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©2017 Genworth MI Canada Inc. All rights reserved.
David MacDonald
May 8, 2017
2017 Genworth Financial – First-time Home Ownership Study
NOTICE: This document contains confidential, non-public company information. Further distribution of this document is strictly prohibited.
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Methodology
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Findings
NOTICE: This document contains confidential, non-public company information. Further distribution of this document is strictly prohibited.
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Perspective on Home
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Q16. Do you see your home as…?
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Motivation for Buying Home
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Perspective on Home
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Transaction Values
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Transaction Values 2017
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Sources for Obtaining Down Payment
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Intention if Needed Larger Down Payment
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Mortgage Approval Timeline
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Savings
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Credit Cards
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Actions Taken in Past Year to Pay Off Mortgage Faster
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Plans in the Next Year to Pay Off Mortgage Faster
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Impact on Ability to Afford
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Impact on Ability to Afford
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Actions if Did Not Qualify
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Support for New Mortgage Rules
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Conclusions
NOTICE: This document contains confidential, non-public company information. Further distribution of this document is strictly prohibited.
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Conclusions
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Conclusions
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Appendix
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Appendix
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Appendix
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Appendix
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Thank You
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