3 0 T H A n n u A l GOvernment LOCALCOnFerenCe Final.pdfPresentAtiOn OF JAne e. LAwtOn COmmemOrAtive AwArd - COnGresswOmAn tAmmy bALdwin Presentation of the Ovation Awards Atrium ballroom

®

3 0 T H A n n u A l LOCAL

GOvernment COnFerenCeSepTember 28-OcTOber 1, 2010

THe WASHingTOn cOurT HOTel, WASHingTOn, Dc

gigAbiT cOmmuniTieS

deAr nAtOA members And Friends:

The Board of Directors joins me in welcoming you to Washington, D.C. for NATOA’s 30th Annual Conference – “Gigabit Communities.”

Our conference theme emphasizes the state of broadband in the United States and how our political, economic and educational

climate will affect it; the state of access programming – including the transition to digital and the challenges of operating in

difficult budgetary times; and how technology is impacting government operations.

This year’s conference will equip you with everything you need to address the myriad issues facing today’s local government

communications professionals, beginning with our pre-conference, full-day interactive seminar on Broadband and Economic

Development. After this workshop you’ll have the information you need about the scholarship, best practices, and emerging ideas

regarding the link between broadband and economic development. Conference General Sessions address topics such as the

Broadband State of the Nation, Fiber to the Premises Initiatives, Open Data and Open Government.

The Concurrent Workshops allow you to design a personalized program whether you are interested in community broadband,

programming, or legal and regulatory issues. Back by popular demand, there will also be an incredible all day Storytelling

Workshop on Thursday, September 30th. Sessions will cover topics ranging from social networking, operating PEG facilities in a

time of tight budgets, producing multi-media content, addressing political challenges in cable and broadband, wireless facilities

siting and cable franchise renewals. Conference attendees have the opportunity to participate in an informative lobby prep

session on Wednesday morning and are encouraged to meet with their local Congressional representatives while in D.C., and

educate them about the important issues we are all working on in our communities.

Please join me in thanking our Conference Sponsors for their generous support of NATOA and our initiatives. Be sure to visit our

Exhibit Hall to check out the latest in hardware, software and technical advice available to help your community be the best it can be.

NATOA is proud to present the 2010 Jane Lawton Award to Congresswoman Tammy Baldwin for her leadership in sponsoring the

CAP Act. The 2010 NATOA Community Broadband Awards highlight the outstanding efforts of local governments to provide

broadband services within and to their communities. Our 25th Annual Government Programming Awards Gala, being held on

Friday, October 1st celebrates the finest in local government programming. And to celebrate our milestone 30th Annual Conference,

expect some special recognition of NATOA’s history and the positive impact we have had over the years.

Our Conference Planning Committee and staff have been hard at work developing a conference agenda to inspire and educate our

members and colleagues. Thanks for joining us in Washington, D.C. as we move toward a nation of Gigabit Communities!

President’s weLCOme messAGe

President’s weLCOme messAGe

tAbLe OF COntentsPresident’s welcome message inside cover

Advertisers’ index 2

nAtOA board of directors 2

2010 nAtOA Conference Program 3

2010 nAtOA Conference schedule At-A-Glance 8-9

exhibitor Floor Plan 12

nAtOA Conference sponsors Outside back Cover

®nAtOA HeAdquArters

2121 Eisenhower Avenue, Suite 401

Alexandria, VA 22314

HQ Phone: (703) 519-8035

Fax: (703) 997-7080

[email protected]

www.natoa.org

nAtOA stAFF

steve trAyLOrExecutive Director/General Counsel

tOnyA rideOutDeputy Director

JenniFer HArmAnManager of Operations

2010 nAtOA AnnuAL COnFerenCe PLAnninG

COmmitteeJoanne Hovis, Co-Chair

Ken Fellman, Co-Chair

Garth Ashpaugh

Barry Fraser

Rondella Hawkins

Mary Beth Henry

Donna Keating

Jodie Miller

Lori Sherwood

Dick Treich

3 0 T H A n n u A l

LOCAL GOvernment

COnFerenCe

2

bOArd OF direCtOrsKen Fellman, Esq. 8 PRESIDENTKissinger & Fellman, P.C. | Denver, CO

Joanne Hovis 8 PRESIDENT-ELECTpresident Columbia Telecommunications Corporation | Kensington, MD

Garth Ashpaugh 8 SECRETARY-TREASURERpresident Ashpaugh & Sculco, CPAs, PLC | Winter Park, FL

Mary Beth Henry 8 IMMEDIATE PAST PRESIDENTDeputy Director City of Portland/Mt. Hood Cable Regulatory Commission, OR

Barry Fraser 8 MEMBERTelecommunications policy AnalystCity and County of San Francisco, CA

Melissa Gallegos 8 MEMBERcommunications manager/piOCity of Greenwood Village, CO

Donna Keating 8 MEMBERmedia Services managerDepartment of Technology Services | Montgomery County Government, MD

Jodie Miller 8 MEMBERexecutive DirectorNorthern Dakota County Cable Communications Commission (NDC4)And Town Square Television, MN

Tony Perez 8 MEMBERDirector, Office of cable communications, Department of information TechnologyCity of Seattle, WA

Lori Sherwood 8 MEMBERcable AdministratorHoward County Government, MD

COnFerenCe PrOGrAmThe following conference program details are subject to change.

Ashpaugh & sculco, CPAs, PLC 4

bradley & Guzzetta, LLC/Front range Consulting, inc./

riedel Communications 7

CbG Communications, inc. 13

Comcast 5

millennium Communications Group, inc. 10

moss & barnett, PA 10

national Cable & telecommunications Association 11

ndC4 13

t-mobile usA 10

Advertisers index

tuesdAy, sePtember 28, 2010

brOAdbAnd & eCOnOmiC deveLOPment dAy

8:00 A.m. 8 reGistrAtiOn OPen

8:00 A.m. - 9:00 A.m. 8 breAkFAst Sponsored by T-mobile uSA

9:00 A.m. - 9:30 A.m. 8 weLCOme And OPeninG remArksexecutive roomKen Fellman, President, NATOA and Sharon Gillett, Chief, Wireline Competition Bureau, FCC

9:30 A.m. - 11:00 A.m. 8 wOrksHOP: exPLOrinG tHe Link between brOAdbAnd And eCOnOmiC deveLOPmentexecutive roommODerATOr: michael calabrese, Vice President; Director, Wireless Future

Program, New America Foundation

SpeAkerS: radwan Saade, Economist, U.S. Small Business Administration;

Sharon gillett, Chief, Wireline Competition Bureau, FCC

11:00 A.m. – 11:15 A.m. 8 reFresHment breAk

11:15 A.m. - 1:00 P.m. 8 wOrksHOP: strAteGies FOr enHAnCinG brOAdbAnd And eCOnOmiC deveLOPment in yOur COmmunityexecutive roommODerATOr: Denise Shorey, Chief Information Officer, EagleNet

SpeAkerS: Joanne Hovis, President, Columbia Telecommunications

Corporation; mark Ansboury, Senior VP & CTO, One Community; Jane Smith

patterson, Executive Director, e-NC Authority

1:15 P.m. - 3:15 P.m. 8 LunCH wOrksHOP: CAse studies FOr enHAnCinG brOAdbAnd And eCOnOmiC deveLOPment in yOur COmmunity lunch Sponsored by columbia Telecommunications corp.executive roommODerATOr: Jim baller, Senior Principal, The Baller Herbst Law Group, P.C.

SpeAkerS: Joey Durel, Mayor, City of Lafayette, LA; ira levy, CIO, Howard

County, MD; edward Hemminger, Chief Information Officer, Ontario County, NY;

Don means, Founder/Principal, Fiber to the Library Initiative, Digital Village

Associates; cindy parr, Secretary, Carroll Cable Regulatory Commission

3:30 P.m. - 5:30 P.m. 8 wOrksHOP: drivinG eCOnOmiC deveLOPment tHrOuGH brOAdbAnd tO AnCHOr institutiOnsexecutive roommODerATOr: lynne bradley, Director, Office of Government Relations,

American Libraries Association

COnFerenCe PrOGrAmThe following conference program details are subject to change.

4

SpeAkerS: blair levin, Communications & Society Fellow, The Aspen

Institute; John Windhausen, Coordinator, SHLBC; Sascha meinrath,

Research Director, Wireless Future Program, New America Foundation;

Joaquin Alvarado, Senior Vice-President, American Public Media; gary

bachula, VP, External Relations, Internet2

wednesdAy, sePtember 29, 2010

8:00 A.m. – 4:00 P.m. 8 reGistrAtiOn OPen

8:00 A.m. – 9:00 A.m. 8 COntinentAL breAkFAst

9:00 A.m. – 9:45 A.m. 8 First time Attendees meetinG Hermitage

9:00 A.m. – 9:45 A.m. 8 LObby PreP sessiOnballroom ii & iiiNATOA staff and members will help prepare you for meetings with your Representatives and Senators. Get your talking points and handouts to leave behind with your Congress Members. Attendees are encouraged to make appointments in advance to meet with

your Congress Members throughout this week. NATOA is available to assist you in making these arrangements and to accompany you on your meetings if appropriate. SpeAkerS: chris Jaramillo, Cable Compliance Officer, King County (intro-

ductions); Jodie miller and rondella Hawkins, Co-Chairs, NATOA Policy &

Legal Committee; Steve Traylor, NATOA Executive Director/General Counsel

10:00 A.m. - 10:30 A.m. 8 OPeninG GenerAL sessiOnPresentation of NATOA Community Broadband Award to Larry Strickling, Assistant Secretary of Commerce and Administrator, NTIA with Special Remarks

10:30 A.m. – 12:00 P.m. 8 COnCurrent sessiOnsmAximizinG sOCiAL netwOrkinG FOr GOvernment use: best PrACtiCes And CAse studiesballroom ii & iiiFacebook, Twitter, and YouTube are now the quickest, cheapest and most effective way to reach many constituents. Local governments no longer wonder whether to use social networking but, rather, how they can get the most benefit from it. Hear experts and industry insiders explain how they maximize the value of these services, and reveal best practices for local governments and non-profits. This

6

session will include not only key legal and policy guidelines, but also the most effective techniques for delivering your jurisdiction’s message through social media, and how to integrate social networking into your existing government communications and public information strategy.mODerATOr: Adrian Herbst, Principal, The Baller Herbst Law Group, P.C.

SpeAkerS: beth Hester, General Manager, The Seattle Channel, WA;

karen neuman, Attorney, St. Ledger-Roty Neuman & Olson LLP

OPerAtinG PeG On tHe dime tHAt used tO be A dOLLAr / LessOns LeArned FrOm ACCess – HOw tO survive On dwindLinG budGetsballroom iIn many states PEG funding expires within the next few years. In other places, funding has been severely cut. Session to address (1) ways PEG can provide service when budgets are slashed and staff positions are lost and (2) how to adapt to survive by re-thinking its business model. mODerATOr: lonni moffet, Owner, Moffet & Associates

SpeAkerS: Jennifer gilomen, Director of Public Media Strategies, Bay Area

Video Coalition; mike Wassenaar, Executive Director, St. Paul Neighborhood

Network; Todd barnes, Communications Manager, City of Thornton, CO;

gordon Steele, Director, Bartech Managed Services

12:15 P.m. – 1:45 P.m. 8 AwArds LunCHeOn – PresentAtiOn OF JAne e. LAwtOn COmmemOrAtive AwArd - COnGresswOmAn tAmmy bALdwinPresentation of the Ovation Awards Atrium ballroomSponsored by google

2:00 P.m. – 3:45 P.m. 8 GenerAL sessiOn – brOAdbAnd stAte OF tHe nAtiOn: wHere Are we nOw?Presentation of Community Broadband Awards Atrium ballroomTen years after the Internet started migrating to broadband, and 15 years after the advent of the commercial Internet, the nation at last has a National Broadband Plan and an FCC with the determination

to move the country forward. And yet the FCC’s authority to oversee broadband has been attacked, and enacting the Plan will take years of work by Congress and the FCC. In this session, leading broadband policy advocates from a range of perspectives will discuss how far we have come in broadband—and where we should be going. Does the FCC have broadband regulatory authority? Does the National Broadband Plan do too much—or does it do too little? And what are the long-term implications for the economy, competition, and democracy? mODerATOr: bryan Sivak, Chief Technology Officer, District of Columbia

SpeAkerS: rick Whitt, Washington Telecom and Media Counsel, Google;

gigi Sohn, President & Founder, Public Knowledge; mark lloyd, Assoc. Gen-

eral Counsel/Chief Diversity Officer, FCC; kathy brown, Senior VP, Public

Policy Development and Corporate Responsibility, Verizon

3:00 P.m. – 7:30 P.m. 8 exHibit HALL OPenexecutive & sagamore Hill

3:45 P.m. – 4:00 P.m. 8 reFresHment breAkSponsored by miller & Van eaton, p.l.l.c.executive & sagamore Hill

4:00 P.m. – 5:30 P.m. 8 COnCurrent sessiOnsAddressinG LOCAL POLitiCAL CHALLenGes in CAbLe, brOAdbAnd, And beyOndballroom ii & iiiWith an ever-changing and volatile political climate at the federal, state, and local level, how can you be proactive and strategic when managing issues and political problems in your jurisdiction? How would you handle a state-legislative challenge? Learn how local governments in Maryland beat back a bad bill. Do you know how to use the press to your advantage? Learn how to work with legislators and elected officials to ensure you are not ambushed by others’ agendas; how to fight for a seat at the table with the providers; and how to tackle other issues like pole attachments in a political forum. Political strategy and savvy are essential to protect your community’s interests.

tHe nAtiOnAL AssOCiAtiOn OF teLeCOmmuniCAtiOns OFFiCers And AdvisOrs 30tH AnnuAL COnFerenCe

tentAtive AGendA - subJeCt tO CHAnGe SEPTEMBER 28-OCTOBER 1, 2010, WASHINGTON COURT HOTEL, WASHINGTON, DC

8

tuesdAy, sePtember 28 wednesdAy, sePtember 29 8:00 A.m. Conference Registration opens

8:00 A.m. - 9:00 A.m. Breakfast

9:00 A.m. – 9:30 A.m. Welcome and opening remarks

9:30 A.m. – 11:00 A.m. Exploring the link between broadband and economic development

11:00 A.m. – 11:15 A.m. Refreshment Break

11:15 A.m. – 1:00 P.m. Strategies for enhancing broadband and economic development in your community

1:15 P.m. – 3:15 P.m. LunCH wOrksHOP Case studies for enhancing broadband and economic development in your community

3:30 P.m. – 5:30 P.m. Driving economic development through broadband to anchor institutions

8:00 A.m. – 4:00 P.m. Conference Registration open

8:00 A.m. – 9:00 A.m. Continental Breakfast

11:00 A.m. – 3:00 P.m. Exhibit Hall Set Up

9:00 A.m. – 9:45 A.m. First Time Attendees Meeting

9:00 A.m. – 9:45 A.m. Lobby Prep Session

10:00 A.m. – 10:30 A.m. OPeninG GenerAL sessiOn

10:30 A.m. – 12:00 P.m. wOrksHOP 1 8 Maximizing Social Networking for Government Use: Best Practices and Case Studies 8 Operating PEG on the Dime that used to be a Dollar / Lessons Learned from Access – How to survive on dwindling budgets

12:15 P.m. –1:45 P.m. Awards Luncheon Featuring Congresswoman Tammy Baldwin

2:00 P.m. – 3:45 P.m. General Session: Broadband State of the Nation: Where Are We Now?

3:00 P.m. – 7:30 P.m. Exhibit Hall Open

3:45 P.m. – 4:00 P.m Refreshment Break

4:00 P.m – 5:30 P.m. wOrksHOP 2 8 Addressing Local Political Challenges in Cable, Broadband, and Beyond 8 Producing Multi-Media Content

5:30 P.m. – 7:30 P.m. Welcome Reception

9

tHursdAy, sePtember 30 FridAy, OCtOber 1 8:00 A.m. – 4:00 P.m. Conference Registration open

8:00 A.m. – 9:00 A.m. Continental Breakfast Featuring a Presentation by Pulse Broadband

8:00 A.m. – 4:00 P.m. Exhibit Hall Open

9:00 A.m. - 10:30 A.m. wOrksHOP 3 8 Follow-up to Wireless Facilities Siting - How to Accommodate Explosive Growth while Maintaining Neighborhood Livability - Best Practices 8 All-day Storytelling Workshop

10:30 A.m. – 10:45 A.m. Refreshment Break

10:45 A.m. – 12:15 P.m. GenerAL sessiOn Fiber in ALL Our Communities: Updates and Assessments of Google’s and Other FTTP Initiatives

10:45 A.m. – 12:15 P.m. 8 Storytelling Workshop

12:15 P.m. – 1:45 P.m. Luncheon and Exhibit Showcase

2:00 P.m. – 3:30 P.m. GenerAL sessiOn A Conversation on Building the Open Internet of the Future 8 Storytelling Workshop

3:30 P.m. – 3:45 P.m. Refreshment Break

3:45 P.m. – 5:15 P.m. wOrksHOP 4 8 Franchise Renewal – What’s New, What’s Old, What You Need to be Doing 8 Storytelling Workshop

5:30 P.m. Chapter Meetings

8:00 A.m. – 1:00 P.m. Conference Registration open

8:00 A.m. – 9:00 A.m. Continental Breakfast

8:00 A.m. – 9:00 A.m. Board Breakfast with Chapter Presidents

8:00 A.m. – 12:00 P.m. Exhibit Hall Open

9:00 A.m. – 10:30 A.m. wOrksHOP 5 8 Embracing Convergence (1): How to Evolve the Cable Regulatory Role to Address New Needs and Technologies 8 Copyright and Licensing

10:30 A.m. – 10:45 A.m. Refreshment Break

10:45 A.m. – 12:15 P.m. wOrksHOP 6 8 Embracing Convergence (2): Protecting Local Government Authority and Revenues in an IP World 8 Citizen Journalism

12:30 P.m. – 2:00 P.m. keynOte LunCH From Rural America to the White House: Two Insider Views of Our Communications Future

2:00 P.m. -2:30 P.m. Annual Business Meeting Voting Credential Issued

2:30 P.m. – 4:00 P.m. Annual Business Meeting

6:30 P.m. -7:30 P.m. GPA Ticket Table Open

7:00 P.m. – 10:00 P.m. 25th Annual GPA Gala (Black Tie Optional)

7:30 P.m. Table Seating

11

mODerATOr: lori Sherwood, Cable Administrator, Howard County MD

SpeAkerS: catharine rice, Associate, Action Audits, LLC; nann Winter,

Attorney, Stelzner, Winter, Warburton, Flores, Sanchez & Dawes, P.A.; Jeff

O’neill, City Administrator, City of Monticello, MN

PrOduCinG muLti-mediA COntentballroom iMany government producers are moving away from producing content solely for their access channels. They do not just produce traditional 28:30 programs but also focus on web-based content – website, YouTube, Facebook, web streaming and much more. mODerATOr: Jerry musial, Video/Cable Communications Coordinator, City

of West Allis, WI

SpeAkerS: mike reardon, Cable Communications Officer, City of St. Paul,

MN; John Sullivan, Montgomery Community Television, Inc.

5:30 P.m. – 7:30 P.m. 8 weLCOme reCePtiOn/exHibit HALL OPenexecutive & sagamore HillSponsored by comcast

tHursdAy, sePtember 30, 2010

8:00 A.m. – 4:00 P.m. 8 reGistrAtiOn OPen

8:00 A.m. – 4:00 P.m. 8 exHibit HALL OPen

8:00 A.m. – 9:00 A.m. 8 COntinentAL breAkFAst witH PresentAtiOn by PuLse brOAdbAndSponsored by pulse broadbandbreakfast: executive & sagamore Hill; Presentation: ballroom ii & iii

9:00 A.m. – 10:30 A.m. 8 COnCurrent sessiOnsFOLLOw-uP tO wireLess FACiLities sitinG - HOw tO ACCOmmOdAte exPLOsive GrOwtH wHiLe mAintAininG neiGHbOrHOOd LivAbiLity - best PrACtiCesballroom ii & iiiThis session will provide an update on how the FCC’s siting order has impacted local communities—as well as analyzing technology and growth projections to prepare you to develop sound local policies.

exHibit HALL FLOOr PLAn

12

14

How can communities accommodate wireless facilities, given the explosive growth in demand, while maintaining livability? Hear about the different approaches that locals take to ensuring that wireless broadband is widely available while respecting local regulations and livability. mODerATOr AnD SpeAker: Jonathan kramer, Attorney, Kramer Telecom

Law Firm, P.C.

SpeAkerS: Steve caplan, Sr. Manager National External Affairs, T-Mobile

USA; mike Fitch, President & CEO, PCIA; patrick ryan, VP, Government

Relations and Regulatory Affairs, NextG Networks; brian grogan,

Shareholder, Moss & Barnett, PA

ALL-dAy stOryteLLinG wOrksHOPballroom iAre you looking for ways to present government programming in a creative, compelling and interesting way? This popular workshop returns as we continue to learn more about the art of combining creative storytelling with the art of creative writing. Our speakers will provide video and writing examples, lead group discussions as well as share tips on writing strategies, working with non- professional talent, editing in the camera, fine tuning your storytelling skills and meeting deadlines under pressure.mODerATOr: Donna keating, Media Services Manager, Department of

Technology Services Montgomery County Government, MD

SpeAkerS: Alisa parenti and mike Springirth, County Cable Montgomery,

Montgomery County, MD

10:30 A.m. – 10:45 A.m. 8 reFresHment breAkSponsored by Alcatel-lucentexecutive & sagamore Hill

10:45 A.m. – 12:15 P.m. 8 GenerAL sessiOn –Fiber in ALL Our COmmunities: uPdAtes And Assessments OF GOOGLe’s And OtHer FttP initiAtives Presentation of Member of the Year and President’s Award for Chapter ExcellenceAtrium ballroom

Google’s Fiber for Communities initiative is the most prominent of a series of local efforts to deliver gigabit speeds to the home over fiber optics. Driving these projects are goals for environment protection, economic growth, community development, education, and health care. What has the local role been and what can local governments learn from the experience? Hear from a range of network planners about what their goals and strategies for state-of-the-art networks in their communities.mODerATOr: Dr. lev gonick, Vice President for Information Technology

Services/ CIO, Case Western Reserve University

SpeAkerS: Jennifer Soffen, Associate, Google; mike Smeltzer, Urbana/

Champaign Big Broadband, University of Illinois; Dave russell, Chair, FTTH

Council

ALL-dAy stOryteLLinG wOrksHOP (COntinued)ballroom i

12:15 P.m. – 1:45 P.m. 8 LunCHeOn And exHibit sHOwCAse executive & sagamore Hill

2:00 P.m. – 3:30 P.m. 8 GenerAL sessiOnA COnversAtiOn On buiLdinG tHe OPen internet OF tHe FutureAtrium ballroommODerATOr: Steve Traylor, NATOA Executive Director/General Counsel

SpeAkerS: Tom power, Chief of Staff, NTIA; Susan crawford, Professor,

Cardozo Law School

ALL-dAy stOryteLLinG wOrksHOP (COntinued)ballroom i

3:30 P.m. – 3:45 P.m. 8 reFresHment breAkSponsored by cricketexecutive & sagamore Hill

16

3:45 P.m. – 5:15 P.m. 8 COnCurrent sessiOnsFrAnCHise renewAL – wHAt’s new, wHAt’s OLd, wHAt yOu need tO be dOinGballroom ii & iiiMany states still allow local communities to set local needs as part of the renewal contract with a cable operator. How do I carry home what is important for my community in these renewal negotiations? This session provides an overview, exposes you to the experts and provides the basics to address this question and more. A lot of information in a short time – but things you need to know!!mODerATOr: Steve guzzetta, Owner, Bradley & Guzzetta, LLC

SpeAkerS: Jeff lueders, Cable Communications and Franchise Services

Manager, City of Tacoma, WA; matt Ames, Partner, Miller & Van Eaton,

P.L.L.C.; Dick Treich, CEO, Front Range Consulting, Inc.

ALL-dAy stOryteLLinG wOrksHOP (COntinued)ballroom i

5:30 P.m. CHAPter meetinGsmACtA – ballroom ii & iiiOAtOA - HermitagewAtOA – ballroom i

FridAy, OCtOber 1, 2010

8:00 A.m. – 1:00 P.m. 8 reGistrAtiOn OPen

8:00 A.m. – 12:00 P.m. 8 exHibit HALL OPenexecutive & sagamore Hill

8:00 A.m. – 9:00 A.m. 8 COntinentAL breAkFAstSponsored by national cable & Telecommunications Association executive & sagamore Hill

8:00 A.m. – 9:00 A.m. 8 bOArd OF direCtOrs/CHAPter Presidents breAkFAstHermitage

9:00 A.m. – 10:30 A.m. 8 COnCurrent sessiOns embrACinG COnverGenCe (1): HOw tO evOLve tHe CAbLe reGuLAtOry rOLe tO Address new needs And teCHnOLOGiesballroom ii & iiiThis is not your father’s (or mother’s) cable office—in a world of rapid technological and legal change, the need for local government oversight and consumer protection is greater than ever. At the same time, traditional cable regulatory roles are threatened and shifting. This session will provide a range of strategies for how your community can evolve its cable office to address a broader set of needs and technologies, ranging from broadband to consumer advocacy to public safety inspection of communications facilities. mODerATOr: gerry lederer, Of Counsel, Miller & Van Eaton, P.L.L.C.

SpeAkerS: Tony perez, Director, Office of Cable Communications,

Department of Information Technology, City of Seattle, WA; mike lynch,

Director, Web, Cable & Video Services, City of Boston, MA; mitsuko Herrera,

Cable & Broadband Administrator, Montgomery County, MD

COPyriGHt And LiCensinG ballroom iThis session will provide an overview of these topics and an in-

depth discussion about copyrighting our own productions (for all forms of media) and staying in compliance when using various audio and visual materials for our channels, our web sites including live streaming, video on demand and social networking. Learn what affordable products and services are available for PEG use, and the “rules” for shooting on location or in a public or school setting. Also join us as we discuss how one PEG station handles their copyright and licensing issues.mODerATOr & SpeAker: keith reeves, Channel 6 Manager, City of Austin, TX

SpeAkerS: Fred polner, Attorney, Polner Law Office; Dick lipsky,

ITV Supervisor, Montgomery County Public Schools

10:30 A.m. – 10:45 A.m. 8 reFresHment breAkSponsored by Atlantic engineering groupexecutive & sagamore Hill

10:45 A.m. – 12:15 P.m. 8 COnCurrent sessiOns embrACinG COnverGenCe (2): PrOteCtinG LOCAL GOvernment AutHOrity And revenues in An iP wOrLdballroom ii & iiiWhat steps should local governments take to protect regulatory au-thority and revenues in the face of rapid changes in communications technology and regulatory structures? This session will describe the convergence of technologies and regulatory categories—for example, many localities have seen a decrease in wireline revenue as consumers move to wireless, and a decrease in cable video revenues as consumers move to “over the top” IP video services, separating the infrastructure provider in the Rights of Way from the service/application provider. These changes could be greatly beneficial to consumers over time—and local governments can protect themselves by adapting to these new paradigms. Hear from experts regarding what you can do now to protect and enhance local authority and revenues in light of these changes.mODerATOr: mary beth Henry, Deputy Director, MHCRC/Office of Cable,

City of Portland/Mt. Hood Cable Regulatory Commission

SpeAkerS: nick miller, Partner, Miller & Van Eaton, P.L.L.C.; garth Ashpaugh, President & Member, Ashpaugh & Sculco, CPAs, PLC; Tom robinson, President, CBG Communications, Inc.

Citizen JOurnALism ballroom iMany media outlets are using content from their viewers. Should the government and educational access channels consider including citizen journalism in our programming? Should we encourage residents to create videos or provide digital photos as part of an on-line forum? What things should we think about before stepping

into the world of I-reports? Our speakers will share their experiences as PEGs consider this emerging opportunity to involve our communities. Moderator: Steve lobel, Production Coordinator, Clackamas County, OR

Speakers: Sean mclaughlin, Executive Director, Access Humboldt; colin

rhinesmith, Information in Society Doctoral Fellow, University of Illinois at

Urbana-Champaign; rick edmonds, Media Business Analyst, The Poynter

Institute

12:30 P.m. – 2:00 P.m. 8 keynOte LunCHeOnFrOm rurAL AmeriCA tO tHe wHite HOuse: twO insider views OF Our COmmuniCAtiOns FutureAtrium ballroomSpeakers: Jonathan Adelstein, Administrator, USDA’s Rural Utilities

Service; philip J. Weiser, Senior Advisor for Technology and Innovation to

the National Economic Council Director, The White House

2:00 P.m. – 2:30 P.m. 8 AnnuAL business meetinG vOtinG CredentiALs issuedsee nAtOA registration desk

2:30 P.m. – 4:00 P.m. 8 AnnuAL business meetinGballroom ii & iii

6:30 P.m. – 7:30 P.m. 8 GPA tiCket tAbLe OPenAtrium ballroom Foyer

7:00 P.m. – 10:00 P.m. 8 25tH AnnuAL GPA GALA (tAbLe seAtinG 7:30 P.m.) Atrium ballroom

sAturdAy, OCtOber 2, 2010

10:00 A.m. – 12:00 P.m. 8 bOArd OF direCtOrs meetinGmadison

17

NATIONAL ASSOCIATION OF TELECOMMUNICATIONSOFFICERS AND ADVISORS

2121 Eisenhower Avenue | Suite 401 | Alexandria, VA 22314

®

sPOnsOrsnAtOA’s 30tH AnnuAL LOCAL GOvernment COnFerenCe

Generous contributions from the following companies have helped to underwrite the expenses of this conference: