2012 SEO Fantasy Draft

SEO FANTASY DRAFT 2012

@chriscountey

@chriscountey

Webimax.com

@chriscountey

2012 SEO FANTASY PICKS

Disclaimer: I love my current team at

WebiMax. But if I had to pick SEOs from

other teams for a Pro Bowl of SEO, here’s

my roster.

@chriscountey

TEAM GOOGLE

GOOGLE

X X XX X

@chriscountey

GOOGLE PLAYBOOK

Algorithm Updates

Brand Affinity

Authorship

Freshness

Speed

@chriscountey

SEO FOR GOOGLE MEANS THAT

Google is the ref.

@chriscountey

SEO FOR GOOGLE MEANS THAT

Google is the ref.

Google is the stadium.

@chriscountey

SEO FOR GOOGLE MEANS THAT

Google is the

game and

makes the

rules.

I see you went 10 yards.

Yeah, a first down is

now 11 yards. Sorry!

@chriscountey

TEAM COMPETITOR

COMPETITOR

X X XX X

@chriscountey

SERP COMPETITION

Backlink Profile

Brand Strength

Social Engagement

Content Generation

@chriscountey

HOW FAR DO YOU HAVE TO GO TO WIN?

And makes the rules.

NO

T I

ND

EX

ED

O

RG

AN

IC G

OO

GLE

TR

AF

FIC

@chriscountey

THAT DEPENDS ON WHERE YOU’VE BEEN

And makes the rules.

NO

T I

ND

EX

ED

O

RG

AN

IC G

OO

GLE

TR

AF

FIC

Banned Domain

Unnatural Link Warning

Penguin

Panda

@DR_PETE

Real Name: Dr. Peter J. Meyers

Team: SEOmoz

Learn: Google Algorithm Updates in painful detail

@chriscountey

http://www.seomoz.org/google-algorithm-change

@chriscountey

ON-SITE SEO PLAYBOOK

And makes the rules.

KE

YW

OR

D R

ES

EA

RC

H

OR

GA

NIC

GO

OG

LE

TR

AF

FIC

Unique Page Titles,

URLs, File Names

Maximum

Indexing, Crawling

Code Architecture,

Microdata, Authorship

Trust Signals, Page Speed

Content Created as a Resource

@ALEYDA

Real Name: Aleyda Solís

Team: Orainti

Learn: SEO Project Management, mobile SEO and

international SEO

@chriscountey

http://www.seomoz.org/blog/the-seo-project-management-jedi-challenge-may-the-seopm-force-be-with-you

@chriscountey

OFF-SITE SEO PLAYBOOK

And makes the rules.

KE

YW

OR

D R

ES

EA

RC

H

OR

GA

NIC

GO

OG

LE

TR

AF

FIC

Guest Blogging

Local, Quality Business

Directories

Relationship Building

Awesome Content

Social Media

Engagement

@MATTMCGEE

@chriscountey

Real Name: Matt McGee

Team: smallbusinesssem.com/search engine land

Learn: Small business SEO, blogs, social media for

small business, relationship building

http://www.smallbusinesssem.com/better-than-link-building-authority-building-haro/5963/

@PORTENTINT

@chriscountey

Real Name: Ian Laurie

Team: Portent Interactive

Learn: Creating great content

http://www.portent.com/blog/internet-marketing/the-marketers-code-of-ethics.htm

@ROSSHUDGENS

@chriscountey

Real Name: Ross Hudgens

Team: rosshudgens.com

Learn: Scalable link building, competitive analysis

http://www.rosshudgens.com/scalable-link-building/

@chriscountey

CREATE YOUR ROSTER!

Here is a great list of 100 internet

marketers compiled by @McKremie http://www.mckremie.com/blog/2012/06/101-must-

follow-internet-marketers-on-twitter-google/