Neville Hobson, ABC @jangles London October 6, 2011 #insightfb
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Neville Hobson, ABC
@jangles
London
October 6, 2011
#insightfb
http://www.facebook.com/nevillehobson
Be where your customer is
Genuinely personal engagement
Key: Integrated Communication Facebook marketing is not
stand-alone or a separate activity
Long-term activity and resource commitment
Integral to your marketing and communication mix
Integral to the success of your business
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