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Three decades of paddle surfing history have brought us to March 23-26th, 2017.
The Santa Cruz Paddlefest is set for elite level kayak surfing, SUP surfing and
racing this spring at Steamer Lane, California.
The longest running paddle surfing competition on the planet notches its 31st year!
S C P F · O V E R V I E W
Located along West Cliff Drive near Lighthouse Point Park,
the competition is centered on the world famous point break,
Steamer Lane. The cliffs provide a natural amphitheater for
spectators to experience elite athletes ripping into waves, and
with an estimated 3,000 people running/biking/surfing along
the cliffs every day, our expo center is positioned to receive the
maximum amount of foot traffic in the surrounding area.
Paddlers from all over the globe compete for three days at Santa
Cruz’s fabled right hander
Given the variety competition levels and disciplines, SCPF
continually generates enthusiasm and participation throughout
the paddling community.
The SCPF could not have a better venue.
The entire event consists of both elite and intermediate
levels in kayak, SUP, and waveski surfing, as well as a
paddleboard, surf ski, and outrigger canoe race.
S C P F · O V E R V I E W
The elite surfers will have a tough long weekend ahead of
them with multiple events against some of the best in the
business! Day two, the competition gets into full swing.
Packed with a lineup of elite surfing at the point, the intermediate
categories at friendly Cowells Beach and both a 6.2-mile and
2.7-mile paddleboard race that runs along the iconic Santa
Cruz Boardwalk, this is the busiest day of the event. With the
intermediate categories concluding in the early afternoon of
day three, the entire event is capped by the final rounds of
the elite surfing competition.
Connected to such a fantastic wave and venue, the SCPF
has hosted multiple World Championships of Surf Kayaking.
Every year international competitors are drawn from all corners
of the Globe including attendees like Darren Bason (AUS),
Chris Hobson (NI), and Edu Exteberria (EUK). Every year
the SUP tribe seems to one up their game and features
heavy hitters like Candice Appleby, Mo Freitas, and
Giorgio Gomez.
Day one starts off with the first rounds of
kayak and SUP surfing at The Lane.
S C P F · O V E R V I E WS C P F · O V E R V I E W
In the company of such big names, coverage in mainstream
press such as Outside Magazine, Men’s Health, Canoe &
Kayak, and SUP the Mag is commonplace. We have captured
the interest of thousands of spectators over the years and
continue to grow and evolve.
The 31st anniversary oF THE Santa Cruz Paddlefest is set to be THE grandest event to Date!
S C P F · O V E R V I E W
sponsorship levels Please see Application Details
for sponsorship requirements.
Diamond level presenting sponsor BIDS START AT $10,000 (1 AVAILABLE)
The 31st Santa Cruz Paddlefest is presented by [YOUR BRAND].
Your logo will be incorporated into the event art and prominently displayed
in all aspects of marketing. Your company will be given premier levels of
visibility in all advertising. We would also like to extend the offer to sign
on for a multi-year contract.
perks include
• Premiere social media blasts
• Premiere logo incorporation and recognition with all advertising facets
• Branding at all social events
• Presenter of cash prize to event winners
• Activate a 20x10 booth space at the Elite Surfing Event (Fri, Sat, Sun)
• Activate a 20x10 booth space at the Racing Event (Sat)
• 6 elite surfing registrations & 6 elite racing registrations ($1260 value)
PLATINUM level Official sponsor $2500 (4 AVAILABLE)
Official 31st Santa Cruz Paddle Festival Sponsors will enjoy wide media
exposure. The PaddleFest is recognized as one of the largest and best
venues in the paddle surfing world. Let your company be a part of this
prestigious event and show paddle surfers everywhere that they have
your company’s support. Official sponsors will benefit from broad media
exposure in several facets of marketing.
PERKS INCLUDE
• Bi-monthly social media blasts
• Logo incorporation with advertising facets
• Branding at all social events
• Activate a 10x10 booth space at the Elite Surf Event (Fri, Sat, Sun)
• Activate a 10x10 booth space at the Racing Event (Sat)
• 2 elite surfing registrations & 2 elite racing registrations ($420 value)
S C P F · S P O N S O R S H I P L E V E L S
gold levelMEDIA PACKAGE $750 VALUE
Want to put some product towards our goodie bags? The competitors
and volunteers will all receive a bag of swag. Help make it something they
look forward to with some goodies from your company!
SILVER levelVENDOR BOOTH $600
Steamer Lane is a fantastic venue for exposure to your wares. Our expo
center is located right on the super busy walking path, West Cliff Drive.
The city estimates that 3,000 people a day come through. To top it off
you have a great view of all of the surfing action!
PERKS INCLUDE
• Social media blasts
• Logo on t-shirt
• Logo on website
• Logo on event banner
PERKS INCLUDE
• Social media blasts
• Logo on t-shirt
• Logo on website
• Activate a 10x10 booth space at the Elite Surfing Event
(Fri, Sat, Sun)
Bronze LEVEL BEACH VENDOR BOOTH $300
Do you like paddle racing? Well we’ve got them all in our race! Outriggers,
prone boards, surf skis, and of course stand up paddle boards all duke
it out along the iconic Santa Cruz Boardwalk. Our vendor expo is set up
right at the start/finish nestled in at Cowells beach.
PERKS INCLUDE
• Social media blast
• Activate a 10x10 booth at the Saturday Racing Event
• Logo on the website
• Logo on t-shirt
S C P F · S P O N S O R S H I P L E V E L S
BRONZE level RAFFLE ITEM $300 VALUE
Show your support for paddlesports by putting in something sweet for
our raffle. All of the competitors are bound to have their hopes set on that
lucky ticket for your gear!
PERKS INCLUDE
• Social media blast
• Logo on the website
• Logo on t-shirt
copper LEVELGOODIE BAG INSERT $100
Want to put some coupons or flyers towards our goodie bags?
The competitors and volunteers will all receive a bag of swag. Help make it
something they look forward to with some goodies from your company!
PERKS INCLUDE
• Put an insert in each of the goodie bags
S C P F · S P O N S O R S H I P L E V E L S
925.818.6058
want to become a sponsor?
have some questions?
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