7 ways to use lip-smacking visual content to build a blog audience
Aug 26, 2014
7 ways to use lip-smacking
visual content to build a
blog audience
Why use visual content to build a blog
audience?
"We've gone from being exposed to about
500 ads a day back in the 1970s to as many as
5,000 a day today."
Jay Walker-Smith, Yankelovich Consumer Research
Why does visual content
make your information
stand out and result in
better engagement?
30% of the brain cortex consists of neurons that
handle visual processing. Only 8% handles touch
and 3% hearingSource: http://discovermagazine.com/1993/jun/thevisionthingma227#.Ufk2qY3VDTp
The next time you want to get people’s
attentionor have somethingimportant
to say…
…try adding one of these
stunning visual content
types to your blog posts
1. Text Overlays
2. Story Visuals
3. Key Presentations
(You’re looking at one)
4. Use of Timely Posts
5. Explainer Posts
6. Creative Tips & Video
7. Call To Action
The next time youwant to engage people’s brains and
eyes…