2015 OC Realtist Annual General Membership Meeting

Eric L. Frazier MBA President

www.ocrealtist.org

12/1/2015

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General Membership Meeting

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Meeting Agenda & Overview

President’s Report: The State of the OC Realtist

OC Realtist Core Values

Presentation of the 2015 Business Plan

OC Realtist Business & Marketing Plan

OC Realist Budget and Financial Forecast

Questions and Answers

NAREB Announcement: Mid Winter Conference

Final comment and adjournment

THE YEAR IN REVIEW

Eric L. Frazier, MBA, President

President’s Report

The President Report

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Chapter Statistical Information

Chapter Financial Position

Corporation Status and future Legal status

Review of 2014 Activities and Events

The President Report

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Changing Direction Community First

Building a Financially Sustainable Chapter

Membership Growth and value proposition


Membership

Chapter Statistical Information

Chapter Membership

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Immediate support is needed



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We have zero cash in the banks

We are in need of new leadership and funding to continue operations


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To date I have been personally covering the expenses for the chapter which cannot continue

Nor have I been in position to be effective as the President without leadership support.

We need board members and leaders.

Corporation Status

Corporation Status

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The chapter formed in 2010 as the Orange County Association of Real Estate Brokers

We have not completed our 501 c6

We are changing direction and moving our status from a 501 c6 to 501 c3

Reduce the burden of the state fees and to better position ourselves for community engagement as non profit Realtist organization

Sustainability

Sustainability

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Building a Financially Sustainable Chapter is our challenge

In my 4 years as President I have experienced the good, the bad and the ugly

We have tried fee based education but the competition with other well financed associations is too challenging

Sustainability

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We have tried corporate sponsorships but the expectations are too high. Especially when constantly being compared to NAHREP and AREAA

We have tried Mixers, Golf tournaments, Gala’s and they have never been profitable

Sustainability

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Are there more things we can try? Of course there are

We are not lacking ideas

We are not lacking the Mission or Vision of NAREB

We are lacking the grassroots connection with the community

We are lacking the Movement!

Sustainability

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We are lacking identity

We are lacking relevance

And we are lacking people who want to be leaders

We are lacking the movement!

Sustainability

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Sustainability means Visibility

Who are we?

We are not on TV

We are not in the News

We are not known our own community

Where are we?

We are lacking the movement!

Sustainability

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Where is the movement?

At the Church

We need to get back to the Church and start the movement to homeownership!

Sustainability & Growth


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Here is our strategy to achieve sustainability and growth as a NAREB chapter:

Increase membership dues to a level that will make us independent and not dependant on handouts from the financial sector

Not being dependant on the banks makes us better advocates for reforms in lending and banking to supports the needs of the community


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Increase our brand in our communities by forming real alliances with churches and non-profit organizations who need our expertise

We are a 67 year old institution and the real estate experts in the African American community

We are to Real Estate what the Civil Rights Movement is to the NAACP and we need to own it


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Strengthen our value proposition as an organization by being more engage with our members to understand the needs of their business and connect them with experts and leaders in NAREB who desire to serve as mentors


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Invest our money and time in technology, call centers, and other means to drive business opportunities to our members by serving and engaging the community

Be more selective on who we allow to join the organization


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NAREB is not an organization you try out like a club.

It is a movement that begin in 1947 that was a call to action to African American in a racist and segregated country. NAREB is an ad-vocation. It is not designation or certification.

It is the destination for Democracy in Housing in a never ending journey that finds itself in the rented homes of African Americans across the country who desire to achieve the dream of home-ownership.


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It is fraternity of serious real estate professionals who understand our history as people and desire to work in the African American Community

NAREB and the Realtist Brand is not for everybody but it is for anybody who is committed to community service.

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Changing Direction

Changing Direction

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Community First – the profession of Real Estate Second

NAREB started in churches in 1947. That is our history and foundation of what a Realtist is all about

Our focus has been on Real Estate Agent Education since the beginning of our chapter and in the process of meeting those needs we have neglected the community and our community leaders. This changes now.

Changing Direction

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We are forming alliances with churches and African American Nonprofit organizations

We want to be their official resource for any real estate related need in the community

Changing Direction

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We are working with the OC NAACP, OC Black Chamber, Black fraternities and Networking organization in the OC to be their resource for real estate information and assistance

Changing Direction

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We are going online for everything

All of our meeting will be accessible online and recorded

We will conduct online networking meeting for agents and the community to conduct business.

We will conduct online real estate marketing sessions to promote homeownership to the community and foster among Realtist

Who are we and what do we believe?


Our Core Values

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We believe in God and begin all of our meetings with prayer

We value the Realtist brand and our slogan "Democracy in Housing”

We value the history and contribution of African American Real Estate Agents who established NAREB and the Realtist designation

We value the talents and gifts of every member

Our Core Values

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We value diversity and inclusiveness in our membership

We value professionalism in business and excellence in every area of life

We value having balance in our lives with God, Family & Business for all people

We value the emotional and physical well-being of all people

Our Core Values

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We value fellowship and relationships with all people

We value the economic empowerment of all people

We value the family and Home Ownership

We value the education and mentoring of young people

We value the welfare of senior citizens

Our Core Values

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We value leadership development of men and women .

We value the growth and sustainability of all chapters of NAREB

We value the banking industry and the affordable financial products that help make Home ownership possible

We value the American Dream of home ownership and the stability it brings to families

Business Planning for 2015

OC Realtist Business Plan

Mission and Vision Statement

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Who are we?

Mission Statement

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The mission of the Orange County Realtist is to assist and engage the community to achieve the American dream of home-ownership while providing support and education for its members to grow and expand their businesses through community engagement.

Vision Statement

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The vision of the OC Realtist is to become the largest Chapter of NAREB in the United States of successful Realtist® whose businesses are thriving from the support they receive from the chapter and the networking opportunities that exist by their affiliation with National Association of Real Estate Brokers

ManagementOC Realtist Organizational Structure

Executive Committee

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Executive Committee

Executive Directors:

Eric Frazier, President

Sandra Speed, 1st VP

Success Money, 2nd VP

Christina Kimble, 3rd VP

Open, EVP

Open, Secretary

Open, CFO

Open, Parliamentarian

Open, VP of Affiliates

General Directors

Relationship manager South Orange County

Relationship manager North Orange County

Open Board & Committee Positions

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1st VP

Political Affairs

Community Development

Legislative Affairs

2nd VP

Relationship Mangers

Board Nominations

3rd VP

Public Relations

Website & Social Media

Historian

Hospitality & facilities

Education

Special Events

CFO/Treasurer

Audit

Compliance

EVP

Real Estate Vender Services

Real Estate Brokerages

Insurance Services

Financial Institutions

Retail Business Development

Parliamentarian

Bylaws

Grievance

VP of Affiliates

Pastoral Alliance

NAREB 9 Affiliates

Community/Chamber Affiliates

CAR/NAR Real Estate Associations

Minority RE Trade Associations

Professional Trade Associations

Advisory Board 2015

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Current Advisory Board:

Earl Gervais, Chairman - CEO/Broker American Eagle Real Estate, Inc.

Patrick Bartolic, The Bartolic REO Team, ALTERA REAL ESTATE

Mike Duncan, Broker/CEO The Duncan Group & President – Elect of CRS

Shelley Kaye, Director/founder WINDS

Honorary Board 2015

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Roger Beane, Chairman - CEO Light House Real Estate Services, Inc. (LRES)

Bill Lewis, President of 100 Black Men of OC

Donald Craig, President of OC NAACP

Bobby McDonald, President of Black Chamber of Commerce

Mark Whitlock, Pastor/CEO Christ or Redeemer Church

What have we accomplished?

2014 Education & Special Events

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Our Past Events Wednesday, January 08, 2014 General Membership

Online Meeting and Conference Call

Wednesday, January 15, 2014 Purpose, Passion and Peace: Orange County Realtist 1st Quarter Prayer Breakfast

Thursday, February 06, 2014 HUD Training with BLB Resources BE Extraordinary Selling and Marketing HUD Homes

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Our Past Events Monday, February 17, 2014 NAREB Mid-Winter

Conference

March 08, 2014 General Membership Online Meeting and Conference Call

Saturday, March 15, 2014 Business Goal Setting and Business Productivity with Ray Warda

Thursday, March 20, 2014 Create Your Own WordPress Real Estate Website in a Day!

Thursday, April 03, 2014 Wells Fargo CineMeeting

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Our Past Events Thursday, June 26, 2014 Business Development and

Lending Workshop | Connections, Strategies & Closed Deals

Tuesday, November 25, 2014 OC REALTIST ONLINE MEETING AND NETWORKING AGENDA

Opportunities to Improve

2015 Opportunities to Improve

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2015 Opportunities to Improve have not changed.

Improve planning, lead time before events and execution

More Business development & Technology educational events

Increase the number of mixers & Joint events other Associations

Improved recruiting to larger Real Estate offices and affiliates

2015 Opportunities to Improve

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Improved attendance to meetings and events by all members

Fully engage the advisory and honorary board for resources and other opportunity to grow the organization

Improve the branding and staging of events with more banners

Improve fund raising monthly and diversify sources of funding

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What do we want to accomplish? Speaker Forums and EventsOC Realtist Online

In 2015

OC Realtist Online

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Speaker Forums & General Meeting

Program #1: Speaker Forums for Realtist®

Monthly event combined with our General Membership Meeting

Every 2nd Thursday’s Online

Time: 9:00 AM to 11:00 PM

Networking: 9:00 AM to 9:30 AM

OC Realtist Online

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The Speaker Forum starts: 9:30 AM to 10:30 AM

General Membership meeting from 10:30 to 11:30 AM

Access online at:www. Anymeeting.com/thepowerisnow

General Marketing Session – Sell Real Estate

Program #1: Marketing Session for Realtist®

Weekly Online meeting on Tuesday

OC Realtist Online

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Time: 10:00 AM to 12:00 PM

Pitching Property: 10:00 AM to 11:30 AM

Announcements: 11:30 AM to 12:00 PM

Access online at:www. Anymeeting.com/thepowerisnow

OC Realtist Events

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Special Events

Quarterly Prayer Breakfast.

Black History Luncheon & Membership Drive in February

NAREB Mid Winter Conference – Plan a group trip

NAREB Annual Political Event in Washington in March

OC Realtist Events

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NAREB Annual Convention – Plan a group trip

Food Drive for the Thanksgiving Holiday

Toy Drive for the Christmas Holiday

OC Realtist Women Council Luncheon Event

OC Realtist Meeting & Event Schedule

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Monthly Membership Meetings

Weekly Online Marketing Sessions

Monthly Online Real Estate Forums

Weekly Executive Board meeting

Quarterly OC Realtist Internet Radio

Quarterly New Membership Orientation

OC Realtist Internet Radio

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Produced by the Power Is Now, Inc. and on the Power Is Now Network

Quarterly – 1st Thursday 9:00 AM to 12:00 AM.

Hosted by Blogtalkradio.com/thePowerisnow

Promote the chapter nationally and locally

Discuss National, State, Local chapter events, initiatives, and the value proposition of being a Realtist®

OC Realtist Internet Radio

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Hear success stories of Realtist®, Agents and broker owners

Hear from our National, State and local leaders

Hear from our NAACP, Urban League, Black Chamber & Other Minority Organizations

The Radio Program is about NAREB and all of its affiliates

Member broker advertisements

Consumer Education

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OC Realtist Magazine

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Produced by the Power Is Now, Inc.

Monthly Magazine

Promote the chapter nationally and locally

Discuss National, State, Local chapter events, initiatives, and the value proposition of being a Realtist®

Written success stories of Realtist®, Agents and broker owners

OC Realtist Magazine

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Read articles from National, State and local leaders

Read articles from NAACP, Urban League, Black Chamber & Other Minority Organizations

The Magazine is about NAREB and all of its affiliates

Member broker advertisements

Lender Partner Advertisements

Consumer Education and real estate for sale

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General Membership Meetings

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2nd Thursday of the Month

Conducted by teleconference and online

General Board Meeting 10:30 PM - 11:30 PM

General Board/membership meetings are open to board and general public unless a closed meeting is requested

Speakers will be invited to speak on Political, Social, Personal development, Economics, Real Estate Trends, Market information and sales and marketing strategies from 9:30 AM to 10:30 AM

Quarterly New Member Orientation

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Quarterly Event By Teleconference and Online

Time: 9:00 to 11:00 AM

Networking: 8:30 to 9:00 AM

Orientation: 9:00 to 11:00 AM

Deliverable by email and mail: Bylaws of the Local, State, and National

Organization

History of the Organization both national and local chapter

Access to the local and national website

Certificate of membership

Membership PIN Local and National

OC Membership name badge, business cards (optional) &

telephone extension (directors only)

Women's Council certificate of membership (if applicable)

Code of Ethics

Organizational Chart

Realtist Preamble

Presentations from each executive board member & President

Goals & Action Plan

How and when are we going to accomplish it?

1st Quarter Goals 2015

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Prayer Breakfast 1/22/2015

Grow members by 1/31 to 15 members

Recruit 5 new members per month for the 1st quarter: 15 members. Average of 10 members per month for the year

Conduct a President’s partnership meeting with NAREB California Chapter Presidents by 3/31

Conduct a President's meeting with OC AREAA, OC NAHREP, WinDs, NAWRB, OCAR, PWR in by 2/28

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Update Membership roster on National Website and Chapter Website by 2/15

Finalize Accounting for 2012 to 14 and Budget and Projections for 2015 by 2/28

Fill all board position by 2/28

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Improve social media marketing and increase the level of communication within the organization

Issue the first issue of the OC Realtist Magazine by 1/31/2015

Conduct the first quarterly OC Realtist Radio Show by 3/31/2015

1st Quarter 2015 Action Plan

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1st Quarter 2015 Business Planning Action Plan:

Fill vacant board positions

Power is Now RE Association Management in place


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Publish master calendar with all of OC RealtistEvents on the website and send it to AAREA and NAHREP Orange County Chapters to hopefully prevent conflict with events

Schedule meeting with AAREA and NAHREP's executive team to see if we can organize a social events


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Schedule a Pastoral Alliance meeting with the religious centers of influence in the OC as soon as possible in the first quarter

Schedule and conduct President Partnership Virtual meeting with local NAREB chapter Presidents by 3/31/2015


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Finalize Business and Strategic Plans for the OC Realtist 2/1/2015

Issue 3 publications of The OC Realtist Magazine 3/31/2015

Conduct the second OC Realtist Radio Show. 3/31/2015

2nd Quarter Goals 2015

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Prayer Breakfast 4/23/2015

Grow members by 6/31 to 30 members - minimum

Recruit 5 new members per month for the 2nd quarter: 15 members. Average of 10 members per month for the year

2nd Quarter Goals 2015

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Conduct a President’s partnership with NAREB California Chapter Presidents by 6/31

Conduct a President's meeting with OC AREAA, OC NAHREP, WinDs, NAWRB, OCAR, PWR in by 5/30

2nd Quarter 2015 Action Plan

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2nd Quarter 2015 Business Planning Action Plan:

Fill any remaining vacant board positions by 6/30

Review arrangement with TPIN RE Assoc. management

Review master calendar on all of OC Realtist Events on the website and send it to AREAA and NAHREP Orange County Chapters to hopefully prevent conflict with events


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Schedule meeting with AAREA and NAHREP's executive team to see if we can organize a social events for the second quarter

Schedule an online Pastoral Alliance meeting with the religious centers of influence in the OC as soon as possible in the first quarter. Invite to the Prayer Breakfast


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Schedule and conduct Virtual meeting with local NAREB chapter Presidents by 6/31/2015

Conduct the second Quarterly Realtist Radio Show by 6/30/2015

Issue 3 more edition of The OC Realtist Magazine

3rd & 4th Quarter Goals & Action Plan

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Schedule Prayer Breakfast for the 4th Quarter 2014

Recruit 5 new members per month for the 2nd half: 30 members

Conduct a President’s Meeting with NAREB California Chapter Presidents and directors by 7/31. Xmas Party schedules and Summer Mixers


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Schedule a Pastoral Alliance meeting with the religious centers of influence in the OC by 10/31

Finalize all Education and Event scheduling for the 2nd half and achieve all goals for the 1st half


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Achieve all revenue goals for 2nd Half. Create action plan for shortfall.

Start OC Realtist Strategic planning session for 2015 by 9/30/2015

Plan Elections Campaigns to kick off 9/30 and hold Elections by 11/15


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Plan Holiday Food and Toy drives by 9/30

Plan Year end luncheon for directors with sponsorship

Conduct the second Quarterly Realtist Radio Show by 6/30/2015

Issue 3 more edition of The OC Realtist Magazine

OC Realtist NewMembership Revenue

2015 Summary Membership Revenue

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2015 Sales Agents Membership Revenue

87

2015 Broker Membership Revenue

88

2015 Allied Associate Membership Revenue

89

2015 Allied Membership Revenue

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OC Realtist – Forecast & Budget

5 year Forecast and Budget

OC Realtist 2015 Financial Projections

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OC Realtist 2015 Financial Projections

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2015 Revenue Projections

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2015 Projected Expense Breakdown

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2015 Projected Balance Sheet

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OC Realtist – Sponsorship

Corporate and Event Sponsorship

2015 Corporate Sponsorship

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OC Realtist Speaker Series

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Live Event Sponsorship

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OC Realtist - Compliance

State & Chapter Compliance

State Compliance Goals 2015

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Finalize OC Realtist 501 C6 by going under CAREBs 501 c6.

Hire CFO - Audit & Bank Reconciliation report

Complete 990 Tax Filing by April 2015.

State and National Dues reporting payment by 1/30/2015

Establish Audit Committee by 1/30/2015

Proposed Goals 2017

What the future looks like?

2017 Goals

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To become financially independent and not dependent on the charity of banks and other organizations for funding and support

To have fee base services that will meet the day to day operational, sales, marketing and real estate business needs of our members

2017 Goals

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To establish corporate offices for staff, business operations and Realtist® support

To become an association whose number one priority is to help our members grow and expand their real estate business through community engagement

To build a membership base of 2500 Realtist by 2020 in membership

Appendix

Appendix

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1. Website Domains & Social Media

2. Corporate sponsorships

3. Board Membership Guidelines

4. Current Needs for OC Realtist Business Initiatives

5. 5 year Financial Forecast & Budget


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OC Realtist owns the following Website DBAs:

www.ocareb.com, org, net, info

www.ocnareb.com, org, net, info

www.nareboc.com, org, net, info

www.ocRealtist.com, org, net, info

www.orangecountyRealtist.com, org, net, info


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www.Realtist.info

OC Realtist current Social Media:

LinkedIn, Facebook, Twitter, Myspace

All events on video on the website

All transactions are online

Events, membership applications, BOD application and more to come

2. Executive Committee Guidelines

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Must attend monthly meetings via teleconference in additional to our general membership meeting

Must attend all board meeting and must pay membership dues before 1/31/2015

2. Executive Committee Guidelines

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Two absences in a 12 month period may result in dismissal form the board with notice

This does include the monthly Speakers Forum or the Monthly Real Estate Marketing Sessions

Must support all major events

3. Honorary Board Guidelines

112

Honorary Board members are not required to attend general board meetings. We encourage attendance at all meetings and events

Membership dues to the Local is not required. But membership to State and National Chapter is to be paid by the member if they desire membership

3. Honorary Board Guidelines

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Honorary Board members are encourage to use their influence to raise money for the chapter and help achieve our financial goals

4. Advisory Committee Guidelines

114

Advisory Board members are not required to attend general board meetings

We encourage attendance at all meetings and events

Advisory Board members must pay membership dues to the Local, State and National Chapter

Two absences in a 12 month period may result in dismissal from the board without notice

5. Professional Staff Guidelines

115

Professional Staff Board Members are not required to attend general board meetings. We encourage attendance at all meetings* and events

Professional Staff Board members must pay membership dues to the Local, State and National Chapter and one time fee to OC Realtist

Note: Attendance to board meetings is required if their expertise is needed on the agenda or there are pending issues that require their attention.

6. General Board Member Guidelines

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Must attend conference General Membership meetings.

Must pay all membership dues.

Must support all major events and Annual Gala.

Must support at least two meetings/events per month.

6. General Board Member Guidelines

117

Attendance to the Annual Gala Event is required and selling 10 seats to your assigned table.

Two absences in a 12 month period may result in dismissal from the board without notice.

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Q & A

Announcements

NAREB.COM

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NAREB MID-WINTER CONFERENCE – GRAND HYATT TAMPA BAY

February 19, 2015 — February 21, 2015. All Day

Grand Hyatt Tampa Bay Hotel & Resort, Tampa Florida

http://www.nareb.com/events/mid-winter-conference-grand-hyatt-tampa-fl/

Eric L. Frazier MBA President

www.ocrealtist.org

121

2015 OC Realtist General Membership Meeting

2015 OC Realtist Annual General Membership Meeting

Documents

nareb chapter

financial sector

direction community

frazier mba president

community engagement

community sustaina

financial forecast questions

better position