CONTACT: Steve Keyes Tom Wegehaupt (703) 364-7650 (703) 364-7642 (703) 939-1535 cell (248) 631-8083 cell [email protected][email protected]2010 VOLKSWAGEN NEW BEETLE AND NEW BEETLE CONVERTIBLE: STILL THE BELOVED BRAND ICON OVER A DECADE LATER HERNDON, VA. – The 2010 Volkswagen New Beetle and New Beetle convertible faithfully carry on the legacy that started with the original Type 1 more than 70 years ago. Both the sedan and convertible models contain the latest German engineering and refinement, and are finished with a fully modern Volkswagen design that still delivers that recognizable Beetle look and appeal. The latest versions of the New Beetle are available in a single trim level, and start at $18,540 for the sedan model, and $26,170 for the convertible. Comfort, Convenience, Entertainment No matter the time of year, nor the weather outside, the New Beetle convertible stays stylish while keeping the inside comfortable and dry with a three-layer cloth top that features a heated glass rear window. When placed in the up (closed) position, the top helps keep road noise down to a minimum in the cabin. The top is power-assisted for quick and easy lowering, and tucks away directly behind the rear seat for a vintage look. The soft-top also includes a semi- automatic power roof and a wind blocker. As an added convenience in the convertible, a driver-accessible, extra window switch makes lowering and raising all four side windows simultaneously a simple task. The seating positions in both the sedan and convertible models are covered in V-Tex, with a choice of black, cream or white colors to best complement the Media InformationVOLKSWAGEN OF AMERICA, INC. 2200 Ferdinand Porsche Drive Herndon, Virginia 20171 (703) 364-7000 www.media.vw.com (Registration Required)
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2010 New Beetle & New Beetle Convertible (Press Release)
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8/4/2019 2010 New Beetle & New Beetle Convertible (Press Release)
S Standard, at no additional charge O Option, at additional charge Last Revised: 3/17/2009
P Part of option package, at additional package charge – Not available
X removed/added to the specific model
EXTERIORColor Add Tossau Blau XINTERIORColor Add White leatherette (preliminary) XSpecifications, equipment, options, and prices are subject to change without notice.
CONFIDENTIAL - FOR INTERNAL USE ONLY 1
8/4/2019 2010 New Beetle & New Beetle Convertible (Press Release)
S Stan dard, at no additional charge O Option, at additional charge Last Revised: 3/17/2009
P Part of option package, at additional package charge – Not available
EXTERIOR
Antenna Dash mounted Satellite Radio antenn SAnti-Corrosion Fully galvanized sheet meta SBody Panels Additional exterior chrome application SBrake Lights Mid-mounted 3rd stop lamp SBumpers Body color bumpers SDoors Two doors S
Anti-intrusion side door beams SBody color door handles S
Fenders Plastic front and rear fenders SFuel Tank Fuel cap with string attachment and notched edg SGlass Tinted glass, green SGrille Body color grille SHorn Dual tone horns SLights, Front/Rear Daytime Running Lights (DRL). S
Headlights-on warning tone, upon opening of driver's door when ignition key is remove SProjector lens halogen front headlamps with light weight, chip-resistant polycarbonate lense SSide blinkers integrated into side exterior mirrors S
Mirrors Body color mirror housings SDriver and passenger side power exterior mirrors, heatable S
Paint Non-metallic pain SMetallic aint (no char e) O
Roof Semi-automatic power operated, convertible top (c loth) , with defoggable rear glass windo STires 205/55 R 16 H, all season tires S
225/45 R17 H, all season tires OTemporary use spare tire STire pressure monitoring system (TPMS) S
Wheels 6.5J X 16'' alloy wheels "Mali" S7J X 17'' alloy wheels "Versus" O
Wipers/Washer Two-speed windshield wipers with variable intermittent wipe featur S
Air Conditioning Air conditioning, CFC-free SAlarm/Anti-Theft Anti-theft vehicle alarm system for doors, hood, trunk lid, radio, and starter, with warning LED in door top sill and with audible and visual
activation SImmobilizer III theft deterrent system S
Armrest Front center armrest adjustable/folding with storage compartmen SAshtrayAssist Handles Large assist handle on instrument panel above glove bo SCupholders Cupholders front and rea SDefroster Electric rear window defroste S
Electric side mirror defroster/defogger SDoors Reflectors in front doors S
Door sill protectors SDoors/Side Panels Integrated armrests in front door panels S
Integrated armrests in rear side panels SMolded door trim S
Floor Mats Front floor mats SInstrument Cluster Brake pad wear indicato S
Illumination of controls and gauges - blue, with red indicator S
Seatbelt reminder SSpeedometer, tachometer, odometer, trip odometer, fuel gauge, gear position indicator, warning light SKeys Folding keys (2) with radio-frequency remote transmitter for central locking, eyele S
Valet key SLighting Glove box light S
Interior front center dome ligh SReading lights front S
Locks Automatic locking feature (doors lock automatically when vehicle reaches 8 mph). Dealer can disable feature or program to unlock
when ignition key is removed. Doors unlock automatically upon airbag deployme SDriver and passenger door mounted power lock/unlock switches for central locking syste S
LED locking indicator on top of door sil SMirrors, Interior Dual driver and front passenger illuminated and covered visor vanity mirrors S
Mirror control pad with joystick contro SPower Outlets Two power out lets (SAE s ize) in center consol SRadio/Audio Premium 5.5 in dash single CD Radio with MP3 format capability, satellite radio preparation, 10 speakers, control capability for CD
chan er, theft-deterrent warnin li ht and codin s stem SAuxiliary input jack SSirius® Satellite Radio with limited complimentary subscriptio SPremium Sound SCD Changer Prep S
Remote ReleasesRestraint Systems Driver and front passenger front airbag supplemental restraint syste S
Driver and front passenger head/thorax side airbag supplemental restraint syste SEmergency locking retractors for all seating positions SSafety belts pre-tensioners with load limiters, front seats onl SFront 3-point safety belts, mounted in side pane SRear outboard 3-point safety belts SLower Anchors for Child Restraint Systems (LATCH) SChild seat lower anchorage points with markings, rear seating position SBuckle switch (sensor which deploys airbag depending on safety belt use SRear-impact optimized head restraints SPyrotech (electrical) seat belt tension fron S
Remote releases for trunk and fuel filler flap with valet lock out, located on driver's side door
Non-smoker package (power outlet with plug, ashtray receptacle with red insert
Remote central power locking system with selective unlocking and key operated convenience open and close feature (window
S
S
S
CONFIDENTIAL - FOR INTERNAL USE ONLY1
8/4/2019 2010 New Beetle & New Beetle Convertible (Press Release)
S Stan dard, at no additional charge O Option, at additional charge Last Revised: 3/17/2009
P Part of option package, at additional package charge – Not available
INTERIOR
Automatic Rollover Protection System behind rear head restraint SSeating, Front Front seats, fully reclining, height adjustable, with adjustable (height & angle) lockable head restraint S
Comfort seats SHeatable front seats S
Seating, Rear Preparation for windblocke SPreparation for ski sack SWindblocker S
Rear seat w/ lockable pass through and LATCH symbol SSteering Wheel 3-spoke padded leather wrapped steering whee S
Height adjustable and telescoping steering colum SSteering wheel deformable/collapsible upon impac STheft-deterrent steering column S
Storage, Interior Two front cupholders and one rear cupholde SFront door and rear side panel storage compartments SFront seatback magazine/storage pocket S
Storage compartment inside front center armrest STrim (Details) Leather brake handle S
Leather shift knob STrunk/Cargo Area Double-hinged trunk S
Fully carpeted lined luggage compartmen SRear cargo pass through with lock S
Upholstery V-Tex seat trim SWindows Key opening & closing feature for power window S
Power windows with pinch protection. Front windows with automatic one-touch up and down feature, operable from driver's side only STECHNICAL
Battery Battery box, hard shell box around the battery for protectio SBody Panels Crash optimized front end SBrakes ABS (Anti-lock Braking System) S
Power assisted front vented disc brakes, rear solid disc brakes SEmissions Federal 50 state approved LEV II ULEV - T2 BIN 5 : LEV II / T2 EVAP : 150 hp S
PZEV 50 State approved LEV II SULEV + ZEVAP / T2 BIN 2 + T2 EVAP : 150 hp OOBD II S
Engine 2.5L 150 horsepower, 170 lbs-ft torque, 5 cylinder, in-line, 4 SSide Impact Anti-intrusion side door beams S
Protective padding inside side doors SSteering Power assisted rack and pinion steerin SSuspension Independent front McPherson struts, stabilizer ba S
STraction Control Anti-Slip Regulation (ASR) S
Electronic Differential Lock (EDL) SEngine Braking Assist (EBA) prevents compression-induced skidding in slippery condition SElectronic Stabilization Program with brake assistant (HBA) S
Transmission 6-speed automatic transmiss ion with Tiptron ic® SWARRANTY
Anti-Corrosion 12 year/unlimited distance Limited Warranty against Corrosion Perforatio S
C, leather brake handle, shift knob, and 3-spoke steering wheel, cruise control, “easy entry system” front seat, power locks, outlets, and steering, prep for ski-sack, V-Tex leatherette i nterior trim, 6 month Sirius® subscription, Aux-in, in-dash CD player w/ MP3 and Sat. radio capabilit ies, 10-speaker premium sound system, CDchanger prep in trunk, windblocker, 16” Mali Alloy wheels w/ 16” all-season tires, daytime running lights, semautomatic roof, front side thorax airbags, automatic roll-over supports, ESP, ASR, EDL, EBD, ABS, TPMS
9/24/2009 Order Guide & Pricing
MODEL CODE TRIM DESCRIPTIONRETAIL
PRICE
1Y75RA 2.5L New Beetle Convertible FEDERAL — 6-speed Tiptronic$26,170
1Y75ZA 2.5L New Beetle Convertible PZEV* — 6-speed Tiptronic
Destination Charge (subject to change, add to all orders): $700
2.5L
Option Code Option Description Retail Price
PJW 17” Versus Alloy Wheels w/ All-Season Tires $450
AVAILABLE PACKAGES AND STAND ALONE OPTIONS
MARKET DELIVERY OPTIONS
Option Code Option Description Retail Price
NCD 6-Disc CD Changer — Mounted in cargo area $99
NBM Rubber Mats (set of 4) $125
NCTSport Alloy Silver — (4) 17" Goal Silver Alloy Wheel Package Upgrade with 225/45/R17 91H all-season tires(TPMS compatible). Note: Take-off wheels are not returned to the dealer. $1,199
V
o l k s w a g e n o
f A m e r i c a
Exterior
CodeExterior Color
Roof
Color
Black
V-Tex
Cream
V-Tex
White
V-Tex
A1SL Black Black LN LL 95
8USH Gecko Green Metallic Cream - LL -
B4SL Candy White Black LN LL -
V1SLHarvest Moon Beige
Black - LL -
V1SH Cream - LL -
R2SL Heaven Blue Metallic Black LN LL -
4YSLSalsa Red
Black LN - 95
4YSH Cream - LL -
R1SL Tossau Blue Metallic ** Black LN - 95
MODEL EXTERIOR AND INTERIOR COLORS
16” Mali Alloy 17” Versus Alloy 17” Goal Allo
*PZEV (California Partial Zero Emission Vehicle) specific for CA, CT, MA, ME, NY, PA, RI, VT, NJ, WA, OR and may be ordered for contiguous (AZ,
OH, ID, NH, NV, WV, MD) States.
** Tossau Blue Metallic only available to order wks 27—37