A Multi Generational, Multi Dimensional Approach To Training Using Web 2 0 Technology

A multi-generational, multi-dimensional approach

to training using Web 2.0 technology

©2010 Price Consulting Group www.thepriceconsultinggroup.com 1

Dr. Kella B. Price, SPHR, CPLPPrice Consulting Group

Did you know…

• http://www.youtube.com/watch?v=Mmz5qYbKsvM&feature=channel_page

©2010 Price Consulting Group www.thepriceconsultinggroup.com

2

http://www.youtube.com/watch?v=Mmz5qYbKsvM&feature=channel_page

http://www.youtube.com/watch?v=Mmz5qYbKsvM&feature=channel_page

Outline


3

• Generations at a Glance

• Training Impact

• Web 2.0 technologies to use

What do you want to take from this session?


4

Generations

• Silent Generation

• Baby Boomers

• Generation Jones

• Generation X

• Generation Y


5

What Generation are you?a) Silent Generation / Traditionalists (Born

between 1920 - 1945)b) Baby Boomers (Born between 1946–1954)c) Generation Jones – 1955-1964d) Generation X (Born between 1965–1979)e) Gen Y / Millennials (Born between 1980–

2000)


6

Workforce by Generation


7

(Tulgan, 2009)

Silent Generation

• Formal recognition

• Conforming, not risk-takers

• Team-oriented


8

http://www.ruf.rice.edu/~gradspkr/2000/images/schwartzkopf.jpg

Baby Boomers

• Hard work and long hours is proof of your commitment

• Respect

• ME-Focused

• Seeking work-life Balance


9

Generation X

• Career advancement

• Time off for volunteering

• Fun, socialization


10

Generation Y• Informal, fun

workplace• Immediate Feedback• Lots of incentives,

customized

• Loyal• Confident• Hopeful• Goal and

achievement-oriented• Civic-minded• Inclusive


11

Generation Y

• Video excerpt


12

Produced by: QMR productions

Distributed by: Business Performance Group

Contact: Michael [email protected]

mailto:[email protected]

Gen Y: Product of their environment• Digital media• World events- Terrorism,

Heroism, and Patriotism• Encouragement and

nurturing/Advocacy• Structure• Multiculturalism

• You are special• Leave no one behind• Connect 24/7• Achieve now!• Serve


13

A storm brewing in the workplace?

• Natural

• Critical to success

• Accept and celebrate differences


14

Generational Work differences

• Work-life balance

• Taking action

• Dress Codes

• Rewards and Recognition


15

Generational Workplace Conflicts


16

Generation Y is…

(Select all that apply)a)Sociableb)Collaborativec)Achievement-orientedd)impatiente)Self-absorbedf)Team-oriented


17

(Corbett, 2008)

What type of training is your company offering?(Select all that apply)a)Traditionalb)OJTc)Mentoringd)Onlinee)Wikisf)Blogs


18

Training offered


19

Impact to Training

• Traditionalists

• Boomers

• Gen X

• Gen Y


20

Training Preferences Tool

• http://literacyworks.org/mi/assessment/findyourstrengths.html

• This FREE assessment by Dr. Terry Armstrong will help you identify and receive a description of your top 3 intelligences. We all possess some level of all eight intelligences, so there is no “right” profile.


21

Training Design for Gen Y• Discussion forums• IM’s, Texting• Blogs• Emailing• Podcasts• Webcasts• Twitter, delicious• Second Life

• Integrating digital media, even in traditional formats

• Short “bits”• Group/Team work• Mentors• Implication/Application


22

Strategy for Training Gen Y

• Orientation

• Coaching/mentoring

• Peer leadership

• Sense of ownership

• Meeting expectations


23

Best Practices

• Explain the impact

• Use Blended Learning

• Clear, detailed instruction

• Recognition

• Training


24

(Source: http://www.astd.org/NR/rdonlyres/51C136F2-A36C-46EF-8846-6C279E6B4A68/0/Clarkston_1.pdf)

Gen Y training strategies

• Just-in-time

• Higher-order thinking and peer instruction

• Collaborative

• Technology

• FUN and entertaining

• Recognition and Feedback©2010 Price Consulting Group

www.thepriceconsultinggroup.com 25

Virtual Worlds/ Second Life• 80% of active Internet

users will be in virtual worlds by end of 2011 (Gartner )

• Uses


26

(Source: Abrams, 2009)

Learning Innovation Meetup


27

Second Life Capabilities in Training


28

Second Life User Demographics


29


Who’s using Second Life?• HP• IBM• Microsoft• Cisco• Comcast• Intel

• Time Warner• Northrup Grumman• Dell• Kraft• Best Buy• Newscorp


30


Social Networking

• Expand network

• Learn and discuss in brief format

• Fast, real-time

• Twitter

• LinkedIn

• Facebook©2010 Price Consulting Group


Is anyone “live tweeting” this presentation?• Yes

• No

• #socialnetwork

• http://twitter.com/home©2010 Price Consulting Group


Blogging• Publish ideas or discussion• WordPad• Youtube (Did you know video)

– http://ping.fm/FjvB3

• Wikipedia• Blogspot

– http://srcclimbingcompanions.blogspot.com/

– http://www1.astd.org/blog/©2010 Price Consulting Group


Who has a blog?

• Yes

• No


34

Are you ready for texting?• MTF • NP• BAU• PCM• PTMM

• CM • CYE• SOTMG• F2F


35

What can we use texting for in training?

Tagging and Bookmarks

• Learn from others

• Long-term reference

• Can be public or to a specific group

• Use links and tags to describe

• Reddit, technorati, delicious

• http://delicious.com/kellaprice ©2010 Price Consulting Group


Collaborations

• Go to Meeting

• iLinc

• Googledocs

• WebEx


37

How does the technology impact YOU?• More peer-to-peer collaboration• Better knowledge transfer• Real-time activities and information• Low skills required to use• Low cost to implement• Increase training opportunities/modalities


38

Effective Online Universities…

• Fast

• Media Rich

• Easy access


39

What companies are doing

• One-on-one coffees with execs

• Online content vs. orientation

• Games

• Simulations


40

Mixed-Generation Setting

• Active Learning: experience and dialogue

• Blended Learning: combination of activities


41

Group Activity

• What can you learn from this generation?

• What can you teach this generation?


42

Venn Diagram of Learning PreferencesCorbett, S. (2008). Targeting different generations. In B. Hoffman (Ed.), Encyclopedia of Educational Technology. Retrieved January 28, 2009, from http://coe.sdsu.edu/eet/articles/generationtrgt/start.htm


43

Consider …

• Retirement

• New graduates

• Lack of skills

• Global competition


44

Effective Leadership

• Technology

• Mentors

• Open communication

• Feedback

• Creativity and open thinking


45

A 60-something graduate recently reflected: ‘We wanted what they want. We just felt we couldn’t ask.’ Herein lies the truth: what young workers want isn’t so different from what everyone else wants. However, young workers are asking for it.

--Karen Cates and Kimia Rahimi, “Mastering People Management,” Financial Times, November 19, 2001


46

What are your takeaways?

• Generations at a Glance

• Demographics

• Training Impact

• New tools to use

• Action items

©2010 Price Consulting Group


Thank you!What are your questions?

Dr. Kella B. Price, SPHR, CPLP

www.thepriceconsultinggroup.com

[email protected]

252.622.8119

Price Consulting Group


48

References•Corbett, S. (2008). Targeting different generations. In B. Hoffman (Ed.), Encyclopedia of Educational Technology. Retrieved January 28, 2009, from http://coe.sdsu.edu/eet/articles/generationtrgt/start.htm

•Gravett, L. and Robin Throckmorton. (2008). Bridging the Generation Gap: how to get Radio Babies, Boomers, Gen Xers, and Gen Yers to Work together and achieve more. Career Press: Franklin Lakes, New Jersey.

•Howe, Neil and William Strauss. (2000). Millenials Rising: The Next Great Generation. New York: Vintage Books.

•Karp, Hank et al. (2002). Bridging the Boomer-Xer Gap: Creating Authentic Teams for High Performance at Work. Davies-Black Publishing: Palo Alto, CA.

•Martin, C and Bruce Tulgan. (2006). Managing the Generation Mix: From Urgency to Opportunity (2nd Edition). HRD Press: Amherst, Massachusetts.

•Tapscott, Don. (2009). Grown Up Digital: How the Net Generation is Changing your world. McGraw Hill: New York.

•Tulgan, B. (2009). Generation Y Defined: The New Young Workforce. Retrieved May 8, 2009 from http://www.hrtools.com/insights/bruce_tulgan/generation_y_defined_the_new_young_workforce.aspx .


49

A Multi Generational, Multi Dimensional Approach To Training Using Web 2 0 Technology

Technology

online university

young people

baby boomers

order thinking

young workers

drag lower

educational

negative feedback