2014 Media Guide - Gardner Web Media... · Bottom Left: BobCAD-CAM Bottom Center: SECO - Hans Nordlander Bottom Right: ... CAd/CAM-CIM 10,351 5,173 CNC Operations 10,360 5,184 drilling

moldmakingtechnology.com

2014 Media GuidePRINT ONLINE EMAIL EVENTS

Your Access to the Moldmaking Industrial Equipment Buyer

moldmakingtechnology.com 1

desiGn / Bu ild / repair

inTeGraTed Media

Magazine 20,000+ subscribers*

Website 21,100+ average monthly visits

e-news15,500+ subscribers

events show coverage bonus distribution

6915 Valley AvenueCincinnati OH 45244 USA800-950-8020


[email protected]

Cover Images Courtesy of: Top: Hwacheon Machinery America, Inc. Bottom Left: BobCAD-CAM Bottom Center: SECO - Hans Nordlander Bottom Right: Monroe Mold

56,600+ TOTal Monthly audience impressions

* Source: June 2013 BPA

MoldMaking Technology’s audience

consists of the decision-makers

you need to reach to grow your business.

Create an integrated media plan with

MoldMaking Technology and reach

your targeted customers in print, online,

in e-newsletters and at events!

MoldMaking Technology Invests in Quality Circulationit is essential that the foundation of your promotional campaign—the print ad—is reaching the right people. With our in-house circulation department, you can rest assured that the circulation of MMT is held to the highest standards.

Check the Audit!

OPERATION CIRCuLATION FACILITIES

CAd/CAM-CIM 10,351 5,173

CNC Operations 10,360 5,184

drilling 7,397 3,624

EdM (Sinker) 9,054 4,326

EdM (Wire) 5,899 2,538

Grinding 7,024 3,271

Gun drilling 6,999 2,574

High Speed Machining 11,634 5,361

Holemaking 11,023 4,866

Micro Machining 4,967 2,059

Milling 10,802 5,514

Mold Finishing 11,349 5,444

Welding 7,779 3,549


Extend your reach with MMT!*

Circulation by End Markets**

* Source: June 2013 BPA


Advertising in MoldMaking Technology offers

you access to the industry’s most targeted

subscriber base in the only magazine dedicated

specifically to mold manufacturing.

Reaching decision-makers in key end markets

is essential to the growth of your business.

MMT knows the right people in the right

industries. Your ad in MMT places your message

alongside the expert editorial coverage that

these industry leaders look for in our magazine

time and time again.

** Source: Publisher’s Count

20,031 Subscribers*

13,647 Facilities**

audience

2 MoldMaking Technology

Canada2,081

Mexico1,341

u.S.16,609

Circulation by Operations Performed**

Medical/Dental/Pharmaceutical

Subscribers: 12,310 Facilities: 7,438

TOp COMpANIES

Ethicon Endo Surgery Inc.MedtronicSteris Corp.Stryker Corp. United States Surgical Corp.

Automotive/Transportation


TOp COMpANIESES

Caterpillar Inc.Delphi Corp.Ford Motor Co.Toyota Motor Corp.Visteon Corp.

Electronics/Computers


TOp COMpANIES

Agilent TechnologiesIntel Corp.Motorola Inc.Raytheon Corp.Tyco Electronics Corp.

ConsumerProducts


TOp COMpANIESS

Apple Inc.Bausch & Lomb Inc.Callaway Golf Co.Gillette Co.SC Johnson

Packaging


TOp COMpANIES

BudweiserCoca Cola Corp.Dannon Co.Dart Container Corp.Unilever

Defense


TOp COMpANIES

BAE SystemsHoneywellLockheed Martin Corp.Northrop Grumman Corp.Textron Inc.

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SIzE SuBSCRIBERS FACILITIES

1 – 19 8,544 5,626

20 – 49 3,462 3,108

50 – 99 2,527 1,562

100 – 249 2,874 1,754

250 – 499 1,287 989

500 – 999 694 310

1,000+ 643 298

TOTAL 20,031 13,647

Circulation by Plant Size*

Aerospace/Aviation


TOp COMpANIES

Bell Helicopter Textron Boeing Co.Northrop Grumman Corp. Pratt & Whitney Inc. Spirit Aerosystems


2014 Editorial Calendar

in prinT

Combination RatesAdvertisers may combine their total number of insertions in MoldMaking Technology with any other Gardner Business Media, Inc. periodicals or websites during the same 12-month period to earn the best frequency discount.

Multiple-page Discounts: Substantial discounts are available to advertisers running multiple pages. Consult the publisher or your district manager for details.

Agency Commission:15% commission is allowed on display advertisements if ad material is furnished to our specifications and payment is received within 30 days.

How to Submit Files:Upload files to: http://files.gardnerweb.com Send to: MoldMaking Technology Magazine (Becky Helton)

E-mail file to: (5MB max) [email protected]

Ship CD/proofs to: Advertising Department MoldMaking Technology Magazine 6915 Valley Ave., Cincinnati OH 45244

issue cOveraGe TechnOlOGy fOcusBOnus

disTriBuTiOn

January Ad Close date: 11/27/2013 Materials due: 12/4/2013

Aerospace/Defense Automotive/Transportation

Machining, Software, Repair/Surface Treatment, EDM

SPECIAL COVERAGE Annual Moldmaking Forecast - 2014

February Ad Close date: 1/2/2014 Materials due: 1/9/2014

Medical/Optical/Dental Consumer Products

Cutting Tools, Mold Components/Hot Runners, Inspection/Measurement, Software

Aerocon MD&M West/Plastec West

AeroDef Additive Manufacturing Supplement

March Ad Close date: 1/31/2014 Materials due: 2/7/2014

Automotive/Transportation Electronics/Computer

Machining, Software, Mold Materials, EDM, Repair/Surface Treatment

The MFG MeetingMolding 14

April Ad Close date: 2/28/2014 Materials due: 3/7/2014

Aerospace/Defense Packaging

Cutting Tools, Mold Components/Hot Runners, Automation, Inspection/Measurement

Plastec South, ANTEC 2014, AMUG,

AMBA Convention

May Ad Close date: 4/3/2014 Materials due: 4/10/2014

Consumer Products Automotive/Transportation

Machining, Software, Mold Materials, Repair/Surface Treatment

amerimold, MFG4, Quality Expo,

MD&M East, Plastec East SHOW COVERAGE amerimold Pre-Show Issue / Additive Manufacturing Supplement

June Ad Close date: 5/1/2014 Materials due: 5/9/2014

Medical/Optical/Dental Electronics/Computer

Cutting Tools, Mold Components/Hot Runners, EDM, Machining amerimold

RAPIDSHOW COVERAGE amerimold Show Issue / 2014 Leadtime Leader Awards

July Ad Close date: 6/2/2014 Materials due: 6/9/2014

Technology Review and Sourcing Guide Full-page ad bonus! Ask your MMT sales representative.

Machining, EDM, Software, Cutting Tools, Mold Components/Hot Runners, Mold Materials, Maintenance/Repair, Inspection/Measurement, Additive Manufacturing, Automation, Surface Treatment

ANNuAL GuIDE Technology Review and Sourcing Guide

August Ad Close date: 7/1/2014 Materials due: 7/8/2014

Aerospace/Defense Medical/Optical/Dental

Machining, Software, Mold Materials, Cutting Tools, EDM IMTS

SHOW COVERAGE IMTS Show Issue

September Ad Close date: 8/1/2014 Materials due: 8/8/2014

Automotive/Transportation Electronics/Computer

Machining, Software, Automation, Inspection/Measurement IMTS

SHOW COVERAGE IMTS Coverage / Additive Manufacturing Supplement

October Ad Close date: 8/29/2014 Materials due: 9/5/2014

Consumer Products Medical/Optical/Dental

Cutting Tools, EDM, Mold Components/Hot Runners, Mold Materials, Repair/Surface Treatment Fakuma

Mold Maintenance and Repair Supplement

November Ad Close date: 9/30/2014 Materials due: 10/7/2014

Aerospace/Defense Packaging

Machining, Software, Inspection/Measurement, Automation

Plastimagen Expo PlastEuromold

Additive Manufacturing Supplement

December Ad Close date: 10/31/2014 Materials due: 11/7/2014

Medical/Optical/Dental Automotive/Transportation

Cutting Tools, Mold Components/Hot Runners, Repair/Surface Treatment, Mold Materials

PRI Show

moldmakingtechnology.com 54 MoldMaking Technology

Magazine Staff

For additional information contact:Becky HeltonAdvertising Production [email protected] (513) 527-8800

Classified Ads 1x 3x

1-10 INCHES $165 $160

11-20 INCHES $160 $155

21-30 INCHES $155 $150

Premium Positions

Inside Front or Back Cover

+$1,000

Inside Back Cover +$500

Marketplace Ads 1x 4x 8x 12x

3.25 W x 1.5 H $615 $560 $510 $410

All MoldMaking Marketplace ads are 4-color and must be boxed. No bleed ads permitted.

4-Color Rates

SIzE 3x 6x 12x 24x

Full page $5,880 $5,700 $5,390 $5,185

2/3 page $4,770 $4,650 $4,420 $4,255

1/2 page island $4,425 $4,310 $4,125 $3,940

1/2 page $4,030 $3,930 $3,750 $3,630

1/3 page $3,290 $3,210 $3,090 $2,995

1/4 page $2,935 $2,875 $2,780 $2,705

2-Color Rates

SIzE 3x 6x 12x 24x

Full page $5,245 $5,015 $4,710 $4,500

2/3 page $4,095 $3,965 $3,740 $3,580

1/2 page island $3,730 $3,620 $3,420 $3,285

1/2 page $3,350 $3,250 $3,070 $2,950

1/3 page $2,600 $2,525 $2,405 $2,315

1/4 page $2,250 $2,200 $2,095 $2,020

Black and White Rates

SIzE 3x 6x 12x 24x

Full page $4,450 $4,220 $3,915 $3,705

2/3 page $3,300 $3,170 $2,945 $2,785

1/2 page island $2,925 $2,780 $2,610 $2,470

1/2 page $2,555 $2,475 $2,275 $2,155

1/3 page $1,805 $1,735 $1,615 $1,520

1/4 page $1,455 $1,400 $1,300 $1,230

ISCAR is About to Upgrade the Worldof Metal Cutting

www.iscarmetals.com

SPOT COLOR

BACKGROUND PMS 2768

BLUE PMS 284

ORANGE PMS 166

RGB

BACKGROUND R0 G45 B106

BLUE R105 G173 B223

ORANGE R244 G123 B32

4-COLOR PROCESS

BACKGROUND C100 M78 Y0 K44

BLUE C56 M19 Y0 K0

ORANGE C0 M64 Y100 K0

“WEB-SAFE” RGB

BACKGROUND R00 G2D B6A

BLUE R69 GAD BDF

ORANGE RF4 G7B B20

Add us to MyShow Planner on IMTS.com

W-1

800

0812MMT Iscar.indd 1 6/28/12 10:49 AM

AffordAble, portAble CMM

Shop Floor

Portable3D

PowerfulProduction

Profitable

Fast and easy Align-Inspect- Report process requires no metrology experience and produces First Article Inspections in minutes.

Schedule a demo, attend a Webinar, or download a white paper at www.Master3DGage.com or call (866) 340-5551.

Full PageBleed: 8.375"W x 11"H (214 mm x 281 mm)Trim: 7.875"W x 10.5"H (200 mm x 267 mm)Live Area: 7.375"W x 10"H (187 mm x 254 mm)

Print Ad Rates & Specs

2 Pg SpreadBleed: 16.25"W x 11"H(414 mm x 281 mm) Trim: 15.75"W x 10.5"H(400 mm x 267 mm)Live Area: 15.25"W x 10"H(387 mm x 254 mm)

1/3 Pg Square4.375"W x 4.375"H(111 mm x 111 mm)

2/3 Pg Vertical4.375"W x 9.125"H(111 mm x 232 mm)

1/2 Pg Vertical3.25"W x 9.125"H

(83 mm x 232 mm)

1/2 Pg Horizontal6.875"W x 4.375"H(175 mm x 111 mm)

1/4 Pg Vertical3.25"W x 4.375"H (83 mm x 111 mm)

1/3 Pg Vertical2.25"W x 9.125"H

(57 mm x 232 mm)

1/2 Pg Island4.375"W x 6.875"H(111 mm x 175 mm)

Kimberly A. HoodinMarketing [email protected]

Sherry L. BaranekSenior [email protected]

Christina M. FugesEditorial [email protected]

Claude J. MasPublisher [email protected]


diGiTal

moldmakingtechnology.com 76 MoldMaking Technology

Webinars INVESTMENT: $5,000

Gain credibility in the metalworking marketplace while securing leads. Sponsoring a webinar through MMT puts you in front of an audience that is actively seeking out solutions to a problem your product can fix.Webinars Include:• Live webinar moderated by an MMT editor• An archive of the webinar session on moldmakingtechnology.com

for six (6) months• A print advertisement in Moldmaking Technology promoting

the webinar• An e-mail invitation to the MMT e-newsletter audience

promoting the webinar• An advertisement in the MMT Insider e-newsletter

promoting the webinar• Custom lead report and access to all live and archived

webinar registrants

Knowledge Centers INVESTMENT: Contact your MMT District Mgr.

Share your knowledge with a highly focused and qualified metalworking audience. A sponsored Knowledge Center offers your company a multi-media platform to demonstrate your capabilities as an expert within a specific product or process technology area.Knowledge Centers provide:• Exclusivity by content focus• perception of industry expertise• Interaction with interested technology buyers• An integrated promotional program including a strong

online, e-newsletter and print presence

Online Ad Locations VIdEO Ad

640 x 360 pxlSWF/FLA file29.97 frames/sec.30 sec. – 4 minutesLOCATION: Home and Zone pages

FLASH Ad* 300 x 250 pixels; 40KAnimated SWF/FLA file 15 sec. max. 25 frames/sec.LOCATION: Home and Zone pages

*Single ad rotation on page refresh

ONLINE ADVERTISING RATES

MMT Online Ad Locations

Performance Advertising

Package Available Investment

Home page + Slotting* + 12 $1,000

gross/month

Blog page + Weekly e-newsletter

banner + 12 $750

gross/month

Zone page + Article page placement + Slotting

+ 12 $650 gross/month

All Sub-pages + 12 $500 gross/month

*Slotting: Priority placement in all product technology categories associated with your company

MMT e-newsleTTer AdverTising rATes

Ad type Positions investment

1 Leaderboard Banner 1 per edition $1,000 gross/month

2 Video Ad 2 per edition $850 gross/month

3 Multi-Format Ad 3 per edition $700 gross/month

4 Featured Product Ad 4 per edition $500 gross/month

MMT BLOG e-newsLeTTer AdverTisinG rATes

Ad type Positions note

5 Button Ad 12 per edition Included in Blog page ad package

Image Size: 120x60 pixels Format: JPG/GIF File Size: 10K at 72 dpi.

FINISHEd SIZE: 300 x 100 pixels; 72 dpi, 20K Max

Live textarea

HyBRID AD (Live Text)

LEFT: Live Text to be entered by the MMT Advertising Mgr. - 120 characters

RIGHT: Brand logo/image/tag 150 x 100 pixels 10K; GIF/JpG (static)

LEFT: 150 x 100 pixels text or logo graphic on white background 10K; GIF/JpG (static)

RIGHT: Brand logo/image 150 x 100 pixels 10K; GIF/JpG (static)

HyBRID AD (Branded)

Line 1: Your Headline Goes Here. Maximum 45 characters.Line 2: Your message and content will be placed here. Max 45 characters. Line 3: Your message and content will be placed here. Max 45 characters. Line 4: Your message and URL goes here. Maximum 45 characters.

PRODuCT AD (static image / live text)

MuLTI-FORMAT AD (static image / live text)Single static image combined with 4 lines of live text. Maximum 45 character per line. First and last line can link to URLs you request.

MMT BLOG E-NEWSLETTER

MMT INSIDER E-NEWSLETTER

FeaturedProduct Ad

Image 140 x 140 pxls

4

Multi-Format Ad Image

120 x 60 pxls3

00:00

Video Ad with Text

180 x 100 pxls

2

MMT E-NEWSLETTERS

Video Ad SpecsImage Size: 180 x 100 pixelsResolution: 72 dpi File Size: 40K

Format : JpG/GIF (static)Words: 50 (250 Characters max.)

Multi-Format Ad SpecsImage Size: 180 x 100 pixelsResolution: 72 dpi File Size: 40K

Image Size: 180 x 100 pixelsResolution: 72 dpi File Size: 40K

product Ad Specs Image Size: 140 x 140 pixelsResolution: 72 dpi File Size: 40K

Format : JpG/GIF (static)Words: 50 (250 Characters max.)

Video Ad Live Text Headline Goes Here (BOLD)Sponsored ContentYour message and content will be placed here. maximum of 50 words or 250 characters.Active Link to Video Page (BOLD)

VIDEO AD (static image / live text / link to url hosting your video)Single static image combined with 50 words of live text (including headline). Headline and last line can link to URLs you request.

Headline Goes Here (BOLD)Sponsored ContentYour message and content will be placed here. maximum of 50 words or 250 characters.Active Link to Video Page (BOLD)

3-month minimum commitment required.

Single static image combined with 50 words of live text (including headline). Headline and last line can link to URLs you request.

Our videos do not play in place. Advertisers need to create a static pre-launch ad. this pre-launch ad is a 300 x 250 pixel placeholder. Gardner will add the grey “PlAY” button at center and a static video controller on the bottom.

Video Specifications At A GlanceFrame Size: 640x360 (16:9)File Format: .wmv .avi .mov .mpeg2 .mpeg4. Length: 30 seconds to 45 minutesFrame rate: 29.97 - preserve native frame rateBitrate: >3Mbps Max File Size: 50 MB Hosting: Video ads will be hosted by GBMUrl liNKiNG: By default, video ads link to your showroom within our website. if you would prefer to link to another Url, please provide your advertising manager with your desired active link.

Static Video pre-Launch Ad Specspixel dimension: 300 X 250 pixels Files Size: 40KFile Formats: pNG, JpG or GIF

Flash Ads SpecsFile Size: 40kLoops: 2 max pixel dimension: 300 X 250Frame Rate: max 25 FpSRuntime Length: 15.0 sec. maxFile Format: please submit both the source .FLA file and .SWF fileAUDiO: Audio is initiated by the user. Auto-play audio is not permitted in our flash ads. Please build your file with an Off/ON sound button.

Brand logow/ shortmessage

Size: 468 x 60 pixels, Resolution: 72 dpi Format: JPG/GIF, Max Size: 35K

LEADERBOARD BANNER AD (static image)

1

headinG

headinG

headinG

headinG

headinG

headinG

MMT Home Page

2

1

3

4

5

Online zonesTECHNOLOGYAdditive manufacturingAutomationCAD/CAm and Other SoftwareCutting toolseDmHot runnersinspection/measurementlarge molds (6’ or more)machiningmicromachiningmold Componentsmold flow and Simulationmold maintenance and repairmold materialsSurface treatmentBusiness Strategies

ENd MARKETSAerospace/DefenseAutomotive/transportationConsumerelectronicsenergy/Power Generationmedical/Optical/DentalPackaging

MMT ONLINE AD PACKAGES

—PLuS—

MMT Rich Media Ad (CHOOSE 1) Flash ad or Video ad A single ad rotates into position on page refresh

MMT Hybrid Ad (CHOOSE 1) Live Text hybrid or Branded hybrid Ad position rotates on page refresh

SuBSCRIBERS

15,500+ WeeklyFREQuENCy

SuBSCRIBERS

15,500+ Monthly 2nd Week Of MonthFREQuENCy DELIVERy

Brand logo, graphic, photo,

tag line

Brand logo, graphic, or photo

8 MoldMaking Technology8 MoldMaking Technology

evenTs


display your brand and generate leads

Events are an irreplaceable element in an integrated media strategy and provide strong lead generation and brand building. From pre-show promotion to post-show lead follow-up, events are a critical part of reaching buyers throughout the industrial buying cycle.

BeyOnd The BOOTh. MMT and Gardner Business Media’s Metalworking Group provide a complete suite of promotional products to help you reach targeted prospects before, during, and after events.

On-siTe. The opportunity to display your products and interact face-to-face with buyers at a time when they are looking for solutions is a key component to your integrated marketing strategy.

SEPTEMBER 8–13, 2014McCormick Place • Chicago, IL uSA

the international manufacturing technology Show will be the year’s premier opportunity to connect directly with metalworking buyers as they walk the halls of mcCormick Place actively looking for new products and service technology. Contact us today to start developing your imtS promotional strategy.

IMTS 2014 products:

• imtS.com

• imtS Kiosk Sponsorship

• imtSTV

• imtS technology e-Newsletter

• imtS Hall maps

• imtS 2014 Directory

• imtS ShowDaily

• MoldMaking Technology imtS Show issue (August)

• mmt Insider imtS Post-Show edition (September)

For more information, visit imts.com/promote


JuNE 11–12, 2014Suburban Collection Showplace • Novi, MI

amerimold connects buyers and sellers of products and services used across all aspects of the mold manufacturing business —from designing to building to repairing and maintaining the molds. Oems, mold builders and injection molders attending amerimold are active, authoritative buyers that visit the show with a clear agenda —to evaluate and purchase products and services that will help them run their businesses.

amerimold promotional Opportunities:

• mmt may 2014 Pre-Show issue

• mmt June 2014 Show issue

• amerimoldexpo.com enhanced Showroom

• amerimold 2014 event Directory

• mmt Insider e-newsletter special amerimold issue

• amerimold Sponsorships including Conference Sponsorship, Networking reception Sponsorship, registration Sponsorship, and more

For more information, visit amerimoldexpo.com

PRESENTED By

The Event for Selling to Mold Manufacturing

MoldMaking Technology offers creative and targeted multimedia promotional strategies for amerimold 2014 and IMTS 2014. Contact us today to get your marketing campaign started!

SAVE 10-25%

on your IMTS promotional pieces!

Contact your MMT sales representative for details.

PresidentRichard G. Kline, CBC

Chief Operating OfficerMelissa Kline Skavlem

Senior VP of ContentTom Beard

Metalworking Group PublisherTravis Egan

TreasurerErnest Brubaker

Director of Information ServicesJason Fisher

Senior Marketing ManagerDave Necessary

Director of EventsAllison Kline Miller

Circulation DirectorRoss Jacobs, CCCP

6915 Valley Avenue Cincinnati OH 45244-3029ph 513-527-8800 fax 513-527-8801 www.gardnerweb.com

The Metalworking Group

NOrtH AmeriCACincinnati HQph 800-950-8020 / 513-527-8800fax 513-527-8801Kent Luciano Regional Vice [email protected]

Brian Wertheimer District [email protected]

Philadelphia / East CoastClaude Mas [email protected] 856-366-0325 fax 513-527-8801

Anthony Pavlik District [email protected] 412-388-0261 fax 513-527-8801

Chicago / Midwestph 630-584-8480 fax 513-527-8801Joseph Campise District [email protected]

John Campos District [email protected]

iNterNAtiONAlEuropeEdward Kania (except italy)[email protected] internationalHigh Peak, englandph 44-1663-750242 mobile 44-7974-168188-

Martina [email protected] 49-6226-971515 fax 49-6226-971516-

ItalyNicola [email protected] Orlando Sasmilano-italiaph 39-02-4158-056 fax 39-02-4830-1981

DenmarkJohn [email protected], GlostrupDenmarkph 45-4613-9000 fax 45-4613-9021

Japan/KoreaKent [email protected] 513-527-8870 fax 513-527-8801

TaiwanStephen [email protected] 818-865-8881 fax 513-527-8801

May [email protected]&m mediataichung City, taiwan

ChinaLucy [email protected], Beijing, Chinaph 86-10-63326090 fax 86-10-633260999

Midwest / SoutheastRyan Delahanty District [email protected] 630-584-8480 fax 513-527-8801

Detroit / MidwestMike VohlandDistrict [email protected] 734-416-9705 fax 513-527-8801

Los Angeles / West CoastStephen Kosloff Regional Vice [email protected] 818-865-8881 fax 513-527-8801

Rick Brandt District [email protected] 310-792-0255 fax 513-527-8801

Marketplace Adsph 440-639-2311 fax 513-527-8801Chris Brock District [email protected]

Sales Offices

COrPOrAte StAff



autofieldguide.com

mmsonline.com

productionmachining.com

techspex.com

2014 Media Guide - Gardner Web Media... · Bottom Left: BobCAD-CAM Bottom Center: SECO - Hans Nordlander Bottom Right: ... CAd/CAM-CIM 10,351 5,173 CNC Operations 10,360 5,184 drilling

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