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© Javier González Sabater | www.gonzalezsabater.com 1 Javier González-Sabater 4 STRATEGIES to improve knowledge transfer in ARTS and HUMANITIES
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4 Strategies to improve knowledge transfer in Arts and Humanities

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Page 1: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com 1

Javier González-Sabater

4 STRATEGIESto improve knowledge transfer in

ARTS and HUMANITIES

Page 2: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com

30%

2

of researchers belong to humanities and social sciences

Page 3: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com

Experimental sciences and technology have more RESOURCES and INFLUENCE than humanities.

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Page 4: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com

But they all have the same DIFFICULTIES and MOTIVATIONSto transfer.

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Page 5: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com

Society demands SOLUTIONS and INVOLVEMENT of universities and research centers.

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Page 6: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com

And the market needs a HUMAN COUNTERPOINT, modern, open and adapted to technology.

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Page 7: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com

Then, WHY not consider 4 STRATEGIES to revitalize the transfer of knowledge in the ARTS & HUMANITIES?

Page 8: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com

1. DESIGN

INNOVATIONS

2. HUMAN

THINKING

4. PUBLIC

SERVICE3. ART AND

HERITAGE

Ease of

contracting

potential

market

8

4 Strategies of knowledge transfer

Page 9: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com

[1]

9

DESIGN INNOVATIONS= creation of innovative products, services and business models, based on humanistic knowledge, with a human centered development.

Page 10: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com 10

Build an ecosystem of relationships around the INNOVATION

HUMANITIES BUSINESS

TECHNOLOGY CREATITIVY

++++

Page 11: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com 11

Create a university program for human

centered innovation, with workshops to

facilitate long-term interaction

between business and researchers in

the humanities field.

# TIP

Page 12: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com

HUMANTHINKING= creation of landmarks in the transmission of humanistic values to business, organizations and society in multiple dimensions, and change the world.

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[2]

Page 13: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com 13

HUMANISTIC

VALUES

SOCIAL

TRANSFORMATION

Start a symbiosis to achieve a HUMANISTIC world

Page 14: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com 14

Imagine a great point of reference in

humanistic thought, virtual and global,

involve your researchers and attract

companies and organizations.

# TIP

Page 15: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com

ART AND HERITAGE= management of artistic and historical-cultural heritage, in multiple dimensions (production, distribution, restoration, protection, planning, promotion ...).

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[3]

Page 16: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com 16

SUCCESS IN THE

ARTS ++++ADDING VALUE TO

HISTORIC-CULTURAL

HERITAGE

Contribute to spread HUMANexpressions

Page 17: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com 17

Groups researchers from Arts &

Heritage in a brand for a better

visibility, location and collaboration

with companies and organizations.

# TIP

Page 18: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com

SERVICEPUBLIC= support to Government in the success of their policies (education, culture, tourism, religious ...), through reports, studies, research, etc..

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[4]

Page 19: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com 19

SUPPORT THE DEVELOPMENT OF

PUBLIC POLICY

Pursuing a research-government strategic PARTNERSHIP

Page 20: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com 20

Create a working group to make high-

level relationships between your

university and the near Government,

and try to know policies, priorities,

future actions, etc.

# TIP

Page 21: 4 Strategies to improve knowledge transfer in Arts and Humanities

© Javier González Sabater | www.gonzalezsabater.com

Thanks.“Javier González-Sabater Knowledge transfer and University-Industry cooperation

www.gonzalezsabater.com/en

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February 2012