Top 3 Reasons for Seeking Out Loans 15% 15% less options don’t know 70% of SBOs believe they have more options now compared to 5 years ago of those who believe they have more lending options perceive it as a positive thing for their business Average number of loans a SBO has taken out in the past 5 years 2 Average size of loan sought $30k 98% 95% of online borrowers say the loan they secured enabled or drove business growth 98% of online borrowers are likely to take out another loan from an online lending company 87% Of respondents have at least some college education Survey Criteria Data based on 750 SBOs surveyed by Edelman Intelligence 18+ years old Annual business revenue of $50k-5m © 2017 ETA The Electronic Transactions Association. Almost half of small business owners have taken out a loan for their business 1 in 10 businesses that haven’t taken out a business loan expect to do so in the next 12 months 48% Have been in business for at least 1 year Are part of financial decision-making process Owns a small business 97% Overall Satisfaction With Online Lending Experience 64% 33% Very Satisfied Somewhat Satisfied SBOs anticipate 4x return for every $1 borrowed 50% 46% 43% Survey on Online Small Business Lending Location Expansion Equipment Purchase Managing Cash Flow Lending Options 97% Business Loans Education The ETA Small Business Owner (SBO) research is an online survey of 750 small business owners in the U.S. (18+ years of age). The research was commissioned by ETA, MLA, SBFA and ILPA and produced by independent research firm Edelman Intelligence. The margin of error for the total sample is +/-3.58 percentage points. Data was collected August 28 – September 5, 2017. Satisfaction Of those SBOs considering a loan in the next 12 months, 38% will consider an online lender 38% 36% yes Of SBOs plan to seek out additional financing in the next 12 months 95% more options 70% Online lenders are already competing on equal terms with traditional lenders on key metrics 36% yes 36% Presented by: