2017 MBA-ICC Sponsorship Brochure-EN

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2017 Sponsorship Package1000 ATTENDEES • 6 DAYS • 36 SCHOOLS • 15 COUNTRIES

Message from the Chairman

Message from the MBA Program Director

Message from the 2017 Organizing Team

Scope of the Competition

Previous Year’s Sponsors

Previous Year’s Events Schedule

Sponsorship Benefits

Sponsorship Levels

Examples of Sponsorship Visibility

Mobile Application

Contact Us

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On behalf of the Board of Directors of the John Molson

School of Business ( JMSB) International Case Competition

(ICC), I would like to thank you for your generous support

of the John Molson MBA ICC – 36 years running and

among the most prestigious of its kind in the world!

The ICC represents a wonderful opportunity for

participants to develop many competencies that are

essential for business leaders. Due to the generous

participation of industry supporters, the event also

provides an occasion for students, sponsors and

professionals to connect and develop valuable

partnerships and long-lasting relationships. As a past

finalist of the ICC, I can attest first hand on the lasting

impact the week of competition, social events and

networking opportunities leaves on its participants.

The directors of the JMSB ICC are firm believers that an

important part of a business student’s education occurs

beyond the classroom and this competition is a terrific

example of that. The continued support of the corporate

community plays a critical role in making this possible.

Thank you once again for your invaluable contribution to

the development of tomorrow’s business leaders.

Ken Brooks, MBA

Chairman, Board of Directors, JMSB ICC

In January 2017, the John Molson School of Business will be

the proud host of the 36th MBA International Case

Competition. During this student-run event, over 150

participants from over 15 countries representing 36

universities will test their skills, intuition and stamina in an

intense weeklong competition. We will welcome more

than 300 seasoned senior executives who donate their

time and expertise to judge the presentations of the MBA

teams, and over 400 volunteers to ensure that everything

is done e�ciently.

None of this monumental e�ort would be possible

without sponsors like you.

Your generosity provides the backbone of the competition

and, without it, the John Molson MBA International Case

Competition would simply not be able to showcase the

talents of MBA students and bring the vibrant Montreal

business community to an international stage.

On behalf of the John Molson MBA program, thank you

for your commitment to the competition.

Merci beaucoup,

Sandra Betton, PhD

MBA Program Director

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The John Molson International Case Competition is the oldest and largest event of its kind. Since its inception

in 1981, this prestigious event continues to provide a unique and international networking experience for

students, academia, and business executives. For the past 36 years, the organizers, volunteers, judges and

sponsors such as yourselves, have contributed to creating more than just a competition – it is an opportunity to

innovate, connect and compete.

Engaging in a partnership with our competition is a unique opportunity for your business to expand its client

base, gain visibility and place your brand directly in the hands of next generation’s business leaders. Furthermore,

your participation would provide you with an opportunity to interact with local C-level executives, student

competitors and volunteers over the week-long event.

We thank our loyal sponsors for being a valued part of this outstanding event, and extend our warmest

welcome to our new sponsors. The continued success of this competition would not be possible without your

generous support.

The 2017 Organizing Team

Photo (from left to right): Valerie Consolante, Mohamed Saleh, Aali A. Malik, Suha Al-Quraini

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Scope of the Competition

Our stakeholders include approximately:

• 210 MBA competitors and coaches from

over 15 countries

• 300 local business executives

• 400 student volunteers

• 170 visitors & spectators

This is a not-for-profit event organized by a

team of John Molson MBA students. It

involves:

• 36 years of history, making it the largest

and oldest competition of its kind

• 6 days of events, including numerous

networking and social activities

• 7 cases, including a live case

WHO?

Hotel Bonaventure Montreal

900, de La Gaucheti�re Ouest

Montréal, Québec H5A 1E4

Telephone: 514-878-2332

www.hotelbonaventure.com

WHERE?

Be part of the most prestigious MBA

Case Competition in the world!

(See page 7 for more benefits.)

WHY?

WHAT?

We will kick off the competition at the start

of the year. The entire event will run from:

JANUARY 1 - JANUARY 6, 2017

WHEN?

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Previous Year’s SponsorsThe John Molson MBA International Case Competition offers exclusive

opportunities to promote your organization and build unparalleled visibility

among the Montreal and international landscape.

This page shows a summary of some of our previous year’s sponsors that

contributed towards the 35th edition of our competition which was held in

January 2016 at the Fairmont Queen Elizabeth Hotel.

The 2017 event promises to be just as exceptional as the last. Don’t miss

out on your opportunity to connect with new clients, inspire tomorrow’s

leaders, and impact your local community.

The 2016 John Molson MBA International Case Competition had an exciting

schedule, details are shown below. The 2017 events calendar is underway and

promises to be just as exciting.

Previous Year’s Events Schedule

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Mange et Mélange

Hockey Night

Coaches Dinner

Theme Party

Networking: With over 1000 attendees, this event allows you to network with some of the most influential

people, with connections to regional businesses and international business scholars. Your firm will also be

able to set up a table at our networking event (open to all sponsorship levels).

Recruiting: This event will allow you to identify and recruit top MBA students. As a sponsor, you will benefit

from a front-line opportunity to witness the innovative thinking of exceptional future business leaders. Our

sponsors also get exclusive access to our talent search database, which includes over 400 students in

business and other disciplines.

Targeted marketing: Enhance and maximize your marketing efforts by connecting to a premium target

audience, including senior executives, future business leaders from around the world and a broad variety

of students and faculty members from local business schools.

Penetrate the market: Supporting this competition is an unparalleled opportunity to enhance awareness

and exposure of your organization both locally - in the Montreal business community - and abroad.

Join in sustainable business: The competition prides itself in being a sustainable event. All stakeholders

are given the opportunity to experience sustainability and responsible business practices first-hand.

Sponsorship Benefits

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Sponsorship Levels

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Diamond$12,000

Gold$8,000

Silver$6,000

Bronze$4,000

Logo in 36th Anniversary Commemorative Video

Special Mention in Sponsorship Speech

Keynote Speaker & Naming of Major Event

Video Ad on Social Media Channels

Enhanced Social Media Visibility

Logo on Name Tags

Invitation to Final Awards Banquet

Logo on Hotel Key Card

Logo on Communication with Stakeholders

Access to Student Resume Database

Competition Room Naming

Invitation to Opening Brunch

Logo on a Final Banquet Table

Info Table at Networking Event

Logo on an Opening Brunch Table

Logo on Welcome Screen

Invitation to Networking Event

Advertisement in Program Book (700+ Copy Distribution) Full page 1/2 page 1/3 page 1/4 page

Logo Listing on Website

Logo on “Welcome to Montreal” Map

Mobile App Ad $3,000 $3,000 $3,000 $3,000

mbacasecomp.com

INNOVATE. C ONNECT. C OMPETE.

35ANSYEARS

CONCOURS INTERNATIONAL D’ETUDE DE CAS MBA

MBA INTERNATIONAL CASE COMPETITION

JOHN MOLSON

/MBAICC

JUDGE

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Examples of Sponsorship Visibility

Welcome screen Key cardName tags

36th commemorative video Website

Communication with stakeholders

WE THANK OUR DIAMOND & GOLD SPONSORS FOR THEIR SUPPORT!

Mobile Application

Contact Info

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ENHANCED SPONSORSHIP OPPORTUNITYFor $3,000, place your company in the palms of all our attendees!

Be seen by all of our stakeholders as they navigate through our app

using their mobile devices to learn more about the sponsors,

schedules, and events on-the-go.

• Add your logo, link to your website, essential product information,

contact information, social media information, and much more.

• Complement your e-marketing and other communications.

• Cost-effective means of advertising to your target audience.

• Promote new products and/or services.

• Limited slots available - act now!

Suha Al-Quraini, MBA Candidate

Organizer, Sponsorships & Marketing

2017 John Molson International Case Competition

Cell.: 514-961-7976

Email: [email protected]

facebook.com/mbaicc

twitter.com/mbaicc

mbacasecomp.com