2016 FAN GUIDE

THE ROAD TO THE NATIONAL CHAMPIONSHIP COMES THROUGH ATLANTA

2016 FAN GUIDE

12.31.16 | GEORGIA DOME

CLEAR BAG POLICY IN EFFECT! SEE PG. 3 FOR DETAILS.

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THANK YOU TO OUR CORPORATE SPONSORS

The Chick-fil-A Peach Bowl | @CFAPeachBowl 1

TABLE OF CONTENTSAbout the Chick-fil-A Peach Bowl . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2

Clear Bag Policy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3

Events Schedule – At A Glance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4

Bowl Week Events . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7

Game Day Events . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8

Downtown Atlanta Map . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

Planning Your Trip and Driving Directions . . . . . . . . . . . . . . . . . . . . . . . 12

Georgia Dome . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14

Official Host Hotels . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16

Merchandise . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18

Connect with the Chick-fil-A Peach Bowl . . . . . . . . . . . . . . . . . . . . . . . . 20

Visit Chick-fil-APeachBowl .com for more detailed fan information and the latest Chick-fil-A Peach Bowl news .

Follow us on Twitter and Instagram (@CFAPeachBowl) or on Facebook (Chick-fil-A Peach Bowl) for real-time updates . Use the official hashtag #CFAPeachBowl to connect with fans and the Bowl .

Chick-fil-APeachBowl.com | @CFAPeachBowl2

ABOUT THE CHICK-FIL-A PEACH BOWLThe Chick-fil-A Peach Bowl hosts one of the two 2016 College Football Playoff Semifinals . As one of the New Year’s Six bowl games, the Chick-fil-A Peach Bowl is guaranteed a highly ranked matchup as assigned by the College Football Playoff Selection Committee each year . The Chick-fil-A Peach Bowl will once again host a College Football Playoff Semifinal in 2019 .

In addition to providing an unmatched Bowl Week experience for players and fans, the Chick-fil-A Peach Bowl is college football’s most charitable bowl game, as it is on pace to surpass $21 million in charity and scholarship provided since 2002 .

Event: 49th Annual Chick-fil-A Peach Bowl

Who: The Chick-fil-A Peach Bowl is one of the six bowls selected as part of the College Football Playoff, serving as a College Football Playoff Semifinal host in 2016 and 2019 .

Where: Georgia Dome

When: Saturday, December 31, 2016, 3:00 or 7:00 p .m . E .T .

On TV: ESPN

Website: www .Chick-fil-APeachBowl .com

Chick-fil-A Peach Bowl

@CFAPeachBowl

@CFAPeachBowl

@CFAPeachBowl

YouTube.com/TheChickfilABowl

YOUR BAG MAY NOT BE ALLOWED INTO THE CHICK-FIL-A PEACH BOWL GAME OR

GAME DAY FANFEST

CHECK YOURBAG

PLEASE SEE BELOW FOR THE TYPES OF BAGS THAT WILL BE PERMITTED.

FOR MORE DETAILS VISIT CFAPB.com/ClearBag

You may use a one-gallon clear

plastic freezer bag

Bags must be clear plastic, vinyl or PVC and may not exceed

12” x 6” x 12”

Small clutch bags can be no larger

than 4.5” x 6.5”, with or without a handle

or strap

An exception will be made for

medically necessary items after proper

inspection at a Georgia Dome gate.

Clear Bag


EVENTS AT A GLANCEFriday, December 30, 2016Event: Fellowship of Christian Athletes Breakfast

When: 7:15 a .m . – 9:15 a .m . E .T .

Where: College Football Hall of Fame

Tickets: $30 per person . Call 770-596-0935 or email SCallaway@fca .org to purchase tickets .

Event: Chick-fil-A Peach Bowl Fan Night at the Georgia Aquarium

When: 4:00 p .m . – 8:00 p .m . E .T .

Where: Georgia Aquarium

Tickets: $26 .95 + tax . Visit GeorgiaAquarium .org/cfabowlfans to purchase tickets in advance .

Saturday, December 31, 2016 (Game Day Event times will be announced on Dec. 4)

Event: The Chick-fil-A Peach Bowl Parade Presented by Lions Club International

When: 9:00 a .m . – 10:00 a .m . E .T . or 1:00 p .m . – 2:00 p .m . E .T .

Where: Downtown Atlanta

Tickets: Free event

Event: Chick-fil-A Peach Bowl FanFest Presented by Tyson

When: 10:00 a .m . – 2:00 p .m . E .T . or 2:00 p .m . – 6:00 p .m . E .T .

Where: Georgia World Congress Center, Exhibit Halls C1-C3

Tickets: $10 with game ticket, $15 without game ticket . Tickets can be purchased at Chick-fil-APeachBowl .com or at the door .

Event: PrimeSport MVP Tailgate

When: Pregame

Where: Georgia World Congress Center, GA Ballroom

Tickets: Visit Chick-fil-APeachBowl .com for more information and to purchase tickets .

Georgia Aquarium is a not-for-profit organization, inspiring awareness and conservation of aquatic animals.

On December 30, 2016, from 4 - 8 PM, our fans score big savings. Purchase tickets in advance

at GeorgiaAquarium.org/cfapeachfans.

SHARE MOMENTSWORTH SAVORINGSAVORINGworldofcoca-cola.com

© 2017 The Coca-Cola Company. “THE WORLD OF COCA-COLA” and the Contour Bottle Design are registered trademarks of The Coca-Cola Company.

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Job: wc18306 Publication: CFA Peach Bowl Fan Guide

Client: World of Coca-Cola First Insertion: TBD

Headline: “Share Moments Worth Savoring” Closing: 10/28/16

Media Type /Substrate

Premedia: Sarah Delk, 919.313.4157,[email protected]

Trim: 4” x 9” Producer: Carolyn Petty, 919.313.4159, [email protected]: 3.5” x 8.5”

Bleed 4.25” x 9.25” Notes:

Gutter: <gutter>

Colors: 4c/0

Pages: 1

Round: 1

wc18306PM_4x9_ShareMoments_CFAPeachBowl October 27, 2016 2:30 PM

B:9.25 inB:4.25 in

T:9 inT:4 in

S:8.5 inS:3.5 in


BOWL WEEK EVENTSFellowship of Christian Athletes BreakfastDate: Friday, Dec . 30, 2016

Time: 7:15 a .m . – 9:15 a .m . E .T .

Location: College Football Hall of Fame

Ticket: Individual Tickets: $30 . For more information or to purchase tickets call 770-596-0935 or email scallaway@fca .org .

A long-standing Chick-fil-A Peach Bowl tradition, the FCA Breakfast features professional athletes, coaches and celebrities who exemplify commitment, determination and teamwork .

Chick-fil-A Peach Bowl Fan Days at the College Football Hall of Fame Date: Dec . 29 – Jan . 1

Location: College Football Hall of Fame

Tickets: $16 .99/person . Visit bit .ly/hofpeachbowloffer to purchase .

Football fans will love Fan Day at the new, highly-immersive and engaging College Football Hall of Fame, conveniently located adjacent to Centennial Olympic Park . With numerous interactive exhibits and games including the Chick-fil-A Peach Bowl SkillZone, fans can experience the history and tradition of college football in a truly unique way, all at an exclusive discounted rate .

Chick-fil-A Peach Bowl Fan Night at the Georgia Aquarium Date: Friday, Dec . 30, 2016

Time: 4:00 p .m . – 8:00 p .m . E .T .

Location: Georgia Aquarium

Tickets: $26 .95 + tax . Visit GeorgiaAquarium .org/cfabowlfans to purchase tickets .

Fans looking for something to do the night before the game will not have to go far for the Chick-fil-A Peach Bowl Fan Night at the Georgia Aquarium . Located in the heart of Pemberton Place, near the Georgia Dome, guests will be entertained by the world’s largest aquarium . Fans will get to see tens of thousands of exotic animals, while mingling with other football fans . Adding to the festive atmosphere will be the appearance of each team’s cheerleaders and mascots .


GAME DAY EVENTSThe Chick-fil-A Peach Bowl Parade Presented by Lions Club InternationalDate: Saturday, Dec . 31, 2016

Time: 9:00 a .m . – 10:00 a .m . E .T . or 1:00 p .m . – 2:00 p .m . E .T .

Location: Downtown Atlanta

Long regarded as the official kickoff for game day, The Chick-fil-A Peach Bowl Parade Presented by Lions Club International spreads football festivity throughout downtown Atlanta . This free event will travel through Centennial Olympic Park and conclude at FanFest in the Georgia World Congress Center . Come watch the pageantry of floats, classic cars, cheerleaders, mascots, award-winning marching bands and much, much more!

Chick-fil-A Peach Bowl FanFest Presented by TysonDate: Saturday, Dec . 31, 2016

Time: 10:00 a .m . – 2:00 p .m . E .T . or 2:00 p .m . – 6:00 p .m . E .T .

Location: Georgia World Congress Center- Exhibit Halls C1-C3

Tickets: $10 with game ticket; $15 without game ticket . Tickets can be purchased at ChickfilAPeachBowl .com or at the door .

A four-hour gameday celebration of college football, Chick-fil-A Peach Bowl FanFest, Presented by Tyson, serves as the ultimate pre-game family destination for every fan . With food, interactive games, entertainment, official limited-merchandise, giveaways and more, FanFest is the ideal opening act before you head to the Georgia Dome for kickoff . Don’t miss our Chick-fil-A Peach Bowl EXCLUSIVE, as a massive pep rally breaks out, and both official pre-game team walks wind through FanFest and 30,000 screaming fans .

PrimeSport MVP TailgateDate: Saturday, Dec . 31, 2016

Time: Pregame

Location: Georgia World Congress Center

Tickets: Available at Chick-fil-APeachBowl .com

It’s the traditional tailgate party, minus the tailgate! Before heading over to the Georgia Dome, stop by the PrimeSport MVP Tailgate for hospitality at its finest . For one price, fans can enjoy a robust buffet, live music entertainment and more . It is also conveniently located close to the Chick-fil-A Peach Bowl FanFest and its signature Pep Rally & Team Walks . Visit Chick-fil-APeachBowl .com for more information and tickets .

GAM

E DAY

PARADE

Join theteam!

Help where help is needed – in your own community and

around the world. Visit go.lionsclubs.org/PeachBowl

to learn how you can make a difference.

Change Lives, including your own.

Lions Clubs International is a proud partner of

the Chick-fil-A Peach Bowl

Look for meduring the game!


DOWNTOWN ATLANTA WALKING MAP


DOWNTOWN ATLANTA WALKING MAP


PLANNING YOUR TRIP TO THE CHICK-FIL-A PEACH BOWLParkingWith construction surrounding the Dome, parking is at a premium . Surface lots around the Georgia Dome may charge $75+ for nothing more than a single, unsecured spot in an out-of-the-way lot . Park with us in an official Georgia Dome parking lot with an exclusive Chick-fil-A Peach Bowl parking package . You’ll get a space in a secure, patrolled Georgia Dome lot . Limited packages are available, visit Chick-fil-APeachBowl .com for details and to purchase .

Georgia Dome parking lots will open at six hours prior to kickoff on game day and will close two hours after the game ends .

DirectionsTraffic patterns are subject to change around the Georgia Dome .

Please visit: www .gwcc .com/about/stadium/construction .aspx for the most up-to-date game day traffic information .

From 1-75 S: Right on Exit 252- Northside Dr . Cross North Avenue and Ivan Allen Jr . Blvd . The Georgia dome will be on your left (about 3 .3 miles) .

From 1-85 S: Exit-249C Williams Street . Right on Ivan Allen Jr . Blvd . Left on Northside Drive . The Dome will be on your left .

From 1-75/85 N Connector: Exit-246 Downtown, Central Ave . Take Central Ave . to Martin Luther King Jr . Drive . Left on Martin Luther King Jr . Drive . Right on Northside Drive . The Dome will be on your right .

From 1-20E: Left on Exit-56B Spring Street . Left on Martin Luther King Jr . Drive . Right on Northside Drive . The Dome will be on your right .

From 1-20W: Exit-58A Spring-Windsor Street . Right on Spring Street . Left on Martin Luther King Jr . Drive . Right on Northside Drive . The Dome will be on your right .

MARTAMARTA is an affordable and easy to for fans to arrive at the Chick-fil-A Peach Bowl . Visit itsmarta .com for more information .

From the NORTH: Take the RED LINE or YELLOW LINE south and transfer at Five Points Station to any westbound (BLUE LINE) train to either the Dome/GWCC/Phillips Arena/CNN Center Station or the Vine City Station .

From the EAST: Take the BLUE line to Dome/GWCC/Phillips Arena/CNN Center Station or to the Vine City Station .

From the WEST: Take the GREEN LINE to the Vine City Station and follow the crowd across Northside Drive to the Dome .

L E T Y O U R H E A R T R A C E F R O M K I C K O F F T O M I D N I G H T C O U N T D O W N .

Turn your tickets to the Chick-fil-A Peach Bowl into a New

Year’s Eve stay in the heart of Atlanta. Enjoy New Year’s

Eve nightlife and dining just a short walk from the Georgia

Dome at Atlanta Marriott Marquis. Make your afterparty

accommodations in one of our redesigned guest rooms―part

of a $76 million dollar renovation―and stay at the place to be

for bowl game adventures. That’s why we’ve been a Chick-fil-A

Peach Bowl headquarter hotel for over 20 years.

B O O K YO U R T H R I L L I N G STAY AT AT L A N TA M A R Q U I S . CO M O R 4 0 4 . 5 2 1 . 0 0 0 0 .

© 2015 Marriott International, Inc.

ATLANTA MARRIOTT® MARQUIS265 PEACHTREE CENTER AVENUE ATLANTA, GA 30303404.521.0000 ATLANTAMARQUIS.COM

/ At l a n t a M a r q u i s @ At l M a r r i o tt M a r q

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GEORGIA DOMEOne Georgia Dome Drive, Atlanta, GA 30313 | 404-223-9200 | gadome .com

Gates Public gates are Gate A, B, Upper Gate C, Lower Gate C, Upper Gate D, and Lower Gate D . All public gates will open two hours prior to kickoff .

Will Call WindowsTicket Will Call opens four hours prior to kickoff on game day and is located at West Plaza in the Will Call Trailer between Gate B of the Georgia Dome and the Georgia World Congress Center . Photo ID matching the Will Call envelope and a signature are required to claim any Will Call tickets . Fans MAY NOT drop off tickets at Will Call .

Re-entry PolicyRe-entry is not allowed for the Chick-fil-A Peach Bowl .

Fan BehaviorTo report a disturbance in your seating area, fans may text DOME to 69050 or call 404-223-8888

Prohibited ItemsSee page 3 for the complete Clear Bag policy . The following items are prohibited at the Chick-fil-A Peach Bowl: Food and beverages, tobacco products, intoxicants, video equipment, artificial noisemakers, laser devices, backpacks and large bags, cameras with lenses longer than four inches, selfie sticks, weapons, fireworks, sparklers or smoke-producing devices, signs, flags and banners . Items that can be held by one individual reflect good sportsmanship and do not block the view of other patrons may be permitted .

EXPERIENCES

VALUABLECURRENCY.

ARE THE MOST

Experience exquisite cuisine and

explore downtown while staying at the

Omni Atlanta Hotel at CNN Center,

connected to the Georgia World

Congress Center, Philips Arena and

College Football Hall of Fame and

the Chick-fi l-A Fan Experience.

OMNIHOTELS.COM/ATLANTA404-659-0000


OFFICIAL HOST HOTELSLet EventSphere, the official hotel and reservation system of the Chick-fil-A Peach Bowl, make planning your trip easy . Through the EventSphere hotel booking system, fans will receive special rates and have the opportunity to compare prices . Check it out at Chick-fil-APeachBowl .com/hotels .

The two official Chick-fil-A Peach Bowl team hotels – the Atlanta Marriott Marquis and Omni Atlanta Hotel at CNN Center – will host both teams during their stay in Atlanta . The two official Chick-fil-A Peach Bowl band hotels – the Hilton Atlanta and the Sheraton Atlanta – will host the team bands . The Hyatt Regency Atlanta is the official media hotel and will host the working media while they are in Atlanta to cover the game .

The Atlanta Marriott MarquisFeel the pulse of Atlanta’s premiere destination hotel and experience five restaurants and lounges booming with taste and atmosphere, stunning skyline views, an expansive atrium, spa and fitness center . For reservations call 1-888-855-5701 or visit atlantamarquis .com

Omni Atlanta Hotel at CNN CenterLuxurious comfort embraces pure style at the elegant, Four Diamond Omni Atlanta Hotel at CNN Center . Located in the heart of downtown Atlanta, this luxury hotel treats you to view of the spectacular downtown skyline or picturesque Centennial Olympic Park . For reservations, call 404-659-0000, or visit omnihotels .com/hotels/atlanta-cnn-center

The Hilton AtlantaLocated in the heart of Atlanta, Hilton Atlanta is within walking distance from renowned attractions and premier venues, and 15 minutes from Hartsfield-Jackson Atlanta International Airport . Hilton Atlanta’s 1,242 guestrooms offer a comfortable home-base to recharge and rejuvenate, and a full range of amenities are available to conduct business, stay fit and unwind . This premier convention hotel boasts 65 individual meeting rooms and 129,000 square feet of SMART-FLO™ flexible meeting space . Known for delectable culinary


delights, Hilton Atlanta features a variety of dining options including the award-winning Nikolai’s Roof and Trader Vic’s restaurants . www .atlanta .hilton .com

The Sheraton AtlantaThe Sheraton Atlanta Hotel boasts spacious, comprehensively redesigned suites which encourage both relaxation and productivity; an intimate, street-level lobby makes arrivals and departures effortless . Soaring 12 floors above street level, the stunning new Club Lounge boasts stylish, flexible spaces in which to gather and collaborate - punctuated by floor-to-ceiling windows and panoramic city views . Spend an afternoon to remember in our climate-controlled courtyard, complete with an innovative retractable roof - Atlanta’s most unique venue! For reservations, call 404-659-6500, or visit sheratonatlantahotel .com

Hyatt Regency AtlantaHyatt Regency Atlanta, with its signature Polaris rooftop restaurant, has been Atlanta’s premier hotel since opening on Peachtree Street in 1967 . The 22-story hotel is located in the heart of Atlanta, just blocks from the Georgia World Congress Center, Georgia Aquarium, World of Coca-Cola and Atlanta’s major attractions . Hyatt Regency Atlanta features 1,260 guestrooms and 180,000 square feet of ballroom, meeting and hospitality space . It was the world’s first contemporary atrium hotel, and today is a preferred destination for business and leisure travelers from around the world . For reservations or more information about Hyatt Regency Atlanta, please visit: www .atlantaregency .hyatt .com .

CHICK-FIL-A PEACH BOWL MERCHANDISE

Special offer for ticket buyers: Use code CFAPEACHBOWL and receive

10% off your order!

Team-specific gear will be available once match-up is announced in December.

Buy online at CFAPeachBowlShop.com

Your one-stop shop for everything Chick-fil-A Peach Bowl. Check out the largest collection of officially licensed Chick-fil-A Peach Bowl

gear and stock up on game apparel before kickoff!

**Attractions vary by location. AndrettiKarting.com

CONNECT WITH THE CHICK-FIL-A PEACH BOWL!

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CONNECTING COLLEGE

TO THE WORLD.

FOOTBALL FANS

OFFICIAL AIRLINE

Proud to share our hometown with the Chick-fil-A Peach Bowl National Semifinal.

2016 FAN GUIDE

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