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01 WINTER 2012 WINTER CHRONICLES 31 BITS WINTER 2011 LINE
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31bits_WINTER2011_WHOLESALE_ONLINE

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01 2012 31 BITS WINTER 2011 LINE WINTER 2012 WINTER THE STORY: 2011 WINTER 2012 WINTER PART ONE: THE ESSENCE 2011 WINTER 2012 CANOPY [WR1223CAN] $19 | $38 - Three strand necklace with three shades of blue - Button clasp WINTER 2011 CAMELLIA [WR1223CAM] $19 | $38 - Three strand necklace - Button clasp - Color options: yellow, sky blue, and navy WINTER
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Page 1: 31bits_WINTER2011_WHOLESALE_ONLINE

01WINTER

2012

WI N T E RC H R O NI C L E S

3 1 B I T S WI N T E R 2 0 1 1 L I NE

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DE S I G N I N S P I R AT I O N :

T H E S TO R Y :

T h e re i s s o m et h i n g ex h i l a r a t i n g a b o u t p i c k i n g u p a n e w b o o k . M a y b e i t ’ s t h e f re s h s c e n t a n d t h e c r i s p p a g e s , o r m a y b e i t ’ s t h e m y s te r y o f t h e s t o r y a b o u t t o u n f o l d . E i t h e r w a y, yo u h o p e t o f i n d a s t o r y i n s i d e t h a t wi l l c a p t i v a te yo u r i n te re s t s , te a c h yo u s o m et h i n g n e w, b r i n g a b o u t e v e r y k i n d o f e m o t i o n , a n d i n s p i re yo u r e ve r y d a y l i v i n g . T h e m o re t i m e we s p e n d l i s te n i n g t o t h e s t o r i e s o f o u r d e s i g n e r s i n U g a n d a , t h e m o re we re a l i z e h ow m u c h we c a n l e a r n f r o m t h e m . T h e i r j o y i s c o n t a g i o u s , t h e i r c re a t i v i t y i s i n s p i r i n g , a n d t h e i r d e d i c a t i o n i s i n f l u e n t i a l . W h i l e e ve r y b e a d i s b e i n g r o l l e d , v a r n i s h e d , a n d s tr u n g , s t o r i e s a re b e i n g s h a re d , s p i r i t s a re b e i n g l i f te d , a n d e m p owe r m e n t i s h a p p e n i n g . E v e r y n e c k l a c e h a s a s t o r y. O u r wi n te r c o l l e c t i o n b l e n d s w a r m a n d p o s i t i v e c o l o r s wi t h c r i s p a n d ex h i l a r a t i n g d e s i g n , a l l owi n g e a c h p i e c e t o te l l a s t o r y o f i t s ow n . I n o u r W i n te r C h r o n i c l e s , we h o p e yo u c a t c h a g l i m p s e o f t h e j o y, c re a t i v i t y, a n d d e d i c a t i o n f o u n d i n t h e w o m e n we a re i n s p i re d b y d a i l y.

3 1 B i t s D e s i g n s i s a s o c i a l l y m i n d e d b u s i n e s s d e s i g n e d t o g i v e i n te r n a l l y d i s p l a c e d w o m e n i n N o r t h e r n U g a n d a a n o p p o r t u n i t y t o c o u n te r p ove r t y. B y g i v i n g o u r b e n e f i c i a r i e s a c c e s s t o t h e i n te r n a t i o n a l m a r k et , t h e y a re a b l e t o e a r n a n i n s ta n t i n c o m e , p r ov i d i n g h o m e s , f o o d , a n d e d u c a t i o n f o r t h e i r f a m i l i e s . O u r p r o g r a m e q u i p s w o m e n b y p r ov i d i n g l i te r a c y e d u c a t i o n , f i n a n c i a l a n d vo c a t i o n a l tr a i n i n g , h o l i s t i c c a re , a n d s tr o n g s u p p o r t s y s te m s , e m p owe r i n g i n d i v i d u a l s t o f u r t h e r t h e i r c a re e r s a n d a tta i n s o c i a l e q u i t y.

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PA R T O NE : T H E E S S E N C E Our Winter Collection brings a certain essence reflecting the joy present in our women in Uganda. Their ability to find joy in the midst of hardship is trul y inspiring. Helen, one of our newest designers, was a true example of joy as soon as she stepped into our headquarters. With every interaction, we had another glimpse of her cheerful spirit and warm personality. Her joy is simpl y contagious. You would never guess hidden behind her smile are stories of hardship and challenges. Her husband passed away and Helen is the sole provider for her four children. She loves to sing and dance, and her joy is found in her work and the ability to provide education for her children. Our yellow Meadowsweet necklace was created by Helen, and perfectl y captures her warm smile and compelling joy.

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C A NO P Y

[WR1223CAN] $19 | $38 - Three strand necklace with

three shades of blue- Button clasp

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2011

C A ME L L I A

[WR1223CAM] $19 | $38 - Three strand necklace- Button clasp - Color options: yellow, sky blue,

and navy

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ME A D OW S W E E T

[WR1221MEA] $13 | $26 - A single strand necklace

combining a row of medium accent beads with a strand of small beads

- Button clasp- Color options: yellow,

apple, and teal

S E AW E AVE

[SR1101SEA] $14 | $28 - Small beads weaved onto

elastic to create a thick cuff

- Seagreen with blue accent

TA L LY B E R R Y B L UE

[WR1205TAL] $14 | $28 - Five strands of small

beads attached by two beaded rings

- Elastic

M E A D O W S W E E T

S E A W E A V E

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T A L L Y B E R R Y B L U E

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S A T U R N R O C K

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S AT U R N R OC K

[WR1221SAT] $16 | $32 - Single strand necklace

with saucer shaped beads- Button clasp- Color options:

stone/gold and multi

H O NE YC OM B C UF F

[WR1200HON] $14 | $28 - Small beads weaved onto

elastic to create a thick cuff

D R O P L E T

[WR1203DRT] $13 | $26 - Three strands of small

grey beads connected by a large gold and teal accent bead

H O N E Y C O M B C U F F

D R O P L E T

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In The Gallery, we are displaying some of our most intricate designs yet. We are in constant awe of the creativity found in each of our designers. Women like Charity have put their creativity on display since day one. When she entered our program, she had never rolled beads before, however, her attention to details and will ingness to learn allowed her to pick up the craft quickl y. Because of her creative personality and eye for design, we have given her the responsibility of making some of the more difficult designs, such as our layered Truffle necklace. She is fearless in using new colors and learning new styles. Charity’s dream is to own a clothing shop where she can sell second-hand clothing as well as her own designs. Her creativity and ambition are admirable and we have no doubt she will be successful.

PA R T T WO : T H E G A L L E R Y

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H I C K O R Y T I N A

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HI C KO R Y

[WR1222HIC] $19 | $38 - Two strands of mixed beads

attached to leather- Ties to fasten

T I N A

[WR1223TIN] $22 | $44

- Three strands of small cream beads with medium grey accent beads throughout

- Button clasp

T I N A

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TA NGL E

[WR1216TAN] $22 | $44 - Six strands of small beads

looped together in the center using navy, olive, and burgundy beads

- Button clasp

HO L LY B R A I D

[WR1202HOL] $14 | $28 - Three strands of beads braided together- Wraps twice- Button clasp- Color options: red/gold and

purple/gold

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T RUF F L E

[WR1223TRU] $21 | $42

- Three tiered strands of beads using burgandy, navy, and cream colored beads

- Button clasp

E L S A C UF F

[WR1200ELS] $23 | $46

- Thick leather cuff with an embroidered bead design

- Attaches with two snaps

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E L DE R B E R R Y B A NGL E S

[WR1204ELD] $14 | $28

- Set of four beaded wire bangles

S HA D OW K NOT

[SR1104SHA] $14 | $28 - Four strands of beads, knotted in the middle- Button clasp- Color options: blue hues and butter/mocha

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2011

T I M B E R

[WR1221TIM] $14 | $28

- Medium length, single-strand necklace- Button clasp- Color options: navy, dust, apple, and yellow

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T WI L L B A ND

[WR1202TWB] $12 | $24- Band of vertical beads- Wraps twice- Button clasp- Color options:

yellow and teal

WI L LOW K NOT

[WR1215WIL] $22 | $44- Five strands of small beads,

knotted in center- Button clasp- Color options: stone and

blue hues

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In every line, we love to continue some of our “go with everything” designs as well as put a spin on past favorites. The Classics section emphasizes the consistency of hard work and great design. We are constantl y motivated and encouraged by our Ugandan designers’ capacity to work hard. Eveline, who made this season’s yellow Timber necklace, shows consistency and determination in everything she does. Her goal is to save enough money to attend a University, earn a degree in education, and become a teacher. We are inspired by her work-ethic and excited to stand alongside her as she pursues her dreams.

PA R T T H R E E : T H E C L A S S I C S

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J U B I L E E

[FW1011JUB] $13 | $26

- Short, single strand necklace

- Button clasp- Multi-colored beads

B E L L A

[FW1061BEL] $27 | $54

- An extra-long single strand of beads that can be worn as a two to five strand necklace

- Button clasp- Color options: multi-colored and blue/tan

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2011

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28WINTER

2011L I BB Y

DA P H NE

G WA Z Y T WI S T

DA R BY

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L I BBY

[FW1001LIB] $6 | $12

- Single strand- Elastic- Multi-colored beads

MA B E L

[FW1021MAB] $15 | $30

- Medium length, single-strand necklace- Button clasp- Multi-colored beads

G WA Z Y T WI S T

[WR1201GWA] $7 | $14

- Single strand- Elastic- A mix of yellow, teal,

burgundy, and gold beads

DA P H NE

[FW1001DAP] $5 | $10

- Single strand- Elastic- Color options: yellow, cream, burgundy,

teal, navy, grey, and apple

DA R BY

[FW1002DAR] $7 | $14

- Two-strand bracelet connected with a single bead

- Elastic

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CanopyWR1223CAN$19 I $38

CamelliaWR1223CAM$19 I $38Color Options: Yellow, Sky Blue, and Navy

MeadowsweetWR1221MEA$13 I $26Color Options: Yellow, Apple, and Teal

Seaweave[SR1101SEA] $14 | $28

P R O D U C T OVE R VI E W

PA R T O NE : T H E E S S E N C E

PA R T T WO : T H E G A L L E R Y

Tally Berry BlueWR1205TAL$14 I $28

Saturn RockWR1221SAT$16 | $32Color Options:Stone/Gold and Multi

Honeycomb CuffWR1200HON$14 I $28

DropletWR1203DRT$13 I $26

HickoryWR1222HIC$19 I $38

TinaWR1223TIN$22 I $44

TangleWR1216TAN$22 I $44

Holly BraidWR1202HOL$14 I $28Color options:Red/gold and Purple/gold

Truffle WR1223TRU$21 I $42

Elsa CuffWR1200ELS$23 I $46

Elderberry BanglesWR1204ELD$14 I $28

Shadow KnotSR1104SHA$14 | $28Color Options: Blue Hues and Butter/Mocha

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TimberWR1221TIM$14 I $28Color Options: Navy, Dust, Apple, and Yellow

Willow KnotWR1215WIL$22 I $44Color Options: Stone and Blue Hues

Twill Band[WR1202TWB] $12 | $24Color Options: Yellow and Teal

PA R T T H R E E : T H E C L A S S I C SJubileeFW1011JUB$13 I $26

BellaFW1061BEL$27 I $54Color Options: Multi and Blue/Tan

MabelFW1021MAB$15 I $30

LibbyFW1001LIB$6 I $12

Gwazy TwistWR1201GWA$7 I $14

DarbyFW1002DAR$7 I $14

DaphneFW1001DAP$5 I $10Color Options: Yellow, Cream, Burgundy, Teal, Navy, Grey, and Apple

OUR TEAM:

PHOTOGRAPHY: TREVER HOEHNE CATALOG DESIGN: KAYLA ADAMSUGANDA PHOTOGRAPHY: ALLY GARVINSTYLING: SUMMER WATKINSMAKE-UP: BROOKE HOEHNEMODELS: ASIA TABER, BRI ANNE HODGES, NATALIE LUIZ, AND MOLLY HOSIESPECIAL THANKS TO BRAND MODEL AND TALENT AGENCY

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