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009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics
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2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

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Page 1: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

Chapter 7Data Collection and Descriptive Statistics

Page 2: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

CHAPTER OBJECTIVES - STUDENTS SHOULD BE ABLE TO: Explain the steps in the data collection process.

Construct a data collection form and code data collected. Identify 10 “commandments” of data collection. Define the difference between inferential and descriptive statistics. Compute the different measures of central tendency from a set of

scores. Explain measures of central tendency and when each one should be

used. Compute the range, standard deviation, and variance from a set of

scores. Explain measures of variability and when each one should be used. Discuss why the normal curve is important to the research process. Compute a z-score from a set of scores. Explain what a z-score means.

Page 3: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

CHAPTER OVERVIEW Getting Ready for Data Collection The Data Collection Process Getting Ready for Data Analysis Descriptive Statistics

Measures of Central Tendency Measures of Variability

Understanding Distributions

Page 4: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

GETTING READY FOR DATA COLLECTION

Page 5: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

GETTING READY FOR DATA COLLECTION

Four Steps Constructing a data collection form Establishing a coding strategy Collecting the data Entering data onto the collection form

Page 6: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

GRADE

2.00 4.00 6.00 10.00 Total

gender male 20 16 23 19 95

female 19 21 18 16 105

Total 39 37 41 35 200

Page 7: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

THE DATA COLLECTION PROCESS

Page 8: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

THE DATA COLLECTION PROCESS Begins with raw data

Raw data are unorganized data

Page 9: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

CONSTRUCTING DATA COLLECTION FORMS

ID Gender Grade Building Reading Score

Mathematics Score

1

2

3

4

5

2

2

1

2

2

8

2

8

4

10

1

6

6

6

6

55

41

46

56

45

60

44

37

59

32

One column for each variable

One row for each subject

Page 10: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

ADVANTAGES OF OPTICAL SCORING SHEETS If subjects choose from several responses,

optical scoring sheets might be used Advantages

Scoring is fast Scoring is accurate Additional analyses are easily done

Disadvantages Expense

Page 11: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

CODING DATA

Use single digits when possible Use codes that are simple and unambiguous Use codes that are explicit and discrete 

 

Variable Range of Data Possible Example

ID Number 001 through 200 138

Gender 1 or 2 2

Grade 1, 2, 4, 6, 8, or 10 4

Building 1 through 6 1

Reading Score 1 through 100 78

Mathematics Score 1 through 100 69

Page 12: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

TEN COMMANDMENTS OF DATA COLLECTION

1. Get permission from your institutional review board to collect the data

2. Think about the type of data you will have to collect

3. Think about where the data will come from

4. Be sure the data collection form is clear and easy to use

5. Make a duplicate of the original data and keep it in a separate location

6. Ensure that those collecting data are well-trained

7. Schedule your data collection efforts

8. Cultivate sources for finding participants

9. Follow up on participants that you originally missed

10. Don’t throw away original data

Page 13: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

GETTING READY FOR DATA ANALYSIS

Page 14: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

GETTING READY FOR DATA ANALYSIS Descriptive statistics—basic measures

Average scores on a variable How different scores are from one another

Inferential statistics—help make decisions about Null and research hypotheses Generalizing from sample to population

Page 15: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

DESCRIPTIVE STATISTICS

Page 16: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

DESCRIPTIVE STATISTICS Distributions of Scores

• Comparing Distributions of Scores

Page 17: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

MEASURES OF CENTRAL TENDENCY Mean—arithmetic average Median—midpoint in a distribution Mode—most frequent score

Page 18: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

How to compute it = X n

= summation sign X = each score n = size of sample

1. Add up all of the scores2. Divide the total by the

number of scores

X

MEAN

What it is Arithmetic average Sum of scores/number of

scores

Page 19: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

How to compute it when n is odd

1. Order scores from lowest to highest

2. Count number of scores3. Select middle score

How to compute it when n is even

1. Order scores from lowest to highest

2. Count number of scores3. Compute X of two middle

scores

MEDIAN

What it is Midpoint of distribution Half of scores above and

half of scores below

Page 20: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

MODE

What it is Most frequently occurring

score

What it is not! How often the most

frequent score occurs

Page 21: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

WHEN TO USE WHICH MEASUREMeasure of

Central Tendency

Level of Measurement

Use When Examples

Mode Nominal Data are categorical

Eye color, party affiliation

Median Ordinal Data include extreme scores

Rank in class, birth order, income

Mean Interval and ratio

You can, and the data fit

Speed of response, age in years

Page 22: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

MEASURES OF VARIABILITY

Variability is the degree of spread or dispersion in a set of scores

Range—difference between highest and lowest score

Standard deviation—average difference of each score from mean

Page 23: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

COMPUTING THE STANDARD DEVIATION

s

= summation sign X = each score X = mean n = size of sample

= (X – X)2

n - 1

Page 24: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

COMPUTING THE STANDARD DEVIATION

1. List scores and compute mean

X

13

14

15

12

13

14

13

16

15

9

X = 13.4

Page 25: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

COMPUTING THE STANDARD DEVIATION

1. List scores and compute mean

2. Subtract mean from each score

X (X-X)

13 -0.4

14 0.6

15 1.6

12 -1.4

13 -0.4

14 0.6

13 -0.4

16 2.6

15 1.6

9 -4.4

X = 0X = 13.4

Page 26: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

X

13 -0.4 0.16

14 0.6 0.36

15 1.6 2.56

12 -1.4 1.96

13 -0.4 0.16

14 0.6 0.36

13 -0.4 0.16

16 2.6 6.76

15 1.6 2.56

9 -4.4 19.36

X =13.4

X = 0  

COMPUTING THE STANDARD DEVIATION

1. List scores and compute mean

2. Subtract mean from each score

3. Square each deviation

(X – X)2(X – X)

Page 27: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

X

13 -0.4 0.16

14 0.6 0.36

15 1.6 2.56

12 -1.4 1.96

13 -0.4 0.16

14 0.6 0.36

13 -0.4 0.16

16 2.6 6.76

15 1.6 2.56

9 -4.4 19.36

X =13.4

X = 0 X2 = 34.4

(X – X) (X – X)2

COMPUTING THE STANDARD DEVIATION

1. List scores and compute mean

2. Subtract mean from each score

3. Square each deviation

4. Sum squared deviations

Page 28: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

COMPUTING THE STANDARD DEVIATION

1. List scores and compute mean

2. Subtract mean from each score

3. Square each deviation4. Sum squared deviations5. Divide sum of squared

deviation by n – 1• 34.4/9 = 3.82 (= s2)

6. Compute square root of step 5

3.82 = 1.95

X

13 -0.4 0.16

14 0.6 0.36

15 1.6 2.56

12 -1.4 1.96

13 -0.4 0.16

14 0.6 0.36

13 -0.4 0.16

16 2.6 6.76

15 1.6 2.56

9 -4.4 19.36

X =13.4

X = 0 X2 = 34.4

(X – X) (X – X)2

Page 29: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

UNDERSTANDING DISTRIBUTIONS

Page 30: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

THE NORMAL (BELL SHAPED) CURVE

Mean = median = mode Symmetrical about midpoint Tails approach X axis, but do not touch

Page 31: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

THE MEAN AND THE STANDARD DEVIATION

Page 32: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

STANDARD DEVIATIONS AND % OF CASES

The normal curve is symmetrical One standard deviation to either side of the mean contains 34% of area

under curve 68% of scores lie within ± 1 standard deviation of mean

Page 33: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

STANDARD SCORES: COMPUTING z SCORES Standard scores have been “standardized”

SO THAT Scores from different distributions have

the same reference point the same standard deviation

ComputationZ = (X – X)

s–Z = standard score

–X = individual score

–X = mean

–s = standard deviation

Page 34: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

STANDARD SCORES: USING z SCORES Standard scores are used to compare scores

from different distributions

Class Mean

Class Standard Deviation

Student’s Raw

Score

Student’s z Score

Sara

Micah

90

90

2

4

92

92

1

.5

Page 35: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

WHAT z SCORES REALLY MEAN

Because Different z scores represent different locations

on the x-axis, and Location on the x-axis is associated with a

particular percentage of the distribution z scores can be used to predict

The percentage of scores both above and below a particular score, and

The probability that a particular score will occur in a distribution

Page 36: 2009 Pearson Prentice Hall, Salkind. Chapter 7 Data Collection and Descriptive Statistics.

2009 Pearson Prentice Hall, Salkind.

HAVE WE MET OUR OBJECTIVES? CAN YOU:

Explain the steps in the data collection process? Construct a data collection form and code data collected? Identify 10 “commandments” of data collection? Define the difference between inferential and descriptive statistics? Compute the different measures of central tendency from a set of

scores? Explain measures of central tendency and when each one should be

used? Compute the range, standard deviation, and variance from a set of

scores? Explain measures of variability and when each one should be used? Discuss why the normal curve is important to the research process? Compute a z-score from a set of scores? Explain what a z-score means?