About EF and English Town

THE WORLD’S LARGEST ONLINE LANGUAGE SCHOOL

THE SMART WAY TO LEARN BUSINESS ENGLISH

ENGLISHTOWN IS AN EF COMPANY

www.englishtown.com/corporate

I’d like to talk to the world

DO BUSINESS WITH THE WORLD

THE LANGUAGE OF BUSINESS

Companies interested in competing on aglobal scale need to be able to communi-cate globally – in fluent business English.

For most, this requires investing inEnglish-language training.

However, traditional lessons can becostly, especially if your staff has differentability levels and needs, or unpredictableschedules.

This is why we founded Englishtown, theworld’s largest online language school.

ALL YOU NEED IS THE INTERNET

Designed to meet the demands of today’sbusiness community, our Internet-basedcourses let your staff learn English attheir own pace, when they have the time.At the office, at home, or on the other sideof the world.

With Englishtown, all they need is a PCand access to the Internet. It’s the mostflexible way to prepare them for interna-tional business.

35 years of experience

WE LEAD THE WAY IN ONLINE ENGLISH

LEARNING

THE WORLD‘S LARGEST ONLINEENGLISH SCHOOL

With over one million students, English-town is the clear leader in Internet-basedlanguage instruction.

Founded in 1993, Englishtown wasdeveloped by EF Education, the world’slargest language school.

By combining EF’s 35 years of teachingexperience with advanced Internet tech-nology, we created an entirely new way

of learning business English.A way that is 100% online, and 100%

as effective as “traditional” languageinstruction.

FOR ALL BUSINESS PROFESSIONALS

Today, as an independent, global forcewithin e-learning, we help a wide range ofcorporations improve their staff’s Englishskills via the Internet.

Our focus is on high-quality, affordable

instruction that’s accessible to all busi-ness professionals, wherever they are inthe world.

And since we are part of EF, we caneven combine online and offline languagelearning – an innovative teaching methodthat no else can offer.

No more missed lessons

HOW CAN ENGLISHTOWNMAKE LANGUAGE INSTRUCTION

MORE AFFORDABLE?

SAVE UP TO 50%

If you’re like our other clients, your com-pany could reduce language training costsby up to 50% – just by choosing English-town over traditional English classes.

After all, when it comes to learningEnglish, no two people have the samebackground or requirements. This is whypersonal lessons are often more efficientthan regular group classes.

Englishtown’s Internet-based teaching

allows us to provide all the benefits ofpersonal instruction – only without thehigh cost.

So your employees can log on andlearn the skills they actually need, insteadof spending time (and money) reviewingwhat they already know.

STUDY 24/7

And since our interactive lessons arealways online – 24 hours a day, 7 days

a week – there are no missed classes topay for, even for students who travel fre-quently or attend last-minute meetings.

As proof, we can even help you plan,budget and document the results of yourEnglishtown language instruction, for allyour staff.

Reading

Listening Speaking

Writing

LEARN COMPLETE ENGLISHVIA THE INTERNET

READING, WRITING, LISTENING, SPEAKING

Whether your staff needs to negotiate orhold meetings in English, conduct confer-ence calls or write contracts, Englishtownprovides serious language training withsolid results.

Our university-certified courses teachyour staff complete English – reading,writing, listening and speaking – in a newand innovative way.

Having pioneered online English instruc-tion, we offer both General and BusinessEnglish courses, plus tailor-made cours-es for all levels of ability, from total begin-ner to near-fluent.

THE BENEFITS OF ONLINE LEARNING

So how does online learning compare totraditional classroom instruction?

A wide range of studies shows that thetwo are equally efficient in teaching the

English skills that professionals need. In fact, for some companies, e-learning

has helped students learn up to 60%faster, increase memory by 25-60% anddecrease total learning time by 60-70%.*

No wonder more and more organiza-tions are turning to online learning forfast, professional results.

*source: Corporate E-Learning, W.R. Hambrecht, March 2000

Each student receives a personalized curriculum, designed to meet his or her individual needs.The following is an example of how this works:

HOW DO YOU LEARN ENGLISH ONLINE?

1. DIAGNOSTIC TEST: An initial test is used to deter-mine a student’s current level of English, allowing usto identify an appropriate course.

2. SIGN-UP: Choose from among Englishtown’s 37different courses.

3. SELF-STUDY: Interactive media teaches reading,writing, listening and speaking. Students can studyon their own, wherever they are, and at their ownpace – as long as they have access to the Internet.

4. STUDENT-TO-STUDENT EXERCISES: Individualstake part in multi-player educational exercises withother students, via the Internet. It’s all in real time,and students improve their English skills by speak-ing to each other using our voice-over-Internet tech-nology.

5. STUDENT-TO-TEACHER CLASSES: Online classesin which students learn to use all their skills in a livesetting, with native-speaking teachers. Both GROUPand PRIVATE study options exist.

Students can choose from both live audio- and video-based classes.

6. STUDENT-TO-TEACHER PRIVATE WRITING CLASSES:

Students improve their writing skills by having writingassignments corrected by a native-speaking teacher,via e-mail.

7. TESTING: Progress is evaluated with mid-unit tests.

8. SUPPORT: Our teachers are always available alongthe way to help students adjust and learn as fast aspossible.

9. SUPPLEMENTARY: Students receive daily e-maillessons to supplement learning. (Via Internet, WAP, i-mode or PDA).

10. UNIVERSITY CERTIFIED DIPLOMA: Upon completinga level, students receive an official US university-certifi-ed diploma.

For a short video of how learning online works go to :www.englishtown.com/demo

H A R V A R D

B U S I N E S S

S C H O O L

P U B L I S H I N G

C O N T E N T

All of our courses are

University certified

Our business curriculum has been

produced with:

Track your progress

MORE CONTROL OVER YOUR LANGUAGE TRAINING

FOR CLEARER RESULTS

TRACK YOUR COSTS,TRACK STUDENTS RESULTS

Englishtown offers your organization anumber of important ways to manageand control how your staff learns English.

Using corporate reporting, we canprovide your company with informationabout overall educational results.

This includes information and updatesabout individual performance and devel-opment, as well as a variety of ways to

track the progress of specific depart-ments, or of your entire staff.

EASY INTEGRATION

Plus, if your company already has a LMS(Learning Management System) installed,Englishtown’s corporate reporting toolswill integrate easily and seamlessly, sothat all your language training informationis stored centrally.

Depending on your company’s infra-

structure, we offer two methods of instal-lation.

Englishtown can be used either as anASP (Application Service Provider) or beinstalled behind your firewall on your ownIntranet.

Either way, our worldwide supportmakes it quick and easy to implement,and simple for your staff to use.

Track yourprogress?

,

Worry-free technology that’s simple to use

Englishtown takes an active role in helping all types of companies developlong-term, English-language training programs that meet their specific needs.

This means working with your humanresources department to analyze andimplement the solutions that work best for you and your staff.

WE OFFER 3 WAYS OF LEARNING:

1. Interactive self-study.2. Interactive self-study, plus LIVE onlineteacher-led group courses.3. Interactive self-study, plus LIVE onlineteacher-led group courses and LIVE one-on-one instruction.

FOR FASTER RESULTS, WE ALSO OFFER:

1. Corporate or industry-specific coursecontent (Legal, Pharmaceutical, Telecom,Automotive, etc.) 2. Custom course development for yourcompany’s individual needs.3. Help in implementing, motivating andtracking the progress of your languageprogram.

CUSTOMIZE THE PROGRAM

TO FIT YOUR NEEDS

“The technology is simple to install,and our staff has had no problemsunderstanding how to use it. It’s no moredifficult than using the Internet, and youlearn English at the same time.”

“Most people in my department travel constantly. Before Englishtown, they werealways missing lessons. For us, this is arevolution in language learning – it fillsthose empty hours in hotels and providesreal results. No more wasted investments.”

“I log on regularly to keep up my Englishskills. A half hour here, a half hour there.It has certainly reduced misunderstandingswhen I talk to my international clients.”

“We found Englishtown to be effici-ent, flexible and more affordable.

“I find online learning to be the perfectcomplement to regular classes. The interactive exercises are really fun– and I learn a lot from them .”

EF Education has spent more than three decades helping over 10,000 companies learn English. Now Englishtown has designedan e-learning solution that fits today’s fast-paced business needs. Some of our customers over the years have included:AVENTIS, ABB, AIRTEL, AGA, AKZO NOBEL, ALCATEL, AMADEUS, ARIANESPACE, ARTHUR ANDERSEN, ASTRA-ZENECA, BANKBOSTON, BMW, CREDU, CEMTEC,

COCA-COLA, DAIMLER-CHRYSLER, DELPHI, DASSAULT, ELECTROLUX, ERICSSON, ERNST & YOUNG, FERRARI, FORD, IBM, HACHETTE, ITALIANA PETROLI,

LUFTHANSA, MITSUBISHI, NESTLE, NOKIA, NORSK HYDRO, NOVARTIS, PFIZER, PHILIPS, RENAULT, SCANIA, SECURITAS, SEB, SHELL, SIEMENS, SKANSKA, SNCF,

SONERA, SONY, STATOIL, TOSHIBA, UPS, UNIVERSAL, PRICE WATERHOUSE COOPERS, WHIRLPOOL, VOLVO, YOPLAIT

Or to speak directly with a sales representative, e-mail us at : [email protected] or call one of our regional headquarters (numbers listed on next page)

YOU‘RE IN GOODCOMPANY

“Voice-over-Internet lets me talk tostudents and teachers around theworld, using my PC. It’s like gettingprivate lessons, plus I get to practicenew skills with other people.”

Talk to the world

Helsinki 1967 Vilnius 1998

Stockholm 1965 Malmö 1984 Göteborg 1995

Oslo 1967 København 1968

Berlin 1969 München 1970

Amsterdam 1970 Bruxelles 1976

Luxemburg 1998 Oxford 1992

Cambridge 1978 London 1969

Torquay 1968 Brighton 1967

Hastings 1967 Dublin 2001 Paris 1972 Cannes 1997 Nice 1967

Bilbao 1989 Barcelona 1980 Madrid 1974 Lisboa 1991 Casablanca 1998 Malta 1994 Vancouver 1992 Seattle 1985

Portland 2001 Toronto 1985 Boston 1979 New York 1991 San Francisco 1989 Santa Barbara 1982 Los Angeles 1989 San Diego 1983 Dallas 1994 Miami 1987 Monterrey 1985 Guadalajara 1980 Ciudad de México 1979

Caracas 2000 Medellín 1995 Bogotá 1985 Quito 1991

Guayaquil 1993 Rio de Janeiro 1987 São Paulo 1987 Santiago 1990 Buenos Aires 1979

St.Petersburg 1996 Moscow 1993

Bydgoszcz 1998 Warsaw 1997

Lodz 1999 Wroclaw 1998 Katowice 2000 Budapest 1999

Wien 1970 Zürich 1969 Luzern 1977

Lausanne 1973 Ljubljana 1999

Torino 1975 Milano 1974

Firenze 1980 Roma 1975

Baku 1999 Istanbul 1991 Vladivostok 1996

Kwangju 2000 Seoul 1988

Taejon 1993 Taegu 1993 Pusan 1992 Tokyo 1973

Nagoya 1992 Kyoto 1996 Osaka 1991

Hiroshima 2000 Fukuoka 1992

Sydney 1987 Taipei 1989

Taichung 1992 Tainan 1995 Kaohsiung 1991 Shanghai 1994

Da Quing 2001 Guangzhou 2000 Beijing 1997

Hong Kong 1994 Bangkok 1996

Ujung Pandang 1997 Denpasar 2000 Malang 1999

Surabaya 1992 Yogyakarta 2000 Semarang 1997

Cirebon 1997 Jakarta 1986

Tebet 2000 Bintaro 2000

Bandung 1993 Bogor 1997

Bandar Lampong 1998 Palembang 1998 Medan 1998

Singapore 2000

ASIA

JapanEnglishtown6F Ebisu MF Building 141-6-10 Ebisu-MinamiShibuya-ku Tokyo 150JapanTel: (81) 3 5722 3000

KoreaEnglishtown3F Hanhyo Building136, Seorin-Dong, Chongno-Ku,K.P.O. Box 1170Seoul, 110-729 KoreaTel: +82 (2) 733-9302Tel: +82 (2) 733-9303

ChinaEnglishtownUnit707, Tower III, Henderson CenterNo. 18 Jianguomennei StreetDong ChengDistrict, Beijing, P.R.CTel: +86 (139) 1084 2977Tel: +86 (139) 10 82 7232

EUROPE

ItalyEnglishtownCorso Vittorio Emanuele 2420122 MilanoItalyTel: (39) 02 77 89 390Fax: (39) 02 782733

ScandinaviaEnglishtownGrev Turegatan 11A11487 StockholmSwedenTel: (46) 8-587-930-00Fax: (46) 8-611-5011

SpainEnglishtownJuan Bravo 3C, 1 E-28006 Madrid Spain Tel: (34) 91-426-49-58 Fax: (34) 91-435-13-14

GermanyEnglishtownMarkgrafenstra.5810117 BerlinGermanyTel: (49) 30-203-47-0Fax: (49) 30-203-47-101

FranceEnglishtown4, Rue Duphot75001 ParisFranceTel: (33) 1-42-61-50-22Fax: (33) 1-42-61-75-44

LATIN AMERICA

BrazilEnglishtownAv. 9 de Jullho, 4285Jardim Paulista01407-100 São Paulo – SPBrazilTel: 55 11 3888-4800Fax: 55 11 3887-8843

MexicoEnglishtownAv. Paseo de los Leones 2312,Loc 8Monterrey, NL 64610MexicoTel: (52) 8300-3644Fax: (52) 8300-3401

UNITED STATES

Englishtown1 Education StreetCambridge, Massachusetts02141, USATel: (617) 619-1500Fax: (617) 619-1593

ENGLISHTOWN AND EF WORLDWIDE OFFICES(with opening dates)

ENGLISHTOWN REGIONAL HEADQUARTERS