2008 Annual Result Nurturing China’s agriculture sector 8lhk0089_ss_v7.ppt March, 2009 March, 2009
2008 Annual Result
Nurturing China’s agriculture sector
8lhk0089_ss_v7.ppt
March, 2009March, 2009
This presentation and the presentation materials distributed herewith include
forward-looking statements. All statements, other than statements of historical
facts, that address activities, events or developments that Sinofert Holdings
(“Sinofert”) expects or anticipates will or may occur in the future (including but
not limited to projections, targets, estimates and business plans) are forward-
looking statements. Sinofert’s actual results or developments may differ
materially from those indicated by these forward-looking statements as a result
DisclaimerDisclaimer
2
materially from those indicated by these forward-looking statements as a result
of various factors and uncertainties, including but not limited to price
fluctuations, actual demand, exchange rate fluctuations, exploration and
development outcomes, estimates of reserves, market shares, competition,
environmental risks, changes in legal, financial and regulatory frameworks,
international economic and financial market conditions, political risks, project
delay, project approval, cost estimates and other risks and factors beyond our
control. In addition, Sinofert makes the forward-looking statements referred to
herein as of today and undertakes no obligation to update these statements.
�Performance Highlights
�Competitive Advantages
Table of ContentsTable of Contents
3
�Outlook
Sales volume (million tons)
Turnover
Gross profit
(RMB million) 2008 Growth YoY 2007 Note3
Performance Highlights for 2008::::Continuous Growth in Both Business Scale and ProfitabilityPerformance Highlights for 2008::::Continuous Growth in Both Business Scale and Profitability
16.22 8%
60%
24%
28,382
2,741
45,393
3,401
15.02
4
Gross profit
Net profit
EPS ( RMB 0.01) Note2
Dividend per share ( HK Cents)
Note 1: The changes in fair value of derivative component of convertible bonds led to increase of RMB 160 million of net profit in 2008, and decrease of RMB 710 million of net profit in 2007.
Note 2: The weighted average number of shares for 2008 was 6,983,421,000; while 6,000,022,000 for 2007
Note 3: The transfer of the stake in Shandong Fertilizers represented a business merger under joint control, with the relevant financials for 2007 being recalled and restated in the report as required by Merger Regulation
Net profit((((excluding the impact of changes in faire value of convertible bonds) Note1
1,913
24%
198%
2,741
641
10.69
3,401
1,749 29% 1,355
27.39
2.76
156%
4.64 68%
Turnover (RMB '000)Sales Volume ('000 tons)
Stable Growth in Business ScaleStable Growth in Business Scale
12,572
15,02316,215
45,392,88545,392,885
5
Note: The average selling price in 2008 was RMB 2799/ton, up by 48% from RMB 1889/ton in 2007.
12,572
21,650,510
28,381,689
21,650,510
28,381,689
Net Profit (RMB '000)Net Margin (%)
Stable Profitability with Sharp Growth in Net Profit Stable Profitability with Sharp Growth in Net Profit
4.77% Note
4%
5%
6
Note: 2007 figure did not include the impact of changes in fair value of derivative component of CB.
1,354,810Note
Profit BreakdownProfit Breakdown
Profit Breakdown (RMB '000)
3,092,922
378,601
144,157
1,912,555
273,559
944,008
150,320163,160
7
� Distribution Net Profit RMB 1,476 mn, up by 17% YoY
� Production Net Profit RMB 270 mn, up by 209% YoY
� CB the fair value evaluation of derivative component of CB impacts more RMB160 mn for 2008 and less RMB710 mn from profit for 2007, respectively
144,1571,475,836
Gross Profit (RMB '000)Price-volume Analysis of Incremental Gross Profit■■■■ Sales Volume Factor■■■■ Price Factor
Distribution Gross ProfitDistribution Gross Profit
3,092,922
710,913
8
2,382,009
Market Environment and Price Trend
Sep. 2007May 2008
Feb. 2009
Price Source: www.ccmb360.comGross Profit: Potash
Unit: RMB
� Domestic potash price kept rising due to growth in global potash price.
� Price at the end of Apr.08 increased by 140% over that in Sep. 07.
� Chinese Potash negotiation concluded at the end of April with US$400/ton increase in price and half decrease in
9
Sales Volume (‘000) Gross Margin Price-volume Analysis
1,526,790+902,178 1,990,407
-438,561
price and half decrease in import volume.
� Domestic potash price kept relatively stable since May 08.
Gross Profit: Nitrogen
Market Environment and Price Trend
Sep. 2007June 2008 Feb. 2009
Price Source: www.ccmb360.comUnit: RMB
� Chinese government
levied special export
duty on urea up to
135%.
� Price kept falling, with
the largest decrease
of 34% due to
oversupply after June.
� Export increased and
domestic supply was
slightly tight due to
global urea price
growth.
� Price kept growing in
1H08, representing a
53% increase over
that in Sep. 07.
10
Sales Volume (‘000) Gross Margin Price-volume Analysis
280,230
246,103 607,705
81,372
that in Sep. 07.
Gross Profit: Phosphate
Market Environment and Price Trend
Sep. 2007Aug. 2008 Feb. 2009
Price Source: www.ccmb360.comUnit: RMB
� Domestic price kept rising
due to growth in both global
price and major production
raw material cost
� Domestic price increased by
56% over that in Sep. 2007
� Chinese government levied
special export duty up to 135%.
� The price of sulphur, an important
raw material for phosphate
fertilizers, dived by over 90%.
� Phosphate price plunged since
Aug. with the largest decrease
above 40%.
11
344,175
-308,357
157,990
+122,172
Sales Volume (‘000) Gross Margin Price-volume Analysis
Gross Profit: Compound Fertilizer
Market Environment and Price Trend
Sep. 2007Sep. 2008 Feb. 2009
Price Source: www.ccmb360.comUnit: RMB
� Domestic price kept growing due to production input cost growth.
� Domestic price increased by 42% over that in Sep. 07
� Due to production input cost decrease and market depression, price dropped significantly with the largest decrease over 30%.
� Inventory increased in compound fertilizer production companies and small and medium-sized enterprises faced
12
407,364
-66,784463,155
+122,575
Sales Volume (‘000) Gross Margin Price-volume Analysis
sized enterprises faced with difficulties in operation.
Inventory ProvisionExpenses (RMB ‘000)
898,533
Expenses and Stock Provision
944,008
13
As at the end of 2008, inventory provision of distribution segment was RMB 379 mn.
Production ProfitProduction Profit
273,559
Production Profit (RMB ‘000)Production Profit Breakdown
(RMB’000)
Note 1QSLP 104,751
Tianji Sinochem 24,070
Shandong Fertilizer 4,049Sinochem Pingyuan
-76,758 Sinochem Changshan 189,709
Note 2
Note
14
88,624
Note 1:investment return based on stock proportion from QSLP from Apr. to Dec. was RMB192,448,000, fair value
valuation amortization impacted less RMB 87,697,000 from investment return
Note 2:including discount of RMB 25,717,000 on acquisition
Note 3:including discount of RMB 214,152,000 on acquisition
Three Circle Sinochem
-22,726Sinochem
Fuling 33,224
Sinochem Wengfu 6,172
Sinochem Jiaji 1,585
Sinochem Kailin 9,217
Others 565
Note 3
Inventory Turnover Days Inventory Breakdown by Product (RMB '000)
Operating Efficiency and InventoryOperating Efficiency and Inventory
Others
Phosphate
Compound
Nitrogen
9%
11%
6%
8%
11,569,643
15
Accounts Receivable Turnover Days
11%
7%
9%
14%
17%
18%11%
10% 52%
50%
Nitrogen
Potash4,385,078
6,705,372
End of 2007 End of 2008
66%
8%
End of 2006
Total Assets (RMB '000) Net Assets (RMB '000)
Asset ScaleAsset Scale
16
Proportion of Long-term Assets
Current Ratio
Asset StructureAsset Structure
17
Debt-to-equity Ratio
Note: Debt-to-equity ratio = total interest-bearing liabilities / total equity
Investment in Yunnan Three Circles-Sinochem 140,000
Network expansion 19,645
Acquisition of Xinlianxin (XLX) 184,240
2,635,309
6,443,444
Acquisition of Sinochem Pingyuan 695,000
Capital increase for Gansu Wengfu 31,830
Acquisition of Gansu Wengfu 22,500
Capital increase for Hubei Dongfang 18,076
Technique upgrade projects 577,594
Network expansion 20,603
Others 47,490
Capex (RMB '000)Capital Commitment for 2009
(RMB '000)
CapexCapex
18
Capacity expansion of Sinochem Fuling 169,170
Acquisition of three fertilizer Assets, including QSLP 2,099,754
Acquisition of three Assets including QSLP 4,903,081
Capital increase for Sinochem Changshan 149,770
20082007
Production firms 1,064,360
2009E
713,014
Network expansion
10,973
Sinochem Fuling
588,102
Sinochem Pingyuan
113,940
� Stable growth in business scale with higher contribution from domestic
fertilizer sales
� Stable profitability with sharp increase in net profit
� Different performance of four fertilizers with significant growth in
production profit
Performance Highlights
19
� Maintaining relatively large inventory supporting development of
nationwide distribution networks
� Further development in assets scale with higher proportion of long-term
assets
� Keeping robust asset and debt structure with continuous improvement
of operating efficiency
�Performance Highlights
�Competitive Advantages
Table of ContentsTable of Contents
20
�Outlook
2005
The Company steadily pushes forward the strategy of integrating
production, supply and distribution after listing. Both sales volume and
net profit kept fast growth with CAGR of 13% and 33%, respectively. In
2008, Sinofert’s market share reached 18%.
� As at the end of 2008,
Sinofert had 14 production
Strategic Development Footprint Strategic Development Footprint
2006
2007
note
200816.22mn tons
RMB 1913mn
15.02mn tons
RMB 1355mn
12.57mn tons
RMB 918mn
11.17mn tons
21
� In 2001, Sinofert invested in a
production company for the first
time. As at the end of 2004,
Sinofert has 7 production
subsidiaries with total
production capacity of 2.46 mn
tons.
� In 2000, Sinofert began to
establish distribution centers. As
at the end of 2004, the number
of distribution centers reached
552 with sales volume of 4.03
mn tons.
� 11 production subsidiaries with product line covering all of the four basic fertilizers: phosphate, potash, nitrogen and compound fertilizers. The production capacity reached 7.85 mn tons
� Pushing forward distribution network expansion. As of the end of 2007, Sinofert had 16 branches, 1,672 distribution centers, covering 91% of the arable land of China, with sales volume of 9.79 mn tons
2000-2004
Sinofert had 14 production
subsidiaries with total
capacity exceeding 10 mn
tons of nitrogen, phosphate,
potash and compound
fertilizers.
� As at the end of 2008, the
number of distribution
centers reached 2,010,
representing preliminary
completion of distribution
network structure. The
sales volume through
network reached 11.33 mn
tons, accounting for 70%
of otal sales volume
Note: the data excluded the impact of fair value change in derivative component of CB
11.17mn tonsRMB 820mn
China’s largest integrated service
provider of agricultural inputs
Sales/Marketing
Production andSupply
�Potash– market leader
�Nitrogen– supply chain consolidator
�Phosphate and compound fertilizer –
leveraging strength of integrated
business model
Unique Competitive Edge: the Integrated Business Model of Production, Supply and DistributionUnique Competitive Edge: the Integrated Business Model of Production, Supply and Distribution
22
Distribution Network
� Establishing distribution network
covering major agriculture counties
in China
�Pushing forward network operating
standardization and enhancing
management
�Continuously providing various
agrichemical services
�Large self-owned production capacity and supply capability
�Long-term and stable supply system of imported fertilizer
�Multi-level domestic
fertilizer supply system
� Strong distribution capability secured steady enhancement of profitability and bargaining power in supply sector,
meanwhile, the supply system comprising production and purchasing supports the rapid development of distribution
network and maximizes profit.
� All of the business segments in the industrial chain supplemented each other with synergy effect, providing stable
profitability and risk prevention capability.
Newly-added production capacity of 2.31 mn tons
Phosphate capacity : 3.98
mn tons
Nitrogen capacity: 2.51 mn
tons
� Tianji Sinochem 0.6 mn
tons
� Sinochem Changshan 0.3
mn tons
� Sinochem Pingyuan 1.41
mn tons
� Sinochem Fuling 0.2 mn
tons
� Sinochem Fuling 1.00 mn
tons
� Sinochem Kailin 1.36 mn
tons
� Sinochem Cargill 0.6 mn
tons
� Three Circles-Sinofert 0.6
mn tons
Comprehensive product line
Enhanced Integration Strength: Production Capacity Exceeded 10 mn TonsEnhanced Integration Strength: Production Capacity Exceeded 10 mn Tons
Acquisition of Sinochem Pingyuan added nitrogen
Acquisition of Sinochem
Chanshan added nitrogen
capacity of 0.3 mn tons
and compound fertilizer
capacity of 0.4 mn tons
23
Compound fertilizer capacity
1.67 mn tons
Potash capacity
2 mn tons
� Shandong Fertilizer 0.6 mn tons
� Sinochem Fuling 0.3 mn tons
� Sinochem Zhisheng 0.2 mn tons
� Sinochem Yantai 0.1 mn tons
� Sinochem Dongfang 0.07 mn
tons
� Sinochem Changshan 0.4 mn
tons
� Salt Lake Potash 2 mn tons
tons� Gansu Wengfu 0.42 mn tons
� Total production capacity reached 10.16 mn tons with a total of 2.31 mn tons of capacity newly added in 2008 due
to the acquisitions of Sinochen Pingyuan and Sinochem Changshan and capacity expansion at Sinochem Fuling
� The product line covered all of the four basic fertilizers, providing comprehensive supply to a wider distribution
network
added nitrogen capacity of 1.41 mn tons
Newly-added nitrogen capacity of 0.2 mn tons in Sinochem Fuling
天津天津天津天津河北河北河北河北内蒙古内蒙古内蒙古内蒙古 辽宁辽宁辽宁辽宁 吉林吉林吉林吉林黑龙江黑龙江黑龙江黑龙江新疆新疆新疆新疆 北京北京北京北京Distribution Centers layout
Shandong::::196 Henan::::180
Hebei:::: 172 Jiangxi::::169
20102008
2007
Upon the preliminary completion of network structure, more efforts will be made to uplift the marketing abilities and market position
Enhanced Integration Strength: Number of Distribution Centers Exceeded 2,000Enhanced Integration Strength: Number of Distribution Centers Exceeded 2,000
24
福建福建福建福建 台湾台湾台湾台湾广东广东广东广东广西广西广西广西云南云南云南云南 贵州贵州贵州贵州 湖南湖南湖南湖南 江西江西江西江西江江江江苏苏苏苏安徽安徽安徽安徽湖北湖北湖北湖北四川四川四川四川 河南河南河南河南 山东山东山东山东山西山西山西山西甘肃甘肃甘肃甘肃宁夏宁夏宁夏宁夏青海青海青海青海西藏西藏西藏西藏 陕西陕西陕西陕西
海南海南海南海南重庆重庆重庆重庆 浙浙浙浙江江江江
Hainan:::: 158 Jiangsu::::155
Hubei:::: 135 Northwest::::125
Heilongjiang::::109 Anhui::::105
Guangdong:::: 105 Liaoning::::103
Jilin:::: 97 Hunan:::: 94
Fujian:::: 79 Guangxi:::: 27
Southwest::::1
2006
2005
2004
2003
1375
1063
552
404
16722007
Sales Volume through Distribution Network and Number of Customers Six Functions of Distribution Network
Enhanced Integration Strength: Growth in Sales Volume through Distribution Network with Implementation of Six FunctionsEnhanced Integration Strength: Growth in Sales Volume through Distribution Network with Implementation of Six Functions
Brand
25
BrandPromotion
AgrichemicalService
Information Collection and Analysis
Sales and Marketing
ChannelMaintenance
� Reasonable asset and debt structure
� Balanced financing structure
� Keeping healthy and steady cash flow
� Prudent risk management policy and stringent credit granting policy management
� Prudent investment decision and reasonable dividend policy
Abundant Credit Line (RMB 100mn)■Credit line in use■Credit line
Enhanced Integration Strength: Robust Financial PolicyEnhanced Integration Strength: Robust Financial Policy
Sound Financial PolicySound Financial Policy
26
policy
Long-term assets
144
Current Assets
157
ShareholderEquity
144
Long-term Liabilities 11
Current Liabilities
146� Increasing credit line and ensuring payment security
� Expanding the cooperation between banks and the Company, ensuring the security of the funds settlement
� Leveraging integrated model of domestic and overseas operation with rational financing arrangements, enhancing capital efficiency with lower cost
Balanced Asset and Debt Structure (RMB 100mn)
Secure and Efficient Capital Management
Secure and Efficient Capital Management
301 301
� Comprehensive safeguard system
� Advance inventory alarm and notification mechanism: strengthening inventory budget management, dynamic
tracking, up-limit controlling, over-limit warning and notification; reporting and monitoring mechanism for aged
inventory
� Intermediate stocktaking and accountability system: strengthening the stocktaking system, establishing
accountability system, ensuring accuracy and consistency of the accounts
� Afterwards settlement and summarizing mechanism: making timely settlement; summarizing the experience
to optimize the process
� Information tracking and service mechanism: real-time tracking and analysis of market information; proactive
adjustment of inventory.
� Stringent control of the movement of inventory
Stringent Control of Inventory Security
Stringent Control of Inventory Security
Intensified Integration Strength: Stringent Risk ManagementIntensified Integration Strength: Stringent Risk Management
27
Establishing corresponding measures to control all movement of inventory, including port, railway and warehouse,
ensuring the security of the inventory
� Stringent credit policy: sales on credit limited within 30 days; purchase on credit limited
within 45 days; dynamic visiting scheme for clients with credit line above RMB 10 mn
� Stringent approval control: including budget control, credit line control, payment period
control and credit insurance (if necessary)
� Dynamic supervision management: including dynamic client tracking, 3-tier precaution
mechanism, accountability system and effective legal resolution methods
Stringent Credit Management
Stringent Credit Management
�Performance Highlights
�Competitive Advantages
Table of ContentsTable of Contents
28
�Outlook
� The trend of farming of scale provides business growth opportunity for Sinofert
With Chinese government’s permission of legal circulation of rural land and scale operation trend in agriculture and focusing on distribution, Sinofert is presented with good opportunities to
Financial Support on “Agriculture, Farmers and Rural Area (RMB100 mn)From 2004 to 2009, six consecutive No. 1 Documents
issued by the Central government to establish a policy system and a sustainable mechanism to boost the agriculture sector. Fertilizer industry is to benefit from the most favorable environment in agriculture development.
Policies and Environment in 2009: PositivePolicies and Environment in 2009: Positive
0
1000
2000
3000
4000
5000
6000
7000
8000
26262975
3517
4318
5955
7161
29
0
200
400
600
800
1000
1200
1400
2006 2007 2008 2009
120
276
716 756
310
514
1030
1231
农资综合直补农资综合直补农资综合直补农资综合直补 四项补贴四项补贴四项补贴四项补贴Source: Ministry of Finance, P.R.China
on distribution, Sinofert is presented with good opportunities to further expand its market share and intensify its market leadership.
� Exemption of agricultural tax and increasing subsidies to farmers
Chinese government not only exempted all the agricultural taxes on the farmers, but also established a direct subsidy system to farmers with subsidy standards increasing on an annual basis. In 2009, farmers producing grain will get a subsidy of RMB 82 per mu, of which RMB 55 for agricultural inputs such as fertilizers.
� Continuous and steady growth in farmers’ income contributing to increase in fertilizer investment
In 2008, farmers' average annual net income was RMB 4,761, up by 62% over 2004, with an annual growth rate of about 8%.
Fiscal input in four items of rural subsidy (RMB 100 mn)
Four Agricultural SubsidiesDirect Subsidy for agricultural commodities
0
2004 2005 2006 2007 2008 2009
0
100
200
300
400
500
2006/2007 2007/2008 2008/2009
442 448 471 425 432 428
9 12 41
生产 消费 结余
� The situation that China’s grain supply/demand will continue for the years to come
The production of China’s grain enjoys bumper harvest for five consecutive years, but the grain consumption increases by 5 million tons annually, and the supply/demand will be in tight balance in the long run due to the effects of reduced land, water shortage and natural disasters.
� Chinese government will carry out 50bn kg grain production capacity expansion plan
During 2009-2020, Chinese government will carry out 50bn kg grain production capacity expansion plan, which
China’s Grain Supply/Demand Trend (mn tons)
Policies and Environment in 2009 : Positive (Continued)Policies and Environment in 2009 : Positive (Continued)
30
2006/2007 2007/2008 2008/2009生产 消费 结余
60
65
70
75
80
85
90
95
2006 2007 2008 2009
72 72
77
87
70 70
77
90
75 75
82
95
白小麦 早籼稻 粳稻
kg grain production capacity expansion plan, which consequently will significantly increase the needs for fertilizers.
� In 2009, Chinese government significantly raises the grains purchases prices.
In 2009, Chinese government increases the minimum purchase prices of wheat and rice by 13% and 17%, respectively, and enlarges the grain purchase and storage scale organized by the government
� Continuous growth in both farmers’ income from grain planting and input fertilizer applications.
Continuous growth of farmers’ income from grain planting enables the farmers to invest more in fertilizers.
Minimum Purchase Prices for Major Grains (RMB/ 50 kg)
Source: China National Grain and Oils Information Center , NDRC
supply Consumption Balance
wheat Early indica rice
Japonica
� Chinese government plans to restrict he
production capacity of phosphate and
nitrogen while increasing that of
Chinese government issued a six-point policy package for fertilizer industry on Dec.24, 2008, deregulated price control for fertilizers since Jan. 24, 2009, and imposed lower export duty in 2009, benefiting Sinofert in terms of production, trading and distribution.
� The system for potash pricing for domestic sales at the ports was changed from prior approval by the government to
Positive for the Company to consolidate production base and enhance production profitability
Fertilizer Production
Import & Export
Policies and Environment in 2009: Positive (Continued)Policies and Environment in 2009: Positive (Continued)
Positive for the Company to make full use of both the domestic and international markets
31
nitrogen while increasing that of
potash, providing Sinofert with supporting
policies for further integration of nitrogen
and phosphate industries and increase the
investment in potash fertilizers.
� Chinese government deregulated ex-
factory price of fertilizers. Electricity, gas
and railway transportation used for
fertilizers continue to enjoy favorable prices.
� Abolished 7% general margin limitation on fertilizers distribution and sales
� Encourages and supports the development of large-sized fertilizers distributors
� Fertilizer distribution businesses continue to enjoy VAT-free policy
from prior approval by the government to price registration with the government after sale by the companies .
� Adopt different export tariffs for peak and off seasons, tariff ceiling reduced from
185% to 110% and only 10% tariffs during the four months of off-season.
� Imported fertilizers continued to enjoy a VAT-free policy.
Government reform in fertilizer policy and market benefits distribution segment most
Production Export
Distribution Network
(I) As required by agriculture production of China’s 1.8bn mu of arable land, rigid demands of fertilizers will remain. With a population of 1.3 bn, China’s fertilizer industry will remain as a sunrise industry and be the 1st to recover, despite shrinking demand in 2008 due to high market volatility.
China Fertilizers Consumption in 2007-2008 (10,000 tons, in nutrient)
-1.5%
-5.4%
Recovering Growth Seen in 2009 in Terms of Demand and Price for China’s FertilizerRecovering Growth Seen in 2009 in Terms of Demand and Price for China’s Fertilizer
32
� China’s fertilizer demand slumped in 2008 though this does not represent the long-term growth trend of the country’s fertilizer demands.
• Since 2003, Chinese fertilizer consumption maintained an annual growth rate of 4-5%
• Due to 2008 financial crisis, China National Chemical Information Center (CNCIC) estimates China’s fertilizer demand
decreased by 5.4% from 2007, specifically 1.5%, 7.7%, 18.1% and 5.4% for nitrogen, phosphate, potash and
compound fertilizers, respectively.
-5.4%
-7.7%
-18.1%
(II) As spring plough season starts in 2009, operating rate of fertilizer companies will resume. Demand already bounced back from 2008 downturn, showing a recovering growth. The fertilizer demand in 2009 is expected to be close to that of 2007.
China Fertilizer Demand in 2006-2009(10,000 tons, in nutrient)
Recovering Growth Seen in 2009 in Terms of Demand and Price for China’s Fertilizer (Continued)Recovering Growth Seen in 2009 in Terms of Demand and Price for China’s Fertilizer (Continued)
Usage rate Growth
33
� Operating rate of fertilizer enterprises is resuming back to normal
• 4Q2008 was the most difficult period for the fertilizer industry, with production in most companies cut by half.
• Since 2009, with market turnaround and rising prices, the operating rate of production companies has resumed. At present, operating rate for urea, phosphate and compound fertilizers producers are 98%%%%, 80% and 70% respectively, recovering to the level of 1H2008 and getting through the difficulties.
� Recoverable increase of demand for potash fertilizers will likely rise sharply in 2009
• Agricultural experts estimate total demand for fertilizer in 2009 is about 49.7 mn tons, up by 3% over 2008 and recovers to the level of 2007, in which demand growth for potash will be the highest, up by 9% over 2008.
(III) In 1H08, fertilizer price reached record high while slumped in 2H08, reaching the bottom at the end of the year. Since 2009, fertilizer price has risen steadily
Urea Price (RMB/ton) DAP Price (RMB/ton)
Recovering Growth Seen in 2009 in Terms of Demand and Price for China’s Fertilizer (Continued)Recovering Growth Seen in 2009 in Terms of Demand and Price for China’s Fertilizer (Continued)
1000
1500
2000
2500
3000
2000
3000
4000
5000
6000
34
� Fertilizer price reached record high in 1H08 and fell by about 50% in 2H08
� In 2009, price has started rising steadily from the lowest point
Fertilizer prices began to go up steadily from Jan 2009. Price for urea, DAP and potash increased by 8.1%, 5.7% and 40%, respectively, over the lowest point in 2008. From March, the prices of various fertilizers continued to rise and have roughly reached the level as that of the same period last year.
0
500
1000
2008/1
/1
2008/2
/1
2008/3
/1
2008/4
/1
2008/5
/1
2008/6
/1
2008/7
/1
2008/8
/1
2008/9
/1
2008/1
0/1
2008/1
1/1
2008/1
2/1
2009/1
/1
2009/2
/1
0
1000
2000
2008/1
/1
2008/2
/1
2008/3
/1
2008/4
/1
2008/5
/1
2008/6
/1
2008/7
/1
2008/8
/1
2008/9
/1
2008/1
0/1
2008/1
1/1
2008/1
2/1
2009/1
/1
2009/2
/1
Distribution: the largest agricultural
input distributor and service provider
in China
Production: the largest basic fertilizer producer in China
Continue to implement an integrated strategy of “expanding into production and marketing and distribution business while focusing on distribution”, aiming at becoming China’s largest comprehensive service provider of agricultural inputs
Development
Objectives
Continues to Implement an Integrated Strategy in 2009Continues to Implement an Integrated Strategy in 2009
� Continue to boost the production investment strategy based on resources
� Strengthen management of production subsidiaries and increase profitability
� Seize opportunities to realize low-cost expansion in production
� Continue to strengthen network construction with focus on layout optimization and densification based on existing distribution network and
35
Supply: continuously improve multi-level domestic and
international supply system
sector
� Strengthen the strategic alliance with international suppliers to guarantee the supply of competitive products
� Explore into new product import
� Diversify the cooperation with domestic suppliers to ensure supply
on existing distribution network and establish 100 new distribution centers each year
� Continue to standardize operating management and improve network quality and efficiency
� Intensify agrichemical service, boost product sales and improve brand image
� Maintain a growth rate of no less than 10% during 2009-2011
� Strive to gain 20% market share in China in 2009
Sinofert : Growing with Modern Chinese Agriculture in a Sustainable,
Healthy and Rapid Fashion
36
Q & A