HbbTV update SBS Josbert van Rooijen – Mediapark Jaarcongres 18 juni 2015
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HbbTV update SBS
Josbert van Rooijen – Mediapark Jaarcongres 18 juni 2015
Bereik: • Kleine kabelmaatschappijen
• Canal Digitaal (satelliet)
HbbTV update SBS – MPJC2015
Josbert van Rooijen – SBS Broadcas>ng B.V. – MPJC2015 18 juni 2015
Plannen 2015: • Content verrijking – Champions League
• Content en E-‐commerce – VT-‐Wonen • Adverteerder -‐ ING
HbbTV update SBS – MPJC2015
Josbert van Rooijen – SBS Broadcas>ng B.V. – MPJC2015 18 juni 2015
(mogelijke) Plannen 2016: • Testen en doorontwikkelen van AddressableTV/Targeted AdverTsing
• HbbTV eco-‐system/framework ontwikkelen
• Hackaton SBS/Sanoma & 3rd parTes
HbbTV update SBS – MPJC2015
Josbert van Rooijen – SBS Broadcas>ng B.V. – MPJC2015 18 juni 2015
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