A project report on customer awareness and perception towards forbes campbell knitwear products at forbes campbell knitwear By BABASAB PATIL

CUSTOMER AWARENESS AND PERCEPTION TOWARDS FORBES CAMPBELL KNITWEAR PRODUCTS AT FORBES

CAMPBELL KNITWEAR

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TABLE OF CONTENTS

Chapter 1

1. Executive summary. 2

2. Industry Analyses 4

3. Company profile. 7

4. Organization structure. 10

Chapter 2

5. Methodology. 44

6. Analysis & Interpretation 48

7. Findings. 62

8. Suggestions 63

9. Conclusion. 64

Chapter 3

10. Bibliography. 65

11. Annexure. 67

CUSTOMER AWARENESS AND PERCEPTION TOWARDS FORBES CAMPBELL KNITWEAR PRODUCTS AT FORBES CAMPBELL KNITWEAR




EXECUTIVE SUMMARY

This project report is on Customer Awareness & Perception study on Forbes Campbell

Knitwear products, which is reputed t-shirt manufacturing company. This project was

undertaken by me through the help of HRD department head Mrs.Bharathi.J.Jadhav.

The main objective of my study is to study the customer awareness level and to study

customer perception, attitudes and beliefs of customers towards the CKL products.

Primary data was collected by administrating questionnaire of about 100 respondents.

The questionnaire was specifically framed as per the requirements of the organization.

Direct contact was maid with the respondents at company‘s three outlets, which are

located at different parts of Belgaum city. The respondents were those who visited these

three outlets. Direct personal interview was conducted throughout the project using direct

structured and self-administrated questionnaire. All the analyses and recommendations

are based on the results that have been got after the completion of survey, which is being

undertaken by me at the company‘s three outlets.

My findings from the study are 70% of respondents are aware of Forbes Campbell

Knitwear products, 11% of the respondents perceive that the CKL products are excellent

but 58% of respondents feel the product is good and 84% of people prefer brand name

while purchasing t-shirt. My suggestions are on promotional strategies, the most of the

people are not satisfied with the promotional activities. So company should provide

discounts on bulk purchases. The company should also emphasize on advertisements i.e.

in any media either print or electronic media .This will certainly help the company in

spreading /increasing awareness level and which will help in increasing the sales volume.

The main limitation in this project was that the research was conducted in Belgaum city

only. And sample size was limited 100 only.



And finally I concluded that majority of the people are aware about the company and

most of the people perceived CKL products as good and some of the people are not

satisfied with varieties of products and colors therefore company should focus on these

factors.



INDUSTRY ANALYSES:

The world clothing trade, as per WTO, is around US$ 200 billion while our share has

been aound US$ 5 billion, Recognizing this immense potential for garment exports, the

National Texttile Policy envisges an export of US$ 25 billion by te year 2010. However,

the industry has to make redical improvements in the areas of productivity, service and

quality to be able to exploit this potential. It has to convert its strengths into competative

edge, while it must minimize the impact of weakness hingering its gworth, so as to eneble

it to emerge as an internationally cost and qulaity competative supplier.

The garment industry is a vibrant sector of our economy.it is also major contributor of

forign exchange for the nation,with exports of about us dollar 5 billion during 2001-

2002.the performance of garment export industry in recent year has set an excellent

example for other export sector to emulate. The success of entrepreneurs and industrialist

in the trade has amply demonstrated the importance of sustained effort,commitment and

dynamism to market force.

In the post-quota regime, competition from China, Hong Kong, and other low-cost

countries with huge capacities, will force Indian manufactures to compete on

productivity, quality answer cost, which require not just skill but scale and technology,

To survive the competitive onslaught, size will be a key determinant. The industry will

have to transform its unorganized, small –scale character to become large, organized and

capable of high-cost investments in modern, high-speed equipment.

The garment industry being a small-scale industry, not surprisingly, when India's overall

quota was distributed among exporters, the allotments were skewed in the favour of small

units. Unit the late 1990s, with 80 per cent of garment production coming from small-

scale units and 70 per cent of the quota being distributed on the basis of 'past

performance entitlement' (PPE) manufactures had no reason to expand their operation or

invest in expensive equipment. With the quota system being scrapped from 1 January

2005, leading garment manufactures can now begin consolidating and expanding their



capacities. Even the larger of the existing small-scale export manufactures, freed of the

compulsion to create small satellite units to acquire a larger share of the prized quota, are

now expanding capacities to achieve economies of scale. The garments industry is labour

intensive; it is also subject to highly seasonal demand, and therefore needs flexible labour

laws.

In the meanwhile, another issue that requires resolution is the state of poor infrastructure

in India. Overseas buyers and domestic suppliers all have their own horror tales of

delayed shipments due to the deplorable congestion at Indian ports, the sordid condition

of roads from the manufacturing centers to the shipment points leading to consignments

stranded in broken-down vehicles, traffic choke-up at the numerous octroi collection

centres ... none of which seem as acute in countries with whom India will compete post

quotas. However, weaknesses notwithstanding, the industry is not devoid of significant

strengths. Undeniably, the post-quota global trade era will create a huge opportunity for

the industry. Integrated operations would lead to significant cost savings. India, along

with China, enjoys both horizontal integration (Manufacturing versatility with different

fibres like cotton, PSF, VSF) and vertical integration (Fibre – to – Yarn-to – fabric- to

garments manufacturing to retailing branded products).

India also has an advantage of being the third largest cotton producer, which lends itself

to lower freight cost and shorter lead times. Since the country also produces a variety of

cottons, it provides greater flexibility, to meet varied requirements and arbitrage

opportunities. Labour cost, as a percentage of manufacturing cost in India is already

lower than in China and all India needs is to achieve higher manpower productivity.

Major Indian exporters are already expanding their capacities in order to avail of

economies of scale. Gokaldas Export, India's top garments exporter, has added eight

factories in the past two years - larger and more modern in terms of technology and

infrastructure. Gokaldas now has 41 factories with a workforce of 31,000 – up 30

percent. Orient Craft, with 18,000 people on its rolls, is also adding 0 percent capacity,

with three new factories in 2004 and two in 2005.In India, 95 percent of garments makers



have annual sales of less than Rs. 50 crore; and of the 16,000 export manufacturers, only

around 100 companies are able to cross the Rs. 100 Crore sales level per annum.

The value of Indian garments export was Rs 28,000 crore ($5.4 billion) in the last fiscal.

To achieve exports of $25 billion by 2010, India would have to expand its manufacturing

capacity five-fold; expansion of 30 percent by top players will just not suffice. There is

not denying India is competitive enough and will become even more competitive once

their infrastructures issued are sorted out. China has probably already reached its peak

and further improvements may not be as dramatic, henceforth.

In spite of the Chinese dominance, India has a fair opportunity to grab a substantial stake

in the projected garment market share. According to PHD Chamber of Commerce and

Industry (PHDCCI), post- MFA, India's market share in the US is expected to go up to 15

percent from the present 4 percent. In the EU, the market share increase is expected to be

50 percent –from the current 6 percent to 9 percent. For most buyers China may be the

first choice for many, but India comes a close second. Harnessing China-like strengths of

an integrated textile chain, strong raw material base, an inexpensive and skilled labour

force, availability to legal recourse, strong democratic institutions besides a stable

government and a highly developed fashion industry are strong intangibles in its favour.

Textile and ready-made garments:

Tamil Nadu has etched a name for itself in the manufacture of cotton textile and its

leading position in this area is well known not only in India but the world over. The state

contributes to more than 22% of the contry's exports of cotton yarn and fabrics. The

exports of cotton textile in 1999-2000 was US $ 4.0 billion and it had reached US $ 6.0

billion by the end of 2004-2005 AD USA, UK, Fance and Germany are among the

principal buyers of cotton textile from Tamil Nade. Approximately 22% of India's

exports of readymade garments oriinate from Tamil Nadu. In actual terms it translates

to around US $ 1.5-2.0 billion of garments being exported from the state, the two main

centres being Chennai (Madras ) and Tirupur.In fact,Tirupur has emerged strongly as a

major industrial township. As a consequences, several important spin –off industries



have emerged inthe neighbouring regions- the textile machinery industry is one such

off-shoot. While Tamil Nadu continues to maintain a commanding position in this

industry,many international corporates, are looking towards the state as a glbal souring

point for readymade garments with an eye on the comparatively low production costs

and high quality of output offered.

COMPANY PROFILE.

Name of the Company- Forbes Campbell Knitwear Ltd

Address of the company- Forbes Campbell Knitwear Ltd

Post Marihal, Bagalkot road

Dist Belgaum- 591167

Karnataka India.

Year of Establishment- 1995.

Nature of industry- Textile Industry.

Head office of the company- Mumbai.

Corporate office- Khatau House,

2nd floor, 410/411 MogulLane.

Mahim (west)

Mumbai-400016-India.

Website- www.campbellknitwear.com



MISSION

We, the people of Forbes gokak and associated companies, are dedicated to providing

quality product and service in diverse field of textile, consumer durable paints &pigment,

cutting tools, business machines, moulded plastic, shipping, multimode transport, travel,

freight forwarding, communication, property development, export and in related areas, to

our customers, in fair and efficient manner and at a reasonable cost to both sides.

Or reputation, which has been established on the basis of integrity and quality extending

over 200 years, is our proud heritage, which we strive always zealously to preserve. We

continue to endeavour to reach the best international standard in quality and service in

each of our enterprises.

VISION

We are committed to achieving substantial growth by expanding and diversifying our

existing activities and moving in to allied lines estimated to profitable in the long term.

We will also divest or modify those activities, which do not show long term potential.

KEY GOAL

1.Profitability

To achieve a minimum return on investment of 10% over and above the inflation rate.

(Return On Investment as measured in term of profit before tax on the capital employed.)

2.Growth

To achieve a group turnover of 4 times the turnover of 1995-96,by year 2005-06.i.e.. To

reach a level in excess of Rs 45000 million P.A.



3.Customer Loyalty

To ensure that customer become and remain our loyal friend and our most effective

spokesmen and advertisement.

BOARD OF DIRECTORS

CHAIRMAN : B.G.JAIN

VICE PRESIDENT : F.K.SHAH

GENERAL MANAGER : A.B.N PATEL

FACTORY MANAGER : R.S.PATIL

COMPANY SECRETARY : V.K.VORA

BANKERS:

STANDARD CHARTERED BANK

UTI BANK

AUDITORS:

MESSRS, MURUGESH NAD COMPANY

REGISATERED OFFICE:

FORBES BULIDING

CHARANJI RAI MARG

FORT.MUMBAI –400001

MARKETING OFFCE

KHATAU HOUSE,

GROUND FLOOR,

410/411 MOGUL LANE

MAHIM (WEST)

MUMBAI-400016

CORPORATE OFFICE

KHATAU HOUSE,

2ND

FLOOR,

410/411 MOGUL LANE

MAHIM (WEST)

MUMBAI-400016



ORGANIZATIONAL CHART:

Factory manager

(HRD Dept)

Marketing

Finance HRD Maintena

nce

Productio

n

Knitting

Dept

Dyeing

Dept

Packing

Dept

Sewing

Dept

Cutting

Dept

Chief executive officer

Vice president (marketing)

General Manager (production)



ACCESSORIES SOURCING

Place Suppliers

Banglore Vinayak Sales Corporation

Trimurti Packaging

Shri Muruti Linings

Supertex Lables Pvt Ltd

Uperfine Colourtex Prints Pvt Ltd

Rohit Print Service

Eagle Printers

Pareek Lables/Pooja Labels

Mayur Thread Industries

Dharwad varun industries

Products Polo shirts and T-shirts for men, women and children

Garment 2,40,000 garments per month.

Fabric Dyeing

Capacity - 90 MT/Month

Month Fabric

Knitting Capacity - 90 MT/Month

Fabric Specification Pique 165 gsm to 260 gsm Single Jersey 140 gsm to 220 gsm RIB

with and without Elastomer

Shrinkage Maximum 5 % TUMBLE DRIED

Order Size Minimum order of 5000 garment (Minimum 900 pcs per color)

Lead Time 30 to 90 days depending on the order Size and requirement of

development.

Payment Terms Irrevocable confirmed L/C payable at sight.

Our Bankers Standard Chartered Bank (Main Branch) 23-25 M.G. Road, Fort,

Mumbai-400001



Tirupor Shah Jamnadas Madhavaji

KEY INFORMATION

Forbes Campbell Knitwear (Div of Forbes Gokak Ltd.) is designed as down stream

integration to add the value to yarn produced by Gokak Mills a division of Forbes Gokak

Ltd., a member company of our parent group.

Forbes Campbell Knitwear (Div of Forbes Gokak Ltd.), project is located 18 kms away

from Belgaum city (North Karnataka) surrounded by lush green pollution free farms our

plant is accessible by air, rail and road from Bombay and Bangalore. Goa is only 150

Kms away from our plant.

While establishing the plant emphasis was laid on being eco friendly and azo free.

We have fully automatic water treatment plant for recycling the effluents, captive

power generation and water supplies. We use dyestuff supplied by global firms like ICI

Sandoz, Ciba and Atul etc. the waste water is released for afforestation, which we are

developing with plantation over 250 acres of hilly land around factory. The company

has spent US $ 8.00 million on this project and the investments in most modern

machinery and equipment with latest technology. The machines are imported from

Italy, Germany, Switzerland, USA, Japan and Sweden etc.

We have in-house training faculty fresh workmen are recruited so as to suit and

mould them in our working environment. We have a team of young



and energetic workmen with an average age of 24 years. We do not recruit anyone

below 18 years of age and all the rights of the workmen are protected.

With such human technical infrastructure and corporate backing Forbes Campbell

Knitwear (Div of Forbes Gokak Ltd.), is committed to the world class product.

Process at Campbell.

Receiving orders.

Order confirmation.

Issuing C.K.L‘s order copy.

Order planning

Knitting

Cutting.

Sewing.

Productions follow up.



Clients of the company.

Country. Buyers. Brand Names.

USA. 1. Men‘s wear group.

2. Vantage.

3. PGA Golf.

4. Andrew Sportswear.

Twin Hill Original.

Vantage.

PGA Golf.

Andrew Sport Destination.

Europe. 1. Esprit.

2. Smart Way.

3. Worthvaley.

4. Asics.

Esprit.

Smart way.

Pierre cardin.

Asics.

New

Zealand.

1. Wales and makenly Pearl.

Mexico 1. Mexinde The One.

Oman 1. Oman textiles. Nasse.

Joman.



Domestic Buyers.

Buyers Brand name.

Levies. 1. Docker‘s

2. Levies

Trents. Westside.

Shoppers Stop. Stop!

Killers. Killer

Reebok. Reebok.

Proline. 1. Proline.

2. Fila.

3. K-Swiss

Arvind brands. 1. Wrangler.

2. Newport.

3. Lee.

4. Flying Machine.

5. Arrow.

J C clothing. 1. M.T.V

2. Mini phoss.



Number of Departments.

Yarn department.

Knitting section

Batch preparation department.

Dying department.

Sampling Department

Cutting department.

Embroidery Department.

Sewing preparation department.

Production/ Sewing department.

Packing department.

Stores department.



Yarn Department.:

This is the starting point of the production process where the main raw material, the yarn

is received that goes the metamorphosis of being converted into fully finished garments.

The location of the yarn godown is such that the yarns are directly unloaded from the

trucks, inside the godown without being damaged. They are stored in a well organized

manner and proper records are maintained.

Orders are placed with Gokak Mills, it spins the required yarn in 15 to 20 days and sends

them to Campbell knitwear limited, 70% of the yarn is brought from the Gokak Mills and

other 30% is filled by Arihanta spinningMill (Vardhaman), Amarjyoti Spinning Mill

Tripur and mahaveer Spinning Mill and so on.

Types of yarn

Grey yarn.

Dyed yarn.

Melanged yarn.

Polyester cotton yarns.

Lycra threads.

Viscose rayon.

Filament yarn.



Knitting department:

This department is the second step of production where the yarn starts taking a form into

a knitted fabric. The temperature maintained normally is between ―22 to 26‖ degree

Celsius, the machines are set before starting the knitting process. The knitting process

goes on for 24 hours a day comprising of 3 shifts when the operators change.

In knitting department they have circular knitting machines out of which 12 are single

jersey machines and 1 is double jersey machine. The machine diameter is selected as per

the buyer‘s order, which means lower diameter for kids garment and higher diameter for

larger size. The machine stops production automatically when 25 kgs are produced.

Roller take down mechanism is used.



For cuffs and collars they use flat knitting machine, which can knit four yarns at a time or

more, there are 5 flat knitting machines in the company. The company uses programmed

floppies for various ribs. Due to the software present inside the machine, rib designing

can be done in the machine itself. The maximum collar length that can be achieved in this

machine is 50 cms.

Humidification:

The humidification plant is located besides the knitting department to maintain the ideal

temperature and pressure for knitting. The temperature maintained normally is between

22º to 26º. The relative humidity maintained is 65%.

During knitting, a lot of fly and fluff is generated inside the knitting department which

obstructs the knitting process and thereby results in a number of defects in the fabric

knitted. In order to avoid any such problems, the air inside the department needs to be

replaced by fresh air from outside. The humidification plant which supplies fresh air at

the right temperature and humidity, thus helping to maintain the quality of the fabric



knitted and the working environment inside the department carry on this task of

replacement of air.

Batch Preparatory Department:

This department helps the company in taking its foremost step towards maintaining

global quality. Once the fabric is knitted it is brought in the form of rolls to this

adjoining department and sent to dyeing department in form of Batches.

The fabric is unrolled inspect5ed for defects, reversed and batches are made along with

required tapes collars, cuffs and are sent to the dyeing department to be dyed in the same

shades. The batches are marked, labeled before sending to the Dyeing Department.

Though the fabric-unrolling machine has the capacity of unrolling 600 kgs of fabric per

day but based on the order it unrolls approximately only 200 kgs.



Dyeing Department:

In this department the fabric takes its true colors and the department consists of:

Dye Lab

Dye Kitchen

Dye Section

Dye Lab:

The company has fully fledged lab in their dying house, equipped with all required

equipments to test the dyes and chemicals as well as finished fabrics.

The laboratory supports the dying department of the company based on the order placed

by the buyer the dyes are prepared for the shade required. For the testing of dyes various

tests like dry rub and wet rub are done on the swatch sample, all tests are carried out

according to ISO standards.

The swatch samples are sent to the buyer who then gets it tested by dyeing testing

agencies like SGS India etc. In case the tests of the dye lab and the buyer‘s testing

agency match, the approval for bulk dyeing is given.

Dye Kitchen:



The dye kitchen is located above the dye lab and which can be broadly divided into three

sections:

Chemical section—for storing the chemicals used for making the dyes

Dye preparation section—where bulk dye is prepared.

Dozing section—which consists of dozing tanks for each Dyeing machine. The speed

and proportion of dye which is sent to the dying machines is controlled by these dozing

tanks.

Dyeing Section:

The Dyeing Section consists of 5 soft-flow jet dyeing machine, the capacity of two being

400 kgs each, two being of 200 kgs each and one of 50 kgs. The 50 kgs capacity

machine is used for sample dyeing and the rest four are used for bulk dyeing. Also, one

garment dyeing machine is used as and when fully finished garments need to be dyed.

There are five people working for all the dyeing machines in each shift, there are 3 shifts,

the work being continued for all the 24 hours.

Dyeing Process

1. Scouring

2. Bleaching

3. Dyeing

The whole dyeing process including scouring and bleaching takes around 11 hours.



Finishing Department

The finishing department is adjacent to the dyeing department and is equipped with all

modern machinery. The fabric, which are dyed are passed on to this department.

Once dyeing is done, the fabric is squeezed to extract the water. For this there are two

machines HYDRO EXTRACTOR of 100 kgs capacity and WEISS SQUEEZING

machine of 200 kgs capacity are used.

The fabric is then passed through the WET SPREADER machine to remove all the ridge

marks. The capacity of this machine is 400 kgs per 1.5 hour, temperature required is 140

degree Celsius. This results in shrinkage ranging between 1cm to 2cm, then fabric

compacting is done on the compacting machine. This is done to remove shrinkage and

set the required GSM of the circular fabric. The fabric is then finally dried by passing it

through the RUCKH Drying machine of capacity 1500 kgs / 8 hours.



Sampling Department

The sampling department makes the garment according to the buyer‘s requirements in

order to get them approved. Once the sample as approved, the bulk production starts.

The placement of the order depends upon the approval of samples sent by this department

to the Buyer. There are four kinds of samples.

Proto sample

Size set sample

Pre-production sample

Salesman sample

Proto Sample:

They have the main style and fitting features of the garment which are changeable

according to buyer‘s needs.

Size Set Sample:

These are prepared after the approval of proto sample and consists of all sizes, small,

Medium and Large. This sample is important for measurements and fittings.

Pre-Production Sample:



This sample is the exact clone of the garment the factory is supposed to produce in bulk.

Three pre-production samples are produced, two being sent to the buyer and one is kept

with the company itself.

Salesman sample:

Around 30 to 40 pieces of garments are made and are hung in the shops.

When the pre-production sample is approved, bulk production is started. In case of new

orders, Pilot run is done within the sampling department and accordingly the production

process is changed. The company separately charges for the samples it makes for the

buyer.

Cutting Department

The cutting department is situated in between the warehouse and the sewing preparatory

department, so the fabric is easily brought from the warehouse, gets cut and moves to the

sewing preparatory.

Various batches of fabric are sent to the cutting department along with the cuffs, collars

and trims. Records are maintained in each department and are crosschecked.

The cutting department has a capacity of 15000 pieces per day and is equipped with an

automatic Dye and Punch Bierrebi cutting Machine. This machine is used to cut the

fabric of various dia, acceptable by the machine. The machine cuts 1200 pieces per hour.

Band knife is used to cut the collars, cuffs and sleeves. Ten layers can be cut at a time on

a bank knife. Collars, plackets and pockets are cut along with the fusing.

Embroidery Section:

M/C MODEL DC-6, 18 Heads, TAJIMA

M/C is of 18 headed / head 6 needles.

Rings Size Used are 7-24‖ Rings

Cost- 14 lacks

Threads used are 2 – ply embroidery Silk thread



100% Viscose filament – rayon

900m/tube- 63 L

One Box Contains 10 tubes

Supplier:

Regd. Natesh implex private Ltd.

Yashawantpur Bangalore-560022

CKL has done more then 300 Designs.

M/C are fully computerized. The designs are fed into floppy and these floppies are stored

properly. When repeat order comes they have style no and CKL-No. According to

which they sort out and do the embroidery.

Sewing Preparatory Department

This department lies in between the cutting department and the sewing department. As

the name suggests, it prepares the panels to be stitched and made into garments in the

sewing department.

In this department, the plackets are marked and stitched in the front panel and the moon-

patch with labels as per the buyer‘s requirement in the back panels. Cuffs are also

attached to sleeves and various other functions are done according to the style of the

garment.

There are supervisors who keep a track off what the workers are doing check whether the

position of labels and pockets are proper and guide the operators accordingly. The

department also has a machine for printing with Heat-pressing which is used to print

logos or company name on the required panels.

A yellow card is hanged at each machine which shows how many pieces the operator has

been able to produce in a day and whether he has been able to meet the targets. The

garment parts are transferred from one operator to the other in crates.



Production / Sewing Department

In this department, the various garment parts are assembled, top stitched and various

finishing touches are given as per the buyer‘s requirement. It is adjacent to sewing

preparatory department and Packing Department.

Based on the orders placed by the buyer, line setting is done in the production

department. There are six lines in this department and each line is given a target of

number of pieces which they should produce. At the beginning of each line, loading is

done. The department is equipped with switch track handling system and single line

assembly system is followed.

There are 130 various machines installed in the sewing department. There production

capacity per day is 10000 to 12000 pieces.



Packing Department:

The packing department is adjacent to the sewing department and has an adjacent

warehouse from where the cartons can be loaded onto the trucks when the lot is to be

sent.

In this department the final packing is done. The shirts packed in poly bags from the

lines are sent to the department. It is here that they are packed into cartons. There are in

all 14 workers in the department who are called as per requirement.

When packed pieces of garments are sent to this department from the line, an order slip is

also sent along with it. The worker at the receiving counter tallies the number in the slip

with the number of garments received. The garments are the packed in cartons in lots of

6 or 10 pieces as per the buyer‘s requirement.

A small slip is placed in each carton containing information regarding the following.

Serial Number

Order Number

Date

Color Number

Size Ratio

A sicker is also pasted on the cartons containing the following information.



Reference Number

Purchase Order Number

Style Number

Size

Quantity

Carton Number

Country of Origin

Stores Department:

It is adjacent to the production and packing department. The stores department has racks

in which buttons, labels, threads and various accessories of various orders are kept. The

racks are labeled and the accessories belonging to the particular buyer are kept in there

respective racks. It also stores the stationery to be used by the various departments.

When an order is placed, garment accessories are ordered by the company for bulk

production which is then sent to different departments according to the targets and

requirements of the day.

Labels, which are required by the sewing preparatory department, are sent to that

department when the lineman brings the slip with the signature of their supervisor.

When this department receives goods, goods Inward Invoice is prepared in which the

party name from whom the samples are bought is maintained and sample is attached to it.

One copy is kept with the Stores Department, another copy is sent to the Merchandising

Department. The third copy is sent to the purchasing department. It is on their approval

that the payment is made.



FABRIC DEFECTS KEPT IN MIND WHEN INSPECTION IS DONE

Fabric Faults:

1. Color Combination

2. Thick Yarn

3. Thin Yarn

4. Barr effect

Knitting Faults:

1. Loop Drop

2. Sinker Line

3. Knitting Hole

4. Needle Line

Dyeing Faults:

1. Mud Stains

2. Streak Marks

3. Tie Knots

4. Dye Stains

Other Faults:

1. Yellow Marks



2. End of roll

3. Oil stains

OTHER DEPARTMENTS

MAINTENANCE DEPARTMENT:

It is adjacent to the production department and plays a vital role in running of the

company, which would come to standstill if machine were not maintained.

WORKING PROCESS:

This department keeps a track of the entire machine in the company. In the production

line if any machine does not work, then the technicians change it with a spare, machine or

repair it then and there so that the production goes on without being affected. When spare

parts of machinery are brought or imported, this department checks and verifies it. Only

then payment is made.

A track of fuel consumption by machine is kept in order to know whether they are

working properly or not. it a machine goes out of order, then full efforts are made to

revive it within the shortest possible time.

BOILER

One of the unique features of Campbell Knitwear Ltd. Is that it uses bio-waste as fuel to

generate steam, which is used by the following departments:

Production Department ---- for cutting and ironing



Sampling Department ---- for ironing

Dyeing Department ---- for heating

Canteen ---- for cooking purpose

The capacity of the boiler is 6 tons of working pressure of 11.25 kgs per hour. In the

boiler, water is passed through iron pipes around which sugarcane waste called

‗Bagasse‘is burnt; hot air is passed through it to make it burn easily. This steam is then

passed through pipes to different departments. The boiler also has a safety valve which

opens when there is excess of steam and lets this excess steam to move out. The daily

steam consumption is 70 metric tons.

DG ROOM

Everyday 7,500 Horse Power of electricity is generated with the help of a generator that

runs on runs on diesel inside the DG Room located behind the unit.

EFFLUENT TREATMENT PLANT

The effluents from the Dyeing Department are sent to this plant, which is located behind

at one corner of the unit. The liquid is mixed with lime and transferred to an adjoining

tank where it is kept for some time. Lime helps in the sedimentation of the impurities.

Then the water is sent to another tank where it is filtered and then pumped out for

afforestation. Everyday 360 liter of water is processed.



FINANCE DEPARTMENT

VICE PRIESDENT FINANCE

GENERAL MANAGER FINANCE

CAMPBELL KNITWEAR

EXECUTIVE OF FINANCE COST ACCOUTANT

Sales Clerk Purchase Clerk Expenditure Clerk

The finance department is centralized run, with the help and co-ordinate with the various

other departments of the organization; like marketing, human resource, production

departments. As the financial department is the whole and soul of the organization that

has to be taken in the organization like purchases of raw materials, stationary, machine

parts, loose tools etc is taken after consulting the respective head of the finance

department.



ACCOUNT POLICY

The organization follows the policy accrual and cash or mercantile basis of accounting is

maintained for Income Tax Act.

ACCOUNTING PROCEDURE

Sales

Purchase

Expenditure

SALES

The local sales invoice are prepared in dispatch section.

Export invoice are prepared in Bombay.

The invoices are field serially in Tally accounting package 7.2

6 % duty draw back on sales for income tax.

PURCHASES

The various departments give the purchase indeed.

Purchase department Purchase order is prepared and given to vendors at Bangalore,

Mumbai, and abroad.

Material will come to organization.

A goods inward note (GIN) is prepared it is unique identification number.

EXPENDITURE

Based on indeed cash is maintained in organization. Normally30000 to 40000 cash

is maintained



Bank and cash voucher is maintained in expenditure.

REPORTS

Daily profitability report

Budget s (Yearly, Monthly, Budget and compared with actual figure).

Monthly profitability statement.

Debtors statement maintain every 15 days

Creditors statement is prepared every 15 days

Stock statement is prepared monthly in this stock checking and stock valuation

made.

Quarterly results. (30/6,30/9,31/12,31/3)

SOURCE OF FUND

Reserves

Long-term loan

Short term loan

Packing credit-Basically Bank O.D is given on final product hypothecation. The overall

Bank O.D limit is 25 lakh.

COST ACCOUNTING

There is no separate costing department.

Order wise cost sheet is prepared.



Personnel and Administration department:

The personnel department is one of the important department in CKL, this department

will look after human resources and administrative of CKL. These departments will

directly concerned with workers and employees well-being and their working condition

their contribution towards development their feelings and satisfaction.

The functions performed by personal department are:

Recruitment: As labour turnover is more in CKL. Recruitment process is continuously

performed by personnel department this department takes care of sources of recruitment

by giving the advertisement in the news paper it will also take care of basic qualification

skills required by the worker or employee.

Wage and salary administration:

This department will look after wage payment to the operation and payment of the

salary to the staff of the CKL.

Benefits and welfare facilities:

This department will take care of benefits available workers or employee like

leave benefit, bonus, provident fund, compensation against injury etc. Canteen facilities

are provided exclusively for all permanent, temporary employees of the company,

trainees, apprentices, and representatives of other companies who are on job in the

company. Free transport facility for workmen. Annual day is celebrated is 6th

Jan every

year.



Compliance With Law

This department will see that company follows all allowance like factory‘s act of wage

payment, employees state insurance act, minimum wage act, workmen compensation act

etc.

Time keeping

For time keeping there is punch card system. The operators and employee are required to

make in punch and punch out. Punching machines are connected to computer, which

calculates in hourly basis.

Safety measures

This department will provide the safety measure like gum shoes, goggles, gloves, helmat

etc to the dyeing machine operators, mask to the sewing operator to protect themselves

from the dust that is the tiny cotton particles for emergency situation first aid box are kept

ready at different places.

UNIQUE HR PROCEDURE

Recruiting rural and agriculture background youngster.

Trained them to handle world-class machines

Self-service subsidized canteen, common for all, no discrimination between

staff and workmen .

100% women employee recruited under apprentice.

We have even employed deaf and dumb and widows, family separated women

We are conducting regularly ―work committee‖ meeting of employee.

COMMUNITY DEVELOPMENT

Provided drinking mater facility to Marihal village.



Afforestation done in 10 acres of land and will be extended to 62 acres.

Blood donation camp organized.

MERCHANDISING/MARKETING DEPARTMENT

The merchandising has a number of merchandiser and their subordinates who together

co-ordinate with the buyer, the buying house as well as the other concern parties who are

all involved in some way or other in the production of the final product. In short, it can be

said that they play a very crucial role in the working of the company. They have to see

whether the production being made is exactly as per the requirement of the buyer and

whether the deadlines are met or not. For this they have to do all the material that

required for making the finished product exactly as per the buyer‘s instruction and have

to source the things well in time so that the shipment of the order placed is done exactly

on time, thus, causing no inconvenience it the buyer. They are in a way the company‘s

representative who deals with the buyer and the buying house and who have to maintain

the goodwill of the company by satisfying the buyer completely.

A MERCHANDISER CHECKLIST

Receipt of the order indication

Development required

Lab dip reference receipt date

Lab dip development done

Delta reading of the lab dips

Lab dips sent

When was the lab dips approval received



What were the comments

Whether resubmission required

When was the new development sent

What is the yarn requirement

When was knitting started

Knit structure required to approve

When was this sent

When was the approval received

What was the loop length applied

What is the grey GSM determined

What is the actual GSM

How many batches are determined per colour

Has each and every batch been checked

What was the finding

How was the comparison between the batch rate and lab dips

How was the batch rate compared to the first batch

What is the delta reading between the lab dips and the batch

How is the hand feel of the fabric

Has the technical report sheet been checked by the dyeing department

Is the dyeing taking place as per the delivery schedule

Has the final PO Copy been received

What sample are required

Proto

Fit approval

Photo shoot

Top sample

Pre production

Wash test sample

Have the comments on sample sent been received



Have the comments been forwarded to the production/quality/pattern personnel

Are the comments practically implemented on the revised size-set

Has the pre-production size-set been checked

How was sit found in order to start the production

When was the material requisition made

What was the time gap between the receipt of the final PO and the material

Requisitioned

How long it took to get a development

How long it took to approve the material

Have the developments been sent to the buyer for his approval

When was the approval sent

What were the comments of the buyer

Have the comments been implemented upon the procurement of the material

Has the arrival of the material been monitored

Has the material been physically checked

How was the material found

Is a material follow up sheet used which the purchase personnel follow

What is the time between the first arrival and the last arrival of they material

What is the minimum and maximum time between the order and the receipt

Which material affected the production plan

Which material affected the delivery

Who was the supplier who made the operation miserable

Has a sample and entire material set been kept

Is the reference sample available just next to him

Have the first 10 garment of production been seen

Has the checking been done in front of the quality personnel

Has it been found that there is a major variation in the instruction and the



Production

On noticing major variation, have the defects been shown to the production

manager and the quality manager.

Have the first ten garment been checked

How was the application of the tags, sticker, etc

Has it been checked if there are any corrugated boxes packed

Was the box fully packed

Has the packing list been checked

Is the quantity as per the packing list and as per the buyer‘s order

Has the packing list been prepared as per the buyer‘s advice

Were the goods offered for outside agency for quality approval

Was there proper interaction with the quality inspector while inspection was

going on

How was the inspector found

Evaluation of the product

On completion of the inspection, were all the rejected garments by the inspector

collected

Were these defects garments shown to the quality controller and production

people

What was the date the shipment was supposed to be made

What was the date of actual shipments delivered

If there was any delay, what was the reason behind it

Marketing department perform the function like receiving the order and dispatching them

in right time, in required city as per requirement of the customers. Mumbai marketing

offices take care of export an order, which is headed by the commercial manager Mr.

Mahesh Mahalingam.

PRODUCT MARKETED:

1. Target Consumer: men, women and children

2. T-Shirts

Round neck



V-neck

Polo t-shirt

Turtle neck

Henley

Bermuda

Ladies trousers

Reglan t-shirt

Vests

Track suit

3. Regular orders Polo T-Shirts With Vent, V Neck, and Basic T-Shirts, Round Neck.

PERFORMANCE REPORT 04-05

Month Production Packing Dispatch

Export and

Local qty

Turnover

In lacks

Profit

In lacks

APR-04 80,630 83,248 45,581 181.5 -25.57

MAY-04 109,601 124,675 98,697 231.53 -12.01

JUNE-04 118,670 121,351 205,284 277.93 33.4

JULY-04 109,780 117,147 91,795 233.62 -1.29

AUG-04 56,237 54,239 53,731 172.15 -0.68

SEP-04 94,867 71,495 66,392 251.68 -23.8

OCT-04 105,923 112,757 117,045 209.36 12.78

NOV-04 119,887 88,895 101,412 212.44 3.54



DEC-04 175,810 200,403 106,926 285.86 15.18

JAN-05 203,040 191,888 241,191 280.68 7.56

FEB-05 216,025 225,452 156,403 299.57 7.85

MAR-05 233,081 292,556 380,153 337.64 24.89

TOTAL

1,623,551

1,684,106

1,664,610





PROBLEM IDENTIFICATION:

In this competitive world the companies are providing effective products and services to

become more customer attentive .If the company like Forbes Campbell Knitwear ,T-shirt

manufacturing company which is completely export oriented company wants to

concentrate on domestic market then it is necessary to know customer perception about

quality and awareness of the products.

OBJECTIVE OF THE STUDY :

To study the organization structure of the company and departmental study.

To study the customer perception about Forbes Campbell Knitwear products.

To study customer awareness level towards Forbes Campbell Knitwear products.



To know whether brand-name plays important role while purchasing T-shirts.

To access whether the promotional activities required to promote Forbes

Campbell products.

Sampling:

Sampling is one technique which allows us to concentrate and give attention upon

relativity (i.e. customer perception and awareness on Forbes Campbell Knitwear

products/brands) here the sample size is 100.

In other words representation of a particular population. And is the subset of the

population.

For conducting this survey it is required to concentrate on those customers who visit the

company‘s three outlets, and which will certainly help us to get the exact and accurate

information.

For this purpose the questionnaire was incorporated and the customers were randomly

selected and the size was 100.

SAMPLING:

Sampling unit: T-shirt customers.

Sample size: 100 respondents.

Sampling plan: company out-lets.

Data Collection Method:

Data source: Primary data and secondary data.

Primary Data: Administration of questionnaires.

Secondary Data: Websites, company‘s hand book and Company‘s magazines.

Research Approach: Survey Method.

Research Instrument: Questionnaire.



DATA ANALYSIS:

The primary data collected through Questionnaire can be processed by using

excel spreadsheet.

Statistical techniques like percentages and averages can be used to analyze the

data collected.

The analyzed data can be presented through tables and graphs for easy

understanding.

PURPOSE OF THE STUDY

The purpose of the study is to get practical knowledge and to get experience and also to

know the various challenges that are faced in the corporate world.

The main intention of choosing this topic is to study/to know-

Customer‘s perception towards Forbes Campbell Knitwear products.

Customer preferences, the influencing factor at the time of purchase.

How they see the products/Brands of Forbes Campbell Knitwear ltd.

Hence a questionnaire is formulated so as check Awareness and customer perception

towards the Forbes Campbell Knitwear products/brands.

SCOPE OF THE STUDY

The research was undertaken to gather information from the respondents, to know exactly

how customers are having perception towards the Forbes Campbell Knitwear

brands/products, and for the awareness of CKL brands/products. And the study was

restricted within Belgaum city.

The questionnaire was specifically framed keeping in mind all the aspects and

requirements that would fulfill our objectives and give us exact picture and that would

help the organization to take better decisions.



Primary data was collected by administrating questionnaire of 100 respondents. In the

questionnaire all the questions were specifically framed as per the survey requirements

and following are its details.

Direct contact was maid with the respondents through the random sampling and all the

customers were those who had come to these three outlets for purchase of T-shirts. In the

sample the targeted respondents were of all different classes and with different ages.

LIMITATION OF THE STUDY

The study was confined to Belgaum city only.

The sample size was limited to 100 only.

The answers given by the respondents cannot be fully reliable.



Q.1 Charts showing preference for wearing T-shirts

Yes 87 87%

No 13 13%

Total 100



Preference for wearing T-shirt

87, 87%

13, 13%

Yes

No

Interpretation:

It is observed that out of hundred sample 87% of people prefer wearing T-shirts and 13%

of people prefer for not wearing T-shirts. By observing this we can conclude that

majority of the people prefer for wearing T-shirts so it is an opportunity to the company.

Q.2Chart showing awareness of different brands of T-shirts

available in the market:

Yes 82 93%

No 6 7%

Total 88



Awareness of brands of T-shirts

Yes

93%

No

7%

Yes

No

Interpretation: From the table it is observed that 93% of the people aware about the different brands of

T-shirts available in the market and 7% of people are not aware about different brands of

T-shirts. So most of the people aware about T-shirt brands.

Q.4 Chart showing awareness of Forbes Campbell Knitwear T-

shirts:

Yes 61 70%

No 26 30%

Total 87



Awareness of F.C.K T-shirts

Yes

70%

No

30%

Yes

No

Interpretation: From the pie-chart we can clearly observe that 70% of people are aware about the Forbes

Campbell Knitwear T-shirts and rest of 30% of people is not aware about company

products.

Q no.5 Chart showing brands of shirts

Cotton Field 24 39%

S'Oliver 10 16%

Twin Hill 4 7%

John Player 14 23%

All 9 15%

Total 61



24

10

4

14

9

0

5

10

15

20

25

Cotton Field S'Oliver Twin Hill John Player All

Awareness of F C K Products

Series1

Interpretation: From the chart we can observe that 39% of respondents aware about Cotton Field

brand,23% of people aware about John Player T-shirts,16% of people aware about

S‘Oliver,7% of people aware about Twin Hill product and rest 15% of people aware

about all products .So majority of people aware about Cotton Field and John Player T-

shirts.

Q6. Perception about Campbell Knitwear T-shirts:

Excellent 7 11%

Good 35 58%

Okay 16 26%

Bad 3 5%

Worst 0 0%

Total 61



Excellent, 7

Good, 35

Okay, 16

Bad, 3

Worst, 0

0

5

10

15

20

25

30

35

Excellent Good Okay Bad Worst

Perception of F C K T-shirts

Series1

Interpretation: From the chart we can observe that 58% of people said good, 26% of people said Okay,

11% of people said excellent,5% of people said bad and none of them said worst . So

from this we can identify that most of the people perceive it as good.

Q 7. Chart showing the role of brand name while purchasing



Role of brandname while purchasing

Yes

84%

No

16%

Yes

No

Interpretation: From the chart it is observed that 84% of people are said yes for importance of brand

name while purchasing and 16% of people are said no .So it is clear that majority of

people prefer brand name while purchasing. So brand name plays important role while

purchasing.

Q 8. Chart showing the customer feelings about company

outlets in Belgaum:

Yes 51 84%

No 10 16%

Total 61

More in number 13 21%



Preference for F C K outlets in Belgaum

More in number

21%

Bigger in size

46%

Both

33%

More in number

Bigger in size

Both

Interpretation: From the chart it is observed that 46% of people feel about the shop should be bigger in

size, 21% of people feel about the shop should be more in number and 33% of people

feel both are important.

Q 9 a) Chart showing Price attribute

Low 4 7%

Moderate 44 72%

High 13 21%

Bigger in size 28 46%

Both 20 33%

Total 61



V.High 0 0%

Price preference

Low, 4

Moderate, 44

High, 13

V.High, 00

5

10

15

20

25

30

35

40

45

50

Low Moderate High V.High

Series1

Interpretation: From the chart it is observed that 72% of people felt price is moderate,21% of people felt

price is high,7% of people felt price is low. So majority of the people felt price is

moderate.

Q9 b) Chart showing quality attributes:

Low 7 11%

Moderate 21 34%



High 27 45%

V.high 6 10%

Low, 7

Moderate, 21

High, 27

V.high, 6

0

5

10

15

20

25

30

Low Moderate High V.high

Quality preference

Series1

Interpretation: From the table it is clear that 11% of people felt that price is low, 34% of people felt price

is moderate, 45% of people felt price is high and 10% of people felt price is very high. So

most of people felt that price is moderate and high.

Q9. c) Chart showing Seasonal discount attributes

Low 32 53%

Moderate 22 36%



High 5 8%

V.high 2 3%

Low, 32

Moderate, 22

High, 5

V.high, 2

0

5

10

15

20

25

30

35


Discount preference

Series1

Interpretation: From the chart it is clear that 53% of people felt discounts are low, 36% of people felt

moderate, 8% of people felt high and rest of 3% of people felt discount are very high. So

majority of people said that discounts are low and moderate so company should take care

about discounts and offers.

Q9. d) Chart showing variety attributes

Low 20 33%

Moderate 30 49%



High 8 13%

V.high 3 5%

Variety Preference

20

30

8

3

0

5

10

15

20

25

30

35


Series1

Interpretation: From the table it is clear that 33% of people perceived that varieties are low,49% of

people perceived it as moderate ,13% of people perceived it high and 5% of people said

varieties .So most of the people perceived that varieties are moderate and low so

company should produce varieties of T-shirts.

Q10. Chart showing to rate Forbes Campble Knitwear T-shirt with others

1 2 5%

2 6 10%



3 14 14%

4 21 19%

5 15 24%

6 3 28%

Total 61

Preference of F C K products with competitors

1

5%2

10%

3

14%

4

19%5

24%

6

28%

1

2

3

4

5

6

Interpretation:

From the charts it is observed that 5% of people rated it as 1, 10% of people rated

company product as 2, 14% people rated it as 3, 19% of people rated as 4, 24% of people

rated as 5 and 28% of people rated as 6. It is good position to company.

Q.12 Chart showing recommendation to company

Yes 39 65%



No 21 35%

Total 60

Recomendation for F C K products

Yes

65%

No

35%

Yes

No

Interpretation: From the chart it is observed that 65% of people want to recommend to the company and

35% of people do not want to recommend to company.

RESULT AND SUMMARY

Project Findings:



The study has revealed that nearly 70% of respondents are aware of Forbes .

Campbell Knitwear products.

From the observation it is found that only 11% of the respondents perceive that

the CKL products are excellent but 58% of respondents feel the product is good.

Among 100 samples taken -, 84% of people prefer brand name. So brand name is.

important for selling the products in market.

As per the observations 72% of the respondents feel price of the product as.

moderate. So it is good position to company.

Regarding quality of the product , 45% of people have perceived quality as high,

but 34% of people perceived quality as moderate. So company should focus on

the quality.

The promotion activities like discounts and offers that were carried out by

company‘s outlets are not up to the mark because 53% of the people are not

happy with the promotional activities carried out by the company.

The study clearly shows that 49% of people have the opinion about the varieties

as moderate and 33% of people have low opinion about the varieties in products.

-

SUGGESTIONS



The major recommendation is on promotional strategies, the most of the people.

are not satisfied with the promotional activities. So company should provide

discounts on bulk purchases.

The company should also emphasize on advertisements i.e. in any media either

print or electronic media .This will certainly help the company in spreading /increasing

awareness level and which will help in increasing the sales volume.

The second thing is about varieties, design and with different colors that the company

should bring in the market. Because most of the people suggested on varieties and colors.

The company should also open more number of out-lets, and also the company

Should improve the interior design at the out-lets. This is because the company is

loosing many customers due to not proper display and also the customers see only from

outside the store and they do come inside. This is psychological tendency of the

customer that we can change by proper display of things. Hence the company should

properly take care of these aspects so as to get better results in sales.

Some of the customers felt that products selling in outlets are rejected products so the

company should clarify to customers that products are not rejected one.



CONCLUSION

We all know that customer awareness is essential to the survival of our business, from the

comprehensive mining of the project I conclude that, Majority of the customers are aware

of the company, it is observed that only 30% of people are visiting the shops but are not

aware of the company, in fact the respondents have no knowledge about the Forbes

Campbell Knitwear products and the companies outlets. Therefore Company should

concentrate on those unaware customers by conducting some promotional activities and

by making the sales persons in the outlets to be more informative about the company

rather just to sell.

Coming to the perception, customer perception about the CKL products is good, over all

most of the people perceived CKL products as good and excellent. The existing

customers have given more emphasis on the quality therefore company should maintain

it. But the unavailability of the product has become problem to the respondents to reach

the product, so it can be taken as input for the company to come up with some more

outlets in Belgaum city and should also focus on varieties and colors. And the company

should provide discounts on bulk purchases which will attract customers to purchase

more.

Brand name plays crucial role for pushing our products in to the market, so company

should come up with brand name. Finally, most of the people in Belgaum prefer wearing

T-shirts, so the company should manufacture the T-shirts according to the demand of

customers.





REFERENCE

MARKETING MANAGEMENTS –PHILIP KOTLER.

PRINCIPLE OF MARKETING -PHILIP KOTLER AND GARY

ARMSTRONG.

MARKETING RESEARCH -PARUSHURAMAN

www.campbellknitwear.com

www.marketresarch.com

http://www.campbellknitwear.com/

http://www.marketresarch.com/





QUESTIONNAIRE

Dear sir/ Madam:-

1) Do you prefer wearing T-shirt?

a) Yes b) No

(If No go to Question No 14)

2) Are you aware of different brand of T-shirt available in the market?

a) Yes b) No

3) Name some major brands of T-shirts you know

4) Are you aware of Forbes Campbell Knitwear T-shirt?

a) Yes b) No

5) Which Forbes Campbell Knit wear T-shirt brand are you aware of..

a) Cotton Field b) S‘Oliver c) Twin Hill

d) John Player e) All

6) How do you perceive Forbes Campbell Knitwear T-shirts?

Excellent Good Okay Bad Worst

7) Do you think brand name plays important role while purchasing T-shirt?

a) Yes b) No

8) Do you feel that in Belgaum city Forbes Campbell Knitwear shop should be

a) More in number b) Bigger in size

c) Both



9) Where do you place Forbes Campbell Knitwear T-shirt for the following attribute?

Attributes: Low Moderate High Very high

Price: [ ] [ ] [ ] [ ]

Quality: [ ] [ ] [ ] [ ]

Seasonal discount: [ ] [ ] [ ] [ ]

Variety: [ ] [ ] [ ] [ ]

10) How do you rate Forbes Campbell Knitwear T-shirt brands with others?

1 [ ] 2 [ ] 3[ ] 4 [ ] 5[ ] 6 [ ]

12) Do you recommend Campbell Knitwear T-shirt to other?

a) Yes b) No

13) Name other branded T-shirt you often wear?

14) The reason behind not wearing T-shirts?

Please provide your Name and Address:

Name: Address:

City: Age:

Occupation: Annual Income:

Gender: Male Female



My entirely doings or workings

devoted to

Dnyaneshoo Bagawaan Vishnu

A project report on customer awareness and perception towards forbes campbell knitwear products at forbes campbell knitwear By BABASAB PATIL

Education

forbes campbell knitwear

people felt price

fully finished garments

sewing preparatory department

plays important role

high series1 interpretation

people prefer brand

campbell knitwear