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A Love for life
: +86 10-65321431 #227, #216
: +86 10-65322458
: 10 100600
www.xiongyali.cn
www.visit-hungary.com
Hungarian Tourism Plc.
Beijing Representative Office
Tel: +86 10-65321431 #227, #216
Fax: +86 10-65322458
E-mail:[email protected]
Add: Beijing, Chaoyang District, Dongzhimenwai dajie 10.
www.visit-hungary.com
www.xiongyali.cn
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93000
(magyar)
IntroHungary is definitely one the prettiest jewels in Europe. It is
not only one of the oldest countries on this continent, but
also blessed with unique geographical location by sitting
above the largest thermal water reserves on Earth! Hungary
can provide you an amazing blend fun of culture, history,
wellness, from the historical and bustling city of Budapest, to
the romantic wine yards and cellars, and the quiet lakes and
rivers, Hungary is the perfect cocktail of thrill and peace,
modern and ancient, it is the flavor and taste you won't find
anywhere else.
So, the question may have aroused by now is how to
discover this extraordinary land?
The good thing is Hungary has relatively small territory
(93.000km2) and it makes it extremely convenient to
travel through. You also can be sure that the country's
inhabitants, the Hungarians, or as we call ourselves the
'magyar' people will be more than happy to help you out
all 10 millions of us!
Hungary is a perfect cocktail, and here is the secret recipe
that makes it perfect:
1100
2000
5
Take an elegant crystal, fill it up with 1100 years of European
history and culture mixed by local, Italian, English, French,
Austrian a nd even Turkish master pieces, squeeze a slice
of modern chic, style and entertainment, pour a dash
of healing water on it, gushing out from the depth of the
Earth for over 2000 years, add a douse of fun, events and
festivals all year round, decorate with a lot of calm nature
where you hear nothin g but the swas h of the water and
the rustle of the trees, throw a famous sweet and chilly
Hungarian paprika into and it, then shake well! Now it is
ready to serve to our guests.
If you still have doubts just think about this 5 million
visitor s (and g rowing) f rom all over the worl d every yea rcannot be wrong!
www.visit-hungary.com
INTRO P-01 INTRO P-02
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BudapestBudapest is probably the only place in Hungar y needs noin Budapest is probably the only place in Hunga ry needs
no introduction! It is the political, financial, cultural center of
Hungary, and one of the most beautiful cities in Europe! If
you want to know what Budapest looks like, just imagine an
amazingly graceful lady who is elegant and sexy at the same
time; she is never boring, always able to show you something
new; she is somebody you want to be with no mater what
state of mind you are in; and she would only get more and
more beautiful with age. Attractive, right? So is Budapest!
Budapest P-03 Budapest P-04
If you not in a group, but traveling alone, with friends or family
buy the Budapest Card to save a lot of money on transport,
museums, shopping, restaurant and many more!
19
150
110
700 150
450
Eddie MurphyBrad PittOwen WilsonRobert RedfordKate
BeckinsaleKeanu ReevesMadonna Antonio Band eras
130
2000
(Nyugati Plyaudvar)150
Have a burger in the worlds most beautiful, 150 years old
McDonalds at West Railway station (NyugatiPlyaudvar)!
One of the biggest attractions of the city is itswell preserved
19th century look, which makes it haven for those fascinated
by architecture. The city is a living museum of art,
walkingdownthe streets makes you feel part of the glorious
European history. You don't have to spent a cent to enjoy
all this: just look around those marvelous buildings noneof
them are the same and even if you are not a big fan of the
architectures, you still will be enchanted by the atmosphere
of the city.
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Budapest P-05
Have you ever been in a city where the McDonald's
restaurant was a 150 years' old building? Also in this city,
there are some cafs, a subway (second ever in the world
and still in operation for more than 110 years!), hundreds
of houses inhabited by regular citizens, a cemetery, a
flea market, a grocery, a warehouse, a subway station,
universities, bridges, SPAs, restaurants, a store for glasses,some cars on the streets, hotels, stores of luxury brands, a
special tour bus, hundreds of courtyards, an elephant house
in the zoo, a Christmas bazaar can be sites and objects of
interest for those looking for more what meets the eye? When
was the last time you discovered a city on a segway, electric
roller or from a private jet? When was the last time you had
wine in a wine cellar under a city of 2 million people? When
was the last time you were doing shopping surrounded by
700 years old walls and a castle or on a 150 years old bridge
above a river? When did you ever in Europe taking a dip in
a 450 years old Turkish bath? Have you ever driven a real
tank or a car made of paper? When was the last time you
been at a movie set where Eddie Murphy, Brad Pitt, Owen
Wilson, Robert Redford, Kate Beckinsale, Keanu Reeves,
Madonna or Antonio Banderas were working? Have you ever
been a city which has 130 thermal springs, with millions of
liters of healing water gushing out every hour for over 2000
years? (The right answer is 'never' as Budapest is the only cityin the world with such a unique feature.) Most probably you
never been in a capital city either where the landscape is
protected by law, and it is the only untouchable Cultural
Heritage Site in the World! Don't forget, we are still talking
about the same city Budapest!
On top of all of those wonderful things about Budapest,
your soul will be touch ed by the city wh ile you wondering
around on its cabled stone streets, then you will understand
why Europe is the most attractive des tination for tou rists in
the world!
Budapest P-06
19
4
110
Try the second in the world but the only still operating 110
years old subway running under the Andrssy Avenue!
Wonder around in the small alleys of the 1stdistrict right
under the Buda Castle!
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272 rooms (standard, executive, deluxe, suite) 5 Conference rooms with courtyard view
ARAZ Restaurant with terrace & Cocktail Bar
Gallery Caf & Corporate Lounge
Continental Spa & Fitness Room
Roof Garden
H-1074 Budapest, Dohny utca 42-44. | Tel: +36 1 815 1000E-mail: [email protected]| www.continentalhotelbudapest.com
enjoy the style and tradition
2725
Budapest P-07
www.budapestinfo.hu
www.budapest.com
http://itunes.apple.com/at/app/budapest-
guide-lonely-planet
ArchitectureI am sure we all agree that architecture is much more than
just a building or a group of buildings, it is rather a form of
art and it tells a lot about a nation's character, about its
history, culture, habits and the people there. In Hungary, to
appreciate architecture just as a tourist especially in cities
like Budapest, Eger, Pcs, Sopron, Veszprm, and Debrecen
you don''t have to dig so dip into history, looking around
would almost be enough to appreciate the "museum of
architecture" around you. Most of the buildings here were
built hundreds of years ago. Believe us it's a feast for your
appetite for beauty! You will be amazed how much fun,beauty, surprise, hidden secret and story you can find during
a simple walk without spending any money! In Budapest, the
city's landscape is protected by law, there's no tall buildings
allowed on over 70% of its territory, in order to protect the
19th century look that many people fell in love with instantly.
Budapest has been the favorite location for Hollywood.
Many movies were made here, taking advantage of the
amazing backdrop Budapest provides, alive and perfectly
preserved for over 100 years. In movies like "Evita", "Spy
Game", and "Munich", Budapest was the perfect portrait
for European cities in old and modern times. In "Mission
Impossible 4", "The Land of Blood and Honey" and "Tinker,
Tailor, Soldier, Spy" is more beautiful than ever.
Whenever you in Hungary, especially in Budapest take some
time to appreciate this man-made wonder as we can
guaranty you won't find cities much like this in Hungary!
400
Did you know that Hungary is the furthest north country in Europe that you can
find original 400 years old Turkish buildings and spas still functioning today?
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Budapest bynightTalking about Budapest, it would be unfair not to mention its world
famous night life. Every day after the sun goes down over the
beautiful hills of Buda, the city reveals it's very different f ace
A face that's breathtaking, exciting, romantic, mysterious and
sexy all together!
As the stars light up the sky, Budapest's outs tanding
restaurants and bars are filled with people from all over
the globe creating a bustling, cosmopolitan atmosphere,
(love and) music is in the air in those countless clubs and
underground pubs but simply the floodlit city itself is a feast
for your eyes! Grab one of those free programs distributed
all over the city (mostly in cinemas and restaurants) and we
are very much sure that you will be lucky enough to find out
that there is a world class performance at MPA (Palace
of Arts), a great jazz night in a club just a few minutes from
your hotel, a wild concert in Zld Pardon or Rio, or a good
movie in a cinema nearby. If you are looking for a less wild
entertainment, then a simple walk along the Danube or
a short stroll in the Buda Castle District, perhaps a cocktail
somewhere near Citadel with the whole Budapest under
your feet are all such attractions you never get bored of!
Have you thought about spending an evening in warm
water with the stars above? If yes, then we must say you are
lucky again being in Budapest, as in summer some of the
city's most famous spas are open until ten o'clock at night.
Whether it comes to music, art, food, party, spa or any other kinds
of entertainment we have two pieces of good news for you:
Budapest has it all, and you can leave your pajamas at home!
500
10
Dont miss a walk along the Danube at the Pest side, and find time to marvel
the breathtaking view from the Statue of Liberty, both by day and night.
www.mupa.hu
www.montecarlobudapest.hu
www.hungariakoncert.hu
www.opera.hu
www.ruinpubs.com
Budapest by night P-09 Budapest by night P-10
Have a cocktail in the "ruin-pub", one of the most unique
Hungarian "inventions".
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Special toursStaying dry in the Danube!
Budapest is often called the "Pearl of the Danube" and it is
not an exaggeration!
The Danube is the heart and spirit of the city. Many of the city's
historical buildings are built along the river, and that makes strolling
down the riverbank one of the most romantic things to do.
Talking about romance, we have to warn you, while strolling
down the Danube, don't let a half drawn bus disturb your
sweet moment! Don't call the police or the fire department!
Instead, rush back to your hotel and buy your ticket on
Riverride! www.riverride.com
Another unique attraction on the Danub e is the luxury yacht
experience with Dunarama company, who can offer you an
amazing joyride with the beautiful wooden 12-people yacht.
Those yachts were made according to the gondolas in
Venice. Don't miss an exclusive ride with your friends or loved
one especially during the evening hours when Budapest
dresses up in her night glory. Magical!
Flying around!
Seeing Budapest from a different view, the bird's view!
Didn't pack your wings with you? Just find a local professional
aviation tourism company, they will take you flying around
on a helicopter or a small jet, and enjoying the magnificent
views of the city and surroundings from above. We are sure
the experience will be unforgettable!
On two wheels with a difference!
Have you heard about the strange "thing" called segway? The
two-wheeled creature is not just fun to ride but with its help,
you can explore the entire Budapest without taking a step,
and at the same time catch all the surprised looks and wows
from every pedestrian you pass by!
Finding the hidden treasures!
Many travelers are not satisfied with just browsing through a
city any more. For them and the ones on their return trips to
Hungary, discovering the hidden treasures in this historical
city is a new attraction.
Walking tours for small groups are led by experienced
guides, heading off to the cobbled streets, small alleys, and
hidden courtyards, just to find out their stories and the trait of
history. Resting in a world famous and authentic caf, or a
small boutique while the guide amuses you with interesting
stories, you will discover that those secrets of Budapest often
remaine hidden from the tourists or sometimes even the
locals! Join these tours just to find yourself in an enchanted
world of Budapest and leaving with the feeling that you have
really seen and discovered her!
Riverride
www.riverride.com
Dunarama
Special tours P-11 Special tours P-12
www.riverride.com
www.dunarama.hu
www.uniquebudapest.com
www.guide4you.hu
www.beyondbudapest.hu
1873
Did you know that Budapest was originally three cities?
Hungary's capital was unified in 1873, combing the three smaller cities of Buda,buda (old Buda) and Pest.
The best way to explore Budapest is on foot! So get a
map, or just get lost among the lovely streets or narrow
alleys, and marvel the fantastic architectures and the
atmosphere of the city!
Did you know that Rubik- cube, the ball pen, the safety
match we use today, soda water, and hologram wereall invented by Hungarians?
www.budapestsegwaytours.com
www.segway.hu/tour.php
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2000
19
80%
120
(Szchenyi Frd)
19 (Gellrt
Frd)
(Kirly Frd and Rudas Frd)
16
(Hvz) 200
26
(Harkny Ggy-s Strandfrd)
(Bkfrd)
(Egerszalk Gygy-s
Wellnessfrd)
(Miskolctapolcai Barlangfrd)
1300
Dont leave Hungary without a relaxing dip in any of our
world famous baths!
Spa and wellness P-14
(Szchenyi Bath)
Dont leave Hungary without a relaxing dip into some our world famousbaths. If you choose Szchenyi Bath (the largest spa complex in
Europe) take some time to admire the stunning architecture as well!
Spa and wellnessOur spa culture began nearly 2000 years ago, when the
Roman Empire occupied the territory today known as West-
Hungary or Pannnia. However, the modern spa started to
develop in the 19th century, and today, Hungary has one of
the world's most advanced balneology, wellness facilities,
and medical treatments with curative effects from thermal
and mineral waters.
Over 80% spas in Hungary have medical healing or therapeutic
effects and proved curing effects on over 120 illness, such as
respiratory, muscular, locomotional disorders and spinal
complaints. Also, a large number of people use these spas
for recovering after operations or long medical treatments.
Of course you don't have to suffer from any illnesses or
sickness to take advantage of our spas. Healthy people are
enjoying all the delights water can offer as well. There are
countless spas, baths, swimming pools, wellness facilities
and hotels, lakes and hot springs where the entire family can
enjoy the benefits and fun of the spa at the same time.
In the following, we only listed a few world famous and must
visit spas for your next visit in Hungary.
Szchenyi Bath (Szchenyi Frd) is the biggest spa complex
in Europe. Located in the center of Budapest's second
largest park, with outdoor and indoor pools. The building
itself is a source of enjoyment as it is a perfect example of
19th century European architecture.
Located by the Danube and at the foot of Gellrt hill,
Gellrt Bath (Gellrt Frd) is also a popular choice for both
foreigners and locals. Don't miss the waves in every hour!
Spa and wellness P-13
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www.spasinhungary.com
20
Dont miss Hvz, the world largest t hermal lake!
Itsopenthroughout the yea r, andthe healing water there
is proven to have positive effects on over 20 sicknesses.
Being a real gem in Hungary and Europe, the two Turkish
baths: Kirly Bath (Kirly Frd) and Rudas Bath (Rudas Frd),
built by the Turks in 16th century, while the central part of the
country was occupied by the Sultan of the Ottoman Empire.
Spa hotels on Margaret Island (Margit-sziget) are popular
choices to stay in Budapest for many guests. Margaret Island
is Budapest's biggest park, and located in the center of the
city right on the Danube River. It is a place where you can
relax and get away from the hustle and bustle of the city while
staying close enough to all the main sites and shopping.
Lake Hvz is the world's second largest thermal lake and
offers a few truly unique features. The temperature of the
water never drops below 26 , and even the outdoor pools
can be enjoyed all year round. The pressure coming fromthe bottom of the lake is so powerful that the water of the
entire lake is being refreshed every three days. Beautiful
water lilies floating in the pool, adding an extra flare to your
relaxing swim around the lake.
A few other spas worth mentioning are: Harkny (Harkny
Ggy-s Strandfrd), at the south of Hungary, near
the charming city of Pcs; Bk Bath (Bkfrd), near the
Austrian boarder; Egerszalk Bath (Egerszalk Gygy-s
Wellnessfrd), the unique salt bath near Hungary 's most
beautiful baroque town Eger; and the mysterious cave bath
at Miskolctapolca (Miskolctapolcai Barlangfrd) where you
can enjoy water in a truly magical atmosphere.
Hungary is nourished by more than 1300 hot springs, no
matter where you are, there is always a nearby spa to relax
your senses and refresh your body and soul for the next day!
Slow down!!!The world seems turning faster and faster each day, and it is
packed with fast food, 8-countries-in-10-days type of tours,
Internet, and mobile phones. More and more people however
feel the urge to slow down a little bit, wishing to leave their
watches and cells behind and just do nothing; more and more
people wishing to appreciate simple things in life, like watching
a sunset, picnicking in woods, pedaling down on a lazy river
or lake, taking a relaxing dip in healing water, or just having
a coffee while reading a book and let the people and time
around you passing by Of course, for those who prefer
active breaks, golf and sailing or yachting would be good
choices. We are happy to tell you that search no more you
are in Hungary, the very best place!
Just let the pictures speak for themselves!
Slow down P-16
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Medical TourismHungary is the perfect destination for soothing body and
soul. It is blessed with an abundance of thermal water, and
its well established bathing culture is supported by excellent
facilities. Whether you are after relaxation, rejuvenation or
recovery, Hungary has it all.
More than 80% of the spas in Hungary have active medicinal
ingredients. Their medical effects are different from place
to place. The majority are used to treat locomotor and
rheumatic complaints; others are recommended for
gynecological problems, skin complaints, kidney and
metabolic disorders, and post treatments for accidents and
surgeries; when taken as a drinking cure, some are effective
against stomach ailments. It is true that the medicinal waters
in Hungary are prescribed and recommended by doctors all
over the world for over 120 different illnesses and diseases,
and spa treatments in Hungary are insured by most EU
countries.
A team of professional and well trained staff at each
location are ready to offer their best services.
Besides the magical medicinal water, there is also a
significant number of travelers coming to Hungary for dental
care. Those who decide not to treat their dental problems in
their own countries, over 40% dental patients in Europe, and
more than 10% in the rest of the world prefer Hungary for
dental treatments. So it isn't surprising at all, that today, there
are more than 1300 out of total 4000 students in Budapest
Medical University are foreign students.
200
80%
120
40% 10%
4000 1300
:
"Egszsgre" - !
Hospitals, spas, and treatments are only part of the healing
process. Hungary is also a perfect destination for your
wellness. The relatively small distance within the country
makes it very easy to combine your healing trip with other
activities, and keep the rest of your family entertained.
Exquisite villages, unique vineyards, historical locations and
cultural events are never far from you. Even enjoy a game
of golf or some shopping before going home. So why
look beyond Hungary for soothing and reasonably priced
holiday.
As an Hungarian toast goes, "Egszsgre" - to your health!
Medical Tourism P-17 Medical Tourism P-18
The special salt bath at Egerszalk is one of the firstthree in the world. Theregion is also famous for delicious wine and crystal clear air!
www.spasinhungary.com
www.health-tourism.com/hungary-
medical-tourism
www.treatmentinhungary.net/health-
tourism-map
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( )
(Hortobgyi palacsinta)
(gulysleves) (halszl)
(csirke papriks)
(marha prklt)
(hagyms rostlyos) (tlttt kposzta)
(Egri Bikavr)
(dobostorta)
(somloi galuska) (trgombc) (palacsinta)
Dine & WineIt is impossible to understand a country's culture without
discovering its gastronomy, and that is an adventure worth
taking. We Hungarians are very proud of our cuisine, and
according to millions of friends and tourists from all over the
world, we have all the reasons to do so!
Few people know that Hungarians - or as we call ourselvesthe Magyars - are originated from Asia. If you look at today's
map, it is the territory of Kazakhstan, China and Mongolia.
Our Asian heritage combined with those recipes adopted
from our European neighbors, mostly from Slavs and French,
made the Hungarian kitchen so unique. Today's Hungarian
gastronomy is best known for it's strong, sometimes spicy
flavors, delicious pastries and cakes, and undoubtedly
'paprika', the signature ingredient. When talking about
Hungarian gastronomy, it would be a sin not to mention our
world-class wines. Please free your imaginations, and follow
us to a fantasy Hungarian restaurant right now!
"Welcome my dear guest, please take a seat, and let me
introduce to you today's specials!
For a cold appetizer we recommend a plate of goose liver.
Did you know that Hungarian goose liver is one of the best in
the world and being exported to nearly every country of the
European Union? Or perhaps you would like to warm up your
stomach? In this case you can choose Hortobgyi meat
pancake ('Hortobgyi palacsinta')!
We hope you liked it and ready for the next course!
Please try our world famous Goulash Soup (gulysleves),
or the unique Fish Soup (halszl). They are hot and spicy,
exactly as how they should be! Please enjoy!
Dine & Wine P-19
22
(Tokaj)
Dont miss the best-in-the-world Hungarian goose liver (foie gras),
wine, and Gulash Soup!
22
Hungary is one of the biggest wine producers in Europe, with 22 wine
regions and countless of award winning wines. Indulging yourself with
some of our best wines is a must when you visit Hungary!
Dine & Wine P-20
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I see you liked everything! What? You are getting full?! Can't
be! Lean back, the best is yet to come!
For the main course, let me recommend, perhaps the
most famous Hungarian dish, the 'chicken papriks'
(csirkepapriks). It is chicken with 'galuska', which is a special
Eastern European small pasta like flour balls, toped with
paprika sauce. Or how about a beef stew (marhaprklt),
a delicious onion steak (hagyms rostlyos), or maybe the
famous stuffed cabbage with spicy beef (tlttt kposzta)?
Chicken, beef, pork, duck, fis h or lamb... sweet, sour, spicy
or creamy... chase it down with some red wine, the Bull's
Blood from Eger (Egri Bikavr) is definitely a must! Vegetarians
and meat-lovers, we are absolutely confident that nobody
will leave the table hungry or unfulfilled!
And you haven't even tried our dessert yet!
May we say, you are very lucky, because when it comes
to sweets and desserts, you can be absolutely sure that
Hungary is the right place to come! We have countless kindof cakes, puddings, pancakes, cottage cheese and dairy
products. Dobos tarts (Dobostorta), Somli sponge cakes
(Somli galuska), cottage cheese balls (trgombc), sweet
pancakes (palacsina), just some of those temptations you
couldn't and shouldn't resist.
You can't go without tasting our world famous wines.
Hungary is a heaven for wine lovers. The 22 wine regions
certainly can offer something for every taste! Don't panic,
we are not going to make you try all the wines from all 22
regions, only those must-try delicates.
Tokaji Asz was named 'The wine of kings, the king of wines'
by the French King Luis XIV, and that is not a coincidence!
The sweet desert wine is only produced in Hungary and
even the hills of the vines are protected as an UNESCO World
Heritage site!
Perhaps you also want to try the wines from Villny-Sikls
region, or the fruity and gentle white wines from the North-
Balaton district".
We sincerely hope that after your imagination has been
indulged, and you are getting hung(a)ry! Unfortunately
this brochure can only bring you THIS close to the actual
experience, the rest of the story hopefully will be written by
you soon!
Bon Apptit in Hungary!
Bulls Blood from Eger, and Tokaji Asz from Tokaj are the must
buy souvenirs from Hungary!
www.hungarotips.com/customs/kaja.html
www.hungarian-restaurants.eu
www.wine-searcher.com/regions-hungary
Dine & Wine P-21
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Caf"Tea or coffee?" the question most likely to be asked at many
places in the world after a meal. Very often, the answers is
"coffee please!", especially in Europe.
Coffee in Europe is more than just a beverage. It's a way
of life, and it's a culture thicker than the drink. Countries like
France, Italy, Austria and Hungary have a long history of
cafs.
Drinking coffee here is not necessarily about the drink itself.
In many cases it's about making time stop for a while and
giving yourself a chance to look around, to appreciate the
weather, architectures, and the people around you.
Take an hour off for a good book or your favorite magazine
with a nice cup of coffee, or chat with your friends, while
surrounded by the familiar clinking sound of coffee cups.
Sometimes stopping for a while help you get further.
The 20s and 30s of last century in Budapest were the golden
ages of coffee and cafs. They were the centers of cultural
and social life where writers, poets, politicians gathered
together to present their works and ideas and having
discussions. Young lovers at the quiet corners were common
scenes as well, but regardless why these people come,
most of them had their favorite places and rarely change for
a different one. In Budapest, New York, Central or Muzeum
Caf were among the most famous ones and up to today,
they are still in their original places and well preserved forms,
waiting for new and regular guests every day.
Strolling along the Andrssy Avenue is a great way to
understand why Budapest was and still is the center of
caf culture in Europe. Don't miss the Lotz-hall in the Parizsi
Nagyruhz (Paris Department Store), walk in for a lovely
surprise!
oh, and we almost forget: you don't have to drink coffee!
Remember? It's not just about the drink
Coffee P-23 Coffee P-24
(Andrssy
Avenue)
Lotz-hall
(New York Caf) (Central
Caf) (Lotz Caf) (M vsz Coffehouse) (Villa
Bagatelle)
New York Caf, Central Caf, LotzCaf, M vsz Coffeehouse, Villa Bagatelle are just
some of the few cafs cannot be missed while you are in Bud apest. Enjoy a relaxing
30 minutes with a coffee and let time pass by!
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WAMP (www.wamp.com)
Check out when is the next WAMP (www.wamp.com) market, the haven
for those looking for absolutely unique, creative and design goods.
(Plinka) 40%
(Unicum)
(Tokaji Asz)
(Pick salami)
(Szamos
marzipn) (Paprika)
ShoppingShopping is definitely one of the fun things to do whiletraveling. It is not only about the souvenirs, but more about
pampering your senses for designs, art, fashion and much
more! There are countless temptations needless to resist in
Budapest! Whether you are looking for gourmet chocolate,
international brand names, design products or traditional
Hungarian gifts, you will always have many options to
choose from.
Apart from visiting the stores of the well-known international
brands we suggest you to follow the new trend embraced
by more and more people around the world. Whenever you
in a different country especially when it comes to Europe,
look for the local design brands, the true value lies in their
uniqueness!
If you are looking for traditional souvenirs, then Plinka - the
40% Hungarian fruit brandy; Unicum - a great digestive, and
one of the top herb spirits in the world; Tokaji Asz - the world
famous dessert wine from Hungary only; goose liver and Pick
salami - both of them are typical and delicious Hungarian
product; Szamos marzipn - gourmet chocolate; paprika
- the signature spice of Hungary; or Hungarian porcelain -
Herendi, Hollhzi or Zsolnai are all great choices!
Central Market Hall (Nagyvsrcsarnok) is a good place to
start your shopping and to get all the souvenirs mentioned
(Porcelain)
(Herendi) (Hollhzi) (Zsolnai)
(Nagyvsrcsarnok)
(Vci utca)
(Folkart Crafsman's
House Regiposta utca 12)
Westend City
Center (www.westend.hu)Arena Plaza (www.ar enapl aza.
hu) Mammut 1&2 (www.mammut.hu)
(Andrssy t) (Louis Vuitton, Gucci )
(Dek tr)
Falk Miksa
20
Shopping P-25 Shopping P-26
Did you know that Queen Victoria bought a dinner
service set from the world famous Herend, North of Lake
Balaton porcelain factory?
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above! Your next stop, right across the street is Vci Street,
which is the main pedestrian street right downtown. There
you will find lots of small stores, boutiques and wine shops,
fully stocked with the finest Hungarian reds and whites. While
wandering around Vci street, don't miss the nearby Folkart
Craftsman's House at Regiposta Street 12.
If you have a lot of time to kill but afraid of getting lost,
just visit one of those big shopping centers, they areconveniently located in the heart of the city, such as
Westend City Center (www.westend.hu), Arena Plaza (www.
arenaplaza.hu) or Mammut 1&2. (www.mammut.hu); if
you are looking for more upscale shopping, then Andrssy
Avenue is the place to be. Besides the designer shops like
Louis Vuitton, Gucci, the avenue itself is also an UNESCO
Heritage site for its beautiful and well preserved buildings
and cafs. Also, literally just 1 meter underneath your feet,
runs the world's oldest operating metro system, and it is also
Shopping P-27
the second traditional subway ever built in history, over 100
years ago. Dek Square is not far from Andrssy Avenue,
and it is also good for upscale shopping.
Interested in art and antiquities? Falk Miksa street at Pest,
near Margaret Bridge, is the place to go. You can browse
through jewelries, paintings, sculptures and decorations,
and all the way to antique furnitures. Some of them are
from the early 20th century, or even earlier. You can spenda whole day there between those lovely stores, mysterious
underground shops and galleries!
There is a growing interest in design products these days,
as the true value of these items lies in their uniqueness and
rarity. Buying those products can also be interpreted as
paying tribute to human creativity and sense of beauty.
Sometimes, it is simply satisfying to possess something
exclusive and exceptional!
5
Get lost on the small streets of the 5th district, and look for the small
design boutiques.
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BalatonLake Balaton well deserves to be the most popular d estination
in Hungary, right after Budapest. Being the third largest lake
in Europe, it provides endless fun and entertainment for
people from 1 to 100 years old. Only half an hour s drive
from Budapest or 3 hours' from Vienna, this makes Balaton
a perfect weekend escape, or a stopover on the way to
Austria. If you ever wonder what you could do once you
arrive at the lake, the answer is simple as: everything! Rent
a sail boat in the morning, sail to the middle of the lake,
jump into the absolutely safe water for a quick swim, or have
lunch while sipping a delicious wine coming from a winery
right beside the lake. Play a nice golf game with your friends
and choose a lovely restaurant afterwards with a view of
the lake, and have a quiet afternoon. You can also take a
tour to the beautiful castle at Keszthely, take a stroll in the
lovely town of Veszprm, have a wild party in Sifok or enjoy
the magnificent panorama from Tihany peninsula or have
a long romantic walk and a nice spa in one of the hotels
of Balatonfred. If you come at the right time, don't miss
the Jazz night in Veszprm, the Anna Ball in Balatonfred,
or one of Europe's biggest music party the Balaton Sound!
Cycling around Balaton is also very popular to explore the
lake and its surroundings. Don't forget, one of Hungary's
Keszthely
Veszprm SifokTihany
Balatonfred SPA
Veszprm
Ann Ball Balaton
Sound
most famous wine regions is situated in the mountains right
above the northern shores. This is also the area where most
of the charming traditional villages are situated with events
almost throughout the year! Though Balaton obviously shows
its best in the summer, winter can be sometimes even more
romantic or fun! After an hour of skating or wind skating
on the frozen lake, take a dip in a hot spa watching the
beautiful white snow is a great idea.
All-in-all Balaton, or the Hungarian Sea as we Hunga rians
call it, is definitely a must-visit place in Hungary. It could be
made within a convenient day trip but we suggest you to
spent there a night or two, allowing yourself the luxury to
leave your watch and mobile behind and jump into the seaof fun and relax and recharge yourself for the next adventure
hopefully coming up very soon!
Balaton P-29 Balaton P-30
Once you are at Balaton, please spend a few days in Balatonfredto relax, or go
toSifok for the on going parties and fun! Its always a great idea to rent a sailboat
and experience the true Balaton fun!
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www.balaton.hu
www.spasinhungary.com
www.szalok.hu
On watersSailing
There are few sports like sailing, where the thrill of soaring, the
beauty and power of nature, and the simple joy of traveling
can be experienced simultaneously. Even though Hungary is
a landlocked country, our beloved Balaton Lake, the biggest
fresh water lake in Central Eastern Europe, provides excellent
opportunities to discover all the fun and excitement of sailing!
You can find many companies right by the Balaton Lake if you
want to rent a yacht or sailing equipment, and they can offer
you a wide range of boats to fit your experience and budget.
The absolutely clean water of Balaton provides a perfect
opportunity to berth the ship and jump into the water for a
quick swim or for a simple refreshment.
Those bigger yachts also offer cabins to overnight. There is
nothing more romantic than sleeping on a boat, waking up
in a different port every morning, to explore the lovely little
cities, towns around the lake, take a hike in the surrounding
mountains, to sit in a cozy restaurant, visit some of the vineyards
of North Balaton or join one of the countless cultural events!
Onwaters P-31
Jet ski and canoeing
There are a lot of activities around the Balaton Lake, however,
for environmental reasons, motor vehicles are banned to
keep the water clean. If jetski is your passion, then come to
Lake Tisza! Besides being protected as an UNESCO World
Natural Heritage site, it is also one of the best places in
Hungary to enjoy the water fun and leaving your worries and
boredom behind.
Here, you can quietly paddling, slowly sailing between the
beautiful water flowers, joining a group and heading out
for bird watching, or getting on a jet ski and ride the waves.
Getting out of the water, there are numerous historical sites,
restaurants, and small villages to visit or to try out. If you decided
to try something new, ready to forget your everyday life, the
waters in Hungary will surely "be at your service"! Splash in!
Onwaters P-32
Did you know that Balaton - or as we call it the Hungarian sea - is not only the third largest
lake in Europe and the second favorite destination for tourists in Hungary after Budapest,
but also been marked in history as the most popular and romantic meeting spot for the
people separated by the Berlin Wall stretched between East and West Germany?
Spend some peaceful days at Lake Tisza and paddle through one
of Hungarys most relaxing and beautiful natural site!
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www.castlehotels.holidayhungary.com
www.historichotelsofeurope.com/en/hotels-
hungary.html
www.apponyi.hu
www.hedervary.hu
Castle HotelsMany people think hotel is just a place to stop between
points of interests. Have you ever imagined that your hotel
could be a point of interest itself?
One of the unique attractions of Hungary, even among
European countries, is Castle Hotels. If you ever dreamed
about living like a royalty in 19th century, getting away from
the bustle of the city, surrounding yourself with historical
walls, or spending a romantic weekend in authentic ancient
European style, even arriving at those historical sites with a
helicopter, these castle hotels are made for you.
Stay a few nights in a castle hotel to make time stop and live
like a European royalty from hundred years ago!
Surrounded by nature and history, wide range of attractions
like golf, horseback riding, wellness facilities, hiking and
many more, await to entertain and you and make you feel
like a true royalty!
Fortunately you don't have to be a millionaire to pamper
yourself in luxury. Wide range of 5,4 and even 3 star castle
hotels await to indulge you and your loved ones. Hope you
make a plan to stay a few more days and explore these
wonders that combine history with the luxury of modern era!
Castle Hotels P-33 Castle Hotels P-34
36
Did you know that the Abbey of Pannonhalma, (UNESCO
World Heritage site) on the top of St Martin's Hill, has a
monumental library containing 360,000 volumes?
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Asia Club P-35 Asia Club P-36
Did you know that according to a British Foreign Office survey,
Hungarian is the most difficult language in the world to learn?
GDP
2009
B2B
Asia ClubAsia has been one of the fastest growing regions in the world.
The two digits GDP growth, and rapidly growing middle-class
certainly have impacts on tourism. Hungary, being one of
the most popular destinations has been experiencing a
tremendous growth in the number of guests from Asia for
over 10 years! At the beginning, friends from Japan started
to travel to Hungary and the region, and then China, Indiaand then the Gulf states became very important outbound
countries for Hungary in Asia. This rapid change triggered
some very positive reactions from the Hungarian side, and
now countless companies from Hungarian tourism industry
are trying to adopt to the new demands and to meeting the
needs from Asian travelers.
The establishment of Asia Club by the Hungarian Tourism
Plc., in 2009 was one big step forward! Asia Club is working
hard to:
Increase number of guests and overnights to Hungary
from Asia;
Provide better understanding of Asia tourists in order
to better train the Hungarian companies to provide good
services to Asian tourists;
Establish channels between the Hungarian and Asian
travel industry professionals and companies; create a better
B2B platform.
Members of the Asia Club:
All Hungarian companies in tourism industry, with special
interests in Asian market and wish to build long term
professional relationships with companies from that region
are welcome to join.
:
B2B
www.xiongyali.
cn/XXXX www.visit-hungary.com/xxxxx
xiongyali@
xiongyali.cn www.xiongyali.cn
How the Club works and what benefits itcan provide for your company:
We believe Asia Club will successfully bring people and
travel industry professionals closer. One of the main aims
of Asia Club is to promote B2B platform between tourism
industry professionals/companies from Hungary and Asia.
If you are a travel agency or tour operator from Asia, and
bringing groups to Hungary and close by region, and used
to work with a third country' wholesaler or an indirect channel,
then it's time to join our club, and take advantage of our B2B
platform to cut down unnecessary costs! Please go to our
website: www.xiongyali.cn/xxxx or www.visit-hungary.com/
xxxxx, find companies can work with you and get in contact
directly with them.
Please remember to mention the following important when
you make the contact:
You are a tourism industry professional based in Asia;
You found their contacts through Asia Club, as
recommended agencies.
By providing the above information to the Hungariancompany, you should automatically receive substantial
discount, preferential information or other concession for
business concluded between the two of you.
If you have any further question please contact us at
xiongyali@xio ngyali.cn or visit www.xiongyali.cn
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Special EventsOne of the biggest attractions of Hungary, that attracts
millions every year and what truly makes this country one of
a kind, is the endless flow of events brings fun, excitement,
relaxation or vibration of audience regardless of age,
gender or nationality.
More than 20 years after the opening up, Hungary
managed not only bringing some top international events to
the country, but also succeeded in creating Top Five music
events in Europe. Spring Festival in March (classical music),
Balaton Sound in June (pop&rock), Street Fest (Jazz), Sziget
(Island) Fest in July (pop, rock, ethno), and last but not the
least, Red Bull Air Race and Celebration of Crafts (shopping
fest for hand made art and crafts) in August. The Christmas
Bazar in December is famous in Europe and internationally,
and visitors from USA, Brazil, Australia, Africa or China to be
part of the annual event. Wine festivals in Hungary start from
as early as in April and last till October. Night of museums is
another typically European invention. The firework on August
20th is also a must-see if you are here at that day. Most
of the events are from March to October, and it is a great
idea to check online and plan something for everyone!
Hungary has a lot to offer, from singing, dancng, shopping,
swimming, drinking, laughing, rejuvenating and sports! There
is only one word to describe your experience here Fun!
20
3 6
7
8
12
4 10
8 20
Stay dry in Duna P-37 Special Events P-38
3 10
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.
Vajdahunyad
700
MICEHungary has become one of the leading meeting and
convention destinations of the world, it is playing an even
more important role on the international MICE market,
where one can always expect professionally adequate
organisation combined with unusual programs and ideas.
So why Hungray?
Let us mention just a few reasons:
Although Hungary is not an unknown place on the globe,
it is a new destination yet to be discovered for many. And who
would deny that in order to attract delegates to a congress,
selecting a location they have not known before is crucial
The cost-to-value ratio is extremely favourable in
Hungary. In general the quality of services is excellent and
prices are still lower than in most European countries.Budapest is a magical place, rendered enchanting
by the river Danube which divides the city into two. Hills,
mountains in Buda, the line of hotels and the commercial
district on the Pest side... an air of history, the pleasant
climate, festivals and cultural events prove that the city is
indeed the Pearl of the Danube. Several convention centres
up to 2,000 located in pleasant environment, and 5,000 first
class and luxury hotel rooms are at the guests' disposal.
Living memories of the past, major historical monuments
may be special venues for banqueting events and social
programmes. The fairy-tale Vajdahunyad Castle, the
Museum of Fine Arts or even the Parliament, a bath inside a
cave, a castle hotel, a horse ranch, a ship on the Danube, a
700 years old ruin can be rented for special occasions.
Unique programmes to choose from for groups seeking
sport challenges, cultural heritage or gastronomy tours.
One of the highlights of your event might be a fantastic
evening cruise down the Danube, a magic day on the
Hungarian Great Plain with authentic horse shows, and folklore
programmes including delicious traditional meals and drinks.
Budapest is a city of baths, it is also called the Spa
Capital of the world. A party spiced with a water ballet
performance in the marvellous Gellrt bath will surely result
in a truly memorable evening. The marching of hussar
companies in the Buda Castle; a Renaissance themed
evening in a medieval castle; an exciting rally across the
country with old-fashioned cars called Trabants: there is
plenty to do to enrich your programme.
For more information please visit www.hcb.hu
Gellrt
Trabant
www.hcb.hu
MICE P-39 MICE P-40
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Bodor Farm, the largest horse riding farm at the Danube Bendis waiting its guests with a typical Hungarian hospitality only30 km far from Budapest!
We perform horse shows with various ability and rapidity games in 45 mi-
nutes, and we also introduce the professional use of the famous whip. Thefamous carriage-of-four and the folk coach cannot be missing. The show is
closed by the spectacular gallop of the Hungarian Puszta-five attraction.
It is worth visiting the 50-hectare farm with a horse carriage. The racing stable,
the coach exhibition and the animal park can be all visited in the course of a
pleasant excursion.
The domestic animal park introduces a typical Hungarian courtyard. You can
see turkeys, ducks, geese, hens, peacocks, rabbits, donkeys, goats, sheep,
pigs, buffaloes, cows and the famous Hungarian Grey Cattle. Nearly 100 horses
are living on the farm, mainly Lipizzaner, Nonius and Orlov Trotter horses.
The Kemencs Csrda, which can host 200 people, is an excellent venue for
folklore and grill dinners with gipsy music. A huge covered terrace and a sum-
mer house with a vine arbour also belong to the restaurant, and they offer a
beautiful view over the parked garden. Kemencs Csrda will treat you with
delicious and special food, wine-tasting, plinka and lngos topped with a
truly Hungarian csrda atmosphere!
You are welcome here during the whole year! We are looking forward to
your enquiry, please ask for our group offers!
30!
45
50
100 Lippizzaner, NoniusOrlov
200
Bodor Ltd., Bodor Horse Farm
H-2021 Tahittfalu, Szentendrei-sziget
Hrsz. 091. Pf. 8., Hungary
Contact/: Mrs. Eszter Aszdi
Phone/: +36-26-585-005
Mobile/: +36-30-544-22-33
Fax/: +36-26-585-006
E-mail: [email protected]
www.bodormajor.hu
HungaricumIn this section we would like to show those products, animals,facts or phenomenon that are unique to Hungary and which
are truly "ours". Did you heard about them? Did you know
that they are related to Hungary?
Nobel-prize winners did you know that Hungary has
the largest number of Nobel-prize winners per capita in
the world? (14 Nobel-prize)
Tokaji a delicious desert wine found nowhere else in the world.Goose liver did you know that almost 80% of the
world's finest foie gras comes from Hungary?
Puli,vizsla very smart, faithful, adorable and needs a lot
of care and attentions! No she is not a women its one
our national treasures!
Paprika almost no Hungarian dish misses our hot or
sweet paprika, giving it an unmatchable taste and flavor!
Did you know that Rubik-cube, ball pen, VitaminC pills,
RAM, match, hologram and many more useful things
surrounding us were invented by Hungarians?
Have a fun-filled evening in a unique Hungarian
phenomenon called the "ruin-pub" with unparallel
atmosphere and vibe!
80%
C
Hungaricum P-41
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Suggested routes in Hungary:
Suggested routs in Europe with Hungary:
Suggested routes P-43
Hungary Austria(Wien) Czech Republic (Prague) Germany(Dresden and Berlin)
Hungary Austria Czech Republic
Hungary Slovakia Austria Czech Republic
Hungary Slovakia Poland Czech Republic(www.european-quartet.com)
Hungary Austria Switzerland Germany
Hungary Croatia
Hungary Croatia Slovenia
Hungary Slovenia Austria
Hungary Romania
Suggested routes P-44
Budapest Szentendre Gdll: Sisikastly LzrLovaspark culture tour
Budapest Szentendre Balaton: Tihany, Balatonfred culture tour
Budapest Balaton fun tour
Bud ap es t Ege rs za l k Tokaj Budapest wine tour
Budapest Szentendre Tisza-t eco tour
Budapest Egerszalk Tokaj Tisza-t Hortobgy spa, wine, eco, folklore
Budapest Debrecen Tisza-t Hortobgy culture and fun
B udapes t Bal aton Pcs s krnyke wine tour
Budapest Balaton Hvz spa tour
Budapest Srvr spa tour
Dresden, Berlin
(www.european-quartet.com)
(Budapest) (Szentendre) (Visegrd) (Gdll)(Sisi Kastly)
(Budapest) (Szentendre) (Visegrd) (Balaton)(Tihany)(Balatonfred)
(Budapest) (Balaton)
(Budapest) (Eger) (Tokaj) (Budapest)
(Budapest) (Szentendre) (Tisza-t)
(Budapest) (Eger) (Tokaj) (Tisza-t) (Hortobgy)
(Budapest) (Debrecen) (Tisza-t) (Hortobgy)
(Budapest) (Balaton) (Pcs s krnyke)
(Budapest) (Balaton) (Hvz)
(Budapest) (Srvr)
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[ ]
[ ] 93030 km2
[ ] 1000 (2004 1 1 )
96
(66.2%)
(17.9%)
[ ] (Budapest)182
[ ]
[ ]
2246
[ ] 78
28-35 12 1 -20
[ ] 36
1 (+ )
00 + + +
06 + +
06 2
2030 70
[ ] 104 107 105
198 199
[ ] (Visa, Mastercard, Diners, Cirrus,
AMEX, Chi na Union Pay )
ATM 24
1%
[]
[ ] 220V/50Hz
110V/60Hz
[ ] (HUF) Ft
5102050100 200
50010002000500010000 20000
www.ex.com
[ ]
3 151848
8 20
10 23 1956 1989
[Country Name] Hungary, Magyarorszg
[Area] 93030 km2
[Population] 10 million; Ethnic group: majority is Hungarians over96%; minorities include: Slovakians, Romanians, Croatians, Serbians,
Slovenians, Germans. Official language is Hungarian. Religion:
66.2% Roman Cathol ic; 17.9% Protestant.
[Capital]Budapest.Population: 1.82 million.
[language] Official language is Hungarian, English and Germanare widely spoken in those areas visited by tourist.
[Geography] Hungary is situated in the Carpathian Basin andis boarded by Slovakia to the north, Ukraine and Romania to the
east, Serbia and Croatia to the south, Slovenia to the southwest and
Austria to the west, with a border of 2246 kilometers.
[Climate] Hungary has a continental climate with distinctive fourseasons. Hot summers are in July and August, with average high
temperature from 28 to 35; cold winters in December and January,
with extreme low temperature as low as to -20
[Telephone]
Country code: 36;
Budapest area code: 1 (+7-digit number)International pre-dial: 00 + country code + local number
Domestic long distance pre-dial: 06 + area code + local number
Cell-phone numbers are 9-digit, after dialing 06, the first two
numbers depend on the telephone company: 20, 30 or 70.
[Important Telephone Numbers]
Ambulance 104
Police 107
Fire department 105
Directory Assistance 198
International Directory 199
International Emergency Call 112
General Information
[Credit Cards & Debit Cards] Major credit cards (AmEx, Visa,Mastercard, Diners, Cirrus, China Union Pay) can be used in the
member shops and businesses. Look for the logo displayed at the
entrance.
ATMs operate 24 hours a day. Major credit cards and banking cards
are accepted.
There is usually a commission of 1% for cashing travelers cheques
at banks. Please note that most stores will not accept travelerscheques.
You can use your bank or credit card to get cash at post offices
throughout Hungary. More than 3200 post offices nation-wide
provide this service.
[Fax]Fax is available for tourists in main post offices and in many cityhotels' Business Centers.
[Power]230V/50Hz; European plug with two circular metal pins.110v/60Hz electrical applications will need power adaptors.
[Currency & Exchange]
Hungarian Forint (HUF) and short in Ft
Coins: 5, 10, 20, 50, 100, 200 HUF;
Bank notes: 500, 1,000, 2,000, 5,000, 10,000, 20,000 HUF
For mostly recent exchange rate, please go to www.ex.com.
[Public Holidays]
March 15th: National Holiday;
August 20th: St. Stephen's Day;
October 23rd: Anniversary of the 1956 Revolution
G l I f ti P 45 G l I f ti P 46
Hvz
Tihany
Szentendre
Gdll
Tokaj
Visegrd
Pcs
Balatonfred
Srvr
DebrecenTisza-t
Eger