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1. Mobile Ping Pong Party Add-on2. Ping Pong Parlour (Kids/Families)3. Queen Of Hoxton “TUES NIGHT INN” 4. Bloomsbury VIP Ping Pong Room5. Corney & Barrow Summer Ping Pong6. Branded Venue Roll-Out7. University Event Series Roll-Out
www.lppco.com**NB Detail contained within is summary form only
1. Mobile Ping Pong Party Add-On Applications include:• Festivals / Back-stage / green rooms• After-party entertainment• Media zone for interviews• Branded/VIP tournament (bundling
5. Corney & Barrow Summer Ping Pong Enjoy outdoor ping pong on the
Exchange Square lawn complete a gourmet BBQ, all in the heart of City
Format likely to be combination of leagues (doubles) & free-play, with additional option for bookings of organised events for 20+ with lppco
Opportunities to sponsor the above summer promotion produced and managed by lppco (C&B will sell the concept to their customers and database of over 50,000 customers & corporate partners)
Scope TBD but likely to be summer-long @ 2 sites (the marquee City site Exchange Square behind Liverpool St & Fleet Place)
6. Branded Venue Roll-Out Multi-site & date bar tournament or
event series, modelled on Budweiser’s 2008 Hard-Bat Classic 2008
Option to roll-out World Series Of Pong or develop a new brand-owned concept using the WSOPong platform
Best suited for a beverage brand looking to develop a unique, fun, grass-roots campaign, tied-in with local venue promotions and sales
Tie-ins with social media & TV (eg reality show following contestants)
lppco would help shape concept, then produce and manage event promotion, from kit procurement and branding though to event management
6. UK University Roll-Out – Social Ping Pong Similar to “5” however targeted
at Universities
Would form part of or align with ETTA objectives to increase participation on campus - initial target is 8 named Uni’s for Stage 1
Option to roll-out World Series Of Pong or develop a new brand-owned concept using the WSOPong platform eg Puma Social
Best suited for a brand partner looking better engage with this demographic, develop a Student Brand Ambassador framework modeled on Red Bull to drive programme
Why ping pong?Ping pong can be played anywhere by anyone.
It’s fun, active, & highly social when combined with new venues, music (DJs), organized teams competition. Importantly, it is an inexpensive form of entertainment. It’s revival and cool-factor is being driven in the US/UK by celebrity ping pong parties (e.g. 50
Cent), ping pong clubs (e.g. SPIN NY backed
by Susan Sarandon) global marketing campaigns (e.g.
“Uniquely blending sport, music, art, & entertainment, we create exciting, social
event experiences using ping pong”
**For an example of an exciting lppco event application, view the WSOPong Slam Jam promotional video and prior event photography @ lppco.com & facebook.com/WSOPong