Welcome to the iGive Cause Webinar Please connect to the audio for the conference now. You can connect using your computer or by dialing in on the phone. To call in, simply dial 800-662-6992 and enter 1020008# as the conference code. To connect by computer click the “User Computer” button in the audio section of the conference app and then select your output device on the dialog displayed:
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Transcript
Welcome to the iGive Cause Webinar
Please connect to the audio for the conference now.
You can connect using your computer or by dialing in on the phone.
To call in, simply dial 800-662-6992 and enter 1020008# as the conference code.
To connect by computer click the “User Computer” button in the audio section of the conference app and then select your output device on the dialog displayed:
Make more money for your cause by leveraging
November 19, 2014
Welcome
Agenda
What is iGive, and how does it work?
How iGive Benefits You
Simple Tips to Increase Dollars
New Cause November
Your Presenters
Rob GrosshandlerCEO
Sandi SchleicherCTO
Jimmy BinnsCause Relations Manager
Lenna ScottMarketing
What is iGive, and how does it work?
What is iGive
You Shop. Your Charity or Cause Gets Money. For Free.
What is iGive
iGive makes it possible for you to help your charity or cause financially, at no cost to you or to them
Stores pay for it all, so that consumers like them, say nice things to friends about them, and shop more
The Stores pay us, too!
What is iGive
Today, iGive has 350,000+ members…
Shopping at more than 1,500 online retailers…
Helping over 35,000 causes nationwide…
iGive members are on track to donate $1Million dollars this year and have been responsible for
donating about $8,000,000 to causes since 1997.
Our Member - Betty
Our Average Shopperis anything but average$30 - $100++ a year to their favorite cause
What is iGive
Help your charity or cause financially.
No cost to you or to your supporters.
What you see is what you get.
Stores pay for it all.
#FREEMONEY
How iGive Works: The iGive Button
The optional iGive button makes donating easy and automatic.
It’s a little browser app that alerts participating retailers that an iGive member is shopping on their site, and that a percentage of
that shopper’s purchase should go to a cause of her choice.
Once installed, a member can track her impact on her cause.
And iGive members can access exclusive offers and coupons from participating retailers…for free
How iGive Works: The iGive Button
The iGive button makes donating easy and automatic.
It’s a little in-browser app that alerts participating retailers that an iGive member is shopping on their site, and that a percentage of
that shopper’s purchase should go to a cause of her choice.
Never Forget
The Math
1) Betty shops at HSN. She knows she will earn a 2% donation because she saw it in her iGive newsletter, our website, or if she clicked the Button in the corner.
2) The Button tells HSN – this person is special – nothing more.
3) Betty makes a $300 purchase. That’s $6.
4) HSN sends iGive money.
5) iGive sends you money monthly (one check for all shoppers’ activity combined).
6) Rinse and repeat.
How iGive Works: The iGive iPad & Android Apps
The iPad & Android Apps make donating easy and automatic. Once downloaded from the App Store for free, just login, and shop through the app.
Every purchase earns money for your cause.
Help Your Supporters Join
Help Your Supporters Join
Help Your Supporters Join
Tips to Increase Dollars
Your cause buys things. So shop for your own cause!
Retailer examples
Office SuppliesMaterials for
your next event
Retailer examples
Gifts for Donors or Board Members
Retailer examples
Tips to Increase Dollars
Create a holiday wish list and ask for gifts from iGive.com stores
Retailer examples
Pet GiftsKids Gifts
Retailer examples
Gift Cards
Retailer examples
New Cause November & $5 Bonus!
$25 for referring causes/$50 for new causes!
All it takes is three new iGive shoppers by 12/31/14
Plus $5 for every new member that tries the iGive Button through 2/15/15
New Cause November
Since iGive’s launch in 1997, it’s been members telling their friends, family, colleagues, and their favorite causes about this easy, free way to help.
We call people who share iGive with others iGive Champions!
Get Social
Include a message of iGive in your holiday cards…
“if you are shopping online this year, consider using iGive.com, it helps us raise funds for our cause”
Post about iGive on Facebook, Twitter and other social media
“We are trying to raise $1000 for our cause on iGive during the holidays. It’s easy and FREE. A portion of your online shopping will go towards our goal!”
#iGiveDoYou#FreeMoney
And remember …
• It’s all about communicationA little push is all you need to provide.
• Just get started, and we’ll take it from thereAutomatic Facebook & Twitter interaction; Opt-in weekly emails to members encouraging them to shop on your behalf
• We’re respectful of privacy, frequency, tone.
• Ask for helpPersonalized assistance to make iGive a success for you:support.igive.com
Logged In State
And remember …
• It’s tax deductible for your supporters* –• 501c3• Receipts less than $5,000• Religious• Governmental
*Be sure to consult with a tax professional
Logged In State
Questions & Answers
Thank You