86885206 an Industrial Training Report on Project Report Prince Dudhatra

7/31/2019 86885206 an Industrial Training Report on Project Report Prince Dudhatra

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INDEX

Sr. No. Particulars Page No.

1. Introduction 3

2. Companys Profile 4

3. Organization chart 6

4. History & Development 7

5. Location of the unit 8

6. Information about mgt of the Co. 10

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INTRODUCTION

India is the developing country. Earning of

foreign exchange play very important role in India. Inspite

of important raw materials & modern technology from

foreign countries. Now India is in a position to earn foreign

exchanges through export.

The companies manufacturing of ceramic Glazed

Tiles have increase to a large extent. SAINT CERAMIC is

one of them. In the present era, there are so many

competitors but there is no fear for selling and no fear for

marketing for SAINT CERAMIC.

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COMPANYS PROFILE

Name & Address : SAINT CERAMIC PVT LTD.8 A National Highway,

matel char Rasta

At : Dhuva 363 622

Tal : Wankaner

Dist . Rajkot Guj. (India)

Registered Office : 8 A, National Highway,

Matel char Rasta

At Dhuva 363 622

Tal. Wankaner

Dist. Rajkot Guj (India)

Bankers : UBI, HDFC

Phone Nos. office : +91 2828 287888

Fax : +91 2828 287899

E-mail :

[email protected]

Form of Organisation : Pvt. Ltd. Company.

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M.D of the Company : Sanjay Patel

Naresh Patel

Year Accounting year : 1 st April 31 st March

Size of unit : Small Scale Industry

Line of Business : Manufacturer of ceramic

Glazed Tiles.

Shift : 2

Time : 8 : 00 a.m to 8:00 p.m

8 : 00 p.m to 8:00 a.m

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M.D

G.M.

Production

manager

Personnel

Manager

Financial

ManagerMarketing Manager

Public

Relation

Manager

Welfare

Officer

Asst.personnel

Manager

(Accounts)Asst.

Managet

Research& DutyOfficer

Asst.

Peons Clarks

TYPist

Peons

ORGANIZATION CHART

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HISTORY & DEVELOPMENT

History of any company can be differed as the

preview of struggles that can the company had faced in the

past.

SAINT CERAMIC PVT LTD. Dhuva, is a private

Limited Company registered under the companies act,1956, on Dated : 24-11-03. The company is established

with the main object to start a new manufacturing unit for

ceramic Gazed Tiles, which has wide usage for commercial

as well as domestic buildings. The unit will be registered

with DIC, Rajkot as SSI unit. With the increase in demand

for ceramic Glazed Tiles, the promoters of the unit havedecided to start a new unit for the ceramic Glazed Tiles.

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LOCATION OF THE UNIT

Location is the heart at any Industry. Location is

the particular place or area where the business unit is

established. The location advantages are as under :

The unit is situated at 8-A National Highway, Dhuva,

Tal. Wankaner, which is near by Morbi City, wherenumbers of other ceramics Glazed Tiles Industries are

located. Thus the unit is situated in an industrial zone.

As site is near to the existing unit of the promoters,

hence there will be a close managerial control over

the unit.

As unit is situated in industrial area where other units

are also engaged, the raw materials and machinery

suppliers use to visit these area. So, raw materials

availability is easy. Also, the experienced and skilled

machinery repaires and technology are easilyavailable here.

As there are number of units engaged in these area,

cheap and skilled labours are available in surrounding

area of the factory.

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As this is a well developed industrial zone, powerconnection from GEB will be available easily.

The site is in the Industrial area and nearer to Morbi

city so all the infra structural facilities like telephone,

Electricity, Transportation are easily available.

As Morbi is very famous for its clock, flooring tiles,

Ceramics Glazed Tiles, Sanitary wares etc, there is a

wide scope for market of these products in India as

well as abroad.

Morbi is connected with National Highway and Broadgauge Rail line, hence there are number of transport

operators in Morbi and the transportation facility is

easily available.

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INFORMATION ABOUT MANAGEMENT

OF THE COMPANY

Information about management of the company

are as follows:

Name of Directors :

1. Shri Naresh Kumar Harjibhai Mendapara

2. Shri Sanjay Kumar Laljibhai Halvadia

3. Shri Arvind Kumar Jivrajbhai Patel.

Associates / Group Concern :

1. M/S Balaji woodcraft, morbi

2. M/S Florance Industries, morbi.

Bankers :

1. UBI

2. HDFC

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INDEX


1. Introduction 13

2. Organization Chart 14

3. Product Range of the unit 15

4. Raw material 17

5. Process of Manufacturing 18

6. Production Planning and control 21

7. Laboratory & Quality control 22

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INTRODUCTION

The production department is also concern of

technical & skill work manship. Therefore in manufacturing

process, special persons are highly essential. Production is

the process of transforming raw material , semi finished or

finished goods with the help of man power and machinery.

This unit will install latest technology plant, which

is widely used at morbi in ceramic industries. Here

technology is all together very different.

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Production

Department

Raw

Material

Dept

Laboratory

Dept.

RollerKilnDep

DieShop

Heat Treatment

FinishedGoodsshop

ChemicalLab

Physical Testing

LabFiring Press Hammering Packing

Stores

ORGANIZATION CHART

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PRODUCT RANGE OF THE UNIT

SAINT CERAMIC produces about 240 different

types of products. They produce products according to the

specification of customers. The unit has developed its

product which almost covers the requirement of each. The

company is making wall tiles in size of 300 x 200 mm, 200

x 200 mm, 250 x 250 mm, 330 x 250 mm, 300 x 300 mm,400 x 300 mm.

Saint Ceramic is a high tech glazed tiles

manufacturing company and is one of the best in the

market. The product range of company are given as

bellows

Plan Series

Plain tiles have range of almost 28 colors which

represent almost all running colors in ceramics.

Wrinkle, Dot & Luster Series :Here include ordinary wrinkle series, special

wrinkle series, ordinary Dot series, Special Dot Series,

Luster Series.

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Ivory & white Luster concept Black Luster Series

are also range of tiles.

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Glossy Series :

Here, special Glossy series, white Glossy series,

Ivory Glossy series are included in Glossy series.

Matt Series :

Here, special matt series, white & Ivary matt

concept are included in matt series.

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RAW MATERIAL

In any manufacturing unit raw material is basicnecessity. Without raw material we cannot think or

amazing about the production process. It is the primary

requirement of the production.

The main raw materials of SAINT CERAMIC are as

follows

A. Body Materials :

Wallestonite

Dolomite

China clay

Santalpur clay Talk

Ball clay

B. Glazing Materials :

Glazed Frit

Color

The raw material is purchased in bulk from

suppliers like Growmore ceramic Ltd. Pandey minerals,

volcame India Ltd, mighty minerals etc.

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PROCESS OF MANUFACTURING

Raw MaterialsPreparation

GranuliationAnd Drying

Shaping /Drying

Glazing

Firing

Shorting /Packing

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The manufacturing process involves followingstages :

Raw materials Preparation :

Raw material preparation involved size reduction

and mixing of clay with different minerals into body. This is

basically done by wet Grinding of materials into Ball Mill.

Water is used as wet medium for availability and cost

effectiveness, prepared wet slip is than stored to

continuous stirrer Tank.

Granualiation and drying :

Slip contain 33% of water which has to be

removed, this has been done into spray Drier, the slip is

formed through high pressure and spread to Nozzle into

spray Driers to vertical direction in form of Bubbles

containing water and mixture hot air from bottom of

apparatus in blown concurrent and counter current

interaction of air and slip makes formation of granule

according to required size distribution mixture and practical

size are maintained through flow and temperature of air

blown. The granules are stored for setting for some time in

silo. Then it will be sent for pressing.

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Shaping / Drying :

Pressing of Body Granules by Hydraulic pressure

which can apply maximum pressure to 1200 mts according

to required size tiles can be pressed in Hydraulic press.After pressing tiles will be sent to vertical Dryer for Drying

moisture contain in it.

Glazing :

Dried Tiles will be sent to Glaze line for Glazing

purpose, where Glazed slip and Luster is applied on biscuit

of tiles then printing process is done either by screenprinting machine or roller printing techniques.

Firing :

The tiles will then sent for firing process into

Roller kiln where ceramic and metal Roller keep Tiles

moving into kiln and is passed through pre-heating andcooling stage respectively, all required cross reaction of

Body and Glazed make than stable during this final

processing stage, the advance Roller Kiln Technology

produced Tiles with higher quality standard and with

minimum losses, which increase the productivity of the

process.Sorting / Packing :

The final stage involve Tiles to sort according to

quality into different grade either by skilled personal or by

computerized technique, then it will be packed into

corrugated boxes and stored.

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PRODUCTION PLANNING AND

CONTROLProduct planning is very much important matter

for production department. Without product planning the

whole production schedule will not arrange at proper way.

So manager should decide how many boxes should produce

per day. So that production planning is very much

important for the smooth running of the production. Withthe help of product planning they can decide the how many

boxes are required to produce as per the demand and

order. It is also important to purchase the Raw material at

the right time as well as possible to reduce investment in

inventory control also. Sales department is concern with

production department. They can not more of extra boxes

than demand.

They also keep the control over the production.

Controlling is also a part of successful management. With

the help of control they can produce a things or boxes in

timing and also control the workers as well as production

process.

They are also used stamping and boxes for

packing of their products. So production planning and

control is necessary for packing of the product.

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LABORATORY & QUALITY CONTROL

The raw material purchased is taken to thelaboratory for testing purpose. Laboratory checking is

necessary to know the quality of the tiles. Company has the

following testing and checking facilities for quality control.

Dimension & Surface Quality :

In Dimension & Surface Quality, include manythings like

Dimension & Surface Quality,

Deviation in thickness

Straightness of sides

Rectangularity

Surface Flatness

Surface Quality

Physical Properties :

Physical properties have many testing like

Water Absorption

Bending Strength

Scratch Hardness

Crazing Resistance.

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Chemical Properties :

Chemical properties have two types of test

Staining Resistance

Household Chemicals.

Thermal Properties :

Thermal properties also have two types of tests.

Thermal shock Resistance

Thermal expansion

All these tests are necessary for checking of

quality.

Special Features For Quality

Fully Automatic Italian machinery.

Complete watermark Resistance for

long life.

Double fast firing for Better Quality &

Design.

European standard & parameters

Maintained

100% Quality Assurance.

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INDEX


1. Introduction 26


3. Man power planning 28

4. Recruitment, selection and Induction 29

5. Training & Development 32

6. Promotion & Transfer 34

7. Performance Appraisal 35

8. Industrial Relationship 36

9. Grievance Handling Procedure 37

10. Wage & Salary administration 38

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INTRODUCTION

Personnel management is an approach, a point of

view, a new technique of thinking & a philosophy of

management, which is concerned not only with managing

people, but also with solving the human problems of an

organization intelligently & equitably & in a manner which

ensures that employees potential is properly developed,that maximum satisfaction is derived by them from their

work, that objectives of the organization are achieved & the

good human relations are maintained within the

organization.

Definitions:

Personnel management is the planning,

organizing, directing and controlling of the procurement,

development, compensation, integration, maintenance and

separation of human resources to the end that individual,

organizational and societal objectives are accomplished.

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ORGANIZATION CHART

PersonnelManager

Public RelationManager

PersonnelOfficer

PersonnelAdvisor

Supervisors Senior

AssistantsSupervisors

Assistants Clarks Assistants

Time Keeper

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MANPOWER PLANNING

Manpower or Human Resource may be

thought of as the total knowledge, skills, Creative abilities,

talents and aptitudes or an organizations work force as

well as values, attitudes and benefits of an individual

involved. Human resource or manpower planning is the

process by which a management determines how anorganization should move from its current manpower

position to its desired manpower position.

The unit are provided the employees Benefits

and services to the employees like loans, insurance,

medical aid, festival gifts etc. Remuneration is providedaccording to contract bases.

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RECRUITMENT SELECTION AND

INDUCTION

1)Recruitment :

Recruitment is the process of searching for

prospective employees and simulating them to apply for

jobs in the organization. In short, recruitment is the

process of discovery the potential applicants for actualand anticipated organizational vacancies.

*Methods of Recruitment :

1) Direct method

2) Indirect method

3) Third party method.

Sources of recruitment :

1) Internal source

2) External source

Internal sources include personnel already on the

pay roll of the organization, whenever any vacancy arise.

Somebody from within the organization may be looked into

like promotion, transfer etc.

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External source of recruitment refer to

prospective candidates outside the enterprise and include

new entrance to the labour force, the unemployed etc.

The unit has adopted both internal as well asexternal sources of recruitment, they use promotion &

transfer as internal source of recruitment and advertising,

application forms are kept as the external sources.

In this unit, Recruitment process is done by

giving advertise in newspapers, through internet etc.

Selection :

Selection is the process in which candidates for

employment are divided into two classes.

1. Qualified applicants go on the next step.2. While unqualified are eliminated.

In short, selection is the process of choosing a

person suitable for the job out of survival personnel.

In this unit, they are selected candidates throughinterview where in their I.Q. level is checked, grasping

capacity is checked and various other information about

the job and the company is explain with them which

includes salary etc. All the selection procedures are

finished then the candidate found most suitable is selected.

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Induction :

Induction is meant the introduction of an

employee to the organization and the job by giving him

all the possible information about the organizations

history, objectives, policies, products, goodwill in the

market and by introducing him to other employees with

whom and under whom he has to work.

In this unit, after recruitment and final selectionan employee is inducted by giving him the knowledge of

his job & introducing him to other employees.

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TRAINING AND DEVELOPMENT

Training :

Training is process of learning a sequence of

programmed behaviour. It is the application of knowledge.

It gives people an awareness of the rules & procedures to

guide their performance on the current job or performance

on the current job or prepare them for an intended job.

An employee may be trained either on the job or

off the job. There are various types of on the job training

methods such as Job instructions training, training by

experienced workmen, Training by supervisors, and there

are various methods of off the Job training program likeinstruction.

Basic purpose of SAINT CERAMEC behind training

to the employees is to increase this skills to reduce the

wastage and to make there performance up to the

expectation. In SAINT, employees training method of on the Job training is adopted. This method is the best suitable

method for technical type of work which is done in SAINT.

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Development :

Development is process related to training, it

covers not only those activities which improve Job

performance but also whose which bring about growth of

the personality, help individuals in the progress towards

maturity & actualization of their potential capacities so

that they become not only good employees but better

man and women. As development is a process related to

training. The training program conducted in SAINT in turnlead to the executive development.

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PROMOTION AND TRANSFER

Promotion :

Promotion may be defined as an upward

advancement of employee in an organization to another

job, which commands better status or prestige and

higher opportunities or challenges, responsibility and

authority, better working environment, hours of workand facilities and a higher rank.

Generally, in SAINT, promotion is given on merit

basis. The factors like attendance, discipline, behaviours,

grasping power etc. are considered while promoting an

employee.

Transfer :

Transfer process is concerned with the

placement of an employee in a position in which his

ability can be best utilized.

In SAINT, the employees are generally transfered

from one department to another department or from one

Job to another Job. It does not involve increase in their

pay, status or responsibility.

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PERFORMANCE APPRAISAL

After an employee is selected, trained and

motivated, he is then appraised for his performances.

Performance appraisal is where the management finds

out how effective it has been at placing employees, if

any problems are identified, steps are taken to

communicate with employees. A performance appraisalis a process of evaluating on employees performance on

a Job in terms of its requirements. It is defined as A

process of estimating or judging the valued excellence

qualities or status of some object, person or thing.

In SAINT, first the employee performance isevaluated the basis of their attendance, discipline,

behaviours, regularity, grasping power, operational

efficiency etc. The employees are appraised in the form

of promotion on increments in salary.

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INDUSTRIAL RELATIONSHIP

Industrial relationship means the relation

between employees and management. Industrial relation

is used to refers relation between parties concern with

the industry.

Good industrial relation is very essential becauseit plays great role in the success. In this nit there is a

good relation ship. We can see co-ordination between

each department. The workers are the harmony among

them. There are some workers who are not from this

region but it doesnt make any difference. There is

natural understanding among employees and as well asamong staff members.

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GRIEVANCE HANDLING PROCEDURE

In SAINT CERAMIC, 240 workers are doing work in

this unit. Dissatisfaction when expressed becomes

complaint & when an employee believes that some

injustice is being committed, it becomes a grievance.

Grievances may arise due to differences of opinion or

through, demand for labour welfare facilities doubts andfear, social injustice, policies and procedures not being

followed strictly, these grievances should be removed as

early as possible otherwise they may create problems. A

systematic procedure should be folled to settle the

grievances is know as Grievance Handling Procedure.

The unit follows the following steps in the

grievances handling procedure.

If an employees have any kind of

grievance then they can give report to their supervisor.

If the head of the department is

unable to solve the problem is may contact the

personnel manager.

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It is not in the hands of the

personnel manager to solve the problems then matter is

taken to managing director.

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WAGES AND SALARYADMINISTRATION

Wages and salary administration refers to the

establishment and implementation of sound policies and

practices of employees compensation. The basic purpose of

this administration is to establish and maintain an equitable

wage and salary structure and financial aspects.

Basically, employees are remunerated on the

bases of time worked. i.e. hourly, weekly, monthly,

irrespective of the quantity of work done. SAINT pays its

employees as per time wage system. The remuneration is

given to the employees. The employees Benefits and

services provided the unit to the employees like loans,

insurance, medical aid and festival gifts etc. Salary is given

to employees on contract bases. If the workers are not

punctual and does not keep his time on the work then he is

punished.

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INDEX

Sr. No. Particulars Page

No.1. Introduction 41


3. Product planning 43

4. Pricing policy 44

5. Market segmentation 45

6. Channels of Distribution 46

7. Advertising 48

8. Competitors 49

9. Marketing Research 50

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INTODUCTION

Marketing is concerned with the idea of satisfying

a consumers requirements by the means of the product as

well as providing the customers with values satisfaction. It

is said that without efficient marketing of the goods even

though you cannot sell it. Now a days, marketing emphasis

is increasing and thats why it is said that the coming yearsare of marketing pays proper attention on the needs of the

people.

Definition :

According to Philip kotler :Marketing is managerial and social process

through which individuals and groups obtain what they

need and want, through creating, offering and

exchanging products of value with other.

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ORGANIZATION CHART

Organization structure is necessary and

important for every organization. Wrong organization

structure may destroy business performance. Therefore,

an effective organization structure should be selected.

Ultimate aim of any organization structure is to obtain a

maximum output from the present resources.

Marketing Director

Marketing Manager

Distribution

Dealer

User

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PRODUCT PLANNING

Product planning may be defined as the act of

marketing and supervising the search, screening,

development and commercialization of new product, the

modification of existing lines & the discontinuation of

marginal or unprofitable items. Product planning is

important for any Industry product planning helps redesignand improving the products and making necessary changes

in the produces according to changing customers needs

profitability.

SAINT also performs the function of product

planning, product planning is done well in advance. It helpsin improving products & maintaining the market share, the

elements that the company considers for planning the

product are quality, packing, branding, delivery etc.

Product planning includes three types of

decisions :

Development & Introduction of New

products.

Modifications of Existing lines.

Unprofitable or absolute products.

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PRICING POLICY

Price is the device for translating the perceived

value of the product into quantitative terms i.e. Rupees &

Paise. Decisions concerning price to be follower for a

period time may be called price policies.

Policies are guide lines for achieving theobjectives, policies are to be suitable worked out

considering various practical situations. It is an agreement

between buyers & sellers considering what each is to

receive, value of a product or service agreed upon is a

market transaction.

In SAINT pricing is fixed as per their selling target

pricing is fixed with great concentration and care the

manufacturing cost is the main determinant for fixing price.

Here government policies also play an important roll in

fixing prices for their product. Demand and supply factors

have comparatively less influence on pricing policy.

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MARKET SAGMENTATION

Market segmentation is a method for achieving

from limited marketing resources by recognizing

differences in the response characteristics of various parts

of the market. In short, the process of sub Dividing the

market is refered to as market segmentation.

In SAINT, there is target audience or target

market is best distributer and marketing staff. The target

sector for this company is not the upper class with Brand

loyalties but the lower and middle class sector which is

guided more by the price advantages.

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CHANNELS OF DISTRIBUTION

Channels of distribution or marketing channels

can be viewed as a set of interdependent organizations

involved in the process of making a product or service

available for use or consumption.

A distribution channel performs the work of moving goods from producers to consumers. The various

channel levels are :

1. Zero level channel

[ Manufacturers consumers ]

2. One level channel

[ Manufacturers Retailers consumers ]

3. Two level channel

[Manufacturers Distributors retailers

Consumers]

4. Three level channel

[Manufacturers Distributors Agents Retailers

Consumers]

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SAINT follows the Two level channel. Every

company has a favourable distribution channel. SAINT

has the following distribution channel.

In this unit, Manufacturers supplied product to

the Distributors and Distributors supplied product to the

Retailers and Retailers supplied to the consumers. So they

have adopted these two level channel of distribution.

Manufacturers

Distributors

Retailers

Consumers

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ADVERTISING

Advertisement is the wheel of a company can

move with desirable speed. With the help of the power of

advertisement, company can increase the sales of their

product. Advertisement is a powerful promotional tool

which helps to build up brand loyalty and helps to promote

bright image of a firm in the society.

Advertising appears in the following recognized

media such as.

News paper

MagzinesRadio

T.V.

Cinema film

Posters

Direct Mail

Cards

Concepts etc.

SAINT ceramic makes advertisement mainly

inform of news paper, magazines, cards, posters etc.

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COMPETITORS

SAINT has many competitors but their main

competitors are as follows.

Suman ceramic

Seron ceramic

In this competitive situation, company wants to

satisfy the customers needs, wants and preferences. So

the company can face all type of competition like potential

competition, workable competition etc.

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MARKETING RESEARCH

Marketing research is the systematic gathering,

recording & analyzing data about problems connected with

the market place.

This may includes sales research, product

research, business analysis, export marketing research &motivation research.

SAINT also follow the marketing research

procedure to find out their consumer demand. In this

process, first of all requirements of customer are studied,

They try to introduce new facilities every time, they havemarketing research team which visit all over the country &

study about the consumer needs & desire.

Thus, marketing research is an important matter

not only for this unit but for every unit.

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INDEX


1. Introduction 53


3. Financial planning 55

4. Capitalization 57

5. Capital structure 59

6. Management of fixed assets 60

7. Management of working capital 61

8. Ratio Analysis 62

9. P & L

10. Balance sheet

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INTRODUCTION

Money occupies a key position in the capitalistic

economy of the modern age. One of the most important

functions of the top management is to raise finance at a

right time and in a right quantity and also to use it most

effectively. In fact, this function constitutes the core of

finance management.

Finance department performs function such as

estimating the financial requirements, acquiring the fund

required, allocating the funds to various sections planning

the capital budget & the cash budget, taking capital or

investment decision management of working capital,management of receivable, management of inventories

etc.

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ORGANIZATION CHART

ManagerFinance

Asst.Manager

Cash AndBank

Officer

Chief Accountant

ComputerOfficer

Assistant

Clarks

Peons

Assistant

Clarks

AssistantAccountant

CostOfficer

Clarks

Programers

Operators

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FINANCIAL PLANNING

Financial planning is deciding in advance, the

financial activities to be carried on to achieve the basic

objectives of the firm. The basic purpose of finance

planning is to make that adequate fund are raised at the

minimum cost & are used wisely.

A sound financial planning is necessary for a firm

so that the funds required can be made available. Factors

such as past records, present position of the company,

competition etc. are taken consideration while formulating

the financial plan.

Financial planning involves analyzing the firms

past performance, analyzing its operating characteristics,

means production & marketing policies, control systems,

operating risk etc.

Every firm generally uses two types of financialplanning i.e.

1) Short Term Financial Planning

2) Long Term Financial Planning.

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SAINT also dose so, here financial planning is

done in advance for five years. Financial Planning & Policiesare framed by the top management & the Financial

manager. Financial Plan is formulated on the basis of the

past records, present position of the firm, external

functions affecting the financial requirements & various

other forecasting etc.

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CAPITALIZATION

Capitalization means the total par value of all the

securities i.e. shares & debenture issued by the company &

reserves, surplus & valuable of all others long term

obligation. Thus, the term includes.

1) The total par value of all the securies it, share &debenture outstanding at a given time.

2) The total par value of all securities of a given time

plus valuation of all other long term obligations.

3) Therefore, capital + Debenture Capital + Long term

borrowing + Reserves.

The problem of capitalization arises not only at

the time of promotion of a new company but also at the

time of expansion, Re-capitalization & re-org. of capital etc.

There are three types of capitalization.

1. Fair capitalization

2. Over capitalization

3. Under capitalization

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1)Fair Capitalization :

If the earning of a company are just equal toits capital investment, it is said to be fairly capitalized.

2)Over Capitalization :

When the earning of a company are less inrelation to its capital investment, it is said to be over

capitalized.

3) Under Capitalization :

When the earning of company are more inrelation to its capital investment, it is said to be under

capitalization.

Generally, no company in practice is fairly

capitalized. It is either under capitalized. It is capitalized.SAINTS earnings are less in relation to its capital

investment & so, we may conclude that SAINT is an over

capitalized company.

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CAPITAL STRUCTURE

Capital structure of a company refers to the

make up of its capitalization. Earnings & Profitability of

concern depends upon the make up of its capital structure,

A company should maintain a fair balance between the

fixed cost bearing securities. The security affects the

profitability of a concern.

There are two basic forms of long term capital :

1. Owners Capital

2. Debt capital

Capital structure includes all the long term

capital resources including loans, bonds, shares, reserves

etc.

SAINTS CAPITAL STRUCTURE

Particulars Amount Rs. (in lacs)Share Capital 100Reserves & Surplus 100Bank borrowing 300Unsecured Loans. 200

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MANAGEMENT OF FIXED ASSETS

Fixed Assets Management means utilization of

fixed assets with maximum rate of return.

The management of fixed assets should be very

efficient & proper, so that the business can be run with

maximum profits, the investment in fixed assets is requiredwhile establishing a new enterprise, for expansion,

diversification & for the maintenance of existing enterprise.

Fixed assets management is important for

decision making for large capital investment. SAINT is

managing its fixed asset effectively. The fixed assets of SAINT CERAMIC is like factory Buildings, plant & machinery,

electricity etc.

The Amount of Total Fixed Assets of SAINT

CERAMIC is 700 lacs and sales is also 700 lacs.

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MANAGEMENT OF WORKINGCAPITAL

Working capital Management is concerned with

the problems that arise in attempting to manage the

current assets, the current liabilities & the inter

relationships that exists between them. Working capital

should neither be inadequate nor be excessive, the current

assets of the firm should be sufficient enough to cover its

current liability.

Generally, for proper working capital

Management, the manager is required to perform two

functions :

1) Estimating the amount of working capital

2) Sources from which these funds have to be raised.

The problem of working capital management

involves the problems of decision making regarding

investment in various current assets with an objective of

maintaining the liquidity of funds of the firms to meet its

obligation promptly & efficiently.

In SAINT CERAMIC of working capital is done be

financial department. The working capital requirement is

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estimated be the officer concerned taking into

consideration factors such as :

1)Current Assets :

Debtors

Cash against receivables

Stock etc.

2)Current Liabilities :

CreditorsBills Payable

Working Capital of SAINT :

Particulars Amt Rs Amt Rs (in lacs)Current assets :

Stock

Debtors

Cash & Bank

Loans & Advances

Less :

150

125

50

290 615

Current Liabilities

Sundry Creditors 600 60015.00

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RATIO ANALYSIS

Ratio Analysis of SAINT CERAMIC are given as

below:

1)Gross Profit Ratio

= Gross profit x 100

sales= 7482747.75 x 100

89423908

= 18.98

2)Net Profit Ratio

= Net profit x 100 Net sales

= 4537564.88 x 100

89423908

= 11.51

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FUTURE PLANS

Every business enterprises have some future

plan. This is the necessary for the development of that

enterprise.

SAINTS future plan is to maintain their product

quality and also maintain the price of the product isreasonable so all customer can purchase their product. This

units addition in existing product and expand their units,

increase production capacity & expand their market of

product at international level.

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SUGGESTIONS

SAINT is a very efficiently managed unit but the

following are few suggestions which I hope will help in

making better to SAINT.

The employees should be promoted on the basis of

their performance, ability, knowledge, skill &efficiency rather then only experience.

Company should try to use their factors of production

fully and try to avoid wastages.

They should try to reduce their cost of production bymodern technology so that they can earn more profits.

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CONCLUSION

The training of SAINT was a great experience for

me. I would say that practical knowledge is more important

than the theoretical knowledge through training.

The promoters have already the existing units for

manufacturing of ceramic glazed tiles & ceramic relateditems. The promoters of the unit have good experience of

manufacturing process and marketing of the products. Also

the promoters are trust worthy and they occupy good

reputation in the market.

The location of the unit is at Dhuva, nearbyMorbi. The location of the unit at 8-A, national highway.

There are many other ceramic. Tiles manufacturers present

in this area. Thus location is in industrial area and near to

morbi city & national structural facility required to grow a

industry.

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SWOT ANALYSIS

SWOT :

S : STRENGTH

W : WEAKNESS

O : OPPORTUNITY

T : THREATS

Strength of the unit :

Promoters are trust worthy and honest.

Promoters have already established marketingnetwork & having dealer network in all over India.

Morbi is famous for its ceramic industries, particularly

ceramic Glazed wall Tiles. Hence the unit are engaged

in manufacturing of ceramic Glazed Tiles so the unit

are running satisfactory.

Promoters have qualified and experience team of

family members for management.

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Weakness of the unit :

They are also unknown for the preference of

the customers.

They are unknown for new technology of

their product.

Opportunities of the unit :

There are good markets for this products in India and

abroad, there is an opportunity for export of this

product.

All the infra structural facility are already established

As a popular city for these product, number of

prospective buyers first refer morbid based units for

their requirement.

Threats of the unit :

There may be competition in the market.

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BIBLIOGRAPHY

My Bibliography is as follows :

1. Marketing management :- Philip Kotler

2. Financial management :- Khan & Jain

I am also give the credit of my project to the

promoters and other members of SAINT CERAMIC because

they helped me to get information of their company.

86885206 an Industrial Training Report on Project Report Prince Dudhatra

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