21 Slides that will show you why your missing out on Facebook

What FACEBOOK Fan Pages Can Mean to You

Your customers are not here….

they are

HERE

How many messages does your

prospect get each day?

Marketing is all about

communication!Your Goal: Be

heard

The POWER of facebook:

More than 300 million active

users

50% of active users log

on to Facebook in any given day

The fastest growing

demographic is those 35 +

facebook ENGAGES its USERS!Average user has 130 friends on the site

EACH day (worldwide): More than 8 billion minutes spent on

facebook More than 45 million status updates

More than 10 million users become fans of Pages each day

More than 3 million events created each month More than 45 million active user groups exist on the site

More than 2 BILLION pieces of content (web links, news stories, blog posts, notes, photos, etc.) shared each week

More than 70 translations available on the site About 70% of Facebook users are outside the United States

facebook is growing GLOBALLY

facebook’s platform:More than 1 Million

developers and entrepreneurs from 180

countries

Every month, more than 70% of facebook users engage with Platform applications More than 350,000 active applications currently on Facebook Platform More than 250 applications have more than one million monthly active users

More than 65 million active users access facebook on mobile devices. Mobile users are 50% more active on facebook than others.

More than 180 mobile operators in 60 countries work to deploy and promote facebook mobile products.

Branded social media applications – or “app-vertising” campaigns –

deliver 6x the number of impressions than traditional banner display campaigns

“App-vertising” clients pay 78% LESS for each engaged user than social media display advertisers

“App-vertising” campaigns yield 398% MORE engaged users than social media display advertising

Source: Buddy Media, 9/08

Your database is thefoundation of your business…It brings the security you need

BUILD YOUR LIST:

Marketing to Communities & Friends

…using the power ofyour influence

Word of mouth is the most powerful marketing tool you

can use today

You can spread the word using

facebook’s viral features

Promotions: 80% of internet users have entered at least ONE sweepstake or contest within past year; 50% of all users enter contests at least once a month!

Businesses that offer contests

have TWICE as MANY

fans!

WHY should you want a FAN PAGE?

To establish a POWERFUL social media presence

Create a STRONG community Position yourself as an EXPERT Build a MASSIVE LIST of PROSPECTS, FANS,

& CUSTOMERS Indentify JOINT VENTURE Partners Develop an extra way to keep in touch with

customers

MORE REASONS WHY you should want a FAN PAGE!

Generate MASSIVE amounts of FREE traffic

Create a home base for your WORD-of-MOUTH marketing

Generate MORE leads Build a BETTER BRAND

Define your goals CLEARLY!

The Landing Page

Seconds count! Grab their

attention State call to action Convert them: get

them to sign up on your e-mail list

Getting Started

The SECRET LAWS

of

FAN ATTRACTION