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5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P. Stickney and Roman L. Weil
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5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

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Page 1: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-1

FINANCIAL ACCOUNTINGAN INTRODUCTION TO CONCEPTS,

METHODS, AND USES10th Edition

Chapter 5 -- Introduction toFinancial Statement Analysis

Clyde P. Stickney and Roman L. Weil

Page 2: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-2

Learning Objectives

1. Understand the relation between the expected return and risk of investment alternatives, and the role of analysis in providing risk and return information.

2. Understand the usefulness of the rate of return on assets (ROA) as a measure of a firm’s operating profitability.

3. Understand the usefulness of the rate of return on common shareholders’ equity (ROCE) as a measure of profitability.

4. Understand the strengths and weaknesses of earnings per common share as a measure of profitability.

5. Understand the distinction between short-term liquidity risk and long-term liquidity (solvency) risk.

6. Develop skills to interpret an analysis of profitability and risk.7. (Appendix) Develop skills to prepare pro forma financials.8. (Appendix) Understand the usefulness of pro forma financials.

Page 3: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-3

Chapter Outline

1. Objectives of financial statement analysis2. Usefulness of ratios3. Analysis of profitability4. Analysis of risk5. Limitations of ratio analysis6. International perspectiveChapter Summary7. Appendix 5.1: Pro Forma Financial

Statements

Page 4: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-4 1. Objectives of Financial Statement Analysis

To understand the economics of a firm and To help forecast its future profitability and

risk Profitability is an increase in wealth Risk is the probability that a specific

level of profitability will be achieved.

Page 5: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-5 2. Usefulness of Ratios

Help compare different firms, and Help compare the firm against its past

performance Standards against which to compare ratios

1. The planned ratio for the period

2. The corresponding ratio from a prior period

3. The corresponding ratio for another firm in the same industry

4. The average ratio for other firms in the same industry

Page 6: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-63. Analysis of Profitability

Profitability is subtle and complex concept. Doing well may be measured by different standards. Three concepts of profitability are given by:

a. Return on assets

b. Return on common equity

c. Earnings per common share Each of these are discussed in turn.

Page 7: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-73.a. Return on Assets (ROA)

ROA presents profitability independent of the source of financing Does not consider leverage Measure of how well the firm uses its assets to

generate income

Disaggregating ROA -- ROA can be defined as the product of two other ratios

1. Profit margin ratio, and

2. Total assets turnover

Page 8: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-83.a. Return on Assets (Cont.)

Notice that when these two ratios are multiplied, Sales cancel out, giving the definition of ROA

Thus ROA = (profit margin ratio)*(total sales turnover)

Page 9: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-9Profitability Ratios (Figure 5.3)

Rate of returnon assets

Rate of returnon assetsLevel 1

Rate of return tocreditors and

preferred shareholders

Rate of return tocreditors and

preferred shareholders

Rate of return oncommon shareholders’

equity

Rate of return oncommon shareholders’

equity

Profitmargin

for ROA

Profitmargin

for ROA

Level 2 Total assetsturnover

ratio

Total assetsturnover

ratio

= +

Leverageratio

Leverageratio

Total assetsturnover

ratio

Total assetsturnover

ratio

Profit margin for

ROCE

Profit margin for

ROCE

Variousexpense-to-

salespercentages

Variousexpense-to-

salespercentages

Level 2A.R. turnover,inv. turnover,

plant assetturnover

A.R. turnover,inv. turnover,

plant assetturnover

A.R. turnover,inv. turnover,

plant assetturnover

A.R. turnover,inv. turnover,

plant assetturnover

Variousexpense-to-

salespercentages

Variousexpense-to-

salespercentages

Page 10: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-103.a.1. Profit Margin Ratio

Profit margin ratio measures a firm's ability to control its expenses relative to its sales.

We expect expenses to grow as sales grow, but not as fast.

A high profit margin ratio is preferred to a low one.

Page 11: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-113.a.2. Total Assets Turnover

Total assets turnover measures a firm's ability to generate sales from a given level of assets.

A large asset turnover is preferred to a low one. Total assets turnover is related to three similar

ratiosa. Accounts receivable turnoverb. Inventory turnoverc. Fixed asset turnover

Page 12: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-123.a.2.a. Accounts Receivable Turnover

Measures how quickly a firm collects cash. If A.R. turn over twice a year, then they average

one half of a year in collection. Less time is preferred to more. A high turnover is preferred to a low one.

Page 13: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-133.a.2.b. Inventory Turnover

Indicates how fast firms sell merchandise. If inventory turn over twice a year, then they

average one half of a year in inventory. Holding inventory is costly because the funds

invested in inventory could be used elsewhere.

A high turnover is preferred to a low one.

Page 14: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-143.a.2.c. Fixed Asset Turnover

Measures the relation between investment in long-term or fixed assets (such as property, plant, equipment) and sales.

Efficient use of fixed assets would be associated with high sales.

If fixed assets turn over every four years, then each dollar invested in fixed assets is generating a quarter of a dollar in sales per year.

A high turnover is preferred to a low one.

Page 15: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-153.b. Return on Common Equity

The numerator measures return as net income reduced by any payments to preferred shareholders as these dividends are not available to the common shareholder and have not been deducted from net income.

The denominator is the average amount contributed by common shareholders which includes Common stock at par, Additional paid in capital, and Retained earnings.

Page 16: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-16Relation between ROA and ROCE (Cont.)

ROCE is the residual return which goes to the common shareholders. Since it may be low in poor years but high in good years, it has a risk, that is, the residual return is not known.

Debt is characterized by a definite schedule of payments, so there is little risk to the debt holders.

Preferred stock is like debt, the dividends are specified. However, debtors must be paid before preferred shareholders and if the money runs out, then they aren't paid.

Page 17: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-17Relation between ROA and ROCE (Cont.)

ROA can be divided into Return to creditors or debtors Return to preferred shareholders, and Return to common shareholders (ROCE)

Because the return to debtors and preferred shareholders are fixed, in good years when the firm has high returns, there is a lot of profit left over for the common shareholders; in poor years when returns are low, there is little or maybe no profit left over.

Page 18: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-18Relation between ROA and ROCE (Cont.)

Thus, if ROCE and ROA were both linear, then ROCE would have a greater slope than ROA, that is, it is more highly levered.

A prudent firm will borrow funds only when the return on those marginal funds exceed the cost of borrowing giving a net positive return to the common shareholder.

ROCE can be disaggregated into three related ratios1. Profit margin ratio2. Total assets turnover3. Leverage ratio

Page 19: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-19Relation between ROA and ROCE (Cont.)

The first two have been previously defined. Leverage ratio indicates the relative proportion

of capital provided by common shareholders as distinct from that provided by creditors (debtors) or preferred shareholders.

Page 20: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-20Relation between ROA and ROCE (Cont.)

A high leverage ratio means that the firm has a lot of assets at its command, but that the shareholders have less of their own investments at risk.

This is good in good years because the common shareholders capture all profits over what is needed to service the debt.

This bad in poor years because the debt has to be serviced whether or not the common shareholders make a profit.

Page 21: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-213.c. Earnings per Share of Common Stock

This ratio is the profit that goes to each share of common stock.

It would be simply the net income less preferred dividends divided by the number of common shares.

However, the number of common shares is complicated by certain securities that may become (convert) to a common share. How to account for these is a complex issue.

For example, if there are 100 common shares but 50 preferred shares that could convert to 50 common shares, do you divide earnings by 100 or 150? The answer depends on how likely it is that the convertible securities will convert.

Page 22: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-223.c. Earnings Per Share (Cont.)

EPS does not consider the amount of assets or capital required to generate earnings.

EPS is of limited use in comparing two firms. For investment purposes, the price to earnings ratio is

sometimes used (P/E ratio). This is the return to the purchaser of a share.

P/E = (market price of a share of stock)/(EPS) A low P/E is preferred to a high P/E, same earnings at

a lower price.

Page 23: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-23 4. Analysis of Risk

Factors that affect risk of a firm Economy-wide factors such as inflation Industry-wide factors such as competition Firm-specific factors such as potential for a

labor strike Questions or issues

a. Can the firm pay short-term obligations like workers' wages? That is, what are measures of short term risk?

b. Can the firm pay long-term obligations like debt? That is, what are long-term measures of risk?

Page 24: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-24 4.a. Measures of Short-Term Risk

Measures of short-term liquidity risk Current ratio

current ratio = (current assets)/(current liabilities)

Measure of ability of the firm to pay short-term liabilities on time

Quick ratio (current highly liquid assets)/(current

liabilities) Current highly liquid assets are assets that are

quickly and easily converted into cash This includes bank accounts but not inventories

Page 25: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-25 4.a. Measures of Short-Term Risk (Cont.)

Cash flow from operations to current liabilities ratio (cash flow from operations)/(current liabilities) Measures the ability of the firm to pay current

liabilities without borrowing or additional investments.

Working capital turnover ratios Working capital is a broad definition of cash that

includes cash and other assets that are highly liquid such as marketable securities.

Ratios that use working capital show the short-term liquidity of the firm including near-cash assets.

Page 26: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-26 4.b. Measures of Long-Term Risk

Debt-to-equity ratio (total liabilities)/(total equities) total equities = total liab. + shareholders’

equity Percentage of total financing provided by

debtors or creditors. A firm is said to be highly leveraged when

this ratio is large. Cash from operations to total liabilities ratio

Measures the ability of the firm to pay all liabilities from cash without new debt or additional investment.

Page 27: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-27 4.b. Measures of Long-Term Risk (Cont.)

Interest coverage ratio =

(interest before interest and income tax) (interest expense)

Number of times interest is covered by income

Indicates the relative protection that operating profitability provides to debtors

Some analysts use cash flows instead of income

Page 28: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-28 5. Limitations of Ratio Analysis

1. Ratios based on financial data share the same problems of financial data (such as timeliness).

2. Changes in many ratios correlate with other ratios so a direct interpretation of a change in a ratio is not always apparent.

3. Comparing ratios over time is complicated by the fact that economic conditions may change also.

4. Comparing ratios between two firms is complicated by the fact that the firms may have different economic environments or production technologies even though they produce the same product.

Page 29: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-29 6. An International Perspective

The format and terminology of financial statements in different countries often differ making it difficult to find comparable numbers

Economic, political and cultural factors affect the way ratios are interpreted

Foreign accounting principles may be subtly and substantially different from U.S. GAAP

Page 30: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-30 Chapter Summary

This chapter presents ratios that allow for the comparison of a firm's performance overtime, against competitors and against industry averages.

The concept of risk is introduced and presented as an integral part of financial statement analysis.

Specific ratios are discussed and some limitations of ratio analysis are presented.

Page 31: 5-1 FINANCIAL ACCOUNTING AN INTRODUCTION TO CONCEPTS, METHODS, AND USES 10th Edition Chapter 5 -- Introduction to Financial Statement Analysis Clyde P.

5-31 Appendix 5.1 -- Pro Forma Financial Statements

Pro forma refers to a projection of what the financial statements might look like if certain future conditions prevail. Of course, a pro forma statement is only as good as the forecast of the future conditions.

In order to prepare a set of pro forma statements:

1. Project operating revenues

2. Project operating expenses given the level of revenues

3. Project assets required to support the revenues

4. Project financing for the additional assets

5. Project the cost of the financing

6. Project the cash flow statement based on assumptions about the timing of revenues and payments on debt and for expenses.