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Page 1: 2012 Research Trends
Page 2: 2012 Research Trends

Romi Mahajan, CMO Metavana

Leonard Murphy, CEO BrandScan 360

Vivek Bhaskaran, CEO SurveyAnalytics

Page 3: 2012 Research Trends

}  WW Director of Sales and Strategy for the Digital Marketing & Search team at Microsoft Corporation.  

}  founder- President of KKM Group, an Advisory company focused solely on Strategy and Marketing in the Technology, Media, Agency, and Luxury Goods sectors.

}  Chief Marketing Officer of Ascentium Corporation, a leading digital agency with 96M in Sales in 2008.

Page 4: 2012 Research Trends

}  Editor in-Chief, GreenBook Blog, GreenBook Research Industry Trends Study, GreenBook Newsletter atGreenBook Marketing Research Directory

}  Chairman at 2011 & 2012 Chairman & Co-Producer of Market Research in the Mobile World Conference series

}  2011 Chairman, 2012 Co-Chairman at IIR Market Research Technology Event (formerly TDMR)

}  Co-Host at Radio NewMR & Advisory Board Member at NewMR Virtual festival

}  Event Advisory Board Member: Qualitative Consumer Research and Insights 2011 at Merlien Institute

}  Board of Advisors at InsightPool, Kontrol, Decooda, and Market Research Global Alliance

}  Principal at LMC Group Consulting

Page 5: 2012 Research Trends

}  Founding member and CEO of Survey Analytics, one of the industry’s leading providers of web-based research technologies

}  In 2008, Survey Analytics made Inc. magazine’s list of the fastest-growing private companies, ranking 172nd overall and 25th among business-service providers

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}  Gamification }  Consumerization }  Network Intelligence }  Social Monitoring }  Panel Communities }  User Experience }  Mobile Sampling }  Mobile Ethnography - Instant Access to

Respondents

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Allows for more interaction and engagement

How to start "gamifying" your surveys

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Contact Information:

Romi Mahajan [email protected]

Leonard Murphy [email protected]

Vivek Bhaskaran [email protected]