2012 Legal Marketing TechnologyConference conference 03 10-2012

Planning for the 2012 ConferenceFebruary 6, 2012

Agenda

Introductions

Goals

Review of last year’s conference

Schedule, tasks and needs

Mechanics

What are our goals?

Great programming

Great networking

Value for attendees and sponsors

Profitable

Review of last year’s conference

2011 Conference achieved many new records – the numbers

Attendees: 180 (40% increase!)

Sponsors: 28 (sold out)

Speakers: 30

Revenue: >$60,000

Profit: ~$16,000

Record sponsor-ship

Extensive use of videos andsocial media

Videos for this year’s conference

Attendee video Sponsor video

Schedule, tasks and needs

Location and VenueHotel Nikko – October 11 (VIP Dinner Oct. 10th)

Sponsors

Breakouts

Keynote & Lunch

Sponsorship

Sponsorship

Sponsorship