2010-04-13 Founder Institute - Company Roadmap

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Founder Institute

April 13, 2010

S teve IversonCEO, Diomede Storage

[email protected]



Steps to ³Launching´.

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Step #1: Don¶t ³Launch´.

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Steps to Generating Revenue

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Steps To Generating Revenue

IdeaMarket researchCompetitors

Research / feedbackOne sentence30-60 second pitch12-18 month financial projectionProduct roadmap

Customer facingMonitoring / metrics / service

1-3 page executive summary

< 10 slide investor/customer presentation (5+5 rule)Development

Short-term product specificationEngineering tasks / bugs

Sell

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Diomede Storage is a green, energy-efficientcloud storage service, focused on servingcustomers with backup and archival data.

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1 sentence



Diomede Storage is a green, energy-efficient cloud storage service, focused on servingcustomers with backup and archival data.

We¶ve developed energy-efficient backend storage technologies to power our service thatenables us to be more than 5-times less expensive than our nearest competitor,

consume 60 times less power, and still maintain greater than 60% gross margins on eachsale. We have 11 patents pending around this technology.

Diomede has also defined unique processes that allow us to physically ship data anddevices to our customers¶ sites ± we are the only company capable of accommodatingvery, very large data producers. Our largest customer is a Fortune 250 company withmore than 2 petabytes of data stored (and growing).

We currently haven¶t raised any outside financing, and we are looking to partner withsoftware application developers who want to integrate Diomede capabilites into their applications, and of course we¶re always looking for new customers to provide the bestcloud storage backup solution.

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1 minute



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18 months



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Product Roadmap



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Pitch Deck



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Product Specifications



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Product Specifications



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Agile Development



Outsource Everything Possible

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Offshore development terms

ShoppingGet resumes and interview individual developers.Hire only the best developers - locally or offshore.

The DealContractually tie specific developers to your contract.Rate: $15/hour - $30/hour; median $20/hour (Argentina & Philippines) .No billing for: missed days (US holidays, local holidays, sick, vacation, etc).Minimum number of team members: 1

Term of agreement: 30 days cancelation.90-180 days required notice to remove a team member.Credit if a team member quits, leaves, or is removed from the project.No fee to replace team members.

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Tips for managing an offshore team

Tak e ownership. They are your team members and your responsibility.

Treat them as an extension of your current te am , and just like any other

person at your company. Insist that all other employees do the same.

Share your ³grand vision´, but assign and measure extre m ely short t a s k s .

D a ily engineering c a lls . 3 to 5 minutes per developer.

Follow up with written confir ma

tion .

Practice test driven develop m ent .

B e available on Sk ype/IM as much as possible.

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Tips for managing an offshore ANY team

Tak e ownership. They are your team members and your responsibility.

Treat them as an extension of your current te am , and just like any other

person at your company. Insist that all other employees do the same.

Share your ³grand vision´, but assign and measure extre m ely short t a s k s .

D a ily engineering c a lls . 3 to 5 minutes per developer.

Follow up with written confir ma

tion .

Practice test driven develop m ent .

B e available on Sk ype/IM as much as possible.

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2010-04-13 Founder Institute - Company Roadmap

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