A STUDY: COMPARING CUSTOMERS' PERCEPTIONS TOWARDS TABUNG HAJI SERVICES AND OTHER BANKS: A CASE STUDY OF TABUNG HAJI IN WILAYAH PERSEKUTUAN AND MELAKA BRANCH FAZILAH BT ASIROP 2001300848 Submitted in Partial Fulfillment of the Requirement for the Bachelor of Business Administration (Hons) Marketing FACUL TY OF BUSINESS MANAGEMENT UNIVERSITI TEKNOLOGI MARA MELAKA OCTOBER 2004
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A STUDY: COMPARING CUSTOMERS'PERCEPTIONS TOWARDS TABUNG HAJI
SERVICES AND OTHER BANKS: A CASE STUDYOF TABUNG HAJI IN WILAYAH PERSEKUTUAN
AND MELAKA BRANCH
FAZILAH BT ASIROP2001300848
Submitted in Partial Fulfillment of theRequirement for the Bachelor of Business
Administration (Hons) Marketing
FACULTY OF BUSINESS MANAGEMENTUNIVERSITI TEKNOLOGI MARA
MELAKA
OCTOBER 2004
DECLARATION OF ORIGINAL WORK
BACHELOR OF BUSINESS ADMINISTRATION WITH(HONS) MARKETING
FACULTY OF BUSINESS MANAGEMENTUNIVERSITI TEKNOLOGI MARA
'DECLARATION OF ORIGINAL WORK'
I, FAZILAH BINTI ASIROP, ( lie Number: 801025-04-5118)
Hereby, declare that:
This work has not previously been accepted in subtance for any degree, locally oroverseas, and is not being concurrently submitted for this degree or any other degrees.
This project paper is the result of my independent work and investigation, except whereotherwise stated.
All verbatim extracts have been distinguished by quotation marks and sources of myinformation have been specifically acknowledged.
Sig••t.re:~t,.iJa,k.7'
Date: 2, O<-10~~R I)..OO~
i
LETTER OF SUBMISSION
Fazilah Bt. AsiropBachelor ofBusiness and Administration (Hons) MarketingFaculty of Business ManagementUniversiti Teknologi MARA78000 Alor GajahMalacca
October 2004
Assoc. Prof. Pn. Sabariah Bt Hj. MahatBachelor ofBusiness and Administration (Hons) MarketingFaculty ofBusiness ManagementUniversiti Teknologi MARAMalacca
Dear Madam,
SUBMISSION OF PROJECT PAPER (MKT 660)
Attached is the project paper A Study: Comparing Customers' Perceptions TowardsTabung Haji Services And Other Banks: A Case Study Of Tabung Haji InWilayahPersekutuan And Melaka Branch to fulfill the requirement as needed by the Faculty ofBusiness Management, Universiti Teknologi MARA.