Top Banner
Content Marketing Strategies That Actually Yield Sales THE 5
7

5 Smart Marketing Strategies That Actually Yield Sales

Aug 03, 2015

Download

Education

Eric Heidt
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: 5 Smart Marketing Strategies That Actually Yield Sales

Content Marketing

StrategiesThat  Actually  Yield  Sales

THE

5

Page 2: 5 Smart Marketing Strategies That Actually Yield Sales

Write  Be5er  ContentWriting is the #1 most important

component of any content marketing strategy. If you don’t prioritize the tone,

writing style, and storytelling ability, then your marketing tactics will suffer.

Page 3: 5 Smart Marketing Strategies That Actually Yield Sales

Answer  Your    Customers’  Ques=ons

Don’t waste your content on folks who don’t matter. You already know your

target audience — now you just need to tailor your information to them! Figure

out what questions and information will lead them to your product. It could be

the difference between getting a website hit and an actual sale.

Page 4: 5 Smart Marketing Strategies That Actually Yield Sales

GIVE AWAY YOUR CONTENT !FOR FREE

…or at least a part of it. Freemium services work for a reason. Once you’ve hooked a

customer, it’s much easier to continue them down your sales funnel.

Page 5: 5 Smart Marketing Strategies That Actually Yield Sales

CUSTOMER PARTICIPATION MARKETING

If you’re not leveraging customer participation marketing, you’re missing out on a huge opportunity for brand loyalty.

Need an example? Just look at what Coke did with their “Share a Coke” campaign, which encouraged young people to share

Coke with their friends.

Page 6: 5 Smart Marketing Strategies That Actually Yield Sales

Get Personal With Your Audience

If your consumers feel a strong connection with your brand, they are much more likely to seek out

your products and become lifelong customers. !!

Forge personal connections by going above and beyond to make appointments with your customers. Ask your customers to attend a webinar, sign up for

an event, or schedule a free phone consultation.

Page 7: 5 Smart Marketing Strategies That Actually Yield Sales

ericheidt.net