2013 New Year's Eve party at The Flying Elephant, Park Hyatt Chennai

• 1. INSERT TITLE OFPark Hyatt ChennaiPRESENTATION HERENew Years Eve Celebration CampaignTIMES NEW ROMAN, 24 POINTA case Study

2. Pre-Event Print Coverage 3. Backbeats CoverageTimes of India,25th Dec 2013Ad Value INR 89,760PR Value INR 4,48,800Backbeats CoverageTimes of India26th Dec 2013Ad Value INR 79,560.00 | PR Value - INR3,97,800.00 4. Backbeats CoverageTimes of India27th December 2013Ad Value INR 81,600.00 | PR Value INR 4,08,000.00Backbeats CoverageTimes of India, 28th December 2013Ad Value - INR 89,760 | PR Value - INR 4,48,800 5. Editorial,Times of India,Chennai Times29th December 2013Ad Value - INR 1,71,360PR Value INR 8,56,800 6. Backbeats CoverageTimes of India29th December 2013Ad Value INR 97,240PR Value INR 4,86,200 7. Backbeats CoverageTimes of India,30th December 2013Ad Value INR 1,10,160.00 | PR Value 5,50,800Backbeats CoverageTimes of India, 31st December 2013Ad Value INR 74,800 | PR Value INR 3,74,000 8. The Hindu,Metro Plus30th December 2013Ad Value INR 60,240PR Value - INR 3,01,200New Indian Express,City Express19th December 2013Ad Value INR 9,000PR Value - INR 45,000 9. New Indian ExpressCity Express19th December 2013Ad Value INR 2,01,250 | PR Value INR 10,06,250 10. Indian Express,Indulge27th December 2013Ad Value INR 23,100PR Value INR 1,15,500Indian Express,Indulge27th December 2013Ad Value INR 19,500PR Value INR 97,500Indian Express,Indulge27th December 2013Ad Value INR 9,000 | PR Value INR 45,000 11. Mumbai Mirror31st December 2013PR Value : INR 44,48,000 12. Mid-day31st December 2013PR Value : INR 5,76,000 13. Pre-Event Online Coverage 14. Business StandardDecember 19th 2013Ad Value INR 20,000PR Value INR 1,00,000 15. Iluvcinema.in23rd December 2013Ad Value INR 10,000PR Value INR 50,000Gulfnews.com20th December 2013Ad Value INR 20,000PR Value INR 1,00,000 16. Edit Hot21st December 2013Ad Value INR 10,000PR Value INR 50,000Firstpost.bollywood20th December 2013Ad Value INR 10,000PR Value INR 50,000 17. Deccan Herald21st December 2013Ad Value INR 20,000PR Value INR 100,000Desi Vibe20th December 2013Ad Value INR 10,000PR Value INR 50,000 18. Bollywood Mantra31st December 2013Ad Value INR 20,000PR Value INR 1,00,000News Track India20th December 2013Ad Value INR 10,000PR Value INR 50,000 19. RealBollywood.com19th December 2013Ad Value INR 10,000PR Value INR 50,000 20. New Kerala.com19th December 2013Ad Value INR 10,000PR Value INR 50,000Millenniumpost21st December 2013Ad Value INR 10,000PR Value INR 50,000 21. IndiLeak19th December 2013Ad Value- INR 10,000PR Value- INR 50,000Mangalorean.com27th December 2013Ad Value INR 10,000PR Value- INR 50,000 22. IIFL20th December 2013Ad Value INR 10,000PR Value - INR 50,000 23. India Forums19th December 2013Ad Value - INR 10,000PR Value - INR 50,000Indiatoday.in20th December 2013Ad Value - INR 20,000PR Value - INR 1,00,000 24. North India Press20th December 2013Ad Value - INR 10,000PR Value - INR 50,000 25. Notch20th December 2013Ad Value INR 20,000PR Value - INR 1,00,000 26. Parda Phash20th December 2013Ad Value - INR 20,000PR Value - INR 1,00,000Oman Daily Observer20th December 2013Ad Value - INR 20,000PR Value - INR 1,00,000 27. Pressbox.co.uk20th December 2013Ad Value - INR 20,000PR Value - INR 1,00,000 28. Rediff.com31st December 2013Ad Value - INR 10,000PR Value - INR 50,000Real Bollywood20th December 2013Ad Value INR 10,000PR Value INR 50,000 29. Samachar.com20th December 2013Ad Value - INR 20,000PR Value - INR 1,00,000 30. Oneindia31st DecemberAd Value - INR 10,000PR Value INR 50,000Primenews.com.bd21st December 2013Ad Value- INR 10,000PR Value- INR 50,000 31. Times of India Enewspaper20th December 2013Ad Value INR 20,000PR Value INR 1,00,000Sify Movies19th December 2013Ad Value INR 10,000PR Value - INR 50,000 32. The Daily Star21st December 2013Ad Value INR 10,000PR Value INR 50,000Vancouver Desi27th December 2013Ad Value INR 10,000PR Value INR 50,000 33. Vmovies20th December 2013Ad Value INR 10,000PR Value INR 50,000Zee News21st December 2013Ad Value INR 20,000PR Value INR 1,00,000 34. The Weekly Voice27th December 2013Ad Value INR 10,000PR Value INR 50,000 35. INSERT TITLE OFKeep updated with the latest events @ Park Hyatt Chennai visitPRESENTATION HEREhttp://chennai.park.hyatt.com/en/hotel/news-and-events/TIMES NEW ROMAN, 24 POINTnews-listing.html 36. Post-Event Print Coverage 37. Hindu Business Line1st Jan 2014Ad Value INR 3,15,010 | PR Value - INR 15,75,050 38. Post-Event Online Coverage 39. Ad Hoc News3rd Jan 2014Ad Value INR 10,000PR Value INR 50,000APN News3rd Jan 2014Ad Value INR 10,000PR Value - INR 50,000 40. Business Wire3rd Jan 2014Ad Value INR 10,000PR Value INR 50,000 41. Finalaya3rd Jan 2014Ad Value INR 10,000PR Value - INR 50,000Money Life3rd Jan 2014Ad Value INR 10,000PR Value INR 50,000 42. Myiris3rd Jan 2014Ad Value INR 10,000PR Value INR 50,000NewsR3rd Jan 2014Ad Value INR 10,000PR Value INR 50,000 43. Newssuperfast3rd Jan 2014Ad Value INR 10,000PR Value INR 50,000Notch2nd Jan 2014Ad Value INR 20,000PR Value - INR 1,00,000 44. One News Page3rd Jan 2014Ad Value INR 10,000PR Value INR 50,000The Telegraph3rd Jan 2014Ad Value INR 20,000PR Value INR 1,00,000 45. The Hotel Times4th Jan 2014Ad Value INR 10,000 | PR Value INR 50,000Webindia1234th Jan 2014Ad Value INR 10,000 | PR Value INR 50,000 46. Chef at Large6th January 2014Ad Value INR 20,000 | PR Value INR 1,00,000 47. The Hindu Business Line1st Jan 2014Ad Value INR 10,000 | PR Value INR 50,000 48. Indiaglitz6th January 2014Ad Value INR 25,000PR Value INR 1,25,000 49. Indiaglitz 50. Bollywoodlife.com6th January 2014Ad Value INR 10,000PR Value - INR 50,000 51. DNA6th January 2014Ad Value INR 20,000PR Value INR1,00,000 52. INSERT TITLE OFKeep updated with the latest events @ Park Hyatt Chennai visitPRESENTATION HEREhttp://chennai.park.hyatt.com/en/hotel/news-and-events/TIMES NEW ROMAN, 24 POINTnews-listing.html 53. OnlineEvents Listing/Coverage 54. Book my show landing page bannerAd Value INR 10,000| PR Value INR 50,000 55. Madras Events landing page bannerAd Value INR 10,000PR Value INR 50,000 56. Burrp.com Topmost listing in eventsAd Value INR 10,000PR Value INR 50,000 57. Andhra Headlines31st December 2013Ad Value INR 10,000PR Value INR 50,000 58. Allevents.inAd Value INR 10,000PR Value INR 50,000 59. Event VivaAd Value INR 10,000PR Value INR 50,000 60. Social Media Coverage 61. My Chennai FB page07th December 62. My Chennai FB page15th December 63. My Chennai FB page22nd December 64. My Chennai FB page29th December 65. My Chennai FB page31st December 66. Priyanka Chopra FB PageContest 29th December 67. Priyanka Chopra FB PageContest 29th December 68. Priyanka Chopra FB PageContest 30th December 69. Priyanka Chopra FB page31st DecPriyanka Chopra FB page01st Jan 70. Park Hyatt Chennai FB pageCover photo 71. Park Hyatt Chennai FB pageNew Years Eve Event tab 72. Park Hyatt Chennai FBSponsored Links & Ads 73. Park Hyatt Chennai FB pageTeaser Posts 74. Park Hyatt Chennai FB pageTeaser Posts 75. Park Hyatt Chennai FB pageNYE Post 76. Park Hyatt Chennai FB pageNYE Post 77. Priyanka Chopras Tweets 78. Priyanka Chopras Tweets 79. Park Hyatt Chennai Instagram 80. News/Entertainment Channels 81. NDTVNews Century 82. TV Today NetworkTez TV 83. Zee BusinessBox Office 84. Zoom TVPlanet Bollywood 85. Print Advertising 86. Times of IndiaTeaser AdChennai Times Vertical Half pageBangalore Times & Coimbatore Times - Quarterpage1st Dec 13 87. Times of IndiaRevealer AdChennai Times, Bangalore Times & CoimbatoreTimes - Vertical Half page6th Dec 13 88. Times of IndiaRevealer AdChennai Times Vertical Half page08th , 14th,,18th & 22nd Dec 13Bangalore Times & Coimbatore Times - Quarterpage 08th, 11th, 15th Dec 13(More sponsor logos added) 89. Times of IndiaAd Blast with more informationChennai Times Quarter page25th 31st Dec (excluding 26th) 90. Phoenix MallHoarding & LED screen21st 31st Dec 91. E-mailer06th & 25th Dec 92. Radio Advertising 93. Chennai Live7th December 31 Dec 20 seconds each time (7am, 8am, 9am, 10am, 11am, 5pm, 6pm, 7pm, 8pm, 9pm) The RJ mentions - 10 times a day and for minimum 35 sec (730am, 830am, 930am, 1030am,1130am, 530pm, 630pm, 730pm, 830pm, 930pm) 94. Collateral 95. Event FlyerA3 Poster 96. Car Tag 97. Childrens ticket 98. Adult Ticket 99. Ticket Envelope 100. INSERT TITLE OFKeep updated with the latest events @ Park Hyatt Chennai visitPRESENTATION HEREhttp://chennai.park.hyatt.com/en/hotel/news-and-events/TIMES NEW ROMAN, 24 POINTnews-listing.html