MBL International Distributors’ Meeting November 13-14, 2008 Woburn, MA
MBL International Distributors’ Meeting
November 13-14, 2008
Woburn, MA
Copyright © 2008 MBL International CONFIDENTIAL 2
Distributor Meeting Overview
• Product Training
• Networking among distributors
• Strategies
• Logistics
• Distributor’s Dinner
• Museum and Omni Theater
• Have fun
Copyright © 2008 MBL International CONFIDENTIAL 3
Seeds of Growth 101
• Soil Preparation: market research, product training, product launch packet
• Planting
• Growing
• Harvesting
Source: USDA - Natural Resources Conservation Service
Copyright © 2008 MBL International CONFIDENTIAL 4
Seeds of Growth 101
• Soil Preparation
• Planting: advertising, marketing activities, tradeshows, sales visit
• Growing
• Harvesting
http://www.risc.uni-linz.ac.at/people/sgerhold/images/myanmar/ricefield.jpg
Copyright © 2008 MBL International CONFIDENTIAL 5
Seeds of Growth 101
• Soil Preparation
• Planting
• Growing: managing customers, staff, projects
• Harvesting
Copyright © 2008 MBL International CONFIDENTIAL 6
Crop Growing 101
• Soil Preparation• Planting
• Growing
• Harvesting: sales, profit
Copyright © 2008 MBL International CONFIDENTIAL 7
Summary
• Prepare• Plant• Grow• Harvest• GROWTH
Oldest method in mankind, the concept would apply the same to any business
Copyright © 2008 MBL International CONFIDENTIAL 8
• Reflect and learn from 2008• Look forward to 2009• New Products into Market
“The main thing is to keep the main thing the main thing” Stephen R Covey
Copyright © 2008 MBL International CONFIDENTIAL 9
• Product Training
• Marketing Support
• Networking
Copyright © 2008 MBL International CONFIDENTIAL 10
• Motivation
• Execution
• Choice
Copyright © 2008 MBL International CONFIDENTIAL 11
Copyright © 2008 MBL International CONFIDENTIAL 12
Teams
Five Tallest Trees in the World
• Redwood
• Mount-Ash
• Douglas Fir
• Spruce
• Sequoia
Copyright © 2008 MBL International CONFIDENTIAL 13
Team Building: Catapult Into Market
• Break up into Teams• Get to know your teammates: Find out one
interesting thing about your teammate• Managers Meeting• Assemble Catapult• Team Meeting• Execute• Reassess
Copyright © 2008 MBL International CONFIDENTIAL 14
Objective
• To penetrate the market utilizing the new technology by selling them the most product
Copyright © 2008 MBL International CONFIDENTIAL 15
Attack Options
Copyright © 2008 MBL International CONFIDENTIAL 16
• “I am personally convinced that one person can be a change catalyst, a "transformer" in any situation, any organization. Such an individual is yeast that can leaven an entire loaf. It requires vision, initiative, patience, respect, persistence, courage, and faith to be a transforming leader.”
Copyright © 2008 MBL International CONFIDENTIAL 17
Lessons
• Team work is essential in growth
• Communication brings unity
• Strategy and Execution are key to success
Copyright © 2008 MBL International CONFIDENTIAL 18
Reassessment
• How did your strategy play out?• What were the issues?• How would you manage differently?• How did you deal with the unknown?
“I am personally convinced that one person can be a change catalyst, "transformer" in any situation, any organization. Such an individual is yeast that can leaven an entire loaf. It requires vision, initiative, patience, respect, persistence, courage, and faith to be a transforming leader.”