2nd annual Petrus Molefe BodyBuilding Event 2014 “JUDGEMENT DAY”

• 1. JUDGEMENT DAY 2014 Prepared by CLAUDE MAPHOSA

2. We are a committed team of African Body BuildersThe A Team comprises of a group of body builders who have competed in local & prestigious shows such as the Gauteng Provincials & South African ChampionshipsOver the last few years our athletes have proven themselves by being the top in their categories leading to qualifying to compete abroadThe A Team seeks to promote body building in townships and under-resourced areas where the sport is unexplored and little known 3. Minister of Sport, Mr Fikile Mbalula, is in the process of bringing all sporting codes on parMinister Mbalula has highlighted the importance of sports in the development & integration of cohesive communitiesBody Building remains largely neglected, however, it has many benefits insofar as it can contribute in addressing social concerns prevalent in under-resourced areas such as substance abuse, by promoting alternate & healthy livingThe A Team finds an opportunity to build & integrate communities in Soweto through the use of the Petrus Molefe Development Park by hosting an annual body building event for male & female athletes in the various categories 4. The A Team proposes that this grand event the Petrus Molefe Body Building Show Judgement Day be hosted annually as a follow up to the Petrus Molefe Body Building ShowThe purpose of the show is to contribute in the campaign to take our boys & girls off the streets & encourage them to participate in this sporting event thereby exposing them to alternative activitiesThe A team believes that the event will bring about an atmosphere of unity & harmony through sport & encourage the youth to stay away from substance abuse 5. 2nd ANNUAL PETRUS MOLEFE Body Building Event 6. To create a sustainable health programme for the athletes to train so as to compete in the annual body building eventTo identify athletes for participation in the event & compete with athletes in their respective communitiesTo create a platform for recognition by awarding athletes in their respective categoriesTo encourage young men & woman to partake in building healthy & active communitiesTo contribute to the reduction in substance abuse by exposing community members to alternative & positive healthy living 7. The annual fitness competition will be managed by the A TeamThe event is open to all men & woman who are interested to compete in the respective categoriesCategories will include: Body building line up (male & female) Model search (male & female) Fitness models Power Lifting Hunk of Soweto Search 8. The A Team invites & welcomes any organisations in sponsoring the eventSponsorship towards funding the event includes but is not limited to: Various prizes per category Trophies & hampers Cash prizes for the top 3 winners per category Event promotion Overall event organization & planning A detailed budget is available upon request 9. STHEALTHTSAMAYA 10. R75000 VISUAL DISPLAY Principal Sponsor logos or company names will appear in official festival collateral & advertising where available and / or appropriate EVENT SPONSORSHIP Principal sponsors will receive recognition through targeted & exclusive association with specific events (categories) FESTIVAL ACCESS Principal sponsor receives tickets & passes to the event MERCHANDISING & PROMOTIONS Principal sponsors can initiate promotions throughout the show with on-site product demonstrations, merchandising & sampling Gift bags, Giveaways, Drawings, Exhibition, Radio Advertising & Product sampling 11. R75000 Principalsponsor name & logo displayed in all printed advertising Principal sponsor name & logo included in event posters Sponsorship of a prize will include name, logo & Sponsored By credit on publicity material & as well as on-stage mention at the prize giving Acknowledgements at media platforms Commercial logo displayed in public areas Logo & hyperlink included on the Sponsors page of the website Company info included and attached with the gifts 12. R25000 LeadingSponsor name & logo displayed in all printed advertising leading Sponsor name & logo included in event posters Sponsorship of a prize will include name, logo & Sponsored By credit on publicity material & as well as on-stage mention at the prize giving Acknowledgements at media platforms Commercial logo displayed in public areas Logo & hyperlink included on the Sponsors page of the website Company info included and attached with the gifts 13. R12500 Sponsorshipof a prize will include name, logo & Sponsored By credit on publicity material & as well as on-stage mention at the prize giving Acknowledgements at media platforms Commercial logo displayed in public areas Logo & hyperlink included on the Sponsors page of the website Company info included and attached with the gifts 14. R5000 Onstage acknowledgement at opening ceremony of the event Acknowledgement at media platforms Logo & hyperlink included on the Sponsors page of the website Company info included and attached with the gifts 15. Media Coverage The event will be promoted on various radio stations as well as leverage Soweto TV to flight the event Print media coverage will include The Sowetan to cover the event & promote sponsors Sponsor Image Enhancement Corporate sponsors will enjoy exposure through encouraging sports in the communities & enhance their We Care brands in participating communities Corporate Social Investment Corporate sponsors will further their CSI objectives back to the community through sport and recreation 16. The A Team anticipates that the event will large audience from Soweto & surrounding areasThe A Team will use radio, television, print & electronic media to promote the eventThe Sowetan has previously covered athlete Absalom Mfumadi & Liza Ncedani and monitored their involvement in body building the event will allow for continuation & vested interest to follow the developments of these athletesThe A Team intends on using social media platforms such as twitter, Facebook & other to create fan pages & followers with regular updates on the event & sponsors 17. The A team is actively involved in promoting and assisting all athletes from various walks of life. Claude presented the WPFSA at the National SAPS Sports Awards held in Pretoria at the Police Academy. It was an honour to meet with the National Commissioner of SAPS, the Deputy and other major heads within SAPS The A team takes pride in feeding and providing clothing for the needy and destitute Members of the A Team donated Christmas gifts for the under privileged children The A Team is excited in creating body building awareness campaigns in under developed areas like the recently held Petrus Molefe Annual Body Building Show held in Soweto 18. The A Team in conjunction with World Physique Federation(WPF) ,presented the annual Petrus Molefe Body Building Show 2013The event serves as a platform to commemorate Petrus Molefe who was a member of Umkhonto WeSizwe, the ANC military wing and was the first soldier to be killed by the apartheid regime on 16 December 1961 in Dube , Soweto.The show took place on the 16th of March 2013 at the Multi Purpose Hall in Soweto 19. The Soweto Festival Expo is Sowetos hallmark event that draws together local people, business, youth, community organisations, government, media and visitors from all over Gauteng and beyond on an annual basis to celebrate the communitys richness, diversity, enterprise and heritage. The event enables the people of Soweto and surrounding areas to come together in a fun, relaxed environment infused with a positive spirit.More than 30 000 people are expected to grace the occasion and The A team will use this opportunity to make a difference in the community.The Soweto Festival Expo combines an entertainment programme including body building, dance and drama, an exhibition of arts and crafts and other local products, a tourism expo, an outdoor area for food and drink vendors selling traditional as well as branded fare, a sports programme including soccer and golf, a youth zone and activity pavilion and a business expo for the corporate, SMME and government sectors.And new talent was born again..... 20. Previous Event Male Participants 21. From the development Show we produced a South African Champion Sandile Buthelezi 22. By exposing communities to a fairly unknown sport such as body building there is an opportunity to attract new audiences as well as participants as they learn about the sport as more than just entertainment but as a feasible alternativeThe event is set to be an annual event with long term growth objectives as we believe that a healthy lifestyle is not a once off event but a lifelong decision and investment towards improved healthWe as the A team firmly believe that by becoming a body building ambassadors, & in partnership with sponsors, we can drive this initiative to great heights with the aim to integrate communities through sport 23. Claude Maphosa 082 395 5115 [email protected] @ the A TEAM GP Petrus Molefe Body Building Show Multipurpose Hall Soweto..Banking Details Standard Bank Acc No. 033413053 Randburg BranchRandburg Centre Building No 11, 1st floor Jan Smuts Avenue Randburg