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simple steps to social media marketing success for real estate agents Heather Piazza, Principal & Head Marketing Consultant Piazza Marketing Concepts www.PiazzaMarketing.com [email protected] 5
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5 Simple Steps to Social Media Marketing Success for Real Estate Agents

Apr 22, 2015

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Social Media

Heather Piazza

Are you a real estate agent finding it hard to navigate the social media world? Check out my 5 simple steps to social media marketing success!

1. Find time to focus
2. Create a plan
3. Implement and execute
4. Analyze and measure
5. Rinse and repeat
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Transcript
Page 1: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

simple stepsto social media marketing success

for real estate agents

Heather Piazza, Principal & Head Marketing ConsultantPiazza Marketing [email protected]

5

Page 2: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

SOCIALMEDIA

PIAZZA MARKETING CONCEPTS

why is

so important?

Page 3: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

Grow credibility

PIAZZA MARKETING CONCEPTS

Page 4: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

Attract new leads

PIAZZA MARKETING CONCEPTS

Page 5: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

Gain new referrals

PIAZZA MARKETING CONCEPTS

Page 6: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

Build relationships

PIAZZA MARKETING CONCEPTS

Page 7: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

PIAZZA MARKETING CONCEPTS

Find the time.

Page 8: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

FOCUS

PIAZZA MARKETING CONCEPTS

time to

Page 9: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

PIAZZA MARKETING CONCEPTS

Your services

Your specialty

Your ideal client

Think about your competition

FOCUStime to

Page 10: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

PLAN

PIAZZA MARKETING CONCEPTS

create a

Page 11: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

PIAZZA MARKETING CONCEPTS

Set goals & intentions

Identify best social media sites

Create a posting schedule

PLANcreate a

By the way…This action will

SAVE you TIME!!

Page 12: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

EXECUTE

PIAZZA MARKETING CONCEPTS

implement &

Page 13: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

PIAZZA MARKETING CONCEPTS

Set up accounts completely

Brand yourself

Find your voice

Be active & consistent

EXECUTEimplement &

Page 14: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

MEASURE

PIAZZA MARKETING CONCEPTS

analyze &

Page 15: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

PIAZZA MARKETING CONCEPTS

Use FREE tools

Measure against your goals

Identify what works & what doesn’t

Do this monthly

MEASUREanalyze &

Page 16: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

REPEAT

PIAZZA MARKETING CONCEPTS

rinse &

Page 17: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

PIAZZA MARKETING CONCEPTS

Tweak what isn’t working

Do more of what is

Don’t give up!!

Need help? Call me.

REPEATrinse &

Page 18: 5 Simple Steps to Social Media Marketing Success for Real Estate Agents

www.PiazzaMarketing.com

/PiazzaMarketingConcepts

/in/heatherpiazza

w

Heather Piazza, Principal + Head Marketing Consultant Piazza Marketing [email protected]

Branding you on the social web.

/PiazzaMarketing

@PiazzaMarketing

/PiazzaMarketing