experienceLower cost, we guarantee ROI in 2 quartersSales support to generate additional revenue right away, and tools to create new revenue streamsThe deepest data (per station, per show, per staff member, per device) to make the smartest decisions

Page 13: About SoCast

410 Adelaide St W, #200Toronto, ON

M5V 1S8Phone: (416) 635-6678

Email: [email protected]