2013 sv pcamp barbara nelson-done-ain'tlaunchable

DONE AIN

’T

LAUNCHABLE

2013

S I LI C

ON

VALLEY P

ROD

UCT C

AMP

BA

RB

ARA

NE L SO

N

BA

RB

ARA . N

E L SON

@G

MA

I L. C

OM

L I NK ED

I N. C

OM

/ IN

/ BA

RB

ARAG

NE L SO

N/

FOL LO

W M

E @B

AR

BA

RAGN

E L SON

Done Ain't L

aunchable by

Barbara

Nelso

n is lic

ensed under a

Cre

ative

Commons Attr

ibution-N

onCommercial-

NoDerivs 3

.0 Unporte

d License

.

www.drycreekgrill.com

www.thecaptialgrille.com

www.eathedamncake.com

www.nestleprofessional.com

“”

MINIMUM VIABLE PRODUCT

A SET OF PRODUCT FUNCTIONALITY THAT CAN BEST BE DESCRIBED BY THE FOLLOWING PHRASE: “WELL, IT’S THE LEAST WE COULD DO.” S A E E D K H A N

D E V I L ’ S D I C T I O N A RY F O R H I G H T E C H

onproductmanagement.net/2011/04/07/worth-repeating-devils-dictionary-for-high-tech/

San JoseSan FranciscoNew York

WASH YO

UR

MOUTH

donepotentially shippable

dev ready

beta

THE JOY OF AN EARLY RELEASE LASTS BUT A SHORT TIME. THE BITTERNESS OF AN UNUSABLE SYSTEM LASTS FOR YEARS.“

”S T E V E J O H N S O NU N D E R 1 0 C O N S U LT I N G

MILESTO

NES

WORT

H TALK

ING

ABOUT

SCALABLEU S A B L E

S U P P O RTA B L E

S E L L A B L E AVA I L A B L E

L A U N C H A B L E

Lather, rinse, repeat

SELLABLE

H O W P E RVA S I V E I S T H E P R O B L E M ?

I S I T W O RT H T I M E A N D $ ?

I S I T W O RT H I T N O W ?

USABLE

I S I T C O M P L E T E E N O U G H ?

D O E S I T D E L I G H T ?

W I L L T H E Y R E C O M M E N D ?

representative

SUPPORTABLE

I S I T R E P E ATA B L E ?

I S I T T I M E LY ?

W I L L T H E Y R E C O M M E N D ?

prepared

AVAILABLE

A R E PA RT I C I PA N T S W I L L I N G ?

A R E R I S K S M A N AG E A B L E ?

W I L L T H E Y R E C O M M E N D ?

exclusive

AVAILABLE

open

A R E PA RT I C I PA N T S W I L L I N G ?

A R E R I S K S M A N AG E A B L E ?

W I L L T H E Y R E C O M M E N D ?

LAUNCHABLE

I S T H E M A R K E T R E A DY ?

I S M A R K E T I N G R E A DY ?

I S S A L E S R E A DY ?

window

SCALABLE

H O W W I L L YO U S C A L E ?

SALES AND FINANCE HAVE AN AMAZING CAPABILITY TO SUFFER FROM INSTANT AMNESIA.“

”K E I T H BO S W E L L

RETAIN

AB

LETH

E REW

AR

D F

OR

DO

I NG

IT R

I GH

T

ASSESS YOUR

UPCOMIN

G

RELEASE

• Sellable• Usable• Supportable• Available• Launchable• Scalable

DO

CONNECT

[email protected]

/in/barbaragnelson/Follow me on Twitter

@barbaragnelson