31 Must Have Sales Tools in 2013 with Koka Sexton Nancy Nardin Brian Vellmure Matt Heinz Miles Austin and Craig Rosenberg
Jan 28, 2015
31 Must Have Sales Toolsin 2013with Koka SextonNancy NardinBrian VellmureMatt HeinzMiles Austinand Craig Rosenberg
#socialtalk
#socialtalk
THE SALES TOOL REVOLUTION IS HERE
#socialtalk
Koka SextonFounder of Social Selling University@kokasexton
Craig RosenbergCEO of Funnelholic Media@funnelholic
Brian VellmureCEO/Founder of Initium LLC/Innovantage@BrianVellmure
Matt HeinzPresident of Heinz Marketing@HeinzMarketing
Miles AustinSales and Marketing Technologist of Fill the Funnel, Inc@milesaustin
Nancy NardinFounder of Smart Selling Tools@SellingTools
The Team
#Craigspicks
#salestools
#socialtalk
E-Signatures
Why?
o Nothing is more painful than the “last-mile” of the selling process
o Why wouldn’t you? -- unless you prefer fax machines and printers
o Manages and tracks entire sign-offprocess
My story – how DocuSign became a verb
o “DocuSigned” biggest deal of the quarter in Starbucks off 101 o Signed 2nd biggest deal from Tahoe.
@funnelholic
www.docusign.com
What can InsideView be used for?
• Data – InsideView aggregates 30,000 data sources to bring highly accurate business data
• Lead Generation – Highly-targeted list building features
• Listening – Create Watchlists of your Prospects• Connections – InsideView shows your
connections from passed employers, LinkedIn, Facebook, alumni networks and colleagues
InsideView Screenshot
Build targeted lists of
Prospects!
#socialtalk @funnelholic
Sales Intelligence and Lead Generation
www.insideview.com
#socialtalk
Sales Intelligence and Lead Generation
@funnelholic
o Create list of most influential leads
o Understand Twitter relationships that can help you close business
o Prioritize leads, customers, etc by social influence
All within Salesforce.comwww.kred.com
#socialtalk
Small Business List Generation and Sales Intelligence
@funnelholic
https://radiusintel.com/
Radius Intelligence
Why?
o 21 million small business recordso Rich selling data in each record –
Contact information, social data and activity and news info.
o Machine-based, programmatic approach updates records in real-time
#socialtalk
Sales Productivity
@funnelholic
Why?
o Give them a list and Connect and Sell delivers conversations
o Automation and human intervention gets through gate keepers and navigates the organization
o 5-15 conversation in an hour which most inside sales teams barely get in a day
www.connectandsell.com
#Nancyspicks
#socialtalk
Real-time, field data-capture and collaboration forSmall & Medium-sized Sales Organizations
$5-$30 per user/per month
#socialtalk
Mobile Sales Productivity
Uses Salespod to ensure 7 reps are:
o Making the sales visits they’re supposed to be making.
o Reporting their activities and recording visit details
o Showing catalog items to customers and prospects
Salespod Use-Case
Reps are making an average of $1,000 more in commissions each month since using salespod!
Estimated 25-30% growth in per-rep productivity.
“Salespod is key to helping grow the business and to growing Sales rep’s commissions!”
Presented by Nancy [email protected]@sellingtools
Joseph Avci
Qvidian Sales Playbooks Arm Salespeople for Maximum Performance
$495 per user/per year
#socialtalk
Sales Playbooks and Analytics
1,300+ sellers use Sales Playbooks to:
o Follow consistent, proven sales processes.
o Access to the most relevant, deal-specific content and sales tools and close deals faster.
o Increase win rates, shorten sales cycles.
Qvidian Use-Case
Presented by Nancy [email protected]@sellingtools
2.5x increase in deal size when using Playbooks.
85% of sales victories leveraged use of Playbooks.
“The icing on the cake [with playbooks], is that we’re now able to ‘fail faster’ – the playbooks process forces more transparency around the viability of every deal. If we find out our solution isn’t the best fit for a given opportunity, we know it earlier in the sales cycle and can re-direct our energies towards better deals”Gerard Sample,
Sr. Director Sales Enablement
The easy way for sales leaders to achieve sustainable improvement from their team in just minutes a day.
Starts at $475 per user/per year
#socialtalk
Sales Performance Improvement
Sales leaders use TeamVisibility with inside or remote sales teams of 5-100+ to :
o Capture “game tape” of the rep – customer interaction.
o Efficiently provide coaching and feedback.
o Quickly build a Best Practices library.
TeamVisibility Use-Case
Team Scorecard Rep’s Game-TapeNew-rep on-boarding takes 70% less time!
Estimated 11% growth in per-rep revenue.
“The integration of TeamVisibility game tape into Salesforce.com provides us everything we need to drive performance in one place."
Presented by Nancy [email protected]@sellingtools
Steve VorsightFounder
#socialtalk
Pricing and Quoting Effectiveness
Uses Quote2Win to ensure 15 reps are:
o Spending less time quoting and more time selling.
o Increasing the accuracy of their quotes.
o Growing deal size and profitability.
Reps reduce the time it takes to generate a complex quote from weeks to minutes!
Improved accuracy and discounting discipline with a narrower range of discounts offered.
“The ease-of-use and the simplicity of Quote2Win enable our sales team to spend more time selling and driving new business, which accommodates our accelerating growth”
Quote2Win Use-Case
The right prices, discounting guidance and promotions for each account automatically added to your quotes.
$49 per user/per month Thomas AllgoodSVP and CFO
Presented by Nancy [email protected]@sellingtools
#socialtalk
Sales Gamification for Salesforce
Uses LevelEleven to ensure its 2,000 salespeople are:
o Staying focused on the day-to-day activities that will lead to sales.
o Motivating each other to succeed by tapping into salespeople’s competitive nature.
o Engaged within salesforce.com and using it as a sales tool vs. viewing as a management reporting system.
Appointments set per day increased by 127% for competitions run via LevelEleven!
Gaining more value from it’s multi-million dollar investment in salesforce.com.“LevelEleven gave me the ability to motivate my sales force to do the right thing!”
LevelEleven Use-Case
The easy way for sales leaders to achieve sustainable improvement from their team in just minutes a day.
$8-$12 per user/per month
Presented by Nancy [email protected]@sellingtools
Todd Goodbinder
#socialtalkPresented by Nancy [email protected]@sellingtools
Sales Productivity
Client uses VisualizeROI to ensure 60 reps are:
o Consistently quantifying the value for prospects.
o Collaborating with clients around a business case throughout the sales cycle.
o Including a strong value message with the proposal.
Reps are closing deals within hours of attending VisualizeROI training!
Estimates as much as 20% shorter sales cycles, 10% higher win rates.
“VisualizeROI provides a compelling reason to schedule the next meeting. Just as important, it helps ensure the right people attend.”
VisualizeROI Use-Case
Easy-to-use, visually engaging approach to helping customers understand financial value
Jeff Croson, VP Enterprise Sales
#Milespicks
#socialtalk
Title
#socialtalk
Business Development
@milesaustin
#socialtalk
Sales Productivity
@milesaustin
#socialtalk
Business Development
@milesaustin
#socialtalk
Sales Productivity
@milesaustin
#socialtalk
Collaboration
@milesaustin
#socialtalk
Sales Productivity
@milesaustin
#Brianspicks
#socialtalk
#socialtalk#Brianspicks
@BrianVellmure
GET DEEPER CONTEXT INTO YOUR GMAIL CONTACTS
#socialtalk#Brianspicks
@BrianVellmure
KNOW WHAT’S HAPPENING WITH YOUR PEOPLE
#socialtalk#Brianspicks
@BrianVellmure
CURATE VALUE FOR YOUR PROSPECTS / CUSTOMERS
#socialtalk#Brianspicks
@BrianVellmure
LEVERAGE YOUR NETWORK TO ACCELERATE SALES
#socialtalk#Brianspicks
@BrianVellmure
SIMPLE, AFFORDABLE RELATIONSHIP MANAGER
#socialtalk#Brianspicks
@BrianVellmure
GENERATE LEADS, PARTNER WITH YOUR PROSPECTS
#Mattspicks
#socialtalk
Dlvr.it + LinkedIn
• Objective: Automated prospect drip campaigns, direct from sales reps to their prospects
• Cost: Free• How it works:
– Syndicate content from your company blog– Sales reps “connect” with new leads– Content automatically populates to “Update” fields moving forward
#socialtalk@heinzmarketing
Buffer
• Objective: Automate throttling and distribution of curated content to up to 20 social channels
• Cost: $20/month• How it works:
– Identify value-added content worth sharing on Twitter, Facebook, LinkedIn (including groups)
– One-click to share & choose appropriate channels– Automatically queues content for future distribution
#socialtalk@heinzmarketing
TweetAdder
• Objective: Identify and follow prospective customers based on profile keywords, hashtags, associations and more
• Cost: $29 (one-time cost)• How it works:
– Identify prospects worth following via a variety of criteria– Throttle the follows, automate activity & searches– Works best with actively curated Twitter feeds
#socialtalk@heinzmarketing
Contactually
• Objective: Stay more actively in touch with prospects, based on past email activity
• Cost: Free or $19/month• How it works:
– Researches & indexes your email automatically– Daily alerts to people you need to follow-up with– Paid version includes signature scraping, social conversation tracking
and more
#socialtalk@heinzmarketing
Data.com Saved Searches
• Objective: Be the first to know when new prospects are added to the database
• Cost: Free• How it works:
– Create searches in Data.com for your industry, target decision-makers, etc.
– Save the search, and check to be alerted when new search results appear
#socialtalk@heinzmarketing
#kokapicks
#socialtalk
What can SproutSocial be used for?
• Lead Generation – use the discovery tab to find people within your network
• Social Analytics – in-depth analytics of your social network
• Deep Social InsightsSproutSocial Screenshot
@kokasexton#socialtalk
What can Slideshare be used for?
• Sharing of presentations• Sharing PDFs• Lead generation• Easily spread through social
media
Slideshare Screenshot
@kokasexton#socialtalk
What can Hootsuite be used for?
• Listening – build streams of specific hashtags and people
• Bulk Scheduler – you can’t be tweeting all of the time…
• Easy to multi-task with social media
Hootsuite Screenshot@kokasexton#socialtalk
What can ifttt be used for?
• Automation of social media• Stream consistently into LinkedIn,
Twitter• Turn normal internet activity into
social content
@kokasexton#socialtalk
#socialtalk
Koka SextonFounder of Social Selling University@kokasexton
Craig RosenbergCEO of Funnelholic Media@funnelholic
Brian VellmureCEO/Founder of Initium LLC/Innovantage@BrianVellmure
Matt HeinzPresident of Heinz Marketing@HeinzMarketing
Miles AustinSales and Marketing Technologist of Fill the Funnel, Inc@milesaustin
Nancy NardinFounder of Smart Selling Tools@SellingTools
The Team
Be sure to check out a free demo of InsideView!
www.insideview.com/live-demos
• Understanding InsideView's cutting-edge technology
• Closing more deals once you get through the door
• Understanding Smart Agents and Watchlist features
• How to build custom lists using specific geographical and business criteria