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7 Ways to Network Smarter on
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7 Ways to Network Smarter on LinkedIn

Jan 06, 2017

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Page 1: 7 Ways to Network Smarter on LinkedIn

7Ways to

NetworkSmarter on

Page 2: 7 Ways to Network Smarter on LinkedIn

LinkedIn has changed professional networking forever.

Page 3: 7 Ways to Network Smarter on LinkedIn

It is a virtual, global, professional networking

event that is going on 24/7.

Page 4: 7 Ways to Network Smarter on LinkedIn

It accelerates and scales the relationship-building process like never before.

Page 5: 7 Ways to Network Smarter on LinkedIn

Your goal with LinkedIn networking is simple.

Page 6: 7 Ways to Network Smarter on LinkedIn

Your goal with LinkedIn networking is simple.

NETWORK SMARTER:Help the members of your network get what they need and want.

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Your role is to go into LinkedIn and search for opportunities to guideand serve your network members.

Page 8: 7 Ways to Network Smarter on LinkedIn

What do they need?

What do they want?

Who do they need to know?

What will make them

look good to their networks?

Page 9: 7 Ways to Network Smarter on LinkedIn

Use these 7 strategies to start networking smarter!(and stop working so hard to promote your business!)

Page 10: 7 Ways to Network Smarter on LinkedIn

1

Get Them in Your 1st-

Degree Network

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Higher-quality networking is more achievable with your 1st-degree network.

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When you invite a new person into your 1st-degree network, you gain more information about them.

Page 13: 7 Ways to Network Smarter on LinkedIn

The more you know, the easier it is to connect them with the right people and opportunities.

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Engage in one-to-one dialogue with 1st-degree connections through LinkedIn messaging.

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2

Be a Giver on LinkedIn

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Rule of Reciprocity

When you genuinely give to others to help them solve a problem, improve, get smarter, or expand their network on LinkedIn, it will come back to you.

Page 17: 7 Ways to Network Smarter on LinkedIn

There is a catch: You must be genuine and authentic in your giving.

Page 18: 7 Ways to Network Smarter on LinkedIn

You must sincerely feel it and mean it. You also must expect nothing in return.

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As a giver, you will spend your time on activities such as promoting, acknowledging,

thanking, endorsing, congratulating, sharing,

asking, conversing, introducing, referring, and

connecting others.

Page 20: 7 Ways to Network Smarter on LinkedIn

3

Leverage the 80/20

Pareto Principle

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of your20%

80%

ActionsTime

Network

of your

RESULTS

willproduce

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Focus on the right people(Most Valuable Connections) with the right actions.

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By using the 80/20 rule, you will narrow your networking focus.

Page 24: 7 Ways to Network Smarter on LinkedIn

This will save you time, effort, and energy, and help you achieve your desired results more quickly.

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4

Gather Intelligence

About Your Network

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The power of your network is only as strong as your knowledge about the peoplewithin your network.

Page 27: 7 Ways to Network Smarter on LinkedIn

Find common connection points for starting conversations, nurturing relationships, and serving the peopleyou are connected to.

Page 28: 7 Ways to Network Smarter on LinkedIn

You also have to showcase the things you care about and enjoy on social networks, including LinkedIn.

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Share as much informationabout yourself as you are comfortable with.

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5

Engage in “Five-Minute”

LinkedInFavors

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Quick but meaningful actions can increase your influence with others.

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Help your network members with small favors, in small increments of time.

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Small digital favors for others can differentiate you and position you as a valuable resource to your network.

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Connect people

Share a valuable resource

Provide feedback or assistance

Post an answer or recommendation

Page 35: 7 Ways to Network Smarter on LinkedIn

6

Notice(and Act)

on the Little Things

Page 36: 7 Ways to Network Smarter on LinkedIn

LinkedIn makes it easy for you to stay updated on some of the little things happening with your network.

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Small gestures of acknowledgement give you the opportunity to stay top of mind with your connections.

Page 38: 7 Ways to Network Smarter on LinkedIn

LinkedIn Updates e-mail

Receive a customized daily e-mail about birthdays, work anniversaries, job changes, or “in the news” appearances

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LinkedIn Connected app

Send short, personalized messages to your connections

Page 40: 7 Ways to Network Smarter on LinkedIn

7

Develop Strategic

Partnerships

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A strategic partner is someone who is already in front of your target market providing a noncompeting service.

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Promote IntroduceEndorse Recommend

Your Partner

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To open up strategic partnering opportunities, clearly communicate on your LinkedIn profile exactly what you do and whom you help.

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Want to learn

Advanced Strategies to

Network Smarter on

?