IMAGE International Conference Management, Inc natio te www.theimageexpo.com OFFICIAL SHOW GUIDE Reliant Center, Houston Texas Sunday July 10th, 9am - 6pm :: Monday July 11th 9am - 4pm Image Expo Stars p6-7 Classes and Workshops p28-29 Exhibitor List and Floorplan p30-31 Show Party Information Back Cover Upcoming Shows Back Cover
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IMAGEInternational Conference Management, Inc
natiote
www.theimageexpo.com
OFF
ICIA
L SH
OW
GU
IDE
Reliant Center, Houston TexasSunday July 10th, 9am - 6pm :: Monday July 11th 9am - 4pm
Image Expo Starsp6-7
Classes and Workshopsp28-29
Exhibitor List and Floorplanp30-31
Show Party InformationBack Cover
Upcoming ShowsBack Cover
“Hold me.”
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D I S C O V E R T H EB E A U T Y O FY O U R N A T U R A LL A S H E S
40% off all Image Expo show attendees!visit our booth #600
2011 FALL COLLECTION
Nick Arrojo dee adames
MAIN STAGE A
LEARN FROM THE STARS
MAIN STAGE A
LEARN FROM THE STARS
Sunday Monday
Nick Arrojo and the ARROJO artistic team re-veal the lastest trends and techniques in scissor and razor cutting in this trailblazing main-stage show featuring asymmetry, disconnection, un-dercutting, aggressive, spiral-shaped layering, and short to long cutting, This is the inside track on the ARROJO approach to modern and creative trend-consious hairstyling.
Dee’s “Free-Style” cutting will give you freedom from the traditional calculated approach to hair cutting. Creating a certain look for specific person can not be put into an equation, and although every person should have a solid technical foundation, what separates the good stylist from the great stylist is the ability to create something
uniquely fitted to each client. The free-style cutting class will challenge your abilities, using 6 different shears. Much like a painter uses different paint brushes to accomplish specific tasks, so also the hair stylist can work their “canvas” to create a master piece.
In the classroom, get close up with razor pioneer, Nick Arrojo. Showcasing the lat-est trends and practices in modern-razor cutting., Nick’s live model demos highlight how to: Combine round and square cutting, Blend layers and disconnection, Shape a structured interior, with lots of looseness and movement on the outside of the cut
See Mike KARG and team sharing their knowledge and techniques in the world of Dry
Hair Cutting. Learn how to create in no time, perfect symmetric and asymmetric bangs, the perfect lay-ers and the always great looking and sexy undercut. Straight, curly, short and long; anything goes. The KARG DryHairCut™ philosophy is the most practical haircutting system. See for yourself how it will benefit your everyday salon work. KARG will demonstrate his latest invention in the world of Dry Hair Cutting: the KARG-Shear K-TSlide Royale. It is the first Texturizing Shear on the planet you can slide with. See it to believe it….. KARG also launches the K-Unplugged DVD Vol 7 MEN’S RAZOR CUTS featuring William Zabeni and the DVD Vol 8 CUT + COLOR featuring Jo Blackwell. Jerome will demonstrate the brand new redesigned KARG Razor K-360 Royale and the KARG Texture Blades 6 + 10 tooth for all razor-cut addicts. Lots of information and fun as always. It’s all about the cut!!
This class with 5-time Emmy award winner and author, Eve Pearl, focuses on the bride and wed-ding party, using the EVE PEARL® method. This will
ensure a flawless look for videography, photography with a long lasting fresh and beautiful look in real life . Some of Eve’s beauty secrets include step-by-step corrective makeup tech-niques for difficult situations, working with ALL skin tones; matching foundation, concealer, choosing eye, cheek and lip colors. Sunday :: 2:30pm - 4;00pm #7000 Room #204Monday :: 12:30pm - 2:00pm #7001 Room #204Cost : $50
This Hands-On workshop with Eve Pearl, the innovator of High Definition Beauty, will discuss products and techniques ideal for High Definition, while showing how to correct imper-fections for a flawless finish. Learn how to work with ALL skin tones; matching foundation and concealer, and choosing col-ors beneficial for HD.
In this class you’ll learn how to double your income and grow your business using Minx technology system. Leading Minx Master, celebrity manicurist & salon owner, Naja will demonstrate the Minx
application process and let you in on her tips, tricks and recipe to becoming a successful entrepreneur, while making your business stand out from the rest. Extend fashion to your fingertips and bring the power of the purse to your own hands.
This class is jammed packed with business building techniques to get you paid what your time is REALLY worth. Naja, will ignite your passion to charge MORE with “Finding your worth and charge accordingly” teaching you free techniques for advertising and using the media to build your brand, while Athena a social media queen shows you how to dramatically increase your income with twitter, and facebook and targeting 3 groups of potential clients that you are currently not exposed to. Get paid!
Instantly Ageless™ Facelift in a Bottle is a revolutionary cosmeceutical serum that works instantly to reverse the signs of aging. This dramatic formula is perfectly safe and effective, and fragrance-free
COME JOIN US FOR A FREE DEMO AT
BOOTH #522
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12 week independent double blind clinical test conducted with women between 22-56 years old.
SAFE, AFFORDABLE, (and always) EFFECTIVE!Available at fi ne spas, salons, medical practices & online!
GREAT FOR
EYEBROWSTOO!
‘Lash Out’ with us at Booth 548!
877-760-6677 www.tryrapidlash.com
THROW AWAYYOUR MASCARA!
NATURAL LASHES!
FULLERLOOKING
nical test 56 years old.
S!
NATURAL LASHES!
MORECURL TO
NATURAL LASHES!
DARKERLOOKING
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PROFESSIONAL HAIR STYLING TOOLSwww.enzomilano.com
Bring this AD to booth #328to receive 10% off your purchase
AD must be present at the time of purchase
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perfect combinationthe
PRESSOTHERAPY UNITComplete body detox
by air pressure, microcurrent and
infra red heat.
Luxurious skincare for brighter, smoother, younger-looking skin
The purest, highest quality minerals that actually improve the health of skin
The result – a natural, radiant glow and a sheer, micro-fine finish that visually minimizes fine lines, pores and imperfections.
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Better than mineral makeup!
800.300.2561 • www.michaelmarcus.com
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What your website should doFree tools for getting found easily in Google
Attracting new clients
Attracting new stylists & service providersSelling online instant gift certificates
Online schedulingSocial Networking
Eblasting
Promoting monthly service specialsMarketing retail specials
This class will explore:
Come learn how you can turn a website into one of your most cost effective marketing tools. StyleNet will show you simple steps that will bring new customers into your salon and put more money in your pocket.
Class Schedule
Sunday1:00 - 2:00Room 4042
Monday12:00 - 1: 00RRoom 4043
JoinOur FREE Educational Sessions
Classes are designed specifically for salon professionals who have little or no technical experience.
Real World Internet Marketingfor Salon Professionals
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Greater Houston Convention and Visitor’s Bureau is the official sponsor of the
TDLR No Longer Sending License Renewal Notices Cosmetologists are paying late renewal penalties due to expired license.
Complaint – “I never received my renewal notice!” Cosmetology Educators, Inc. will make sure you are notified.
When are you due to renew? Stop by Booth 121 to join our list, or visit us at www.cedtx.com and get free Cosmetology License Renewal Notifications. You’ll also have options to receive class notices and our quarterly newsletter. All notices are sent by email (sorry – no snail mail). We won’t send you junk mail, and you can unsubscribe anytime. We thank you ahead of time for not sending us junk mail.
Did you know that we have been known to offer CE classes for FREE to our followers and likers? Want in on the action? Become a follower and liker of Cosmetology Educators, Inc.
Continuing Education Classes Date & Time Cost Room # Germs, Laws & Laughs! TDLR Course #7317 2 CE Sanitation, 2 CE Rules & Laws, 2 CE Exhibit Hall
Sunday, July 10 (9a—1p) Sunday, July 10 (1p—5p) Monday, July 11 (9a—1p)
$50
404
Making Money with Your Facebook & Website TDLR Course #7313 = 2 CE hours Class presented by StyleNet.com
Sunday, July 10 (9a—11a) Sunday, July 10 (4p—6p) Monday, July 11 (9a—11a)
$20
405
Hair & Scalp Specialist: The Alternative Hair Doctor or “Trichologist” TDLR Course #7312 = 2 CE hours
Sunday, July 10 (11a—1p) Sunday, July 10 (4p—6p) Monday, July 11 (11a—1p)
$20
405
2-Hour Sanitation TDLR Course #6487 = 2 CE Sanitation
Sunday, July 10 (2p—4p) $20
405
Methods of Teaching & Effective Speaking TDLR Course #7318 = 2 CE Methods of Teaching
Sunday, July 10 (4p—6p) Open to anyone who wants to improve their presentation skills.
$20
405
Updo with a Twist—HANDS ON CLASS TDLR Course #6485 = 2 CE hours Class sponsored by TRI Professional Hair
Sunday, July 10 (9a—12n) Sunday, July 10 (1p—4p) Monday, July 11 (9a—12n)
$65
406
Electric File Certification—HANDS ON CLASS TDLR Course #7315 = 4 CE hours
Sunday, July 10 (9a—12n) Sunday, July 10 (1p—4p) Monday, July 11 (9a—12n)
$85
407
Clinical Care Skin Solutions TDLR Course # = 2 CE Hours Class presented by Clinical Care Skin Solutions
Sunday, July 10 (9a—11a) Sunday, July 10 (11a—1p) Monday, July 11 (9a—11a)
$20
409
Keratin Smoothing Treatments TDLR Course #7311 = 2 CE hours Class presented by Keralyze
Sunday, July 10 (12n—2p) Monday, July 11 (9a—11a)
$20
408
Haircolor on Tour! TDLR Course #7320 = 2 CE hours Class presented by IT&LY Hairfashion
Sunday, July 10 (2p—4p) Monday, July 11 (11a—1p)
$20
408
Sculpting & Dry Cutting TDLR Course #7314 = 2 CE hours Class presented by Retrohair
Sunday, July 10 (4p—6p) Monday, July 11 (1p—3p)
$20
408
Hair Extensions, Enhancements, Etc. TDLR Course # = 2 CE hours Class presented by Hair Addictionz
Sunday, July 10 (11a—1p) Sunday, July 10 (1p—3p Monday, July 11 (11a—1p)
$250 includes
starter kit
203
Image Expo 2011—Exhibits Only TDLR Course # 7316 = 2 CE hours
Sunday, July 10 (9a—6p) Monday, July 11 (9a—4p)
$15
Exhibit Hall
SHOW DEAL !!!
Save $$$ ….take your CE classes at the show. We have got show deal prices for Sunday & Monday only!
Get 2-CE hours just for visiting the Image Expo Exhibit Hall Go to Cosmetology Educators, Inc. in Booth #121
Cosmetology Educators, Inc. Booth 121
Play the SlotsPlay the Slots Booth 121Booth 121
Cosmetology Educators, Inc. Booth 121
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Cosmetology Educators, Inc. is the exclusive CE provider for the Image Expo. Continued success in the salon can only be achieved through quality continuing education. Cosmetologists, Esthetician, Manicurist and Instructors have chosen Cosmetology Educators, Inc. as their continuing education source since 2005. So you can trust that you've come to the right place. Get your continuing education credits through Cosmetology Educators, Inc. and see why Texas cosmetologists rely on our training to help them grow their business.
27
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TDLR No Longer Sending License Renewal Notices Cosmetologists are paying late renewal penalties due to expired license.
Complaint – “I never received my renewal notice!” Cosmetology Educators, Inc. will make sure you are notified.
When are you due to renew? Stop by Booth 121 to join our list, or visit us at www.cedtx.com and get free Cosmetology License Renewal Notifications. You’ll also have options to receive class notices and our quarterly newsletter. All notices are sent by email (sorry – no snail mail). We won’t send you junk mail, and you can unsubscribe anytime. We thank you ahead of time for not sending us junk mail.
Did you know that we have been known to offer CE classes for FREE to our followers and likers? Want in on the action? Become a follower and liker of Cosmetology Educators, Inc.
Continuing Education Classes Date & Time Cost Room # Germs, Laws & Laughs! TDLR Course #7317 2 CE Sanitation, 2 CE Rules & Laws, 2 CE Exhibit Hall
Sunday, July 10 (9a—1p) Sunday, July 10 (1p—5p) Monday, July 11 (9a—1p)
$50
404
Making Money with Your Facebook & Website TDLR Course #7313 = 2 CE hours Class presented by StyleNet.com
Sunday, July 10 (9a—11a) Sunday, July 10 (4p—6p) Monday, July 11 (9a—11a)
$20
405
Hair & Scalp Specialist: The Alternative Hair Doctor or “Trichologist” TDLR Course #7312 = 2 CE hours
Sunday, July 10 (11a—1p) Sunday, July 10 (4p—6p) Monday, July 11 (11a—1p)
$20
405
2-Hour Sanitation TDLR Course #6487 = 2 CE Sanitation
Sunday, July 10 (2p—4p) $20
405
Methods of Teaching & Effective Speaking TDLR Course #7318 = 2 CE Methods of Teaching
Sunday, July 10 (4p—6p) Open to anyone who wants to improve their presentation skills.
$20
405
Updo with a Twist—HANDS ON CLASS TDLR Course #6485 = 2 CE hours Class sponsored by TRI Professional Hair
Sunday, July 10 (9a—12n) Sunday, July 10 (1p—4p) Monday, July 11 (9a—12n)
$65
406
Electric File Certification—HANDS ON CLASS TDLR Course #7315 = 4 CE hours
Sunday, July 10 (9a—12n) Sunday, July 10 (1p—4p) Monday, July 11 (9a—12n)
$85
407
Clinical Care Skin Solutions TDLR Course # = 2 CE Hours Class presented by Clinical Care Skin Solutions
Sunday, July 10 (9a—11a) Sunday, July 10 (11a—1p) Monday, July 11 (9a—11a)
$20
409
Keratin Smoothing Treatments TDLR Course #7311 = 2 CE hours Class presented by Keralyze
Sunday, July 10 (12n—2p) Monday, July 11 (9a—11a)
$20
408
Haircolor on Tour! TDLR Course #7320 = 2 CE hours Class presented by IT&LY Hairfashion
Sunday, July 10 (2p—4p) Monday, July 11 (11a—1p)
$20
408
Sculpting & Dry Cutting TDLR Course #7314 = 2 CE hours Class presented by Retrohair
Sunday, July 10 (4p—6p) Monday, July 11 (1p—3p)
$20
408
Hair Extensions, Enhancements, Etc. TDLR Course # = 2 CE hours Class presented by Hair Addictionz
Sunday, July 10 (11a—1p) Sunday, July 10 (1p—3p Monday, July 11 (11a—1p)
$250 includes
starter kit
203
Image Expo 2011—Exhibits Only TDLR Course # 7316 = 2 CE hours
Sunday, July 10 (9a—6p) Monday, July 11 (9a—4p)
$15
Exhibit Hall
SHOW DEAL !!!
Save $$$ ….take your CE classes at the show. We have got show deal prices for Sunday & Monday only!
Get 2-CE hours just for visiting the Image Expo Exhibit Hall Go to Cosmetology Educators, Inc. in Booth #121
Cosmetology Educators, Inc. Booth 121
Play the SlotsPlay the Slots Booth 121Booth 121
Cosmetology Educators, Inc. Booth 121
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Cosm
etology Educators, Inc. • (512) 446-4601 • ww
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Cosmetology Educators, Inc. is the exclusive CE provider for the Image Expo. Continued success in the salon can only be achieved through quality continuing education. Cosmetologists, Esthetician, Manicurist and Instructors have chosen Cosmetology Educators, Inc. as their continuing education source since 2005. So you can trust that you've come to the right place. Get your continuing education credits through Cosmetology Educators, Inc. and see why Texas cosmetologists rely on our training to help them grow their business.
Barber-Nomics The Hustle/demosBarbering Outside the Box
The Art of Imaging Enhancing, An Introduction to KSI Highlight-Barber ColorFrom the Shop to the Set
Why People BuyStaying Motivated
How to Use Basic Strategic MarketingJoin the 6-Figure a Year Service Excellence Club
10 Steps to Owning a Successful BusinessMake Your Business Make YOU Money
It’s Just BusinessIt’s Just BusinessIt’s Just Business
How to Set Up & Run Your Business from the Front DeskEmployee Compensation: How to Stay in Business...
Revitalize Your Aesthetic Business with Proven...How to Become a 100,000 Service Provider
How to Win Your Client for Life in just 10 MinutesPlaying & Winning the New Client Game
Real World Internet Marketing for Salon Professionals
Making Money with MinxSocial Networking to the Stars: The Industry Fix
Waterless Spa PedicuresCompetitive Pricing for Salon SuccessTired of Complicated Gel Systems?
Advanced Nail Technician Certification
IMAGE Expo 2011IMAGE Expo 2011
Making Money with your Facebook & WebsiteMaking Money with your Facebook & Website
Methods of Teach & Effective Speaking Course#5806Hair & Scalp Specialists: The Alternative Hair DoctorHair & Scalp Specialists: The Alternative Hair Doctor
2 Hour Sanitation Course #6487Updo with a Twist Course #6485Updo with a Twist Course #6485
Installation of Hairbangers extensions and human hair additions The truth about hair color4D Color transformation
Cutting with multiple blades-The future of hair cutting What you don’t know can hurt you (Haircutting version) What you don’t know can hurt you (Hair Color version)
The Rules have Changed!Cutt-Ology 101
BAR
BER
busi
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sn
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LOCATION COURSE # TIME instructor class title201200200
100A202410204204200
100040294030504950595073700070028001
Nick ArrojoLady EmmyLady Emmy
AdrianDee Adames
Gil Garcia and Steven CrawfordEve PearlEve PearlJohnn Belt
Barber-Nomics Business 2 Business/businessBarbering Outside the Box
The Art of Imaging Enhancing, An Introduction to KSI Highlight-Barber ColorFrom the Shop to the Set
Why People BuyImprove Your Sales Skills
How To Use Basic Strategic Marketing and Sales To Help You Stand OutCharging Your Worth!
10 Steps to owning a successful businessMake Your Business Make YOU Money
It is Just BusinessIt is Just Business
A Hairdresser’s Guide to Excellence- Personally, Professionally and FinanciallyHow To Set Up & Run A Business For Booth Renting”How To Set Up & Run A Business For Booth Renting”
Is There an App for That? The Latest Tech Trends in Salon/Spa ManagementRevitalize your aesthetic business with proven, hands-on marketing tactics
How to become a 100,000 service providerHow to win your client for life in just 10 minutes
Playing and winning the new client gameReal world internet marketing for salon professionals
Making Money with MinxBecoming a Celebrity Manicurist and double your income by going mobile
Clients behaving Badly
Love Your Work. We DoThe Business of BeautyThe Business of Beauty
Short2long Hair ExtensionsIntro to Dikson Color, Introduction to TA’AL Ammonia free color & Move
Intro to DKA Keratin Treatment, and Introduction to Argabeta oilCombining Hair Color, Highlights and LowlightsCombining Hair Color, Highlights and Lowlights
Beautiful Color for Dark HairBeautiful Color for Dark Hair
Cutting with multiple blades-The future of hair cuttingWhat you don’t know can hurt you (Haircutting version)What you don’t know can hurt you (Hair Color version)
The Rules have Changed!Cutt-Ology 101
BAR
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sn
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paid
wo
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spa
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30
EXH
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OR
LIS
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FLO
OR
PLA
NBOOTH BOOTHEXHIBITOR EXHIBITOR
#1 Lash10 Minute Fitness, Inc.
ACIGI Relaxation/FujiiryokiAdrian “The Dreamweaver”
AesthydermAir Style Air Products Introducing the “AirCurler”
Aldan International ProductsAlfalfa Nail Supply
American Board of Certified HaircoloristsAmerican Laser Skincare
ArrivaGroupsB&B- Belleza and Beauty
Barber VintageBella Terra CosmeticsBella’s Beauty Supply
BellisimaBelvada Cosmetics
Better Business BureauBeyond WhiteSpa
Bio Sculpture Gel USABling Strands
Bonika ShearsBrashae’s Beauty Supply/Mizani
Brazilian OilBronze Biologic/Zion Cleanse
Caflon Company, Inc.Cailyn Cosmetics
Capelli Hair ExtensionsChildren with HairlossChristrio Corporation
Everybody is Talking About One Minute Manicure!Chances are, if you have read your newspaper or watch your local news or morning show, you have heard about Rosie Herman. Her story is an inspiration for anyone who has ever had a dream. After
working 15 years as a manicurist, Rosie started a brand new career -- stay-at-home-mom -- with twins and in the process developed a line of skin care products that have often been imitated but never duplicated.
Meet Rosie TODAY and receive a free One Minute Manicure at booth 229.Special Salon Deals Giveaways while they last
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Help us teach women in developing countries how to cut hair as an alternative to prostitution and human trafficking.
800,000 people are trafficked annually. 80 percent are young women and girls.
Average age...13 years old.
plantashear.org
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™
™
made in the
USA
madein theUSA
F A S T E R • E A S I E R • F L A W L E S S
$129ea.
AIRBRUSH MAKEUP & TANNING KIT
AIRBRUSH MAKEUP.COM
BOOTH642
30TH ANNIVERSARY AIRBRUSHING
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The nationally recognized Aesthetic Builder Seminar Series is making aesthetics accessible to all medical and beauty facilities. This seminar is designed to show you how you can benefit from adding aesthetics to your business. The new Expanding Into Aesthetics Series will teach you:
How adding aesthetics to your business will give you a competitive edge
How to increase profitability by gaining new customers and capitalizing on those you already have
How utilizing specific marketing tactics will keep clients coming back on a consistent, monthly basis
How adding the HydraFacial™ system offers a complete aesthetic program that can be seamlessly incorporated into your business