A PROJECT REPORT ON COMPETENCY MAPPING IN BILT GRAPHIC PAPER PRODUCT LIMITED KAMALAPURAM UNIT A dissertation Report submitted to the Andhra University in partial Fulfillment for the award of MASTER OF BUSINESS ADMINISTRATION By Bh.S.DEEPIKA Reg.No:20854100004 Under the guidance of Mrs. K. LALITHA BHAVANI, M.HRM, Faculty of management studies
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
A PROJECT REPORT
ON
COMPETENCY MAPPING
IN
BILT GRAPHIC PAPER PRODUCT LIMITEDKAMALAPURAM UNIT
A dissertation Report submitted to the Andhra University in partialFulfillment for the award of
MASTER OF BUSINESS ADMINISTRATION
By
Bh.S.DEEPIKAReg.No:20854100004
Under the guidance of
Mrs. K. LALITHA BHAVANI, M.HRM,Faculty of management studies
ADITYA INSTITUTE OF P.G. STUDIES, SURAMPALEM
2008-10
(Affiliated to Andhra University)
ADITYA INSTITUTE OF P.G.STUDIESDEPARTMENT OF BUSINESS MANAGEMENT
(Affiliated To Andhra University)Aditya Nagar, ADB Road, SURAMPALEM-533437,
E.G.Dst.Phones: (08852)252243,252250,
cell:9866576662
CERTIFICATE
This is to certify that the project entitled “COMPETENCY
MAPPING”with reference to BILT GRAPHIC PAPER PRODUCT
LIMITED, KAMALAPURAM UNIT is the bonafide work done by
Ms.Bh.S.DEEPIKA with Regd.no: 20854100004 during the period 2008-10 in partial
fulfillment of the requirement for the award of the Degree of MASTER OF
BUSINESS ADMINISTRATION in Aditya institute of P.G studies affiliated to
Andhra University is a record of benefited work carried out by under my guidance
and supervision.
Project Guide Head of the dept.
Mrs. K. Lalitha Bhavani, MHRM, Mr. J.Nagendra kumar
DECLARATION
I hereby declare that this project report entitled “COMPETENCY
MAPPING” with reference to BILT Graphic Paper Product Ltd., submitted by me in
partial fulfillment of Master of Business Administration to the department of M.B.A,
AU, ADITYA INSTITUTE OF P.G. STUDIES, SURAMPALEM in genuine and
bonafide work done by me and it is not previously submitted by me for the award
any degree or diploma in any other institute or university.
Bh.S.Deepika
Place:
Date:
ACKNOWLEDGEMENT
I take this opportunity to acknowledge my deep and profound gratitude to the
people concerned who have helped me directly or indirectly completion of this
project.
I would like to extend my sincere thanks to Mr. J. NAGENDRA KUMAR,
Head of the Department MBA., ADITYA INSTITUTE OF P.G. STUDIES
permitting me to take up this project in BGPPL.
I express my gratitude to my project guide (internal) Mrs.K.LALITHA
BHAVANI, M.HRM, and all the other faculty members of ADITYA INSTUTUTE
OF P.G. STUDIES who had helped me to complete this project, successfully under
their valuable guidance and suggestions towards completion of this project.
My sincere thanks to Mr. K. NAGESWAR RAO (Sr.Manager),
Mr.P.R.REDDY (Manager-HR) and other Asst.Managers in H.R.Department for
their kind Co-operation and valuable suggestions which were helpful for completing
this project.
I much obliged to my guide Mr.A.SURYA BHAGAVAN (Executive-HR) for
his assistance, co-operation and excellent guidance and his valuable suggestions for
completing this project.
(Bh.S.Deepika)
CONTENTS
P.No
CHAPTER-1: Introduction 1-9
a. Objectives of the study
b. Need for the study
c. Methodology
d. Limitations
CHAPTER-2: Industry Profile 10-17
CHAPTER-3: Company Profile 18-39
CHAPTER-4: Theoretical Frame Work 40-67
CHAPTER-5: Competency mapping in BGPPL 68-76
CHAPTER-6: a. Findings 77-82
b. Suggestions
c. Conclusion
BIBLIOGRAPHY
CHAPTER-1
INTRODUCTION
INTRODUCTION TO HRM
Taking a look at the world human beings is rewarding experience. Contrasts
abounded in this world. Beauty is juxtaposed with ugliness, mercy with misery,
industriousness with laziness and affluence with poverty. These contrast remain, so
despite the passage of time, sweeping political and economic changes and cultural
differences. Contrasts not withstanding, one thing is certain – it is people who make
an organization a success or allow it to be handed over to the Board of Industrial and
Financial Reconstruction (BIFR). Who are these so-called patrons? How to attract
them? How to retain them? How to motivate them?
MEANING AND DEFINITION
Simply put, Human Resources Management is a management function that
helps manager’s recruit, select, train and develops members for an organization.
Obviously, HRM concerned with the peoples dimension in organization.
DEFINITION
A series of integrated decisions that form the employment relationship: their
quality contributes the ability to the organization and the employees to achieve their
objective.
Is concerned to with the people dimension in management. Since every
organization is made up of people, acquiring their services, developing their skills,
motivating them to higher levels of performance and ensuring that they continue to
maintain their commitment to the organization are essential to achieving
organizational objectives. This is true regardless of the type of organization,
government, business, education, health recreation or social action.
1
Management is the planning, organizing, direction and controlling of the
procurement, development, compensation, integration, maintenance and separation
of human resources to the end that individual, organizational and social objectives
are accomplished.
HR POLICIES & PRINCIPLES:
POLICIES:
A policy is plan of action. It is a statement of intention committing
management to a general course of action. When the management drafts a policy
statement to cover some features of its personnel programmers, the statement may
often contain an expression of a principle or an objective:
“It is the intention of the company to provide a safe plant and a healthy working
environment”
A policy statement is more specific and commits the management to identify
course of action. The following is a policy.
Our policy is institute every practical method for engineering, safety into our
processes and equipment to provide clothing where necessary, to train employees in
safe operating procedures and to vigorously enforce established safety rules. Our
policy is to provide a healthy plant by giving adequate attention to cleanliness,
temperature light and sanitation.
2
BENEFITS OF PERSONNEL / HR POLICIES:
The work involved in formulating personnel policies requires that the
management give deep thought to the basic needs of both the organization and
employees. The management must examine its basic convictions as well as give full
consideration the prevailing practices in other organization.
Established policies ensure consistent treatment of all personnel throughout
the organization. Favouiritisum and discrimination are thereby, minimized.
Continuity of action is assured even though top management personnel
change. The CEO of a company may possess a very sound personnel management
philosophy. He/She may carry the policies of the organization in his/her head and
he/she may apply them in an entirely fair manner. But what happens when he/she
retires or resigns? The ensure of office of any manager is finite but the organization
continue Policies promote stability.
Policies serve as a standard of performance. Actual results can be compared
with policy to determine how well the member’s of the organization are living up to
the professed intentions.
Sound policies help build employee motivation and loyalty. This is
especially true where the policies reflect established principles of fair play and
justice and where they people grow with in the organization.
Sound policies resolve intrapersonal, interpersonal and inter group conflicts.
3
A FEW SPECIFIC PERSONNEL POLICIES ARE:
Policy of hiring people with due respect to factors like reservation, sex,
marital status and the like.
Policy with regard to medical assistance benefits, ESI and medical benefits.
Policy regarding housing, transport, uniform and allowances.
Policy regarding training and development need for, method of and
frequency of training and development.
Policy regarding industrial relations, trade union recognition, collective
bargaining, grievance procedure, participative management and
communication with workers.
In the present scenario, it is difficult for the organization working
independently that each of players in the industry consciously work towards
achieving and maintaining different positions based on service standards. However
any process improvements or innovative ideas set by the leaders are constantly
copied by the competitive players thus providing only lesser returns to them. This
puts considerable pressure on the leaders to constantly upgrade services standards in
the organization.
4
OBJECTIVES OF THE STUDY
Competency refers to the intellectual, managerial, social and emotional,
competencies. It is beneficial and cost effective to have competent people to occupy
higher level positions. Normally, the purpose of analyzing training needs is to
uncover the gap that exists between the present competencies and the competency
needed to reach strategic goals for the future.
To create a competency based culture in the organization.
Identifying and building competencies of an individual is preparing himself
for the next set of responsibilities as efficient and effective managers.
To ensure that right people are identified and placed in the right jobs and
employee potentials is identified, developed and untilled fully.
To help uplift the competencies of critical groups of managers, by providing
them insights into their competencies and developmental opportunities.
Key performance areas can be improved by understanding the fields where
there is a gap between the actual and the desired results.
5
NEED FOR THE COMPETENCY FRAME WORK
The basic need for the competency frameworks are as follows.
To translate agency vision into clear measurable outcomes.
Provide a tool for assessing, managing and improving overall health and
success of business systems.
Continue to shift from prescriptive, audit and compliance based oversight, to
an on going, forward looking strategic partnership involving agency
headquarters and field components.
Identify core capabilities in the business and in the individual to help connect
work with behaviors.
Include measures of quality, cost, speed, customer, service and employee
alignment, motivation and skill tip provide and in depth, Predictive
performance management system.
Replace existing assessment models with a consistent approach to
competency management.
6
METHODOLOGY
IMPORTANCE OF THE STUDY:
An organization comprises of various policies is a plan of action. It is a
statement of intention committing the management to a general course of action.
When the management drafts a policy statement to cover some features of its
personnel programmers, the statement may often contain an expression of
philosophy and principle as well. The following statement is an expression of a
principle or an objective:
“It is the intention of the company to provide a safe plant and a healthy working
environment.”
SCOPE OF THE STUDY:
The scope of the study is intended to cover the Sr.Managers, Managers,
Asst.Managers, Sr.Executives and Jr.Executive in the organization.
OBJECTIVES OF THE STUDY:
The primary objective of the internship has been to gain hands on experience
of the functioning of the HR department in the organization.
To know the competences required for the position and to match the
competencies of person to the position.
To determine the strategic advantage for the organization based on employee
competencies.
To ensure the improvement of the competency/ performance levels of the
employees in the organization.
7
TOOLS OF DATA COLLECTION:
PRIMARY DATA:
Any research study for the collection of primary data the methods like
questionnaire, interview and observation methods has been used very frequently.
Among these methods the direct interview of the employee and the questionnaire
technique being used as the most versatile of all and capable of interacting opinion
and interventions was used for the purpose of data collection.
SECONDARY DATA:
The secondary information will be collected in this category is as follows:
By go through the internet (T.V.Rao learning systems)
By using the HRD magazines
By collection information from the employees.
By observing and the studying the previous research studies.
8
LIMITATIONS OF THE STUDY
The major limitation of the project under study was “time 8 weeks” it has to
be completed in a very short period of time, which was not sufficient to
under take a comprehensive study.
The study was confined to six years.
Some information is not available due to the confidential matters.
The study is confined only to BGPPL is the largest seller of Rayon grade
pulp in India. So, due to heavy work schedule of the employees they couldn’t
spare much of their time. To be in many cases, company could not provide
detailed information & formats due to various limitations.
9
CHAPTER-2
INDUSTRY PROFILE
INDUSTRY SCENARIO
THE HISTORY OF PAPER MAKING:
Paper has been around for nearly 2000 years!!! Try to imagine life without
it. The papermaking process has come a long way since 105 A.D. When Ts’ai Lon, a
Chinese court official, invented paper. In all likelihood, Ts’ai mixed mulberry bark,
hemp and rags with water, mashed it into pulp, pressed out the liquid, and hung the
thin mat to dry in the sun. Thus began humanity’s greatest revolution in
communications.
William Rittenhouse and William Bradford founded the first North
American paper mill in 1690 at Wissahickon creek, near Philadelphia. Thanks to a
great deal of imagination and hard work, they successfully collected, separated,
cleaned and recycled old cloth rags to make America’s first writing papers.
In the early 1800s, Nicholas-Louis Robert of France invented the
Fourdrinier, a machine that produces paper on an endless wire screen. Fifty years
later, papermakers began successfully using wood fibre to make paper, a process that
was introduced in the United States in the early 1900s.
In 1866, an American named Benjamin Tilghman developed the sulphite
pulping process. The first mill using this process was built in Sweden in 1874. This
was the dominant pulping process until 1937. At that time, Kraft pulping became the
dominant chemical pulping process and still is today. A German chemist, C.F.Dahl,
developed the Kraft (from the German word meaning “strong”) pulping process in
1879. The first Kraft mill in the United States was built in 1911 in Pensacola,
Florida. The Kraft process had several distinct advantages:
10
The chemicals used to dissolve the lignin were recoverable and tremendous
amounts of energy were produced during the recovery process, and the process
could pulp pine trees, a predominant forest species in the United States. The Kraft
process allowed the United States to become a major producer of paper products.
The development of paper signalled the beginning of the modern
communication era. Later innovations incorporating paper would include the
development of the Gutenberg Press, which allowed for mass production of printed
materials thus increasing the demand for and production of paper.
DISCOVERY OF PAPERMAKING:
In 105 A.D. Ts’ai Lun, a Chinese court official, mashed pieces of mulberry
bark, cloth and hemp in water until they were reduced to pulp. He then drained away
the water, pressing and drying the matted fibres. The result was paper.
The secret of papermaking remained in China for 650 years, until Arabs
learned the art from Chinese prisoners of war. The process was brought to Europe in
the 12th century-but the method of making paper from wood was lost along the way.
Rags were used instead.
Early American Papermaking-Use of Rags as Raw material
William Rittenhouse and William Bradford founded the first North
American paper mill in 1690 at Wissahickon Creek, near Philadelphia. Other mills
soon opened, with much of the industry concentrated in New York, Massachusetts,
Pennsylvania and Connecticut.
11
Papermaking in Maine began in the 1730s, when a small mill was built on
the Presumpscot River in Westbrook. Maine’s attraction for paper manufacturing
was its rivers and streams-important sources of power and clean water for the
manufacturing process, which still used rags as its raw material. In 1854 Samuel
Dennis Warren purchased the mill in Westbrook for $28,000, starting the S.D.
Warren Company. At that time discarded clothes were beaten to a pulp and poured
into molds to make paper at the mil. By 1856 the S.D. Warren mill was the largest
importer of rags in the world.
USE OF WOOD FOR PULP SPARKS MAINE INDUSTRY:
A rag shortage in the 1850s, along with increasing demand for paper,
enticed European and American inventors to find alternative supplies for making
pulp. These inventors found mechanical and chemical methods for efficiently
making paper from wood. Poplar was the wood of choice, and new mills began to
open near the source of this fibre. Many of these mills were in New England.
The first wood pulp in Maine was produced in the basement of a Topsham
sawmill in 1868, marking the beginning of the paper industry’s rapid growth in
Maine. The Topsham mill produced one ton of pulp per day. By 1875 the S.D.
Warren mill in Westbrook first blended wood fibres with rag pulp; five years later
the Westbrook mill was the largest paper mill in the world.
At this time mills were using a mechanical pulping process (many still do).
But in 1866, an American named Benjamin Tilghman developed a sulphite chemical
pulping process, heating liquefied wood fibres with a sulphurous solution. The first
mill using this process was built in Sweden in 1874. In 1880s, this process was
brought to Maine, beginning a period of rapid growth in Maine’s pulp and paper
industry.
THE GROWTH YEARS:
In 1882, a saw mill in Old Town began using their by-products to make soda
pulp, forming the Penobscot Chemical Fibre Company. In 1883 the company built a
sulphite pulp mill, producing 18 tons of pulp per day. This mill grew and
transformed into the Georgia-Pacific tissue facility operating today.
In 1888 Hugh J. Chisholm built the Otis Falls Pulp Company mill in Jay, then
the third largest paper mill in the country. In 1898 this mill became one of the
founding mills of International Paper. International Paper sold the Otis mill in 1978;
it is now owned b Wausau Paper. President Grover Cleveland led a team of investors
to bring a new sulphite pulping technology to central Maine in 1889, starting the
Madison Paper Industry mill that is still in operation today.
By 1890 there were 25 pulp mills in Maine: twelve soda/sulphite mills
producing 182 tons of pulp per day, and 13 ground wood mills rated at 157 tons per
day. Five years later Maine’s capacity increased to 1036 tons per day of pulp and
508 tons per day of paper. Maine led the nation in pulp production.
In 1900 the Great Northern Paper Company began manufacturing newsprint in
Millinocket. This mill was, as it opened, the largest in the world, producing 240
tons/day of newsprint, 120 tons/day of sulphite pulp, and 240 tons/day of ground
wood pulp. Great Northern expanded the facility in 1906, adding a mill in East
Millinocket. These mills are now owned by the Katahdin Paper Company. In the
early 1900s two mills that are still in operation today were built on opposite ends of
the state. Hugh J. Chisholm opened the Oxford Paper Company’s Rumford mill,
now owned by Mead Westvaco, in 1901. In 1906 St.Croix Paper opened the Bailey
Ville (Woodland) mill, now owned by domtar.
With this growth Maine surpassed Connecticut, New Hampshire, and
Vermont in the volume of paper produced, becoming the third leading papermaking
state, behind Massachusetts and New York. But the expansion was not limited to the
northeast-new facilities were being constructed in Illinois, Michigan, Ohio and
Wisconsin.
1910-1930: Continued Growth, Increasing Competition:
In the early part of the 20 th century Maine’s mills grew, primarily by adding
new machines, although existing machines were also made to run faster. But new
factories continued to be built further west, as Wisconsin became an increasingly
important player. Competition also came from Canada, where shipments of paper
(largely newsprint) to the U.S. increased from 3.9 million tons in 1912 to 37.7 tons
in 1918. Some Maine mills could not compete and closed, others converted to the
production of writing papers.
Donald Fraser opened a sawmill in New Brunswick in 1877. His company
grew into the largest wood products business in the Maritimes. In 1928 Fraser
started its first lightweight paper machine, and installed a mile-long pipeline to
connect the Edmondson pulp mill to the Madawaska paper mill.
14
When central Maine Power completed the Wyman Dam in Bingham they
needed a customer for its excess power. CMP created and affiliate, the Maine
Seaboard Paper Company, and built what is now the International Paper mill in
Bucksport. This mill initially produced newsprint, but later shifted to lightweight
coated paper used for magazines and catalogs.
THE CHALLENGE FROM THE WEST AND SOUTH
International Paper opened the Androscoggin mill in Jay in 1965. The mill
now includes a wood yard, three wood rooms, utilities, two continuous pulp
digesters, two bleach plants, and five paper machines. The five paper machines have
the combined capacity to produce more than 1,600 tons per day more than the
combined total of all 12 mills operation in Maine.
Machines at other mills continued to be improved to operate faster and
with wider rolls to increase productivity. Despite these improvements, by 1960
Maine lost its claim to be the largest papermaking state to Wisconsin, as many new
mills were brought on line there. Much of the U.S. brown paper (eg.cardboard)
production moved to southern states, which increased their share of the U.S. paper
market as new plants were built to use fiber form southern pine plantations.
This trend continued through the 1970s and 1980s. Paper companies
continued to invest in Maine, but Wisconsin, Washington and several southern states
became more attractive for investment dollars and saw their position relative to
Maine improve. In 1981 Maine’s newest paper mill was completed in Skowhegan.
The Sappi Fine Paper north America Somerset mill now has Maine’s highest
capacity, capable of producing 2,179 tons of paper per day, along with 1,500 tons of
Kraft pulp. The mill produces high quality printing and writing papers.
Maine was making more pulp and paper than ever before. Some mills shifted
to specialty papers, while others upgraded their machines to run more efficiently.
Other mills that did not make these investments were forced to close.
CURRENT STATUS:
Recently competition has come from places far more distant than
Massachusetts, New York, Wisconsin or Canada. Off shore competition started in
Europe, where many new mills and upgraded facilities were completed in the 1980s
and 1900s. Then Latin America jumped in-aided by a vast forest resource of fast
growing trees Brazil and Chile built large new pulping facilities, causing a decrease
in U.S. pulp production since 1995.
New paper capacity is now shifting to Asia. While no new mills have been
built in the U.S. for many years, many new mills are under construction in China,
Korea, Indonesia and across the globe. These new mills are larger and faster than
those in the U.S. In most cases the cost of labour is much cheaper where the new
mills are being built. AS a result pulp and paper prices continue to decline.
In order to compete Maine mills have rebuilt their older machines, when
they can obtain the capital to do so. They have increased productivity through
process improvements, while reducing their labour force.Many smaller mills now
have niche markets-for example, the Sappi mill in Westbrook, built by S.D.
Through innovation and continued investment, along with top- notch
workforce and superior forest resource, Maine has remained competitive. Maine
remains the second leading paper producing state in the U.S. and continues to
produce more paper than ever before. Maine has been producing paper for over 270
years. In that time mills have opened, closed, changed, struggled and prospered.
They continue to do so today.
17
CHAPTER-3
COMPANY PROFILE
COMPANY PROFILE
Ballarpur industries limited- (BILT) is the largest paper industry in India &
the only Indian company to rank between top hundred pulp & paper industries
worldwide. BILT has established a dominant position in its defined product
segments in writing & printing papers & is looking at establishing a certain key in
overseas market. BILT has a consolidate market capacity 460,000 MT/A at which
50,000 MT are exported. BILT has seven co. across the country making it a truly
national player in Indian market. Its 6 units are:-
1. UNIT BALLARPUR (MAHARASTRA)
2. UNIT BHIGWAN (MAHARASTRA)
3. UNIT SHREEGOPAL (HARYANA)
4. UNIT SEWA (ORISSA)
5. UNIT ASHTI (MAHARASTRA)
6. UNIT KAMALAPURAM (ANDHRA PRADESH)
Unit Shreegopal
Unit Shreegopal, in Yamunanagar, Haryana, currently produces
82,000 tonnes of paper per annum. The unit has been certified
by the Ministry of Power and is ISO 9001:2000 certified for
Quality Management System. Unit Shreegopal received the “National Award for
Excellence in Water Management 2007”.
The product mix of this unit includes Sun Shine Super Printing, Royal Executive
Bond, Black-Centred Board and Ivory Board.
18
Unit Ballarpur
Unit Ballarpur, located in Ballarshah in Maharashtra,
currently produces 1,30,000 tonnes of paper per annum.
The unit is ISO 9001:2000 certified, has been named
“Paper Mill of the Year” by the Indian Paper Manufacturers’ Association (IPMA),
besides receiving the Maharashtra Energy Development Agency’s “Award for
Excellence in Energy Conservation and Management” thrice.
Expansion project is underway with the installation of a new paper machine, which
would produce uncoated wood free paper, leading to a capacity increase of 1,50,000
tonnes per annum by July 2009.
Unit Ballarpur’s major product mix comprises of Sun Shine Maplitho, Sun Shine
Super Printing, Ledger, Cream Wove, AR Grade Poster, White Poster and TD
Poster.
Unit Ashti
Unit Ashti located in Maharashtra has both ISO 9001:2000 and ISO 14001:2004
certifications. The unit won the Bureau of Energy Efficiency’s
“Energy Conservation Award” in 2000 and 2007. It also
ranked 9th with 2-leaf rating in the Green Rating Project
conducted by the Centre for Science & Environment in 2002.
It produces copier paper under the brand name of Copy Power. It also manufactures
SS Maplitho paper for the writing, printing and graphic industries. Unit Ashti
currently produces 54,000 tonnes of paper per annum.
19
Unit Bhigwan
Operations at Unit Bhigwan, located in Maharashtra are comparable with the best in
the world, with state-of-the-art technology, equipments and processes. It currently
produces 1,25,000 tonnes of paper per annum.
The Unit is ISO 9001:2000 and ISO 14001:2004 certified. It
also obtained the OHSAS 18001:1999 certification in 2005. It
received the “Energy Conservation Award” from the Central
Government’s Bureau of Energy Efficiency, the “Maharashtra
State Energy Conservation Award” for 2005 and the “Greentech Safety Award” for
2003-04, 2004-05 and 2005-06. It also won the “Safety Innovation Award, 2007”
from the Safety & Quality Forum of India.
Unit Bhigwan produces Coated paper and board. Around 15-20% of its production is
exported. The unit recently won the “National Award for Excellence in Energy
Management, 2008”.
Unit Kamalapuram
Unit Kamalapuram in Andhra Pradesh has the second
largest pulp capacity within the Group, and is the largest
seller of Rayon grade pulp in India.
Unit Sewa
Unit Sewa is located in Jeypore, Koraput district, Orissa.
This Unit has an installed capacity of 70,000 tonnes per
annum. Its product range includes Sun Shine Maplitho,
Image Copier, and Easy Print.
20
Sabah Forest Industries
In 2007, BILT took its first step into the international market by acquiring Sabah
Forest Industries (SFI), Malaysia. SFI is Malaysia’s
largest integrated paper and pulp facility; its paper plant
has a capacity of 1,50,000 tonnes per annum and its
pulping plant has a capacity of 1,20,000 tonnes per
annum. More importantly, it has access to 289,000 hectares of land till 2094.
Expansion plans are underway with the Pulp mill expansion, a new wood yard and
paper machine renovation. With this expansion project, the pulp production would
increase by 100,000 tonnes per annum and the paper production would increase by
60,000 tonnes per annum.
21
AVANTHA
The US$ 3 bn Avantha Group is one of India's leading business
conglomerates. The Group has business interests in diverse areas, including pulp and
paper, power transmission and distribution equipments and services, food
processing, farm forestry, chemicals, energy, infrastructure, information technology
(IT) and IT-enabled services.
With an impressive global footprint, the Group operates in more than 10
countries with 20,000 employees of 20 nationalities.Group companies include
Crompton Greaves Limited, India's largest power equipment company, and
Ballarpur Industries Limited (BILT), India's largest paper manufacturer, both listed
on the Indian stock exchanges.
As part of its global expansion programme, the Group has acquired a host of
companies from around the world. Since 2005, Crompton Greaves has acquired five
international companies: Pauwels (Belgium), Ganz (Hungary), Microsol (Ireland),
Sonomatra (France) and MSE Power Systems (USA). In 2007, BILT acquired Sabah
Forest Industries (SFI), Malaysia's largest pulp and Paper Company. Another Group
entity, The Global Green Company, acquired Intergarden (Belgium, Hungary) and
Puszta Konzerv (Hungary).
22
With these acquisitions, products from the Group are not just at the apex in
India but ranked amongst the best in the world in their respective categories.Across
Avantha, good citizenship is a defined objective, with focused emphasis on
education, community development and healthcare.
Led by Chairman Mr. Gautam Thapar, the Avantha Group demonstrates
strong leadership globally and emerges as a focused corporate, leveraging its
knowledge, leadership and operations to add lasting value for its stakeholders and
investors.
The Group is on an aggressive growth path, with a targeted turnover of US$
10 bn and a market capitalization of US$ 25 bn by 2013.
23
BRIEF HISTORY
Andhra Pradesh Rayon’s Limited was incorporated on 18 th March
1975 as a public Limited Company and received the Certificate of
Commencement of Business on March 31,1975.The company’s name was
Changed to APR Limited from August, 28 1995.The Company was promoted
by Andhra Pradesh Industrial Development Corporation (APIDC) , APIDC
later associated Ballarpur Industries Limited (BILT) of the Thapar Group
as co-promoters for the Project.
Andhra Pradesh Rayon’s factory established in 1978 in
Kamalapuram Township in the agency area of the Mangapet Mandal has
been steadily prospering for the past 28 years of date. It is prospering like a
shading tree providing employment directly and indirectly to
approximately 3000 families. This factory is really an undreamed boon to
the people of the Direct and agency area. Prior to starting of A.P.Rayons,
this is one of the thousands of tiny villages in the District. After
establishment of the factory, today it has gained specialty of being an
industrial center.
A.P.Rayons factory was established by Thapar Group Pvt.Ltd.,125
Kms away from the District Headquarters in Kamalapuram Village of
Mangapet Mandal started in 1978.This factory was constructed at a cost of
40 crore rupees. A.P.Rayons factory working with A,B,C, shifts round
the clock uninterruptedly. Has been progressing in the path of prosperity
tremendously, producing 300 tonnes of rayon grade pulp as against its
installed capacity of 350 tonnes. It is needless to mention here that it is
because of the united efforts of the workman as well as the continuous
etc., Approximately 5000 families are dependent are on this for their
livelihood.
This factory till 1981 ran into several losses and could not gain even
minimum profits. Under this circumstances in 1981 Thapar group as a joint
venture of the Government under Mr.Ansari as Chairman & Managing
Director took over the factory completely and since 1984 it started taking out
production results. Even then because of accumulated losses till 1986 the
company ran in losses only from 1986 onwards it started gaining profits
without looking back linked with good productivity. Because of the
increased production the value of Rs. 5/- not in 1986 reached to Rs 77/- as
of the date. Presently the company is in the forefront with Rs. 12.95
crores profit . For this company, which is producing Rayon grade
pulp the main material Eucalyptus, Casuarinas, Subabul, Neem, Tamarind
wood is being used. This wood is not only from all the areas in the
state but also from other states being imported approximately 60 trucks per
day i.e. 600 tonnes. To import and stack the required wood the company
has established its own depots in various prime cities of the state. Every day
50 trucks of wood, 15 trucks of coal,10 tankers of Chemicals,Gasetc.,are also
being imported. Coal required for the factory is being supplied by coal
from Manuguru mines in Khammam District about 40 Kms from here.
Similarly Gas and chemicals are being brought down from Visakhapatnam.
Factory is Presently producing 260 tonnes per day.
25
Pulp is being supplied to National Rayon Corporation, Indian Rayon
Corporation, Century Rayon Corporation and Grasim Rayon Company. The
Management has been putting their part of efforts to provide better
recreational facilities to the workman families who are taking out increased
production. For the residential purpose of its workman amenities. This colony
is near by forest of Kamalapuram has been carved into a beautiful Garden
with all modern facility. Further in order to make the workman and their
families spend their every leisure minute in merry ,two Star Dish Antennas
have been provided at an expenditure of Rs.12 lakhs.
VISION:
Our aspiration is to become a leading creator of Shareholder
value in the Paper Industry
To achieve this, we will use the ENERGY of our people, develop
and implement LEADING EDGE technologies and draw on both to deliver
EFFECTIVE world class solutions to our customers.
MISSION:
To consistently outperform expectations and deliver superior value
to both our customers and Stakeholders.
To achieve this, we will ENERGISE our people with a positive
culture that rewards INNOVATION, breeds INITIATIVE and encourages
INTELLIGENT risk taking.
26
CORE VALUES:
1. HONESTY: We will be principled, straight forward and fair in all
our dealings.
2. INTEGRITY: We will maintain the highest standards of professionalism.
3. FLEXIBILITY: We will adapt ourselves to always stay ahead of change.
4. RESPECT FOR INDIVIDUAL: We will give each team member room to
contribute and grow.
5. TEAM PERFORMANCE: The team comes first ; none of us is as good
as all of us.
LEADERSHIP THROUGH QUALITY:
1. BILT aims to be a world class organization with a clear headway
in terms of consistent quality, low cost, on time delivery.
2. We will focus on adding value at all points of interaction with
each of our customers internal and external.
3. For this, we will redefine standards in responsiveness, excellence
in performance and application of world class technologies that en-
sure zero defect output.
4. Quality improvement is the job of every BILT employee.
CORPORATE DIRECTIONS:
i. Put Customers First: Know your customers and provide superior
value.
ii. Be Innovate: Change existing mindset to ‘returns from Innovation’
by each employee.
27
iii. Grow Revenue: Deliver consistent results and grow shareholder
value.
iv. Be Productive: Adopt principle based approach. Focus on speed
and response.
v. Take Responsibility: Embrace empowerment and knowledge shar-
ing.
vi. Take Responsibility: Embrace empowerment and knowledge shar-
ing.
ENVIRONMENT POLICY :
The Environment Policy outlines our commitment and will serve as a
guideline for all our manufacturing sites.
We reaffirm our commitment to prevention of pollution
byand operations on the minimizing the adverse impact of our activities
environment. The unit is also working on environmental initiatives to wards
ISO 14001 certification.
INITIAL CAPITAL:
The Initial capital of this unit is 40 Crores. And the Present capital is
near to 1200 Crores.
Man Power:
In BILT Unit Kamalapuram the total man power is divided in
four categories . They are Permanent contract workers management &
clerical staff.
28
Their strength is:
Permanent Workers : 1060
Contract Workers : 749
Management Staff : 188
Clerical Staff : 5
CATEGORIZED AMONG WORKERS:
US - Unskilled Workers
SS - Semi skilled Workers
SK- 1 - Skilled Workers-1 Grade
SK- 2 - Skilled Workers-2 Grade
HS - Highly Skilled Workers
SG - Special Skilled Workers
Unskilled Workers are considered to be possessing least skills in
his work & special grade worker (S.G) is assumed to be performing
best skill in his work depicted in the above chain of skilled workers with a
continuous growth in skills from Unskilled (US) workers to special grade
workers.
DEPARTMENTS EXISTING:
The entire BGPPL Unit Kamalapuram, is divided into 3 major
departments. They are:
Process Dept.
Engineering & Services Dept.
Personnel & Administration Dept
29
These three major departments are again sub-divided into different
individuals. They are:
1. Process Departments
a. Chipper House
b. Pulp Mill
c. Chlorine Dioxide plant
d. Sheeting Dept
e. Soda Recovery
f. Lab & Quality Control
2. Engineering & Service Dept
a. Mechanical
b. Electrical
c. Civil
d. Instrumentation
e. Power House
3. Personnel & administration Dept
a. Personnel Dept
1) Security
2) Canteen
3) Dispensary
4) Time Office
5) Estate
6) Transport
b. Accounts Dept
c. Audit Dept
d. Safety Dept
i. Safety & House Keeping of Factory
ii. Safety & House Keeping of Estate
iii. Wood Yard & Commercial Dept
CUSTOMERS:
1.Grasim industries private limited
2.National Rayons
3.Baroda Rayons
4.Baruch Rayons
5.BILT
6.Pudumji Group of companies
LEVELS OF MANAGEMENT IN BGPPL
31
LEADERSHIP
Gautam Thapar, Chairman
Mr. Gautam Thapar is the Chairman of BILT. After studying Chemical Engineering
in the U.S.A., he returned to India and started his career as a factory assistant in one
of the manufacturing unit’s. He then rose steadily and steered the organization
through strategic interventions to greater heights. Demanding resilience and due
L1 OFFICER LEVEL
L2 EXECUTIVE
L3 ASSISTANT MANAGER
L4 DEPUTY MANAGER
L5 MANAGER
L6 DY. GENERAL MANAGER
L7 GENERAL MANAGER
resolve, he guides the organisational growth. He is a member of boards of directors of
various companies in India and overseas and is one of India's youngest and brightest
global business leaders.
Over the last seventy years, BILT has travelled a long way, making its own road
where none existed. BILT’s path breaking journey is dotted with memorable
milestones.
ENVIRONMENT & CSR:
Environment policy
BILT believes in synergizing business interests with environmental accountability.
All manufacturing units follow stringent environment management systems, with
five of the seven units being ISO certified.
32
BILT’s units are committed to the Corporate Responsibility for Environment
Protection (CREP) programme. All manufacturing facilities adhere to the most
stringent environmental norms, conserving water and energy, significantly reducing
emissions and effluents, and effectively managing solid waste.
In addition, all expansion and modernisation projects at our plants are in line with
state-of-the-art environmental norms.
RECRUITMENT AND SELECTION
Recruitment Process:
The Process of searching for prospective employees and stimulating
them to apply for jobs in the organization. This organization recruit
skilled, talented and experienced employees only.
Sources:
This organization search for workforce, where are suitable
candidates available in required number ?
The sources are either external or internal. External sources are
Consultancies like monster, times jobs etc., internal sources are referenced by their
employees, trade unions.
Selection Process:
First of all they analyze the requirements for the candidates to
perform job effectively. And conduct recruitment, after they select suitable
candidates for interview. This is a final step in selection process.
33
Types of Interview:
They conduct Depth interview ( just they test the employees skills on their
past position). And also they conduct aptitude Machine test for their employees.
Induction and Placement:
Induction is a procedure that makes the newly appointed person knowing
about the organization. This procedure makes the organization to introduce about
their organization, nature of work, member of workers, objectives of organization etc.,
to newly appointed person.
The person who get qualified and selected persons are join in the organization
by submitting the appointment order given by the selection committee. He will be
placed on the job for what job he was selected.
TRAINING AND DEVELOPMENT
Training Process:
They select suitable candidates based on their requirements, and give
training related to the employee jobs, and give the overall information
related to organization like culture, policies, rules etc.,
Training Method:
They give both On-the job and Off-the job training to their
employees.
34
Performance Appraisal:
Based on the reaching the targets of employees they appraise the
employees performance in the work spot. And they give rating to each
employees.
Methods:
They follow the rating method to evaluate the employee performance in their
organization.
WAGE AND SALARY ADMINISTRATION
It’s one of the important area of HRM. Every HR manager entrusted with
responsibilities of establishing equitable wage and salary structure to their employees.
Basic Pay:
BGPPL gives Basic pay for administration staff is 6000/ - to fresh
employees and 7000/- for technical staff.
Hours of work:
BILT- Unit Kamalapuram is in a continuous process industry and as
per the requirement, it operates 24 hours a day both the workmen & clerical staff
will do their functions in shift wise.
Shift System:
Shift Wise Code Timings
General Shift - 08.00 hrs to 12.00 hrs
&
13.00 hrs to 17.00 hrs
35
Shift A - 06.00 hrs to 14.00 hrs
Shift B - 14.00 hrs to 22.00 hrs
Shift C - 22.00 hrs to 06.00 hrs
Any requirement of continuous work in the general shift without lunch
break. The employee is permitted to leave at 16.00 hrs instead of 11.00 hrs. Both the
time office & shift incharges will records the attendance for workman, clerical &
management staff will sign in the attendance register.
36
BILT GRAPHIC PAPER PRODUCT LIMITED
(Unit: Kamalapuram)
37
TOP ORGANIZATION CHART
38
39
CHAPTER-4
THEORETICAL FRAME WORK
INTRODUCTION TO THE COMPETENCY MAPPING
In the present scenario, it is difficult for the organization working
independently that each of players in the industry consciously work towards
achieving and maintaining
different positions based on service standards however any process improvements or
innovative ideas set by the leaders are constantly copied by the competitive players
thus providing only lesser returns to them. This puts considerable pressure on the
organization.
COMPETENCY
A competency is an underlying characteristic of a person, which enables him
to deliver superior performance in a given job, role or situation.
This characteristic may be called an attribute bundle; consisting of
knowledge, skill, traits, social role, self image, and motive. The underlying
characteristic manifests itself in the form of behavior, which helps deification and
measurement of the competency.
It is defined as the state or quality of being adequately or well qualified to
perform a task which is synonymous with ability. A person gains competency
through education, training, experience or natural abilities.
Competencies are the skills and abilities of an individual that result in better
performance in the given area.
40
It can be defined as “The combination of knowledge, skills, attitude and
personality of and individual as applied to a role or job in the context of the present
and future environment that accounts for sustained success within the frame work of
organizational values”
Hence, competency Mapping is the process of identifying dye competencies
for an organization and the jobs and functions with in tit. It explains how a job could
be done, a competence only describes what has to be done; not how.
Competency can also be referred as a cluster of related Knowledge, attributes,
skills and other personal characteristics that
After a major part of one’s job.
Correlates with performance on the job.
Can be measured against well established standards.
Can be improved via training and development.
Organization of the future will have to rely more on their competent
employers than any other resources. Successfully organization will have to be flatter
and leaner. Much work has to be done by empowered knowledge workers in
multidisciplinary reams competency profiling and mapping of employers has
become a critical and fundamental platform for individual and organizational
success. This can be best accomplished through an evaluation process that provides
feedback as to which competencies meet standards and which competencies must be
improved. Therefore competencies can be thought of as the inner tool for motivating
employees, directing systems and processes and guiding the business towards
common goals that allow the organization to increase its value. Competencies can
provide a common language and method that integrated Human Resources
Management system which will help employees be more productive in the
challenging future years to come.
DIFFERENCE BETWEEN COMPETENCY AND PERFORMANCE
The basic difference between competency and Performance is that the
former indicates “what the employee can do or has the ability to do” and the later
“what the employee does”. Where as the “The performance system measures the
employees worth in the company only after evaluation his periodic performance, the
“competence system” starts mapping and measuring the worth of an individual much
before an employee is appointed on the job and continue to do so till the
job/employee exists.
IMPORTANCE
Structured and documented procedures provide convenience in recruitment,
thereby reducing time and employee cost.
Predefined criteria eliminated chances of wrong recruitment.
The organization has a ready-rekoner of skills inventory/management
inventory.
Training needs identification becomes clear and precise.
Helps me benchmarking the standard.
Gains a clearer sense of true marketability in today’s hob market once the
individual knows how his/her competencies complex to those that are asked
for by the job market in Kay positions of interest.
41
Projects an appearance as a cutting edge and well-prepared candidate, who
has taken the time to learn about competencies, investigate those in demand,
and map his/her own competencies prior to interviewing.
Develops the capability to compare one’s actual competencies to an
organization or positions required/preferred competencies in order to create
and individual development plan.
42
INTRODUCTION TO THE COMPETENCY MODEL
In the early 1970’s, a high ranking official with the United Sates
Information agency (USIA) attended workshop given by Harvard professor David C.
McClelland. A distinguished psychologist with a particular interest in motivation
and achievement. McClelland had habits were shared and demonstrated by high
achievers.
In occurred to the USIA official that McClelland’s approach might help to
solve a persistent problem with the agency’s selection procedures: although blacks
and other minorities regularly applied for jobs in USIA libraries and cultural
missions abroad, the agency’s initial screening procedure almost invariably wound
up eliminating them at the preliminary stages of the selection process. In addition the
tests proved to have very little relation to how well USIA officers actually did their
jobs. The officer who approached McClelland presented him with a challenge could
he identify the attitudes and habits of an out standing USIA officer so that the
agency could begin selection employees on the basis if more irrelevant criteria than
the screening tests?
McClelland said yes. He began by asking the USIA’s personnel director and
some top managers for the names of their most outstanding employees.
Hobs were secure but who were in no way outstanding. To find out the
difference between the two groups, McClelland and his colleague Charles Dailey
initiated a series of intensive interviews with every name on their lists. They asked
fifty people to describe three incidents where they had really messed up. McClelland
and Dailey asked minutely detailed questions to establish a clear picture of what was
said, what was done, when and where it a all happened, who else was there, and so
on. These detailed descriptions enabled them, when analyzing the stories, to find a
pattern: what competencies that outstanding performers had demonstrated that the
other hadn’t.
Some favorable competencies were far beyond the straightforward
management skills that might have been expected. McClelland explained to New
York Times science reporter Daniel Golema:
One of the competencies was social sensitivity. A typical problem that
cultural-affairs officers get into overseas is that there are directives from Washington
saying, for example, it that you must show such and such a film. Now, if they’re in,
say, North Africa, they know damn well that if you show that film the place will be
burned down the next day; . A Washington politician thinks it’s great, but the locals
will find it offensive. What they have to figure or, then, is how to show the film so
that they cab tell Washington that they did and yet not offend any one in the country.
The water walkers (i.e., star performer) came up with the solution of the
screening it when nobody could come. In other words, they had the social sensitivity
to know how the people in the country would react and also knew how to handle it
back home.
This example also points to another competence we have identified: political
judgment, it’s a sort job political savvy that working in a bureaucracy demands. You
have to be able to maneuver within a set of regulation and directives, balancing what
the home office requires and what the reality in the field will allow. You’ve got to
know what you can do and what you can’t get away with. Interestingly many of the
skills that the panel of experts had identified as crucial to job performance turned out
to be irrelevant to the everyday duties of the people interviewed by McClelland and
Dailey.
To validate his conclusions about which competencies were necessary,
McClelland tested them on another group of officers who had been identified as
outstanding about a group who feel in to the mediocre category. Using psychological
tests that had been developed to asses individuals degree of social sensitivity, as well
as tests for other key competencies, he and Dailey found that officers identify as
outstanding consistently performed very well on such tests, where as those rated
mediocre performed poorly. Thus it become clear that social sensitivity and the other
key competencies they had identified were indeed relevant to the job performance.
In 1973, McClelland wrote about hiring practices for civil service jobs. He
pointed out the incongruity of using standardized psychological and intelligence
tests. Such as IQ tests and the Minnesota Multiphase Personality Inventory, for
certain jobs. How necessary is it, he asked, for a prospective policeman to be able
too spot the correct definition of the word “lexicon”? Does anyone really believe
that a talent for finding analogies to words will make someone a good firefighter?
Yet the tests for civil service positions were typically composed of such items.
McClelland argued for the uses of competency testing in place of standardized tests.
45
As he put it: “if you want to test who will be a good policeman, go find out
what a policeman does. Follow him around, Make a list of his activities, and sample
from that list in screening applicants”
The same recommendations, of course, could have applied to corporation’s
use of standardized tests, which were then designed to predict academic performance
rather than performance on the job. In fact, McClelland had chaired a panel of the
social science Research council that found that less academically successful students
were not necessarily poorer performers in life.
Like most good ideas, McClelland’s recommendations were not wholly new.
As far back as the 1920’s Frederick Taylor, the father of scientist was to break down
the subject into its component parts into competencies, in other words and during
World War 11, Psychologist John Flanagan developed what he called the critical
incident interview, which attempted to identify crucial traits and skill required for
successful performance by gathering data on the behavior and observations of
people in relevant situations, such as job events crises, key problems and the like.
Unlinked McClelland’s approach, however, the critical incident technique
did not pay attention to the interviewee’s thanking patterns of fallings. It confined
itself primarily to behavior that as generated and witnesses by the interviewee and
other items deemed significant. But the behavioral approach McClelland used on the
USIA project, which later became a key step in the process of developing
competency models, expanded the focus to include individual experiences and
perceptions of events.
46
APPROCHES TO THE COMPETENCY MAPPING
Competency mapping identifies an individual’s strength, weaknesses in
order to help the person bitter understand himself, and to show him where career
development efforts need to be directed. Competency mapping is pa process of
identifying key competencies for an organization and/or a join, and Incorporating
those competencies thought various process(i.e. hob evaluation, training,
recruitment) of the organization. Thus, up a what, we can define ca competency as a
behavior (communication, leadership), rather than only a skill or an ability.
Competencies are derived from specific hob families with in the organization and
are often grouped around categories, such as strategy, relationships, innovation,
leadership, risk taking etc.
The contemporary approaches to the assessment of individual’s learning
and of workshop performance have been influenced by two essentially
countervailing philosophies. The first is the competence movement, and the second,
the concept of contincieing professional development (lifelong learning). The key
difference between them relates to the locus of contrast, responsibility and
accountability around knowledge and its effective application the workplace.
SOME OF THE CURRENT METHIDS ARE:
COMPLETE PERSONALITY TIPOLOGY:
Deals with the identifying personality type sets that have beep demonstrated as those
essential for effective performance and are then tested through a combination of
battery of psychometric tests and simulation exercises.
47
JOB SUITABILITY ANALYSIS:
Used to help understand work preference indignation of the assessed and to
sedge their current disposition in varying type of jobs. It provides the assessors
detain both, the type of jobs and the suitability for jobs at a mental and
personal level of comfort of the assesses.
In general assessment technique judging criteria includes the following:
CLASSIFICATION:
The goal of assessment here is to produce an accurate and objective measurement of
the job dimensions presumed to underlie job performance. The assessment activates
mist enable the candidate to demonstrate some of the competencies.
PERFORMANCE MEDIA:
Exercises here should comprise of a maximum of performance media such as
written, computer based, spoken and behavioral.
PERFORMANCE ASSESSMENT:
Concerned with different perceptions of the nature and value of learning and
conflicts of interests and issues such as freedom, responsibility and independence on
one hand and standards and accountability on the other.
48
TYPES OF COMPETENCIES
Technical / skill blocks
Non technical/ professional qualities and success factor
TECHNICAL/ SKILL BLOCKS:
Competencies related to a specific area of expertise such as an industry,
process technological, package, or functional area as a knowledge or skill
(Knowledge of safety regulation and international compliance codes).
These competencies are generally acquired through some form of training
(course work, formal education which may be accompanied by some kind of
certification.)
These are various proficiency levels of any skills domain, namely, informed
enthusiast (Basic knowledge, but not applied), Beginner (Trained, Beginning,
Application), seasoned professional (Experienced, anticipates issues and
The American Heritage dictionary defines a competency as “the state or
quality of being properly or well qualified.” That is a good general descriptions; it
does not clarify what is being measured.
ABILITY:
MENTAL ABILITY
Ability to deal with multiple issues and details; learning capacity.
QUANTITATIVE REASONING
Ability to reason with, analyze and draw conclusions from numbers; felling
comfortable with quantitative data
DIVERGENT THINKING
Ability to see and think beyond the obvious and formulate original solutions
PERSONALITY:
HIGH EMOTIONAL STAMINA
Ability to maintain focus and effectiveness under stressful and frustrating
situations
ASSERTIVENESS
Ability to maintain one’s motivation and work independently for extended
periods of time with minimal support and approval
53
SOCIABILITY
Desire to interact with others; projecting warmth; relating to a wide variety of
people
COMPETITIVENESS
Desire to win and to achieve and surpass goals; persistence in the face to
obstacles
HIGH ENERGY LEVEL
Ability to establish and maintain a fast pace and tempo
SKILLS:
BASIC SELLLING SKILLS
Establishing rapport, determining customer needs, relating benefits to product
features, handling objectives and closing.
PROBLEM-SOLVING SKILLS
Anticipating problem, inviting ideas distinguishing symptoms from causes,
modifying and implementing solutions.
PRESENTATION SKILLS
Ability to communicate to large and small groups, establish rapport with the
group articulate delivery of ideas, read group cues, effectively sue visual aids, and
maintain a commanding presence.
54
COACHING / TRAINING SKILLS
Assessing learning needs and closing knowledge gaps, simplifying
information, ensuring understanding, reinforcing desire; behavior, and motivating
the learner.
KNOWLEDGE:
FINANCIAL ANALYSIS
Understanding the financial impact of decisions on the customer. The
customer’s customer and the company.
COMPUTER LITERACY
Basic computer skills for application to marketing programs, including
prospect list, customer contacts, and relevant economic data
PRODUCT KNOWLEDGE
Expertise related to the company’s product and services, as well as other
crucial aspects of the business.
COMPETITIVE ENVIRONMENT
Knowledge of competitive forces and how the company stacks up against
competitors and their product.
55
COMPETENCY PROFILE
It is defined as asset of competencies and includes associated behavior that
link directly to the work to be performed, as well as the levels of proficiency for
each behavior. There are usually several competencies for a given positions and they
are specific to a job or group of jobs.
Investments by the organizations in preparing competency profiles in par
with the strategic vision and objectives of the organization will help in long term
benefits for the individual and the enterprise. But these profiles created holds good,
commonly for static roles played by different positions in the organizations and
limited to dynamic roles, But this does not mean that individual contribution the
employees to the roles they play must be discouraged. This gives a conclusion that
the competency profile can be of two different types, one specific to the role played
and the other general to win the changes occurring.
A) SPECIFIC COMPETENCY PROFILE:
These are competencies which have to; be possessed by employees who have to
perform a work or to play a specific role in the organization.
B) GENERAL COMPETENCY PROFILE:
Competencies like taking initiatives in uncertain situations, ability to cope with
ambiguity, ability to control oneself under the time pressure, excessive work load
shifting expectations, stress etc are the general competencies to be posed by every
employee on contributing towards organizational objectives.
56
COMPETENCY MAPPING
It is process of identifying key competencies for a particular position in an
organization and then using it for job-evaluation, recruitment, training and
development, performance management development appraisals and in identifying
training needs.
It is also agreed that competency mapping process does not fit the one-size all
formula and it has to be specific to the user organization, based on the nature of
business, job employees. But, it is suggested that each and every organization can
develop their own models depending upon their needs and their strategies.
The aggregated level of knowledge, skill and process abilities available
within a competency community determines an organization capability in that
workforce competency. The members of the organizations workforce who share
common knowledge, skills and process abilities of a particular workforce
competency constitute a competency community. The capability of an organization’s
business processes is in part, determined by the extent to which competency
communication can translate their collective knowledge, skills into work
performance.
57
STEPS INVOLVED IN COMPETENCY MAPPING
The competency Mapping plays a very important role while going for
performance Management.
The entire process is designed to highlight the future competency needs and
requirements of the organization and measuring the progress of competence
achievement in predetermined directions.
Two methods can be used to identify the competence development process
a) The top-down approach
b) The individual approach
a) THE TOP-DOWN APPROACH
It starts with the formation of management teams when the business plans are drawn
up. Strategic competencies that are required for the growth of the business, is
identified while doing the business planning, stratify and actions are3 then identified
to develop, secure and distribute the competencies with the help of department heads
(or) special and the management teams.
The bottom-up dimensions is done at an individual’s level. It starts while
performance discussions take place, where future development needs are discussed,
taking individual targets as inputs. The two dimensions are then aligned and the
needs are synchronized into a complete whole.
A third somewhat similar way that could be identified as a process of identifying
competencies is by using the questionnaire method. In this method the process in the
following way:
58a) A job analysis is carried out by asking employs to fill a questionnaire that
asks them to describe what they are doing and what skills, abilities and
attributes they need to perform the job well. There would be a bit that request
them to list down attributes needed to make it up to the next level, thus
making it behavioral as well as skill based.
b) Having discovered the similarities in the questionnaire, a competence based
hob description is crafted and presented to the personnel department for their
agreement and auditions if any. The competencies of the respective job
descriptions become the factors for assessment on the performance
evaluation. Using competencies will help to guide to perform more objective
evaluations based on displayed or not displayed behaviors.
c) Having agreed on the requirements and the skills and attributes needed to
progress with in it and become more productive; one can start mapping the
capability of the employees to the benchmark. There are several index points
within the responsibility level. An approximate level of attainment is noted
against each benchmark indication the areas where
d) The assessable in terms of personal development and achievement.
59
b) THE INDIVIDUAL APPROACH:
The individual level process is divided into three stages.
a) goal analysis
b) bridging the gap
c) Implementation
Individual objectives, also known as key performance areas, are established
before the process starts. Team members with the support of department heads
complete the process every year with the support from HR. Fixing upon the key
performance areas play a major role while doing the performance appraisal. It acts as
an important means for doing individual succession planning, where performance is
reviewed against objectives, future goals are planned, expectations are conveyed,
feedback is given and performance review meeting is conducted.
In order to create competence profiles and a competence development plan,
individual objectives are first established for all employees. The individual
objectives are aligned with the business plan; efforts are made to ensure that
employees can easily follow the link between company objectives and their own
objectives or goals. The vital so that everyone works towards the same objectives. It
also motivates people and hops them see how their objectives are aligned with the
company’s objective, picture.
60
Goal analysis helps to detriment the gap between a desired level of
competence and the actual present level of competence that is shown while
performing an their job. The backbone of gap analysis on an individual level is the
key performance setting. Key performance areas need to be set for all the positions
in the organization keeping in mind the fasts changes in the industry environment,
the profile needs to be flexible and easy to adapt different situation and jobs.
The gap analysis consists of three main steps. First, comes the key
performance area setting. The manager and the team member together review the job
description and individual objectives for the coming year. Based on this review, the
key performance areas are set and hence, a competence based profile is prepared
seven to ten critical competencies necessary to succeed in the job are identified.
At the next stage, competence levels are assessed. The desired level for each
competence is determined by the manager based on inputs from the business plan,
compositions of the team, and job description and individual objectives. Finally the
team member and the manager discuss and reach consensus on the present level for
each competence. It is important that the gap differences are defined and agreed
upon.
Bridging the gaps is done in two steps.
a) On an individual level.
b) On a departmental level.
61
When the gaps have been identified and agreed upon various measures are
taken to fill or minimize the gaps the ways of reducing the competency gaps include:
Training programs, coaching, tools, and reassignment and job rotations.
The first step is to analyze the gap and find out causes behind the gap.
When there have been changes in the job such as new tasks or when the
current performance is unsatisfactory. In the analysis the different elements of
competence need to be considered. Is it a knowledge issue, a skill issue, and attitude
issue or a combination? The solution will most probably differ depending on which
type of competence is being dealt with. The next step is summarize the identified
activate into an individual development plan.
Finally, individual plans aggregate, into an organizational or departmental
plan. This plan includes all planned competence development activities for the
department like competence areas, people involved, activities, common programs,
timing, further action planned and the persons responsible.
Implementation consists of design, execution, monitoring and follow-up.
Before actually implementing activities, it is useful to work one step further with
activities and design them for team member needs. Design can mean either tailored
or an external program. In both cases, the first step should be always to establish
learning objectives. Specific, measurable attainable, Realistic and time bound
criteria help to design, monitor and follow-up the activities. It also to check if the
activities chosen are enough to close the competence gap. Achievement in relation to
agreed objective are followed up at a specific date. It is evaluated in the nest
competence development talk.
These give the HR department a fairly good picture of the employee to see
whether he needs to perform better or more a bit on the scale. Once the employee
tops every indicator or parameter at his level, he is given a promotion.
Competency management can only be successful if the purpose of the
competency initiative is clearly established when it is integrated with applications
that linked with the organizational aspiration, line managers see it as an enterprise
initiative rather than a HR initiative. When this happens, line managers support the
project and organizations achieve their development goals and the expected return
on investments.
DESIGN OF COMPETECNY MAPPING:
Map competencies/skills required for a particular job and specify the
required performance level against that.
Conduct a competency/skill test (prior to recruitment) or a skill audit (later
on the job)
Measures the current performance level.
Conduct a competency gap analysis
Hire or reward if current performance level is more than or equal to required
performance level.
Benchmark the performance level.
63
DEVELOPMENT OF COMPETENCY MODEL:
According to “Stephan Marten” and international authority in this field, and
president of ITAP, Europe. It should start with small, discrete groups or teams,
ideally in two directions a “Horizontal slice” across the business that takes in a
multifunctional or multisided grape, more or less at the same organizational level,
and a vertical slice taking in one whole department or team from top to bottom.
From that, the organizations will be able to learn about the process of competency
modeling, and how potential alternative formats for the modules may or may not fit
the needs of the business.
The following paragraphs enlighten the development of structured
competency model for two different categories of employees which can be
fabricated the requirements of the user organization.
To identify the common competencies that may be more appropriate for two
different categories of employees that is workers/ operators and managerial
personnel in different manufacturing organizations after the discussion was made
with the General managers, superiors, top management etc, form the following.
COMETENCY PROFILING MODEL FOR WORKERS/
OPERATORS/ HELPERS
BEHAVIOURAL SKILLS
Punctuality to co-ordination
Potential for development
Creativity & initiative
TECHNICAL SKILLS
Cleanliness of the machine
Efficiency in handling the machine
Effective use of raw materials
Achieving targets
Maintain quality
Problem solving skills (Technical)
Communication
COMPETENCY PROFILING FOR STAFF/MANAGENIG
PERSONNEL
TECHNICAL SKILLS
Planning
Decision making
Communication skills
Supervisory/monitoring skills
Time management
Computer skill
Aptitude skills
GENERAL SKILLS
Awareness about the industry
Negotiating skills
65
BEHAVIOUR SKILLS
Leadership skills
Initiative
Problem solving
Ability
Work style presentation of the job
Knowledge up gradation
Ability to learn
Creativity
Achieving results
Adaptability to the environment
Managing stress
Motivational skills
Guiding qualities
With regard to the lower management employees, the skills require for
the competency includes behavioral and technical skills. As for as the workers
concerned, they should poses more number of the technical skills as they are the
people who executive what is planned. Behavioral skills are equally important
but they do not constitute a major like the technical skills.
The managerial staff on the other hand has to posses’ technical, behavioral
and general skills. It has been identified that more or less equal number of techno
and behavioral skills have to be present for successful working of managers.
Apart from these two skills, they should also have a din-depth knowledge of
general skills which includes collection of information from the internal and
external business environment to cope with changes as they are the people who
lead the business.
The purpose of competency development into constantly enhances the
capability of workforce to perform their assigned tasks and responsibilities.
67
CHAPTER-5
COMPETENCY MAPPING
IN BGPPL
COMPETENCY MAPPING IN BGPPL
Competencies are the skills and abilities of an individual that result in better
performance in the given area. The combination of knowledge, skills, attitude and
personality of an individual as applied to a role or job in the context of the present
and future environment that accounts for sustained success within the framework of
organization values.
Competency can also be referred as a cluster of related knowledge, attributes,
skills and other personal characteristics that
a) Affects a major part of one’s job.
b) Correlates with performance on the job.
c) Can be measured against well established standards.
d) Can be improved via training and development.
The competency mapping plays a very important role while going for
performance management. The entire process is designed to highlight the future
competency needs and requirements of the organization.
STEPS INVOLVED IN COMPETENCY
The four steps involved in Competency Mapping in BGPPL these are
mentioned and explained below.
68
1. Prepare the Positions profile of each profile
2. Rate the each position and discuss with the HR department
3. Identifying the Gap
4. Developing the programmes
1. Prepare the position profile of each position
A job analysis is carried out by asking employees to fill a questionnaire that
asks them to describe what they are doing and what skills, Knowledge and education
experience to perform the job well. There would be a bit that requests them to list
down questionnaire needed to make it up to the next level, thus making it behavioral
as well as skill based.
2. Rate the each position & discuss with the HR department
Having discovered the similarities in the questionnaire, a competence based
job description is crafted and presented to the HR department for their agreement
and additions if any, the competencies of the respective job description become the
factors for assessment on the performance evaluation. These competencies will help
to guide us to perform more objective evaluation based on displayed or not
displayed behaviors.
Having agreed on the job requirements and skill and knowledge needed, to
progress within it and become more productive, helps mapping the capability of the
employees to the benchmarks.
69
Individual objectives are established before the process starts. We have
completed the process with the support of Department Heads, employees and
support from H.R. The key performance areas played a major role while doing the
performance appraisal.
3. Identifying the gap
Gap analysis helps to determine the gap between a desired level of
competence and the actual present level of competence that ones shown while
performing on their job. The backbone of a gap analysis on an individual level is the
key performance area setting. Key performance areas need to be set for all the
positions in the organization. The gap analysis consists of three main steps.
Key performance setting. It is reviewed by the manager and us for the
coming year. Based on this review, the key performance is set and
competence profile is prepared.
The current competencies levels of employees are assessed with the
competency profile in this stage. The desired level for each competence is
determined by the manager based on inputs from the business compositions
of the tem, job description and individual objectives.
Finally, the Head of the HR department, concerned department head discuss
and reach a general agreement on the present level for each competence.
It is important that this agreement decisions and that the gap differences are
defined and agreed upon.
70
4. Developing the gap:
Bridging the gap done in two steps.
On an individual and on a departmental level.
When the gaps have been identified and agreed upon, various
Measures are taken to fill or minimize the gaps
The ways of reducing the competency gaps include training programs,
coaching, tools, reassignments and job rotation.
The first step is to analyze the gap and find out causes being the gap
A gap exists when these have been changes in the job such as new tasks or
when the current performance is unsatisfactory.
In the analysis the different elements of competence need to be considered. It
takes a knowledge issue, a skill issue, an attitude issue, or a combination.
The next step is to summarize the identified activities into an individual
development plan.
Finally, individual plans aggregate into an organizational or departmental
plan.
This plan includes all planned competence development activities for the
department, like competence areas, people involved activities, common
programs, timing further action planned and the persons responsible.
Implementation consists of design, execution monitoring and follow up.
Before actually implementing activities, it is useful to work one step further
with activities and design them for team member needs.
Design can mean either a tailored or external program
In both cases, the first step always is to establish learning objectives.
Those specific, measurable, attainable realistic and time bound criteria help
to design monitor and follow up the activities.
It also serves to check of the activities chosen are enough to close the
competence gap. Achievements in relations to agreed objective are followed
up at a specific date.
It is evaluated in the next competence development talk.
These gives the HR department a fairly good picture of the employee to see
whether the needs to perform or more a bit on the scale.
Once the employee tops every indicator or parameter at his level, he is given
promotion.
In my opinion, competency management can only be successful it the
purpose of the competency initiative is clearly established.
When it is integrated with applications that are linked with the organizational
aspirations.
Line managers see it as an enterprise initiative greater than the HR initiative.
When this happens, line manager support the project and organizations
achieve their development goals and the expected return on investment.
71
BILT GRAPHIC PAPER PRODUCT LIMITED
COMPETENCY MAPPING ASSESSMENT FORM
Department: Mechanical Position: Technician/operatorEmployee name:Employee No: Personal Competencies Desired level Current level1. Adaptability: Conform and adjust to changing circumstances and work environments.
1 2 3 4 5 1 2 3 4 5
2. Stress tolerance: Cope up with work strains that arise as a consequence of working situations of targets, deadlines, work load and pressure from superiors.3. Self motivated: Able to work with limited supervision
4. Honesty: Honest and sincere towards the work and responsibility
Knowledge level competencies Desired level Current level5. Detailed knowledge of materials and tools used for assembling
1 2 3 4 5 1 2 3 4 5
6.Operational knowledge of machines and tools7. Knowledge on product standard and specification8. Knowledge on product testing
Job related skills/competencies Desired level Current level9.Technical skills 1 2 3 4 5 1 2 3 4 510. Learning oriented: Work with an attitude to learn new things11. Concern for excellence: Always work with positive attitude to produce qualitative result12. Initiative: Take voluntary steps to address existing and potential problems at the work place
Interpersonal and communication skills Desired level Current level13.Team oriented: Enjoy working in groups and able to contribute to and learn from the group
1 2 3 4 5 1 2 3 4 5
14. Clarity in oral expression: Communicate clearly with other15. Receptive to corrections16. Committed to responsibilities: Exercise the responsibilities with trust, sincerity and commitment
72BILT GRAPHIC PAPER PRODUCT LIMITED
COMPETENCY MAPPING ASSESSMENT FORM
Department: Human resources Position: ManagerEmployee name:Employee No:
Basic knowledge and information Desired level Current level1. Command of basic facts: Understand the business and have sound knowledge of basic facts surrounding the business such as short and long term goals, product knowledge and the roles and relationships between various departments.
1 2 3 4 5 1 2 3 4 5
2. Relevant professional knowledge: Know the background of management principles including planning, organizing controlling and directing
Skills and attributes Desired level Current level3. Continuing sensitivity to events: Aware of what is going on and is perceptive and open to information; hard information such as figures and facts, and soft information such as feeling of other people
1 2 3 4 5 1 2 3 4 5
4. Analytical, problem solving and decision-making skill: Weigh the pros and cons in an uncertain and ambiguous situation, calling for a high level of judgment or taking appropriate decision without much delay5. Social skills and abilities: Develop, negotiate, resolve conflict, persuade, use and respond to authority and power so as to get things done6.Emotional resilience: Deal with emotional stress and strain that arises as consequence of working situations of authority, leadership, power, targets and deadlines7. Pro-activity: Respond to the needs of the instant situation, but while making such a response consider the long-term aims and goals and the impact of immediate decision
73
Meta Qualities Desired level Current level8. Creativity: Come up with unique ideas or solutions either ones own ideas or ideas from another source
1 2 3 4 5 1 2 3 4 5
9. Mental agility: Grasp problems quickly, think about several things at once, understand the whole situation quickly and ‘think on ones feet’10. Balanced learning habits and skills: Use a range of learning process including use of inputs like teaching, discovery from ones own personal experiences and reflection11. Self-knowledge: Aware of ones own beliefs, goals, values, feeling, behavior and the part they play in influencing their actions
74BILT GRAPHIC PAPER PRODUCT LIMITED
COMPETENCY MAPPING ASSESSMENT FORM
Department: Quality control Position: ExecutiveEmployee name:Employee No:
Personal competencies Desired level Current level1. Assertiveness: Able to state one’s opinion firmly and positively
1 2 3 4 5 1 2 3 4 5
2. Integrity: Gain trust and confidence by interacting with fairness, honesty and truthfulness3. Self- sufficiency: Exercises the professional duties without assistance4. High emotional stamina: Relaxed & poised. Maintain effectiveness even under pressure
Knowledge level competencies Desired level Current level5. Command of basic facts: Understand the business holistically and have a sound knowledge of the basic facts of Millipore business
1 2 3 4 5 1 2 3 4 5
6. Quality consciousness: Work always with quality awareness7. Organizational awareness: Have wide knowledge about the organization, its departments and functions8. Knowledge on standards and specifications
Job related skills/competencies Desired level Current level9. Presentation skill: Able to present ideas, concepts, plan and procedures clearly to the target group
1 2 3 4 5 1 2 3 4 5
10. Analytical and problem solving skill: Weigh the pros and cons in an ambiguous situation and takes appropriate decision without delay11. Concern for excellence: Work with burning desire to perform outstandingly12. Negotiation skill: Discuss and share opinions so as to arrive at a constructive agreement.
75
Communication and interpersonal competencies Desired level Current levelListening skills: Listen to others views with patience
1 2 3 4 5 1 2 3 4 5
Precision in communication: Listen to others and express the idea with clarity and precisionPersuasiveness: Able to move others in getting things doneSensitivity: Aware of what is going on in the work place and responds in a suitable manner to situations as they arise
76
CHAPTER-6
FINDINGS, SUGGESTIONS ANDCONCLUSION
FINDINGS
Competency index of an Individual= (Actual level/No. of factors85)/
(Desired Level/No. of Factors)
S.No Name of the Department D.L A.L No.of
factors
CI of individual
1 Quality control 66 61 16 4.6212
2 Quality control 65 58 16 4.4615
3 Quality control 66 64 16 4.8484
4 Quality control 66 47 16 3.5606
5 Quality control 63 46 16 3.6567
6 Quality control 63 63 16 5
7 Quality control 63 61 16 4.8412
8 Quality control 66 64 16 4.8484
9 Quality control 66 42 16 3.1818
10 Quality control 66 59 16 4.4696
11 Quality control 66 36 16 2.7272
12 Quality control 66 68 16 5.1515
13 Human Resources 43 43 11 5
14 Human Resources 41 50 11 6.0975
15 Human Resources 38 23 10 3.0263
16 Human Resources 44 59 11 6.7045
17 Human Resources 43 41 8 4.7674
18 Human Resources 34 30 8 4.4117
19 Human Resources 32 20 10 3.125
20 Human Resources 38 38 8 5
21 Human Resources 32 25 8 3.9063
22 Human Resources 32 20 11 3.125
23 Human Resources 43 40 11 4.6511
24 Human Resources 45 50 11 5.5555
25 Human Resources 43 35 8 4.0697
26 Human Resources 30 21 11 3.5
27 Human Resources 47 33 10 3.5106
28 Mechanical 22 18 16 4.0909
29 Mechanical 63 63 16 5
30 Mechanical 58 40 16 3.4482
31 Mechanical 63 56 16 4.4444
32 Mechanical 45 57 16 6.333
33 Mechanical 63 50 12 3.9682
34 Mechanical 63 48 16 3.8095
35 Mechanical 63 69 16 5.4761
36 Mechanical 63 49 16 3.8888
37 Mechanical 45 30 16 3.3333
38 Mechanical 63 38 12 3.0158
39 Production 65 65 16 5
40 Production 65 54 16 4.1538
41 Production 65 59 16 4.5384
42 Production 53 24 12 2.2641
43 Production 51 28 12 2.745
44 Production 65 28 16 2.1538
45 Production 65 41 16 3.1538
46 Production 65 26 16 2
47 Production 57 68 16 5.9649
48 Production 57 42 16 3.6842
49 Production 48 23 12 2.3958
50 Production 54 68 16 6.2962
Competency index average for all departments:
Quality Control 716 669 4.28
H.R Department 585 528 4.43
Mechanical 611 518 4.25
Production 710 526 3.69
Competency index of BGPPL:
D.L A.L No. of factors
2622 2211 698
=4.16
Name of the Dept
C I
Score
QUALITY CONTROL 4.28
H.R. 4.43
MECHANICAL 4.25
PRODUCTION 3.69
79
Competency Index Scores of Department
4.28 4.43 4.25
3.69
00.5
11.5
22.5
33.5
44.5
5
QUALITYCONTROL
H.R. MECHANICAL PRODUCTION
Name of the Dept.
CI s
co
re
Score
80
SUGGESTIONS
Competency is the ability to do ones job to apply knowledge and experience
correctly and reflexive in all kinds of events over an extended period. Systematically
accumulation training, information enables a person to exercise good judgment and
act appropriately. The more swiftly a person can deal with an abnormality, the
higher the level of competence.
Competence is the product of personal motivation and through training, The
end result is mastery, To enable people achieve mastery, companies must develop
the effective training program is to identify the level of knowledge, technology, skill
and competence people need to fulfill this need to great extent. BGPPL may
consider the following suggestion further refining its competency mapping record.
The gap in the competencies and identified training needs are to be
indicated to the individual so that the individual may strive to excel on
his own within a short period.
The identified and prioritized needs are to be identified clearly in the
assessment record. Training can be ‘On the job’, or ‘Off the job’ and ‘self
development initiatives. These three types of training needs are to be
linked, especially for technical personnel.
The review mechanism period of the competency levels is to be clearly
indicated in the assessment record it may be atleast once in a quarter/six
months.
If the employee involvement in the competency mapping is gives a good
advantage to the employee to strive themselves.
In order to refine further the competency assessment recorded, a
benchmarking study/survey among the manufacturing industry on
attributes for each position may be carried out.
81
CONCLUSION
Human resources management adds values when it helps individuals and
organization does better than their present level of performance. The competency
methods described in this study focus on identifying those measurable and
developable human characteristics that (with good job-person matches) predict
superior job performance and satisfaction without race, age, gender, culture or
credential bias. The competency approach is fairer, freer and more effective.
Competencies provide a common language and method that can integrate all
human resource functions and services-selection, performance appraisal, career and
succession planning, training and development and compensation - to help the
people firms and even societies are more productive in the challenging years ahead.
82
BIBLIOGRAPHY
T.V.Rao ………… T.V.Rao learning systems
(Website article)
Websites:
WWW.hrnetworks.com
www.bilt.com
WWW.cite HR.com
Competency at work ……. Lyle M.Spencer, Signe M.Spencer.
The Art and Science of Competency Model ….. Jossey-Dass