A cupcake audible: making halftime adjustments for the big game By: Mari Luangrath (USA), Social Media Expert

A CUPCAKE AUDIBLEMaking Halftime Adjustments for the BIG GAME

Gro

wth

by

perc

enta

ge

0

150

300

450

600

Year 1

GREAT(BUT NOT SO GREAT)

LOTS OF PRESS

AND LOTS OF REVENUE

GROWTH= PAIN

WHAT HAPPENED TO FOILED?

10%

90%

AUDIBLE• a change in the offensive play

called by the quarterback at the line of scrimmage

FIND A NEW WAYto get to the end zone

SCAN QUICKLYFIND HOLESMOVE NOW

REGROUP

SCANQUICKLY

WE LOVEour corporate customers

FIND HOLESand outsmart others to the end zone

MOVE NOWto win big

REGROUPAnd do what feels right

ACCOUNTABILITY#FTW

SCAN QUICKLYFIND HOLESMOVE NOW

REGROUP

STAY IN TOUCH!MARI LUANGRATH

Foiled Cupcakes

@foiledcupcakes

linkedin.com/in/mariluangrath