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1. Private & Confidential Mobile Services Provider
2. About Us
3. Who We Are Animation FC are based in the UK and deliver
mobile phone and digital multimedia services. We create some of the
most exciting and dynamic mobile content currently available in the
sports and entertainment field. We pride ourselves on being able to
offer an end-to-end service from mobile content, web and WAP site
build, content management system, customer support and much more.
With blue-chip experience our founding partners all bring skills
and knowledge from each end of the media spectrum. From design and
audio professionals, to mobile technology and marketing experts,
together we have most bases covered. Our main focus is to provide a
high-end product and service solution that we and our clients can
be proud of. We offer individual modules which can be brought
together to deliver the right blend of products and services that
will fit with our clients needs. 3 3
4. Our Mobile Content Products
5. Our Mobile Products Type Description Animated Screensavers
Depicting 3D caricature animations , 3D Banners, logos, crests,
flags & more Wallpapers Background static of animated
image/graphic Themes Whole designed / branded display for the
mobile screen including branded background, buttons, text, menus
and images. Videos Delivery of 3GP and MP4 videos Ringtones /
Realtones / High quality MP3 / WAV audio Truetones Games Bespoke
mobile gaming products Customizable Content Users can obtain
specific imagery with their own name attached to the image 5 7
6. Content Detail Screensavers Animation FC develop some of the
best 3D animated screensavers currently available on any mobile
market place. These include caricature animations, crests, logos,
flags and much more We develop the screensavers in a look and feel
that suits the image and feel of the brand we are working with We
can create almost anything in 3D and animate it, just ask! 6 8
7. Content Detail Wallpapers Almost any photo or image can be
converted into a static wallpaper Animation FC have the capability
to enhance any photo to include text, logos and branding Topical
photos from events or media can be converted and ready for download
in 2-3 working days 7 11
8. Theme examples designed for Content Detail Tottenham Hotspur
FC Themes A theme is a custom designed piece of software that
integrates into the phone to brand the mobiles phone display
settings Using brand colours, logos, text and graphics we can
create a product specific theme. A theme embeds different images
onto the various menus within the phone making them a more dynamic
alternative to standard wallpapers Screen examples of a branded
theme design 8 12
9. Content Detail Videos Animation FC deliver video files in
high quality MP4 and 3GP video format. These videos can be the
latest footage from a gig, race meeting, interview or anything else
the user may want to download Our own content management system is
able to recognise the handset the customer is ordering from and
will automatically send the content in the correct format for that
handset Animation FC are currently the only mobile service provider
supplying official football club caricature 3D animations as video
tones (a ringtone with animated video) and were at the cutting edge
of videotone development and production. 9 9
10. Content Detail Realtones Almost any audio file can be
converted into an mp3 realtone. For example the audio to convert
may be a live gig, team song, sound effect or piece of theme music.
Bespoke realtones are very popular with sports, music and
entertainment fans and are a great way to personalise the handset.
As with video files, our content management system will recognise
and push the highest quality version to the consumers handset. 10
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11. Games AFC specializes in producing bespoke games for mobile
handsets Games are developed to run on Nokia, J2ME, Symbian,
I-Phone and Google Android platforms Our Keepy Up King football
game uses true 3D models and graphics unlike most mobile games that
use 2D sprites. 11
12. Website and WAP Site Integration
13. Website Integration Options Animation FC can create the
interactive web pages for your mobile zone We offer the mobile zone
(iframe) as an embedded or stand alone application: Embedded Stand
Alone We can supply html code A stand-alone website means the
content resides within that is 'embedded' within a your website.
When an end-user selects the mobile zone' section of your existing
link from the website they will navigate to the stand-alone
website. website but unless you checked the url address you wouldnt
know that you had come out of the brand site. The content can be
supplied and hosted on the clients This can be carefully designed
to reflect the clients website web server or hosted on our branding
but has the advantage of being completely separate own dedicated
servers and so would require very little input from the clients web
team supplied as a feed. to integrate or maintain. With either
option our experienced web designers would ensure that end-users
would see this content as a seamless part of the club's website 13
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14. WAP Site Build & Integration We specialise in
developing branded WAP sites (mobile internet sites) for our
clients enabling fans to browse the site on their phone WAP site
customers are able to obtain their content via their mobile handset
Billing for this service can be offered through their mobile
provider, credit card or PayPal account We can develop a content
only site for selling/offering downloadable mobile products or a
fully interactive site which reflects the official website and can
feature downloads plus news stories, live information, reports and
much more The branded WAP site will be accessible to fans around
the world who can obtain content without the need of a computer
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15. Mobile Zone Example Our Celtic FC Mobile Zone reflects the
clubs branding and integrates seamlessly within the clubs site. The
user can easily find and click onto the mobile content they want.
They simply enter their country and mobile number and a WAP push
will be sent to their phone. They select pay now and the content is
delivered. Each mobile zone features a customer support contact
email. Our customer support team are dedicated to answering queries
and resolving problems quickly. Each client will be given a
dedicated shortcode and keyword, enabling fans to visit the WAP
site on their mobile phone for easy access. 15 21
16. Mobile Service Package
17. The Service Package Example Package The Animation FC Mobile
Service Package was created and designed as a one stop mobile
solution which we can tailor to your needs Content package of
screensavers, videos, wallpapers, themes, realtones, and -
customisable content Website and iframe build - Interactive WAP
site build - Fully integrated bespoke content management system
(CMS) - Subscription services - Full customer support via email and
phone - Worldwide sales directly from the official client mobile
zone - Distribution and sales via international operators, telcos
and reputable 3rd party - PSMS marketing campaigns - Bluetooth/RDIF
marketing - 17 26
18. Marketing on Mobile Maximise Visibility The mobile
revolution is with us and with our innovative products and services
brand visibility and access is maximised Endless Possibilities
Whether its a bespoke mobile game to be offered free as part of an
advertising campaign, a videotone to promote a new single or
advertisement, a downloadable application or a full info WAP site.
Animation FC will deliver. Creation, Production, Distribution and
Management We will work closely with you from the brief to
production, taking on board all comments and instructions in fine
detail. Distribution will be taken care of by our top end CMS and
management will be undertaken including data collection, sales and
customer service. 18 32
19. Additional Services
20. Additional Services Motion graphic production for any
platform 3D animation and caricature design Logo and brand design
Website design and build Audio production and mixing Voice over
services Database management SEO E-Commerce Storyboarding 3D
animation for commercials plus 20 30
21. Finally
22. Conclusion Animation FC are in a position to offer a
high-end service which covers the whole mobile content and service
spectrum Our products and services reflect Animation FCs commitment
to supplying new and innovative services and content to our sports
and media clients To see some examples of our work please visit
www.manutd.com and www.rangers.premiumtv.co.uk and check out our
mobile pages We have a wide range of clients including T-Mobile,
Football League Interactive, Celtic FC, Rangers FC, Perform, PDC,
Tottenham Hotspur FC , Vodafone and Manchester Utd 22 35