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2021 MEDIA KIT
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2021 MEDIA KIT - MovieMaker

Mar 24, 2022

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Page 1: 2021 MEDIA KIT - MovieMaker

2021 MEDIA KIT

Page 2: 2021 MEDIA KIT - MovieMaker

Ready for your close-up?MovieMaker

core readers

advertisers

Page 3: 2021 MEDIA KIT - MovieMaker

Social Media● 170K Twitter followers● 90K Facebook followers● 20K Instagram followers

Web Traffic● Monthly page views - 500K● Monthly visitors - 170,000

Print● 50,000 readership● 13,500 circulation*

Reach

Email● 50,000 opt-in email

subscribers (daily, and weekly e-newsletters or stand-alone email)

*Circulation is the number of printed and digital copies published and distributed to paid subscribers and at film events

Page 4: 2021 MEDIA KIT - MovieMaker

Audience Profile

MOVIEMAKERS

MOVIE LOVERS

ABOVE THE LINE TALENT

AWARDS BODY VOTERS

INDUSTRY PROFESSIONALS

CREW + POST PRODUCTION

Page 5: 2021 MEDIA KIT - MovieMaker

Audience DetailsPROFESSION:

EQUIPMENT:

UNIONS:

EDUCATION:

FESTIVALS:

Page 6: 2021 MEDIA KIT - MovieMaker

Demographics

30% Los Angeles

25%New York

45% Other U.S. Cities and International

AGE57%

25-54

INCOME65%

$50,000+

GENDER74% M26% F

Page 7: 2021 MEDIA KIT - MovieMaker

What Our Readers Say About MovieMaker●

Page 8: 2021 MEDIA KIT - MovieMaker

Indispensable ContentAnnual Lists

● The Best Places to Live and Work as a MovieMaker● The 50 Film Festivals Worth the Entry Fee● The 40 Best Film Schools in the U.S. and Canada● The 25 Coolest Film Festivals on the Planet● 25 Screenwriters to Watch

Features● Profiles of A-list stars● Festival Beat: Inside festivals across the globe● Things I’ve Learned as a Moviemaker: Wisdom from the world’s greatest moviemakers ● What’s in Your Kit?: Specifics on film equipment from top moviemakers● How They Did It: Insider tips and tricks of the trade ● Eye Piece: Up close with the industry’s best cinematographers● Oral Histories: Moviemakers take us behind the scenes of iconic films

Guides● Guide to Making Movies: A practical handbook for first-time filmmakers, divided into

five chapters – Screenwriting, Development, Production, Post-Production and Distribution.

● Best of… Production Guide: Resources to get a film made faster and better

Page 9: 2021 MEDIA KIT - MovieMaker

2021 Print Editorial CalendarWinter 2021: Issue #138

● Best Places to Live and Work as a Moviemaker 2021● Bonus distribution: Sundance Film Festival, Slamdance Film Festival ● Space: 12/11 - Materials: 12/28 - Street: 2/4

Spring 2021: Issue #139● 50 Film Festivals Worth the Entry Fee● Top Screenplay Competitions● Bonus distribution: NAB Show, Cinegear Expo● Space: 3/5 - Materials: 3/12 - Street: 4/29

Summer 2021: Issue #140● Special Movie Career Issue● The 25 Coolest Film Festivals on the Planet● Best Film Schools in the U.S. and Canada● Bonus distribution: Toronto International Film Festival● Space: 6/7 - Materials: 6/14 - Street: 7/24

Fall 2021: Issue #141● Complete Guide to Making Movies● Best of 2021 Production Guide● Bonus distribution: AFI Fest, AFM● Space: 9/6 - Materials: 9/13 - Street: 10/29

Page 10: 2021 MEDIA KIT - MovieMaker

2021 Print Rates

1x 2x 3x 4xInsertions Full page $3,895 $3,495 $2,995 $2,795

2/3 page $2,595 $2,395 $2,295 $1,8951/2 page $1,995 $1,795 $1,695 $1,3951/3 page $1,495 $1,395 $1,295 $1,0951/4 page $1,095 $1,055 $995 $8951/6 page $895 $845 $795 $695

Premium Back Cover Inside Front Inside Back Page One$7,500 $6,750 $5,000 $4,550

Page 11: 2021 MEDIA KIT - MovieMaker

2021 Digital Rates

1x posts 3x posts 6x postsSocial Choice of social channels $995 $895 $795

1x email 2x email 3x emailDedicated email blast Exclusive email message $1,995 $1,795 $1,595

1x (one month flight) 3x 6xMoviemaker.com Expandable VIP 970x90 next to MM logo $995 $895 $795

Mid and footer 970x90 $750 $650 $550Upper 300x250 $600 $500 $400Mid-lower 300x250 $500 $400 $300

1x placement 4x placement 8x placementWeekly e-newsletter Placement in advertising roundup $499 $399 $299

1x editorial piece (one month) 3x 6xSponsored editorial Sponsored article on site, social and email $795 $695 $595

1x placement 5x placement (one week) 10x placement two weeks)Daily e-newsletter Exclusive advertiser $495 $995 $1295

Page 12: 2021 MEDIA KIT - MovieMaker

Advertising Site MapVIP header banner (one slot): 970 x 90

Upper right rail banners (3 slots): 300 x 250

River banner (one slot): 970 x 90

Footer banner (one slot): 970 x 90

Mid-lower right rail banners (7 slots): 300 x 250

Page 13: 2021 MEDIA KIT - MovieMaker

Special Digital Offerings

DEDICATED DIGITAL 500k

DAILY EMAIL TAKEOVER1 Million+

HOMEPAGE TAKEOVER200k

- Weekly email newsletter top spot for one month- Homepage VIP banner placement for one week- 3 social media posts

$995(value of $4,100)

-One month exclusive advertiser

- Banner placement on corresponding article page

$1,995(value of $9,200)

- One week takeover includes: homepage VIP banner, footer, mid-page banner, right rail banner

and wallpaper

$995(value of $5,970)

Page 14: 2021 MEDIA KIT - MovieMaker

Podcast TakeoverMovieMaker Interviews,

The IndustryLow Key -One month exclusive

advertiser in all podcasts (host copy read)

- “Presented by” graphic on article page, on social posts

and in weekly email

$4,995

Page 15: 2021 MEDIA KIT - MovieMaker

Advertising Bundles for Our Core Fouradvertising bundles

FILMSCHOOLS

FILMCOMMISSIONS

FILMFESTIVALS

FILMBUSINESSES

Page 16: 2021 MEDIA KIT - MovieMaker

Film Festival BundlesBASIC BUNDLE

750,000

BIG BUNDLE1,250,000

SUPER BUNDLE1,750,000

- Two ¼ page print ads+ 4 e-newsletter

placements+ 2 months of Web banner

+ Sponsored editorial+ 2 calls for entry

$2,495(value of $12,960)

- Two ½ page print ads+ 8 e-newsletter

placements+ 4 months of Web banner

+ Sponsored editorial+ 2 calls for entry

$3,995(value of $18,250)

- Two full-page print ads+ 12 newsletter placement+ 6 months of Web banner

+ Sponsored editorial+ 2 calls for entry

$4,995(value of $23,650)

Page 17: 2021 MEDIA KIT - MovieMaker

Film Commission BundlesBASIC BUNDLE

650,000

BIG BUNDLE1,150,000

SUPER BUNDLE2,700,000

- Two ¼ page print ads+ 4 e-newsletter

placements+ 2 months of Web banner

+ Sponsored editorial

$2,995(value of $10,575)

- Two ½ page print ads+ 8 e-newsletter

placements+ 4 months of Web banner

+ Sponsored editorial

$4,995(value of $17,875)

- Four full-page print ads+ 12 newsletter placement+ One year of Web banners

+ Sponsored editorial+ moviemaker.com

“Location of the Month”

$9,995(value of $44,350)

Page 18: 2021 MEDIA KIT - MovieMaker

Film School BundlesBASIC BUNDLE

650,000

BIG BUNDLE1,250,000

SUPER BUNDLE2,700,000

- Four ¼ page print ads+ 2 e-newsletter

placements+ 2 months of Web banner

+ Sponsored editorial-

$2,495(value of $14,765)

- Four ½ page print ads+8 e-newsletter

placements+ 4 months of Web banner

+ Sponsored editorial

$4,495(value of $21,885)

- Four full-page print ads+ 12 newsletter placement+ One year of Web banners

+ Sponsored editorial+ moviemaker.com “Featured School”

$9,495(value of $44,350)

Page 19: 2021 MEDIA KIT - MovieMaker

Film Business BundlesBASIC BUNDLE

650,000

BIG BUNDLE1,550,000

SUPER BUNDLE3,300,000

- Four ¼ page print ads+ 2 e-newsletter

placements+ 2 months of Web banner

+ Sponsored editorial

$2,495(value of $14,765)

- Four ½ page print ads+ 8 e-newsletter

placements+ 6 months of Web banner

+ Sponsored editorial

$4,995(value of $23,835)

- Four full-page print ads+ 24 newsletter

placements+ One year of Web banners

+ Sponsored editorial+ moviemaker.com: Featured Business

$9,995(value of $56,350)

Page 20: 2021 MEDIA KIT - MovieMaker

ContactIan Bage

Paul Avery,

Drew Mayer-Oakes,