improve the transparency provide more information to their clients eKomi was recommended great experience online purchases 3.6% individual verification of each review SEO has improved “We cannot imagine our business without all of the feedback collection tools provided by eKomi. These are what makes eKomi an excellent service.’’ certified customer and product reviews improving credibility Óptica Óptima ✓ ✓ Reviews Collected > 1166 95.66% 2.69% 1.65% retention rate 9.6% conversion rate 2.6% Google Seller Ratings Rich Snippets Plug-in August 2017 Jose María Pérez ‘reviews Optica-Optima.’ Nowadays if you want to excel in e-Commerce you need customer reviews. Therefore, the eKomi feedback collection tools are a fundamental pillar for any online business.”