Overall Participation In 2015, fishing participants made 887 million outings and spent an average of 19.4 days fishing on average per participant Freshwater fishing remains the most popular type of fishing Adults with children in their households participated in fishing The number of Hispanic fishing participants increased 3% in 2015 to of females say spending time with family or friends of males say catching fish Experience the excitement Ease of access to fishing Spend time with family Hispanic participants spend more days per year fishing than their general market counterparts increase in youth participation overall in 2015 of adult participants fished as a child, making youth participation a powerful motivator for future participation Conservation is an important factor in fishing trips almost more than those without Newcomers A Gateway to the Outdoors Popular Family-Friendly Youth Hispanics Profile of a fishing trip Best aspects Why try fishing? Full report available at: https://www.takemefishing.org/corporate/resource-center/research/ 2016 Special Report on Fishing is a partnership project with the Outdoor Foundation 45.7M 6.7M participants, ages 6 to 12 adults caught a fish of trips were unplanned 4M participants, ages 13 to 17 2.5M of fishing participants ages 6+ participate in fishing and another outdoor activity 44% of new participants are youth ages 6-17 46% are female 76 % 2. Fishing (fresh, salt and fly) 3. Hiking 1. Running, jogging and trail running Outdoor Participants, Ages 25+ 4. Bicycling (road, mountain and BMX) 5. Camping (car, backyard, backpacking and RV) 38M – almost participants – and also had the highest rates of female (34.4%) and youth participation (33%) 5.4 % 2 %