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WHITNEY MUSEUM MEMBERSHIP- A WINNING PROPOSITION
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Page 1: 4-9 Whitney Museum Membership- A Winning Proposition

WHITNEY MUSEUM MEMBERSHIP- A WINNING PROPOSITION

Page 2: 4-9 Whitney Museum Membership- A Winning Proposition

Affordable access to fine artInnovative Programming Quality Art Education ServicesExciting temporary exhibits

NEED?

Page 3: 4-9 Whitney Museum Membership- A Winning Proposition

Cost-Effective AccessUnlimited visits

Specialized benefits“Curate Your Own Membership”

Provides Core BenefitsIndividual Choice of Member Option

SOLUTION=MEMBERSHIP

Page 4: 4-9 Whitney Museum Membership- A Winning Proposition

Social Option

Learning Option

Insider Option

Family Option

Philanthropy Option

MEMBERSHIP OPTIONS

Page 5: 4-9 Whitney Museum Membership- A Winning Proposition

Enriching experience Targeted to special interestsGreater access to staff/artists/curators

RESULTS

Page 6: 4-9 Whitney Museum Membership- A Winning Proposition

AS A MEMBERUnlimited admissionExclusive access at new museumSpecialized programming

WITHOUT YOUR MEMBERSHIPYou pay $ each visitNo priority access Museum suffers without your funding

IMAGINE…

Page 7: 4-9 Whitney Museum Membership- A Winning Proposition

Consider Membership at the Whitney

Support move to new building Safeguard the permanent collection

Enable Museum to innovate

CALL TO ACTION

Page 8: 4-9 Whitney Museum Membership- A Winning Proposition

Move to the High LineNeeds membership supportProtect a New York institution

Detroit Institute of Art CAN’T happen in NYC!

CRITICAL TIMING-2014/2015