2013 02-07 local open innovation and the seeking solutions approach - tim lecture draft v1

Ottawa - February 7th 2013

Philippe Dancause, Yahya Baby Christophe Deutsch & Frank Piller*

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Introduction

Local open innovation Why local open innovation? Open innovation Broadcast search Success criteria for openness: Intimacy factor A definition for local open innovation

How to implement Local open innovation: Seeking Solutions approach

The concept Quebec Seeks Solutions 2010 highlights Other examples

Conclusion

Questions

A taste of the Seeking Solutions Approach

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Why local open innovation?

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Innovation =

disciplined problem solving

http://www.flickr.com/photos/midnight-digital/2825160379/sizes/o/

Open innovation = Increasing the productivity of problem solving

Open innovation is the use of purposive inflows and outflows of knowledge to accelerate internal innovation, and expand the markets for external use of innovation, respectively

Henry Chessbrough

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Open innovation is

the formal

discipline and

practice of

leveraging the

discoveries of

unobvious others

as input for the

innovation

process through

formal and informal

relationships.

Frank Piller *Note: the informal relationships constitute

the "innovativeness" of open innovation!

Opening Innovation

openness to outsiders =

new ideas – new visions –

breakthrough

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Open

= broad, free, undefined,

distributed, shared

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How to make these

connections?

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Broadcast Search

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Broadcast Search

"Seeker" broadcasts a (technical)

problem to an undefined (and

generally large) network of "solvers"

in form of an open call

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From market places

(for technologies) to

problem places for solutions

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But how open is open

enough? Or can there be

too much openness?

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Intimacy

or: The power of Q

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Brian Uzzi, Northwestern U.

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Brian Uzzi, Northwestern University

Research on composition of 2254 musical

productions at Broadway (1945-1989),

measurement of connectivity and ties between

members of the production team.

Calculation of social intimacy measure Q =

How much do team members

know each other already?

Successful musical: Q=2.6

Low Q (<1.4) vs. High Q (>3.2)

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Success factor for R&D:

Creating (extended) teams

for innovation with the

right Q

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The case for going local

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Opening a domain to outsiders

Broadcasting problems

Providing a space for cooperation

Enabling collaborations

with the right Q

An arena for local open innovation

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Local Open Innovation

=

Seeking Solutions

Approach

The Concept

1 – Problem Sourcing *

* Term introduced by Sally Davenport

2 – Problem Selection

3 – Problem Broadcasting

4 – Seeking solutions workshop

QSS 2010 edition Highlights

• 9 companies / 10 problems • 175 participants (paying 200$ to participate)

• Results :

• 60% of the seeking companies have stayed in contact with people met during the event near to one year after the event

• The largest perceived impact is the networking • Real business opportunities appeared : at least three contract

have been signed • 50% of the seeking companies are actively working on solutions

suggested during the event and collaborate with partners met during the event.

Kruger’s problem: finding a new product

• A problem with critical consequences • Finding innovative applications using offline coaters or the

manufacturing plant in Trois Rivières closes down

• The solution: • paper tarpaulin instead of plastic • Opening to outsiders of the domain: agro-environment • Proof of concept in the field : feasibility has been demonstrated

• .5 M$ grant for a project between Kruger, FPInnovation and IRDA

and 3 other industrial partners

QSS 2012 edition Highlights

• 9 Seeking companies, • 162 potential solvers over 2 days

• Results:

• Real solutions • A complex problem solved thanks to a very simple idea with a

simple tool (commodity in another industry) • Real business opportunities

• Solution that helps a SME saving costs and creating new sourcing strategy

• Side effect: cultural changes inside the participating companies • 7/9 of company would participate again • Networking

« I got a lot of very fruitful contributions today. The more we advanced in the day, the simpler the solutions became. I would never had thought this type of exercise would go that way.

I liked it a lot. I came with a white page and I leave with 4 potential solutions. That’s very promising !

Thanks for the process »

Jo Lanoë - Textiles Techniques Chaudière-Appalaches

ISPIM Seeks Solutions

• Workshop during the Innovation management conference in Barcelona

• 13 problems submitted

• 5 problems selected

• A new way to increase the energy in a conference!

Benefits & Outcomes

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• For the Seekers • New way of solving problems • Networking • Try Open innovation

• For the solvers • Networking • Business oppor tunit ies • Visibility

• For a Region / conference / Consor t ium / Company

• Increased value creation • Increased collaboration • Increased capabilit ies to quickly solve all sor ts of

problems

From a collection of intelligences

to a collective intelligence

Want to tr y it ?

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• For your region

• Inside your own Company

• In a cluster

• During a conference

Contact us at [email protected]

Questions

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