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EXAMPLES OF PROFESSIONAL BLOGGING & ITS BENEFITS TO THE INDIVIDUAL WWW.JOURNALISM.CO.ZA/ONLINEJOURN/NONTOBEKO
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3 Examples of Professional Bloggers

May 08, 2015

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News & Politics

SiriusCen

3 Examples of professional bloggers, what defines them and the benefits that come with blogging.
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Page 1: 3 Examples of Professional Bloggers

EXAMPLES OF PROFESSIONAL BLOGGING & ITS BENEFITS TO THE INDIVIDUAL

WWW.JOURNALISM.CO.ZA/ONLINEJOURN/NONTOBEKO

Page 2: 3 Examples of Professional Bloggers

What is a professional blogger?

Page 3: 3 Examples of Professional Bloggers

5 things that define a pro blogger1. Consistency

2. Traffic

3. Engagement/Community

4. Reputation

5. Profit

- Maintains a blog in which they write or post original content on a regular basis

- Has a relatively large number of subscribers and receives a lot of traffic on their blogging site

- Has an established and active readership which produces high levels of engagement through comments and content-sharing

- Is regarded as the authority or expert in the field or industry that they blog about

- Earns a living or accumulates a large amount of money through blogging either directly (i.e.paid membership sites, ad revenue etc.) or indirectly (book sales, endorsements etc.)

Page 4: 3 Examples of Professional Bloggers

3 EXAMPLES OF PRO BLOGGERS---------------------------------

1.Seth Godin (Best-selling author, markerter, entrepreneur, blogger)

---------------------------------------------- Nature of Blog

1. Content about the marketing of ideas, entrepreneurship

2. Offers inspiration to fellow marketers & entrepreneurs

3. Promotion of own ideas, books

4. Exhibits his expertise in relevant fields

Page 5: 3 Examples of Professional Bloggers

Pro Bloggers’ Twitter Follower Count

Page 6: 3 Examples of Professional Bloggers

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Page 7: 3 Examples of Professional Bloggers

3 EXAMPLES OF PRO BLOGGERS-------------------------------------------

2. Kristi Hines(Freelance Writer, Social Media Strategist, Blogger)

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Nature of Blog

1. Content about SEO, web analytics, SM & content marketing

2. Advise on successful blogging

3. Affiliate advertising

4. Marketplace for self-produced ebooks

Page 8: 3 Examples of Professional Bloggers

Pro Bloggers’ Twitter Follower Count .

Page 9: 3 Examples of Professional Bloggers
Page 10: 3 Examples of Professional Bloggers

3 EXAMPLES OF PRO BLOGGERS-------------------------------------------

3. Pete Cashmore(Founder/CEO of Mashable, Former Blogger)

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Nature of Blog

1. Content about social media, biztech, design & lifestyle

2. Advise, tutorials, ebooks about fields of expertise

3. Lots of advertising, affiliate ads

4. Downloads, summits and other events

Page 11: 3 Examples of Professional Bloggers

Pro Bloggers’ Twitter Followers

Page 12: 3 Examples of Professional Bloggers
Page 13: 3 Examples of Professional Bloggers

THE END