Crop Farms Alexander Kennedy and Claire Osgood
Jul 29, 2015
Crop FarmsAlexander Kennedy and Claire Osgood
Philosophy
Self sufficient
Scenic
South facing
Located near a river channel
Near roads
Away from hazardous waste sites
Be on good soil for farming
Ideal visibility
Targeting 1,000 customer’s homes with an advertisement.
Land Use
Land Use Types Values Reclass
Water 5 0
Deciduous 41 30
Mixed 42 25
coniferous 43 20
Hay crops 211 10
Orchard 212 20
Land Use and Visibility
Dem24
We added the Land Use to the Dem to combine both sets of data for the best visibility point to our crop farm.
Dem24 and Visibility
Clipped Points
The points are recreation sites in environmentally managed areas.
Clip Point to Observer Point to Buffer
We moved the point from the clipped output using the observer point.
Hazardous Waste
We wanted our farm away from hazardous waste sites so we applied a buffer.
Distance to Roads
AspectWe looked for south-facing areas for our crops. The best places are indicated by the brownish green color.
Hydrology
Our goal was to find a location with a large stream nearby for irrigation purposes.
Stream Order
Hydrology Model
1,000 Houses
Reach is the number of different households exposed to an advertisement for our Crop Farm.
When reach is multiplied by frequency or the average number of times a household tunes in, this scores gross rating points (GRPs)
Cost PER THOUSAND (CPM) refers to the cost of reaching 1,000 households with our crop farm TV advertisement.
1000 Houses
This is important because the reasoning behind our philosophy relates back to this concept. We have to be able to advertise our products and by having the 1000 houses in this area it allows us to promote our farms to the community.
1000 Houses